• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.2
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• pp.353-358
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• 2020

The new sales method of social commerce in food service market is growing steadily. Over 50 percent of the social commerce market is food service product. Food service companies are using social commerce, which is discount sales, as a marketing tool. There are many food service companies using social commerce as a sales and marketing tool. However, little research has investigated food service customers. Thus, this study suggests how food service customer's purchasing factor affects customer's satisfaction and loyalty of the supplier and business operator. Social commerce's purchasing characteristic factors are selected based on a previous study. Purchasing factor is divided into supplier and business operator side and the impact of the relationships between its subordinate factors (price discount, offering diversity, mutual action, brand intimacy) and customer's satisfaction is analyzed. As a result, price discount and brand intimacy show higher results. Offering diversity and brand intimacy of purchasing factor on business operator side shows a higher impact on the relationship between loyalty and ?? (Ed- 'the relationship between A and B'; what is B?). The study implications are as follows. The food service industry should establish different marketing strategies to apply social commerce and compare with social commerce business operators, because the actual place where customers use food service is food service restaurants and not just social commerce websites.

• The Journal of Information Systems
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• v.21 no.1
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• pp.69-91
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• 2012

The study investigates the media distinctiveness between twitter and other social media and describes how product information interpretation and responsiveness by internet users can be affected by the distinctive characteristics of twitter and blog media. The characteristics include relationship formation patterns among users, channel diversity, immediateness of information communication, information flow within media, media credibility, and management cost. Specifically, we statistically tested whether these characteristics are meaningfully differentiated by users. Results also showed that users perceived product information processing level and product evaluation direction differently based on these media characteristics. The current findings can serve as a pioneering work to provide a theoretical framework for examining social media characteristics and their impacts on consumer perception. In addition, this study practically suggests that marketers and network managers need to use differentiated communication strategies for twitters as a marketing strategic option.

• Journal of Korea Multimedia Society
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• v.24 no.8
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• pp.1192-1201
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• 2021

This study focused on how to analyze the ICT policy formation process using social big data. Specifically, in this study, a method for quantifying variables that influenced policy formation using the concept of a policy triggering mechanism and elements necessary to present the analysis results were proposed. For the analysis of the ICT policy triggering mechanism, variables such as 'Scope', 'Duration', 'Interactivity', 'Diversity', 'Attention', 'Preference', 'Transmutability' were proposed. In addition, 'interpretation of results according to data level', 'presentation of differences between collection and analysis time points', and 'setting of garbage level' were suggested as elements necessary to present the analysis results.

• The Korean Journal of Food And Nutrition
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• v.35 no.2
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• pp.75-87
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• 2022

The purpose of this study was to identify nutrition quotient for elderly (NQ-E) and to investigate factors affecting NQ-E of the elderly using welfare center and senior citizen's center in Changwon city. A self-administered questionnaire was conducted between June 2021 and early August 2021 for 320 elderly (≥65 years, male, n=52, female, n=268). As a result of the survey, the mean NQ-E score was 61.12, which was within the medium-high grade. The scores of balance, moderation, and dietary behavior factors were within the medium-high grade, while diversity factor was within the medium-low grade. According to the results of the Pearson's correlation coefficient analysis, NQ-E showed positive correlations with the 'with family' (p<0.01), 'education level' (p<0.01), 'health functional foods consumption' (p<0.01), 'monthly household income' (p<0.05), 'nutrition education experience' (p<0.05), 'reading nutrition labeling of health functional foods' (p<0.01), 'perception of the efficacy of health functional foods' (p<0.01), and 'the number of times of leisure activities per week' (p<0.01) and negative correlations with the 'gender' (p<0.05), 'age' (p<0.01), 'smoking' (p<0.05), and 'social frailty' (p<0.01). As a result of multiple regression analysis, 'gender' (p<0.05), 'perception of the efficacy of health functional foods' (p<0.05), 'the number of times of leisure activities per week' (p<0.05), and 'social frailty' (p<0.05) were found to be factors affecting NQ-E. Based on the results of this study, customized services by characteristic, nutrition education, and counseling for the elderly should be implemented and the development of various programs and continuous support of the community are necessary so that the elderly can carry out social exchange.

• The Journal of Information Systems
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• v.19 no.2
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• pp.23-36
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• 2010

The focus of this study is to analyze between South Korea and China in terms of diversity in Management Information Systems research. As a result, there is herding phenomenon regarding researches in both of the countries compared to other previous studies. There also seemed to be lack of in-depth study of basic theories and connection to related field of study considering the broad topics of management information, unlike other international journals that pursue diversity in control referencing various methodologies, analysis units and many citations. Therefore, both South Korea and China should stabilize theoretical base of MIS through securing independent field of MIS along with founding the fundamentals by searching in diversified fields, methodologies and analysis units with focused topics. The upshot here is that with respect to diversity in MIS from both countries, to alleviate herding phenomenon, enforcing accuracy of data collection and reducing convenience pursuit should be implemented. Also as criteria to select a topic, different kinds of consulting concepts and taking social issues into consideration that helps tool development and analysis power should be done. Through varied methodologies, tool development and analysis power should be assisted and analysis unit should be shifted to organization unit for Korea and team or individual for China only to augment the accessibility. As a limitation for the paper is that the data used in this analysis is secondary data. In addition, although time period used in both countries were the same, object of analysis had homogeneity in Korean case while Chinese one having heterogeneity from 19 different journals. For the future studies, multicultural comparison or time series analysis and their comparison in deeper approach with regard to object of analysis and methodologies can contribute to further MIS diversity.

