• Title/Summary/Keyword: Smart commerce

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The Design of Dynamic Fog Cloud System using mDBaaS

  • Hwang, Chigon;Shin, Hyoyoung;Lee, Jong-Yong;Jung, Kyedong
    • International Journal of Internet, Broadcasting and Communication
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    • v.9 no.4
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    • pp.59-66
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    • 2017
  • Cloud computing has evolved into a core computing infrastructure for the internet that encompasses content, as well as communications, applications and commerce. By providing powerful computing and communications capabilities in the palm of the hand everywhere with a variety of smart devices, mobile applications such as virtual reality, sensing and navigation have emerged and radically changed the patterns people live. The data that is generated is getting bigger. Cloud computing, on the other hand, has problems with system load and speed due to the collection, processing and control of remote data. To solve this problem, fog computing has been proposed in which data is collected and processed at an edge. In this paper, we propose a system that dynamically selects a fog server that acts as a cloud in the edge. It serves as a mediator in the cloud, and provides information on the services and systems belonging to the cloud to the mobile device so that the mobile device can act as a fog. When the role of the fog system is complete, we provide it to the cloud to virtualize the fog. The heterogeneous problem of data of mobile nodes can be solved by using mDBaaS (Mobile DataBase as a Service) and we propose a system design method for this.

International Standard for the Banking, Brokerage and Insurance Industries

  • Jung, Yong Gyu;Seo, Weon Joon;Jung, Ga-Woon;Choi, Byeong Cheol;Dollein, Richard
    • International Journal of Advanced Culture Technology
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    • v.2 no.1
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    • pp.20-24
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    • 2014
  • As the standards organization under ISO responsible for the development of all international financial services standards, ISO/TC 68 plays a key role in the development and adoption of new technologies in the banking, brokerage and insurance industries. In this paper many of its current work projects are introduced for developing ecommerce standards. We need to discuss the recommendations on XML conversion with ISO and other international standard organizations. Each country try to adopt the international standards even though domestic technical standards and barriers. To solve this problem of interworking between these standards, harmonization activities are nedded. For development and distribution of electronic documents to be conformed to international standards, it is enough to have the role of international activities continue to supply part of the domestic industry and the trends in participation and international standard.Our principal focus is on facilitating national and international trade, through the simplification and harmonization of processes, procedures and information flows, and so contributing to the growth of global commerce.

Collaborative Filtering Design Using Genre Similarity and Preffered Genre (장르유사도와 선호장르를 이용한 협업필터링 설계)

  • Kim, Kyung-Rog;Byeon, Jae-Hee;Moon, Nam-Mee
    • Journal of the Korea Society of Computer and Information
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    • v.16 no.4
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    • pp.159-168
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    • 2011
  • As e-commerce and social media service evolves, studies on recommender systems advance, especially concerning the application of collective intelligence to personalized custom service. With the development of smartphones and mobile environment, studies on customized service are accelerated despite physical limitations of mobile devices. A typical example is combined with location-based services. In this study, we propose a recommender system using movie genre similarity and preferred genres. A profile of movie genre similarity is generated and designed to provide related service in mobile experimental environment before prototyping and testing with data from MovieLens.

Innovation and craft in a climate of technological change and diffusion

  • Hann, Michael A.
    • The Research Journal of the Costume Culture
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    • v.25 no.5
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    • pp.708-717
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    • 2017
  • Industrial innovation in Britain, during the eighteenth and nineteenth centuries, stimulated the introduction of the factory system and the migration of people from rural agricultural communities to urban industrial societies. The factory system brought elevated levels of economic growth to the purveyors of capitalism, but forced people to migrate into cities where working conditions in factories were, in general, harsh and brutal, and living conditions were cramped, overcrowded and unsanitary. Industrial developments, known collectively as the 'Industrial Revolution', were driven initially by the harnessing of water and steam power, and the widespread construction of rail, shipping and road networks. Parallel with these changes, came the development of purchasing 'middle class', consumers. Various technological ripples (or waves of innovative activity) continued (worldwide) up to the early-twenty-first century. Of recent note are innovations in digital technology, with associated developments, for example, in artificial intelligence, robotics, 3-D printing, materials technology, computing, energy storage, nano-technology, data storage, biotechnology, 'smart textiles' and the introduction of what has become known as 'e-commerce'. This paper identifies the more important early technological innovations, their influence on textile manufacture, distribution and consumption, and the changed role of the designer and craftsperson over the course of these technological ripples. The implications of non-ethical production, globalisation and so-called 'fast fashion' and non-sustainability of manufacture are examined, and the potential benefits and opportunities offered by new and developing forms of social media are considered. The message is that hand-crafted products are ethical, sustainable and durable.

