• Title/Summary/Keyword: Small- and Medium-sized Enterprises

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A Study on the SMEs' Internet Direct Marketing as an entry mode to foreign markets (중소기업의 해외시장진입방식으로서 인터넷 직접마케팅에 관한 연구)

  • 홍성태;신종칠
    • The Journal of Society for e-Business Studies
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    • v.4 no.2
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    • pp.133-159
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    • 1999
  • It is likely that the Internet play a significant role in international marketing strategies. Especially small and medium sized enterprises that have suffered from lack of resources and information, are able to make the best use of information technology to overcome various barriers. The purpose of this study is to explore the availability of the Internet as a means for small and medium sized firms to enter into international markets. To do this we reviewed previous researches on obstacles faced by small and medium sized firms to go abroad. And we suggest that the Internet marketing can be used as an entry mode to foreign markets and some tasks should be executed to gain competitive advantage. Finally some public policies to support SMEs' internationalization are indicated

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Factors Affecting Outsourcing Decisions in the Implementation of Small and Medium Sized Cyber Shopping Shops (중소 사이버쇼핑숍 구현에서의 아웃소싱 결정요인에 관한 실증적 연구)

  • Chung, Young-Soo
    • Asia pacific journal of information systems
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    • v.12 no.2
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    • pp.25-44
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    • 2002
  • The internet-based electronic commerce is considered as a new strategic alternative to boost competitiveness for small and medium-sized enterprises(SMEs). However, very little research about them has been reported. Meanwhile, the cyber shopping shops in Korea are growing rapidly in their numbers, scales, and diversity of business models. The primary purpose of this study is to investigate the factors influencing outsourcing decisions in the implementation of small and medium-sized cyber shopping shops. Based on the previous studies on IS outsourcing, marketing channel, and their related theories, three areas of determinants(IT & organizational, product, marketing channel characteristics) were identified. Responses of 125 cyber shopping shops from e-mail survey indicate that IT capability, technical specificity of shop implementation, degree of product customization, average amount of order, marketing capability are negatively associated with outsourcing of cyber shopping shop implementation. The results also indicate that the outsourcing decision on systems implementation and marketing channel selection(direct/indirect selling) is performed separately.

The Effect of SME CEO Types and Technology Innovation Capabilities on Business Performance and Mediating Effect of Innovation Performance (중소제조기업의 CEO유형과 기술혁신역량이 경영성과에 미치는 영향과 기술혁신성과의 매개효과에 관한 연구)

  • Lee, Rok;Jeon, Susung
    • The Journal of the Korea Contents Association
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    • v.22 no.3
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    • pp.331-342
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    • 2022
  • The business environment of today's small and medium-sized manufacturing enterprises (SMEs) has a tendency to shorten the product life cycle due to the rapid technological change. Therefore, in this study, an empirical study was conducted to understand the influence of CEO type and technological innovation capability on management performance through technological innovation performance as a medium. The subject of the study was a survey focusing on executive level and above of small and medium-sized manufacturing companies in the southeast region, and the research results are as follows. Overall, it was verified that the structural causal relationship between the technological innovation performance and the management performance of the CEO type and technological innovation capability of small and medium-sized manufacturing enterprises is a relationship that has a significant influence with mutual correlation. These results indicate that higher performance can be achieved when technological innovation performance is combined with the effect of technological innovation capability on management performance according to CEO type. In this way, SMEs are trying to present the need for various innovative activities to discover excellent technologies and acquire competence, and to suggest a development direction that requires efforts to improve the technological competitiveness of enterprises.

