• 제목/요약/키워드: Shopping center

검색결과 240건 처리시간 0.031초

소비자의 대형 쇼핑센터 내 패션브랜드 매장 내·외부에서의 브랜드 체험 측정도구 개발에 관한 연구 (Study on the Development of Tools for Measurement of Consumers' Brand Experience Inside and Outside a Fashion Brand Store at a Large Shopping Center)

  • 이진화;김정희
    • 한국의류산업학회지
    • /
    • 제17권4호
    • /
    • pp.574-587
    • /
    • 2015
  • This quantitative study helps develop a measurement tool for consumer experiences inside and outside of a fashion brand store in a large shopping center along with a previous qualitative study that utilized a consumer interview. An expert group interview was conducted to verify the result of the previous qualitative study. Subjects were selected through convenient sampling. A self-administered questionnaire was developed to collect the data. We used 666 questionnaires for data analysis. To analyze data, reliability analysis, factor analysis, correlation analysis and measurement equivalence verification were conducted with a statistical package of SPSS 21.0 and Amos 18.0. We used 27 questions in 8 factors for consumer experience inside of the fashion brand store: fashion product, VMD, salesperson responsiveness, salesperson specialty, salesperson's special treatment, salesperson's respect for customers, and positive/negative emotion. We used 27 questions concerning seven factors for the consumer experience outside of a fashion brand store that encompasses a large shopping center: experience with brand and product category diversity, experience with promotion and event, esthetic experience, experience with culture and entertainment, experience with recreational behavior, experience with reputation and sense of pride, and experience with customers.

다중이용시설에서의 실내공기중 미생물 분포에 관한 연구 (Distribution and Classification of Indoor Concentration of Microorganisms in Public Buildings)

  • 김윤신;이은규;엽무종;김기영
    • 한국환경보건학회지
    • /
    • 제28권1호
    • /
    • pp.85-92
    • /
    • 2002
  • A measurement of indoor microorganism using Reuter Centrifugal Air Sampler(RCS) was undertaken during October 1991 - February 1999 and 6-Stage Cascade Air Sampler was undertaken during May 2001 - June 2001 in Seoul. Sites including book store, department store, theater, subway station, underground shopping center, hospital, office building, sports facility, and eduationa institutio were chosen to measure indoor microorganism. The results were as follows: 1. The average of total microorganism collected on the agar strip GK-A media were, in the order, subway station, hospital, underground shopping center, department store, book store, theater, sports facility, educational institution, office building in sites. The highest concentration of 711cfu/m$^3$ was found in the subway station and the lowest concentration of 44cfu/m$^3$ was found in office building. 2. The average of staphylococci collected on the agar strip GK-S media, in the order, were subway station, underground shopping center, hospital and department store, department store, theater, office building, sports facility and educational institution in sites. The highest concentration of 502cfu/m$^3$ was found in the subway station and the lowest concentration of 14cfu/m$^3$ was found in sports facility and educational institution. 3. The average of fungus collected on the agar strip GK-HS media, in the order, were underground hospital, shopping center, theater, subway station, department store, book store, sports facility, educational institution, and office building in sites. The highest concentration of 252cfu/m$^3$ was found in the hospital and the lowest concentration of 32cfu/m$^3$ was found in office building. 4. Ratio of Indoor/Outdoor, determined by site was 1.12-2.38 in total count, 1.00-2.35 in staphylococci, and 0.99-1.34 in fungus. 5. The positive results of test were 12-24% in indoor and 9-43% in outdoor. 6. By gram staining gram positive cocci were 59.9%, gram positive bacill 24.4%, gram negative bacilli 10.4%, and gram negative cocci 0.5%.

DEVELOPMENT OF BUILDING INFORMATION MODEL FOR RESOURCES OPTIMIZATION IN CONSTRUCTION PROJECT

  • Gopal M. Naik;Rokhsareh Badamahgan
    • 국제학술발표논문집
    • /
    • The 5th International Conference on Construction Engineering and Project Management
    • /
    • pp.634-639
    • /
    • 2013
  • The aim of the study is to develop the 3D visualization of Building Information Model and integrated 4D model for optimization of resources in the construction project. This study discuss the process of methodology and creation of 4D model of the project and simulate it to monitor the workflow at the site. Different stages of the construction process and activities are generated by using Revit and MS Project. MS project has been used for creation of the schedules and these are linked with the Revit for 3D modeling. The time used as the fourth dimension and 4D model created by using Navisworks Time liner software. Narges shopping center is presented as a case study to realize the actual uses and benefits of Building Information Model (BIM). Narges shopping mall is located in Tehran, Iran. As a part of Hekmat master plan, Narges shopping center is an 11 stores building with a total area of 30000 Sq.m. This shopping and entertainment center is comprised of 150 retails and two multi-use public halls with a capacity of 400 persons each and underground parking with total 400 parking space. The main purpose of architecture was to create an urban public center along with its revolving, spiral like form and an ever changing continuous façade by means of different colors, materials, which is in harmony with the other building of the master plan. The approximate cost of the project is $17 million and duration of the project schedule is 30 months. The developed Building Information Model enabled us to identify the potential collisions or clashes between various structural and architectural systems. 4D model has been used for limiting the interaction between subcontractors installing the different systems so rework could be avoided and productivity maximized. It is also observed that the utility of BIM for construction stimulation and clash detection is the best suitable method. Clash detection before the implementation of work is highly recommended to avoid rework.