A Refundable Elliptic Curve Electronic Cash in Mobile Environments (이동환경에서 환불 가능한 타원형 곡선 전자화폐)

  • Kwon, Eun-Kyeong;Cho, Yong-Gu;Chae, Ki-Joon
    • The KIPS Transactions:PartC
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    • v.11C no.3
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    • pp.287-292
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    • 2004
  • BOCC(Brand's Offline Cash with a Counter) is useful in mobile environments, but it has the possibility of attacking amount data in a smart card. To insert the upper & lower limitation of amount into a token data decreases the level of risk. If upper and lower values are same, it means a fixed amount token. Since refund can more often happen in on-line commerce, refundability is added. BOCC is based on Discrete Logarithm Problem, needs exponential computations. But mobile terminals like cell phones have low computational power. As a result, ECC is used to Improve the performance supporting same security level.

An Empirical Study of Switching Intention Toward Mobile Payment Service by Switching Benefit and Switching Cost (전환혜택 및 전환비용에 따른 모바일 결제서비스 전환의도 연구)

  • Kim, Seokhun;Lee, Sae-Bom;Lee, Joon-Young;Moon, Jae-Young
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2017.07a
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    • pp.174-175
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    • 2017
  • 본 논문에서는 기존 결제서비스에서 모바일 결제서비스로의 전환의도에 영향을 미치는 요인을 살펴보고자 한다. 2요인 이론(Two-factor theory)을 기반으로 전환을 가능하게 하는 요인과 전환을 억제하는 요인으로 구분하였으며, 기대된 전환혜택과 기대된 전환비용에 어떠한 영향을 미치는지 파악하고자 한다. 또한 전환혜택과 전환비용을 매개로 전환의도에 미치는 영향까지 확인하고자 한다. 스마트폰과 신용카드 또는 체크카드 사용자를 대상으로 조사를 실시하였고, 연구가설에 대한 유의성을 검증하기 위해서 구조방정식 모형을 사용하여 Smart PLS 3.0으로 분석하였다. 연구결과, 세 개의 가설이 기각되었으며, 총 4개의 가설이 채택되었다. 본 연구는 모바일 결제서비스에 대한 수용의도를 연구한 기존연구들과는 다르게 기존 서비스에서 새로운 정보기술이나 서비스로의 전환의도에 관해 연구하였다는 점에서 의의가 있다.

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The Social Environment in the Development of Entrepreneurial Idea Generation and Development

  • MAITLO, Ayaz Ali;MEMON, Salman Bashir;SHAIKH, Iram Rani
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.10
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    • pp.1093-1106
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    • 2020
  • The role of the social environment for any activity is crucial as it prompts new ideas and plays a role of lever for entrepreneurial longevity and creating value through social wellbeing. The lack of entrepreneurship related knowledge in Pakistan has taken the challenge of lesser entrepreneurial activity as compared to other counterpart Asian countries and ranked 138 out of 189 countries on the level of ease of doing business. The study aims to investigate the social environment as a mediator among idea generation, business creation, financing decision and entrepreneurial activity by utilizing quantitative approach. In order to achieve the objective, a total of thirty eight items scale was self-administered for data collection. A non-probability, snowball sampling technique was employed and assembled a total of 300 complete responses through online and paper based surveys as per information provided by the chamber of commerce of three regions namely; Sukkur, Hyderabad and Karachi Sindh, Pakistan. The data analysis result strongly supported the main research question as the entrepreneurial activity increased up to 43.8% after applying social environment as a mediator. This research can help to enhance entrepreneurial activities in Pakistan by creating awareness to support entrepreneurs at social level for entrepreneurship.