• Journal of the Korea Institute of Information Security & Cryptology
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• v.17 no.3
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• pp.69-80
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• 2007

To protect personal information when releasing data, a general privacy-protecting technique is the removal of all the explicit identifiers, such as names and social security numbers. De-identifying data, however, provides no guarantee of anonymity because released information can be linked to publicly available information to identify them and to infer information that was not intended for release. In recent years, two emerging concepts in personal information protection are k-anonymity and $\ell$-diversity, which guarantees privacy against homogeneity and background knowledge attacks. While these solutions are signigicant in static data environment, they are insufficient in dynamic environments because of vulnerability to inference. Specially, the problem appeared in record deletion is to deconstruct the k-anonymity and $\ell$-diversity. In this paper, we present an approach to securely anonymizing a continuously changeable dataset in an efficient manner while assuring high data quality.

• Journal of Korean Public Health Nursing
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• v.27 no.1
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• pp.166-178
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• 2013

Purpose: To survey the social distance of nursing students toward minority groups (immigrants, foreign workers, Saeteomins, and foreign students) and compare them according to general and multicultural characteristics. Methods: The subjects were 409 students from two nursing schools at G metropolitan city. Data were collected with self-reported questionnaires from April 2012 to June 2012, and analyzed by descriptive statistics (t-test, analysis of variance (ANOVA) and Scheffe test) using the SPSS/WIN 17.0 program. Results: The mean scores of social distance were $1.90{\pm}0.57$ (out of 4 points) and scores significantly differed according to religion (t=3.095, p=.002), tourist experiences in foreign countries (t=-2.651, p=.008), and for Asian background of minority groups. There were also differences according to the number of foreign friends(F=4.924, p=.008) and duration of friendships(F=3.913, p=.021). Conclusion: The level of social distance of nursing students was lower than average but needs to be reduced. We suggest further studies on the social distance toward each minority group and the development of valid scales for social distance and its related variables.

• Journal of the Korean Society of Clothing and Textiles
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• v.38 no.3
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• pp.355-371
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• 2014

The present study investigated the dimensionality of satisfaction and dissatisfaction as well as evaluated the effects of social commerce characteristics on satisfaction and dissatisfaction. The conceptual framework of the study was built on Herzberg's motivation-hygiene Theory and the Kano Model. We gathered 519 data by social commerce users through an online survey and used SPSS 20.0 for the analysis. The findings showed that satisfaction and dissatisfaction are two distinct constructs; in addition, nine characteristics of social commerce were derived from factor analysis. Among the nine factors of social commerce characteristics, diversity had a positive influence only on satisfaction and uncertainty had only a positive impact on dissatisfaction; however, price discount, product quality and transaction safety, influenced both satisfaction and dissatisfaction. There were several factors that had no significant influence on both satisfaction and dissatisfaction. The findings of the study support Herzberg's motivation-hygiene Theory and the Kano Model. The present study helps social commerce managers establish a plan to maximize factors that influence consumer satisfaction and minimize the factor influencing dissatisfaction.

• Informatization Policy
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• v.17 no.3
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• pp.3-20
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• 2010

The purpose of this paper is to review research articles on social computing and to provide the future directions of the study. A total of 51 articles published in social scientific journals from 2006 to 2010 are analysed by research theme, methodology, level of analysis, and application area. It is found that most of the studies are addressing blogs and mainly focusing on societal concepts rather than organizational concepts. The predominant methodology is field study at the individual level of analysis. We suggest that future researches on social computing need to address more various topics and application areas. Also diversity in terms of methodology and level of analysis is required.

• Korean Institute of Interior Design Journal
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• v.21 no.4
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• pp.40-47
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• 2012

Courtyard is evolving from the conventional one element of a building far beyond into independent peremeter of urban architecture, of which function has been darmatically upgraded from embedded traditional air fluiding, nutural lighting system into where full fledged function can be experienced so much as your imagimation reaches taking major social responsibility such as intact offline social networking which links people from neighbors, inter / extra buiding openness which allow people can communicate among othewise between themselves and artificial natural environmental emelents supplier where people resort to relaxation and natural healing. Roles of courtyard has been by far streatched out into nearby natural healing space where people can shake off their unavoidable stresses from the modern life relaxing themselves looking at the sky otherwise observe natural surroundigns such as plants, flowers and waters. Thanks to hereonto mentioned its merits, Courtyard building is widely used and seen as a center of modern urban design in residence, public bilding and urban planned buildings. Courtyard biulding is nowadays boasting their morphological diversity brought out from lots of topological variation, type variants, cross section and inter relationship with the other neighboring spaces. Hence, hereby I have been studied how above mentioned three major peremeters of courtyard has been upgraded in modern architecture comparing the period from 1960 to 1990 and the period starting from 1991.