• 제목/요약/키워드: Social Application

검색결과 2,194건 처리시간 0.025초

소셜커머스 앱에서 정보구조(IA)의 차이에 따른 사용성 비교연구 -쿠팡, 티몬, 위메프 앱을 중심으로- (A Comparative Study of the Usability differences in accordance with Information Architecture in the Social commerce app)

  • 오문석;원종욱;이보용;한규훈
    • 디지털산업정보학회논문지
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    • 제11권3호
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    • pp.113-124
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    • 2015
  • As the development of new media and smart phone, more and more people are using social commerce application to shop on-line. Comfort and easiness of the UX design of the application directly affect the social commerce user's searching and buying the merchandise. This study analyzes the effect of social commerce application, especially focusing on the lay-out of the GUI, on the consumer's interest and we suggest an attractive application design of the UX. The material of this study is the lay-out of the GUI of 3 major social commerce - Wemakeprice, Coupan and Ticket monster. We asked questions to the university students who are skillful smart phone users to select frequent on-line shoppers and performed in-depth interview with them to draw a conclusion. As a result of study, differences of main screen layout and information architecture of each social commerce applications has confirmed that indicates a significant difference in usability.

The Differences in Factors Influencing Portal News and News Site Application Usages on Smartphones: Focusing on Political Discussion Networks, News Media Use and News Genre Consumption

  • Lee, Hyunjoo;Ahn, Jungah
    • International Journal of Contents
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    • 제13권1호
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    • pp.1-8
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    • 2017
  • The study aims to reveal the differences in the factors influencing portal news and news site application usages on smartphones in regard to political discussion networks, news use across multiple media platforms and news genre consumption. The results demonstrate that those factors affected both types of application usages in a different manner when controlling for demographics. The more participants conversed politics with homogeneous networks, the more they used portal news on smartphones. Conversely, the more political discussion with heterogeneous networks, the more they used news site application on smartphones. The more frequently Internet and mobile phone were employed for news source and the more soft news genre was consumed, the more the portal news application was used. However, the more frequently traditional and social media were employed for news source and the more hard news consumed, the more news site application was used. The findings imply that portal news application users may increase their likelihood of soft news consumption using Internet and mobile phones for political discussion with close social relations, while news site application users may increase their likelihood of hard news consumption using traditional and social media for political discussion with distant social relations.

중소기업의 소셜미디어에 대한 인식이 활용의도 및 실제 활용에 미치는 영향 - 기업특성의 조절효과를 중심으로 - (Impacts of Small and Medium Enterprises' Recognition of Social Media on Their Behavioral Intention and Use Behavior)

  • 이정우;김은홍
    • 한국IT서비스학회지
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    • 제14권1호
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    • pp.195-215
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    • 2015
  • Recently, as the number of smart-phone users has been rapidly increased, enterprise managers have a keen interest in business application of social media. Most previous studies have focused on perspective of the individual unit of analysis instead of enterprise level unit. The study is focused on the relationship between the enterprises' recognition and behavioral intention (and use) about social media application. The purpose of this study is to develop the model of small and medium enterprises' social media application, and to find the factors affecting their behavioral intention or use behavior. The moderating effects of four corporate characteristics on the relationship between the enterprises' recognition and behavioral intention are also examined. We surveyed 900 corporate staffs and received 203 responses. After questionnaires with unreliable responses had been excluded, 182 effective samples were used in the final analysis. The findings suggest that Performance Expectation, Social Influence, Facilitating Conditions significantly affect Behavioral Intention of social medea, and Behavioral Intention affects USE. Furthermore, some corporate characteristics have moderating effect on the relationship between recognition of social media and Behavioral Intention.

모바일 앱 기반 소셜 데이팅 콘텐츠의 분석과 설계 (Analysis and Design on Mobile Application Based Social Dating Contents)

  • 이효정;최윤호;이병엽;이재원
    • 한국콘텐츠학회논문지
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    • 제14권4호
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    • pp.336-345
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    • 2014
  • 온라인데이팅에서 변화된 소셜데이팅 서비스에 대해서 개념, 현황과 시장규모, 발전과정을 살펴보고자 하였다. 스마트 디바이스의 보급율이 높아지면서 데이팅서비스의 영역은 오프라인에서 온라인으로 확대되어 가고 있으며, 온라인데이팅은 소셜데이팅 혹은 소개팅 어플리케이션이라는 새로운 콘텐츠 시장으로 발전하였다. 이에 따라, 본 연구는 소셜데이팅 어플리케이션 시장에 대한 현황과 개념을 정리하고 관련한 문헌과 연구를 고찰하였으며, 소비자들에게 주로 사용되고 있는 소셜데이팅 어플리케이션을 특징별로 분류하였다. 성공적인 사례에 대한 비교 분석과 비지니스 모델 분석 등을 수행함으로써 소셜데이팅 어플리케이션이 가진 문제점과 개선해야 하는 기능들은 정리하였으며, 분석된 경쟁전략을 적용하여 모바일 어플리케이션에 기반을 둔 신규의 소셜데이팅 어플리케이션 시스템을 설계하고 서비스발전의 방향성을 제시하였다.