  • PDF

환기 병용형 냉난방 시스템 설계 및 현장 적용 사례 연구 (A Case Study of Hybrid Air Conditioning and Ventilation System)

  • 이홍철;황인주;신현준
    • 대한설비공학회:학술대회논문집
    • /
    • 대한설비공학회 2008년도 동계학술발표대회 논문집
    • /
    • pp.89-94
    • /
    • 2008
  • In this study it was evaluated that hybrid air conditioning and ventilation system to reduce energy consumption and keep on comfortable indoor environment in an underground shopping center. Room temperature by hybrid HAVC system was controled as $1.8{\sim}2.1^{\circ}C$ low and indoor humidity was controled as $4.1{\sim}5.0%RH$ low, and response was fast in $2.0{\sim}2.5$ times compared with conventional system. And also transportation efficiency of hybrid HVAC system was improved in about 27%, and total energy consumption rate of hybrid HVAC system is decreased in 16% compared with conventional system.

  • PDF

A Study on the Activation Strategy of Underground Shopping Malls: Focusing on Public Underground Shopping Malls in Six Major Cities

  • KIM, Gi Pyoung;LEE, Yong Kyu;LEE, Guen Woo;YOU, Chang Kwon
    • 산경연구논집
    • /
    • 제13권6호
    • /
    • pp.39-49
    • /
    • 2022
  • Purpose: As part of these efforts, in-depth research is needed on efficient and practical utilization of underground spaces and underground shopping malls. In addition, efforts are being made to find effective alternatives to various problems currently occurring in underground shopping malls, but it is not easy. In addition, the development entity and the maintenance entity are different from each other, and the management is not unified, making it difficult to maintain underground shopping malls. From this point of view, it can be said that it is time to actively and specifically discuss ways to revitalize underground shopping malls. Data and methodology: In the domestic distribution environment, traditional markets and shops are stagnating due to rapid changes in consumption patterns, such as the spread of large companies with advanced distribution techniques such as hypermarkets, shopping malls, and SCM, the rapid increase in Internet and home shopping, and the importance of convenience for young consumers. In order to revitalize underground shopping malls, it is necessary to strengthen the organization and self-rescue efforts of merchants' associations, change consciousness through merchant education, change to specialized markets, find nuclear stores and representative restaurants, and support the hardware sector. Results: The connection of underground shopping malls in each region of the country, where commercial districts are separated from each other, will also play an important role in reviving the function of the city in the future. To do this, it is first necessary to connect underground shopping malls that have been cut off. In other words, connection between connectable underground shopping malls should be promoted. Of course, long-term projects should be promoted step by step, and many consultations should be made on how to connect with the ground for each local government. Conclusion: This is because in the future, the underground space cannot just be a walking place, but another space of the Korean Wave where you can experience satisfying the five senses. K-shopping Hallyu content can be created by creating a characteristic story for each underground shopping mall in the city, permanently this story-oriented event, and creating a safe and elegant environment. If there is a story, so-called "Senomi Shopping" will be possible. A new Korean Wave will be created that can satisfy "the fun of writing, the fun of seeing, and the fun of feeling" at the same time.

대형 쇼핑센터에서의 소비자 체험에 관한 탐색적 연구 - 패션브랜드 매장 내·외부에서의 체험요소 비교를 중심으로 - (The Qualitative Study on the Customer Experience of Shopping Centers - Focused on Comparison between Internal and External Experience Elements on the Fashion Brand Stores -)

  • 김정희;이진화
    • 한국생활과학회지
    • /
    • 제23권1호
    • /
    • pp.101-122
    • /
    • 2014
  • In this study, the Pine & Gilmore(1998) and Schmitt(1999, 2003), based on previous studies. Recent trends in large department stores and distribution outlets, discount stores and large retail centers, such as the consumer's experience is divided into internal and external fashion brand stores navigation study. Fashion Brand Stores are defined as the inside of the fashion brand store of the form that sells only the products of a fashion company's brand. Meanwhile, shopping center is defined as all the places at the inside and out of the shopping center excluding the inside of the fashion brand store. Likewise, definitions are clarified as such for use. As for the research method for this study, semi-structured focus group interviews were used since they could provide many more data compared to in-depth interviews. Accordingly, data was collected while carrying out free discussions while two to three subjects listened to each other's opinion regarding the key words raised by the interviewer and while thinking about their experience at the inside and outside of the fashion brand stores. As for the subjects, female consumers between the ages of 20 and 50 were targeted, and the interviews conducted with four, seven, four and three women in their 20s, 30s, 40s and 50s, were used, respectively. Likewise, there were a total of 18 subjects. Exploratory Study of Customer Experience area was classified into integration of significance and categorization. In particular, the contents were classified into elements of experience inside the fashion brand stores and fashion brand stores outsider experience in the shopping center elements and the elements of the common experience of fashion stores and shopping centers based on the results concerning the key contents identified in-depth from the customer aspect. The key experience elements at the inside of fashion brand stores were identified as VMD experience, emotional experience, and experience of the service provided by sales representatives. As for the key experience elements at the shopping center which is at the outside of the fashion brand store, they included service scape experience, cultural event experience, playful behavior experience. Meanwhile, elements of common experience included educational experience and exclusivity experience and human respect experience, which demonstrated some difference in terms of the contents.