An Empirical Study on a Mediating Role of Brand Image between SNS Marketing and Purchase Intention (SNS 마케팅과 구매의도 간 브랜드 이미지의 매개역할에 대한 실증분석)

  • Joo, Jaehun;Kim, Chung-Lo
    • The Journal of Information Systems
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    • v.29 no.2
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    • pp.111-130
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    • 2020
  • Purpose SNS (Social Network Service) is one of new promising marketing tools which allow marketer to do two-way communication and social interaction. Three characteristics of SNS marketing including informativeness, interactivity, and playfulness are distinguished from traditional marketing. The purpose of this study is to examine the relationships between three characteristics of SNS marketing, brand image, and purchase intention. Design/methodology/approach The present study proposed a research model integrating SNS marketing characteristics, brand image, and purchase intention represented by structural equation modelling and four hypotheses. A total of 20 questionnaire items for five variables were developed and measured by using five point Likert scale. 199 valid data were collected and used to test four hypotheses using SmartPLS. Findings Three hypotheses that the characteristics of SNS marketing such as informativeness, interactivity, and playfulness have a positive influence on brand image were supported at the significance level of 0.05 and 0.001 respectively. The hypothesis regarding the relationship between brand image and purchase intention was also supported at the significance level of 0.001. Brand image plays a significant mediating role in the relationship between SNS marketing and purchase intention. In particular, the result of research that playfulness of SNS marketing affects brand image significantly suggests a new future research theme regarding spiritual marketing. Implications for academics and practitioners were suggested.

Effects of Consumer Self-Determination Motivation and Service Quality on Purchase Intention of Omni-Channel Service in Omni-Channel Environment (옴니채널 환경에서 소비자의 자기결정 동기와 서비스품질이 옴니채널 서비스 구매의도에 미치는 영향)

  • Park, Joonyong;Kim, Ji Su;Kim, Renee B.
    • Journal of Information Technology Services
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    • v.18 no.4
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    • pp.23-38
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    • 2019
  • With the development of information and communication technology, logistics distribution systems and services have been improved, new types of services have been provided, and consumption patterns in consumer markets have also changed. In the domestic distribution market, the development of ICT technology, the spread of smart devices, and the growth of the e-commerce market have led to Omni-channel, a service that integrates offline channels and online channels. Omni-channel service aims to provide consumers with consistent and convenient service by integrating offline and online domain into one. Consumers can get integrated service on and offline. In this study, consumers' intention to use Omni-channel was examined by Self Determination Theory and SERVQUAL. The survey was conducted on Omni-channel user and the research model was composed of 2nd order factor model considering the characteristics of Omni-channel which provides integrated service based on the prior literature and PLS-SEM (partial least squares structural equation modeling).

A study on the deployment status and development plan of retail technology

  • KIM, Se-Jin;LEE, Sang-Youn
    • Fourth Industrial Review
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    • v.1 no.1
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    • pp.23-29
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    • 2021
  • Purpose - Faced with the great change of the 4th industrial revolution and the addition of the COVID-19 pandemic, great confusion and crises are occurring in the retail environment as well. The purpose of this study is to suggest the necessity of establishing a methodology for applying retail tech to offline distribution channels in crisis. Research design, data, and methodology - After examining the recent developments of representative fields to which retail technology is applied, it is rearranged through consideration through previous studies. Result - The retail industry must transform into digital commerce through digital transformation. According to the development of retail technology, the distribution industry is at a time of change from the stage of brokering product and service transactions to a structure that creates value based on information on production and consumption. The business model of the distribution industry must be converted to a platform business model in which both consumers and producers become users. Conclusion - In-depth analysis of the cases has not been conducted, and there are limitations in that the development is somewhat insufficient due to insufficient prior research data. However, it is meaningful to suggest the necessity of finding a methodology for applying retail technology to overcome the crisis of offline retailers through quantitative research on the retail technology area.