The Effect of Personality Types of Work-Learning Dual Program Workers on Training Achievement (일학습병행 학습근로자의 성격유형이 훈련성취도에 미치는영향)

  • Su-Jin Han;Soo-Yong Park;Dong-Hyung Lee
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.47 no.2
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    • pp.107-115
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    • 2024
  • With the advent of the 4th Industrial Revolution, changes in the market environment and employment environment are accelerating due to smart technological innovation, and securing professional manpower and developing human resources for domestic small and medium-sized enterprises is becoming very important. Recently, most of the domestic small and medium-sized enterprises are experiencing hiring difficulties, and the development and training of human resources to overcome this is still lacking in systemization, despite much support from the government. This reflects the reality that it is not easy to invest training costs and time to adapt new employees to small and medium-sized businesses. Based on these problems, the work-study parallel project was introduced to cultivate practical talent in small and medium-sized businesses. Work-study parallel training is carried out in the form of mentoring between corporate field teachers and learning workers in actual workplaces, and even if the training is the same, there are differences depending on the learner's attitude, learning motivation, and training achievement. Ego state is a theory that can identify personality types and has the advantage of being able to understand and acknowledge oneself and others and intentionally improve positive factors to induce optimized interpersonal relationships. Accordingly, the purpose of this study is to analyze the attitudes of learning workers, who are the actual subjects for improving the performance of work-study parallel projects and establishing a stable settlement within the company, based on their ego status. Through this study, we aim to understand the impact of the personality type of learning workers on training performance and to suggest ways to improve training performance through work-study parallelism.

A Study on Exporting Small & Medium Enterprises Based on Accident Types of Derivatives Transactions: Focus on Exporting Small & Medium-Sized Enterprises with KIKO Currency Option (파생상품의 투자 리스크 요인 분석을 통한 중소수출 기업의 환리스크 관리 방안 - KIKO를 통해 살펴본 국내 중소제조업체를 중심으로 -)

  • Cho, Young-Hun
    • Journal of Arbitration Studies
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    • v.26 no.1
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    • pp.89-105
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    • 2016
  • 2008 began with the American financial crisis which gave way to the liquidity crisis (Fannie Mae and Freddie Mac) situation in which 'the withdrawal of investment initiated from the insufficiency of the U.S. subprime mortgage loan companies', 'the large size loss situation of the financial company (Bear Stearns) due to the American structured bond insufficiency' and the second half opening part national debt mortgage company. Within the American financial crisis was propagated the crisis of international derivatives. Due to this, the withdrawal of foreign investment progressed in the interior of a country with the considerable. By the end of 2007, the exchange rate fluctuation was absorbed in the domestic financial circle on the belief the potentiality of the domestic financial market had been growing drastically through the expansion of the foreign currency debt according to this and it came to the defence but while the exchange rate jumped up to the dollar shortage according to the international crisis, the small and medium companies making the banks and exchange rate-related derivatives contract were going bankrupt due to the derivatives loss. The small and medium factories establish the bank exchange rate-related derivatives has nose (KIKO), pivot (PIVOT), and snowball (Snowball) etc. at that time and the damage which it is the KIKO grasped at 6 end of the months in 2008 caused by reaches to 1 thousand billion 4 thousand hundred million dollars. Small and medium companies in which the dollar which it has to denounce among small and medium companies bearing the KIKO contract in fact with the Knock-In generation city bank exceeds the amount of sales were known to be 68 enterprises among 480 enterprises. This paper departs in this awareness of a problem and tries to look into the risk factor of the derivatives, including nose and study the essential ring risk management plan of small and medium manufacturer.

A Six Sigma Model for Small and Medium SizedCompanies and Case Studies (중소기업을 위한 6시그마 모형 및 사례 연구)

  • Hwang, Young Je;Kwon, Hyuck Moo;Hong, Sung Hoon;Lee, Min Koo
    • Journal of Korean Institute of Industrial Engineers
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    • v.32 no.4
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    • pp.291-297
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    • 2006
  • Since the six sigma strategy was first introduced to Korean enterprises in 1997, it has been taken as an important business strategy to strengthen the competitiveness of major Korean companies under the global competitive environment. These major companies also demand their suppliers to implement six sigma. But small and medium sized companies have several barriers to overcome for successful implementation of six sigma. First, the financial status is not so sound to support initial expenses for launching six sigma. Second, physical and human resources are not sufficient for driving six sigma. And finally, the infrastructure is not well established to manage and support the six sigma program. In this paper, we suggest a method to overcome these barriers and propose a model for establishing six sigma in a small and medium sized company. We also provide some practical case studies.