소방시설 관리실태조사에 관한 연구 -공동주택, 상가건축물, 사무소건축물- (A Study on Investigation into Actual Condition of Management in Fire Protection System -Apartment Buildings, Shopping Center, Office Buildings-)

  • 김홍배;한상민;이영재;조병선
    • 한국화재소방학회논문지
    • /
    • 제15권3호
    • /
    • pp.70-76
    • /
    • 2001
  • 현 사회는 안락과 안전을 중요시하고 있다. 그 중, 가장 중요한 부분의 한 부분이 각 건축물에 설치되어 있는 소방시설의 관리와 방화훈련이 얼마나 잘 관리되고 평소 훈련이 되어있는가에 따라서 화재시에 인명과 재산상의 피해를 극소화 할 수 있다. 따라서, 본 연구에서는 공동주택, 상가건축물 및 사무소건축물 등의 소방시설의 점검실태를 설문 조사하였으며, 화재시에 대피훈련을 얼마나 숙지하고 있는가를 조사. 분석함으로써 화재시 손실을 최소화 할 수 있는 방법과, 실질적인 점검 및 훈련방법을 제시한다.

  • PDF

지하상가 가스누출 사고 환자들에 대한 임상적 고찰 - 일산화탄소 중독 - (Clinical Evaluation of Patients Intoxicated by a Gas Leak at an Underground Shopping Center - Carbon Monoxide Poisoning -)

  • 안지영;고영길
    • 대한임상독성학회지
    • /
    • 제4권2호
    • /
    • pp.122-127
    • /
    • 2006
  • Purpose: It is not easy to detect carbon monoxide (CO) leakage, and CO-intoxicated patients do not show a specific set of symptoms. The aims of this study are to clinically evaluate patients with CO gas intoxication from a CO leak at an underground shopping center, and to discuss the establishment of a disaster prevention plan. Methods: A total of 51 patients intoxicated by CO gas exposure in a gas disaster at a underground shopping center in Seoul on September 8, 2006 were enrolled in this study, and the patients' medical records were retrospectively reviewed. Results: The mean patient age was $29.4{\pm}6.3$. The initial mean COHb level was $14.98{\pm}6.97%$. The number of patients with COHb greater than 25% was three, and six patients experienced a syncopal attack. Only one patient-was treated with hyperbaric oxygen therapy. However, none of the patients complained of severe neurologic or cardiovascular symptoms. Conclusion: The symptoms of CO intoxication are non-specific and difficult to define, and the detection of CO leak-age is difficult. Thus, workplaces should be equipped with leakage sensors and automatic alarm systems and should have develop disaster prevention plans.

  • PDF

Research on the Customers' Dissatisfaction Behavior Types After Product Purchase from the Internet Shopping Mall : Case Study for Korea Post Office Shopping

  • Sun, Han-Gil;Jung, Hye-Eun
    • 정보관리연구
    • /
    • 제40권4호
    • /
    • pp.151-171
    • /
    • 2009
  • This study is to investigate dissatisfaction behavior of customers who purchase products on the Internet shopping mall and to find customers' dissatisfaction behavior types for effectively responding to that. Managing dissatisfaction behaviors are related to the customer satisfaction. To conduct this study, Call Center data was collected and analysed by qualitative method. The results showed that dissatisfaction of product quality and disappointment have different effects on post--purchase behaviors. Customers who feel more dissatisfaction with product quality showed the aggressive response such as exchange, refund, while customers who feel disappointment are likely to switch the shopping mall or to cancel the order. These results of customers' dissatisfaction behaviors indicate that company has to manage both product quality and the customer's experience dimension.

Wrapper Generation for Collecting Comparative Shopping Information

  • Shin, Ju-Ri;Sohn, Bong-Ki;Lee, Keon-Myung t
    • International Journal of Fuzzy Logic and Intelligent Systems
    • /
    • 제3권1호
    • /
    • pp.127-132
    • /
    • 2003
  • This paper proposes a wrapper generation method for collecting comparative shopping information from various Internet shopping malls. The proposed method is a kind of supervised learning method to learn wrappers from sample web pages along with information locations designated by the administrators. It generates wrappers expressed in the form of generalized tags sequences and frame filling procedures for semi-structured web pages. The paper also presents how to use the learned wrappers and describes a prototype system which implemented the proposed ideas and methods.