사회인지이론을 적용한 신체활동에 관한 문헌고찰 (A study on physical activities by applying a social cognitive theory)

  • 한은옥;문인옥
    • 한국학교ㆍ지역보건교육학회지
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    • 제6권
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    • pp.117-126
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    • 2005
  • This study attempted to extract a suggestive point to help the design of a program, which is used to promote physical activities, by applying a social cognitive theory based on literature review on the physical activity based on a social cognitive theory. This study considers 10 journal articles that used a social cognitive theory, physical activity, and exercise as the major variable using the EBSCOhost Academic Search Premier and Educator's Reference Desk (ERIC). The type of papers was analyzed using a certain criterion, which can be configured according to the number of each year's papers, characteristics of research subjects, application type of a social cognitive theory, and classification of the application of objects in a social cognitive theory. The characteristics of each year's papers presented no specific characteristics for each year's papers, but the study in 2004 especially presented a high level. The characteristics of research subjects presented four highest cases in the case of the college student, and there were zero cases for children. The application type of studies on physical activities using a social cognitive theory can be largely classified as three types. The results of the measurement using a sectional investigation for SCT objects were 2 cases, the application of SCT for promoting physical activities was 1 case, and the demonstration of evaluation for the effect of SCT objects presented 8 highest cases. Although the social cognitive theory in the characteristics of the classification of object applications can be classified as 10 objects, there were no cases that used 10 all objects, partial applications of the object were measured in 8 studies, and two cases presented no detailed considerations on the object. Most of studies used a part of the object where the application of self-efficacy were measured by 8 highest cases. In addition, there were no measurements on the situation, observation learning, answer and response, and self-management. The elements of attitude, cognitive activity, self-efficacy, and handicaps among the SCT object were commonly used, and studies that the self-efficacy largely affects on the promotion of physical activities presented the main current.

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사회적 비용을 이용한 이동 행위 평가 모델 - 기숙사의 위치와 사회적 비용의 상관관계 분석을 통한 도시 계획으로의 활용방안 고찰 - (Social Costs Estimation to Evaluate Urban Trip Activity - An application of student housing and social costs analysis for urban planning -)

  • 신동윤;송유미;김성아
    • 한국BIM학회 논문집
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    • 제6권2호
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    • pp.19-28
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    • 2016
  • Social costs analysis seeks to reveal the environmental effects of transportation policy. It delivers a sense of the effects of the public's daily travel and the costs that are or would be incurred from individual trips. Moreover, the accumulated total number of trips will uncover the effects of travel on society. This article shows the quantitative analysis of the economic outcomes of travel using social costs estimation methods. In order to support urban planning tasks, this research implemented analysis tool for social costs estimation by travel behavior. For a case study, a jave based application which can convert people's trip data into social costs is developed. the application used for simulating student-housing effects by estimating social costs changes. The analysis included the attributes, building scale and locational changes of the student housing as well as transforms of the students' trips.

MEC 환경에서의 Social Context를 이용한 트래픽 오프로딩 알고리즘 (Traffic Offloading Algorithm Using Social Context in MEC Environment)

  • 천혜림;이승규;김재현
    • 한국통신학회논문지
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    • 제42권2호
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    • pp.514-522
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    • 2017
  • 트래픽 오프로딩은 폭발적으로 증가하는 모바일 트래픽에 대응하기 위한 유망 솔루션이다. 오프로딩 방법 중, LIPA/SIPTO 오프로딩에서는 애플리케이션의 QoS 요구사항을 만족하면서 트래픽을 오프로딩할 수 있다. 또한, SNS로 인한 많은 트래픽때문에 social context를 이용한 트래픽 오프로딩이 필요하다. 그러므로, 본 논문에서는 social context를 이용하여 트래픽을 오프로딩하는 LIPA/SIPTO 오프로딩 알고리즘을 제안한다. 먼저, 애플리케이션 인기도를 social context로 이용하여 애플리케이션 선택확률을 정의한다. 그 다음, effective data rate 관점에서 소형셀 사용자의 QoS를 최대화하는 최적의 오프로딩 weighting factor를 찾는다. 마지막으로, 애플리케이션 선택확률과 오프로딩 weighting factor를 기반으로 각 애플리케이션의 오프로딩 비율을 정한다. 성능분석 결과, 제안한 알고리즘의 오프로딩 비율이 기존 알고리즘의 약 46%임에도 불구하고, 제안한 알고리즘의 effective data rate achievement ratio 값이 기존 알고리즘과 비슷한 것을 확인하였다.

사회복지학에서의 실행연구(Action research) 적용과 유용성 (Utilities and Application of Action Research in Korean Social Welfare Research)

  • 김미옥
    • 한국사회복지학
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    • 제61권3호
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    • pp.179-204
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    • 2009
  • 본 연구는 사회복지학에서의 실행연구 이해와 적용을 높이기 위해 실행연구의 연구 설계 과정에 따라 실행연구 사례를 소개하면서, 사회복지학에서의 유용성을 논의하고자 한 것이다. 즉, '장애인거주시설에서의 이용자 참여 매뉴얼 개발 연구'의 수행 과정을 설명하고, 실행연구과정에서 연구참여자들에게 어떠한 변화가 나타나는지 질적 양적 자료 분석을 통해 실행연구의 효과를 살펴보았다. 이와 함께 실행연구의 사회복지학에의 유용성은 무엇인지를 논의하였다. 이 연구는 국내 최초로 사회복지학에서의 실행연구를 적용한 연구 수행과정 및 그 효과를 탐색함으로써, 사회복지학 실행연구의 이해 및 확산에 기여할 것으로 본다.

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