Small- and Medium-sized Firms' Internationalization and Performance during a Recession

  • KIM, Yong-Young;KIM, Young Ei;OH, Ka Young
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.9
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    • pp.341-350
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    • 2020
  • This study aims to verify the relationship between overseas activities and performance of Korea's SMEs during the last financial crisis. Whether overseas activity performance of enterprises differed was determined based on characteristic variables, including the degree of concentration on R&D and marketing. This study also examined how SMEs' international transactions and their performance differed based on internal variable such as the level of stock holding and firm size. This study developed a model for analyzing the relationship between the level of internationalization and performance of Koran SMEs listed in the KOSDAQ. We used firm-level data, including annual reports and various data sources such as the KISVALUE program. To smooth annual fluctuations in accounting data, we used a three-year average from 2006 to 2009 for each variable in the study. The results showed that proactive overseas activities ultimately had a positive effect on an enterprise's performance, even though it initially had a negative effect. Therefore, enterprises should focus their capacity on R&D and marketing environment. Although numerous studies have focused on the relationship between overseas activities and performance of enterprises, the present study analyzed whether enterprises should continuously engage in overseas activities and what capacities they should strengthen during a global economic recession.

Non-Bank Lending to Firms: Evidence from Korean Firm-Level Data

  • Lee, Mihye
    • The Journal of Industrial Distribution & Business
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    • v.9 no.9
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    • pp.15-23
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    • 2018
  • Purpose - The purpose of this paper is to examine the determinants of non-bank depository institutions (non-bank financial corporations) lending to firms. The paper aims to contribute to the existing literature by providing empirical evidence from firm-level data and unveiling factors related to access to non-bank financial corporations by firms. Research design, data, and methodology - We used the data on borrowing by firms from CRETOP from years 2008 to 2011. Using the manufacturing industry, we examined what firm-level characteristics explained the increase in borrowing from non-bank financial corporations rather than the banks. Results - Analyzing the firm-level data from 2008 to 2011, we found that firms were more likely to borrow from non-bank financial insti­tutions as the size of the firm increases, implying that large firms have more access to non-bank financing than small and medium-sized firms. In addition, it also showed that small and medium-sized firms moved to non-bank financial corporations for loans. Conclusion - Non-bank depository institutions are not a sub­stitute for bank lending to firms. More specifically, they replace bank lending to firms mostly for large firms rather than small and medium-sized firms. Also, collateral and other firm-level characteristics do not matter in accounting for non-bank lending to firms.

Impacts of E-Intermediary Use on Export Performance: A Resource Based View Perspective

  • Cho, Hyuk-Soo
    • Journal of Information Technology and Architecture
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    • v.10 no.1
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    • pp.13-22
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    • 2013
  • The Internet has motivated firms to participate in electronic commerce. With the development of electronic commerce, SMEs (small- and medium-sized enterprises) may be forced to use e-intermediaries in export marketing. This study aims at assessing e-intermediaries in various aspects. Empirical and theoretical studies are conducted to investigate determinants and effects of eintermediary use in export marketing. Based on resource-based view (RBV), the study develops a conceptual model that can address the question of which international competence and export performance are closely related to e-intermediary use by SMEs. Based on literature review and theoretical foundations, this study made four hypotheses. With AMOS, structural equation modeling (SEM) was used for testing four hypotheses. The empirical findings support all hypotheses. Last, this study suggests examining comprehensive internal and external factors in terms of e-intermediary use as an interesting topic for future research.

The Role of Government-Funded Research Institutes for Technological Innovation of SMEs (중소기업의 기술 혁신을 위한 정부출연연구기관의 역할)

  • Son, Woo-Hyun;Lee, Gyu-Chang;Mok, Hak-Soo
    • Journal of the Korean Society of Industry Convergence
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    • v.25 no.1
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    • pp.27-35
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    • 2022
  • A systematic support system that develops technology support policies for SMEs (Small and Medium sized Enterprises) and solves technical problems faced by SMEs will increase the productivity and competitiveness of SMEs. To this end, it is necessary to identify the types and level of technology required for SMEs, and to find ways to utilize the technologies possessed by government-funded research institutes leading technology development. It is important to develop a new production technology and to establish a cooperation system between SMEs and government- funded research institutes to solve various pending problems.