• Title/Summary/Keyword: Service-Quality

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Measuring the Effects of Service Quality, Perceived Sacrifice, Food Price and Image on Value (서비스 품질, 지각된 희생, 식당 가격과 이미지가 가치에 미치는 영향 평가)

  • Kang, Jong-Heon;Ko, Beom-Seok
    • Culinary science and hospitality research
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    • v.13 no.4
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    • pp.57-66
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    • 2007
  • The purpose of this study was to assess the effects of service quality, perceived sacrifice, food price and image on value. A total of 273 questionnaires were completed. MANOVA, ANOVA, and ANCOVA were used to measure the main effects and mediating effects of service quality and perceived sacrifice on the relationships among price, image, and value. The main effects of price on service quality, perceived sacrifice, and value were statistically significant. The main effects of image on service quality and value were statistically significant. As expected, when price, service quality, and perceived sacrifice regressed on the value, they were statistically significant. Moreover, when image, service quality, and perceived sacrifice regressed on the value, they had statistically significant effects on value. The results demonstrated that service quality played a mediating role in the relationship between price and value.

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The Effects of Service Quality of Ship Management Company on Customer Satisfaction and Customer Loyalty (선박관리회사의 서비스품질이 고객만족 및 고객충성도에 미치는 영향)

  • KWAK, Choong-Gon;PARK, Jong-Un;BACK, In-Heum
    • Journal of Fisheries and Marine Sciences Education
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    • v.28 no.5
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    • pp.1378-1387
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    • 2016
  • The purpose of this study is to extract the factors affecting service quality, customer satisfaction, and customer loyalty and to find out what effect service quality & customer satisfaction, service quality & customer loyalty, and customer satisfaction & customer loyalty respectively. The results of hypothesis testing through regression analysis showed that the hypothesis between service quality of ship management company and customer satisfaction was accepted in terms of all 5 service quality dimensions of tangibility, reliability, responsiveness, assurance and empathy. Also, the hypothesis between service quality of ship management companies and customer loyalty was accepted in terms of all 5 service quality dimensions of tangibility, reliability, responsiveness, assurance and empathy. Lastly, the hypothesis between customer satisfaction and customer loyalty was accepted.

A Study on the Impact of Service Quality on the Customer Satisfaction in the Korea Post Office (우체국 서비스품질이 고객만족에 미치는 영향에 관한 연구)

  • 이상석;민상훈
    • Journal of Korean Society for Quality Management
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    • v.30 no.4
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    • pp.120-136
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    • 2002
  • The CRM is the process of integrated customer management to increase the profitability of firm as a maximizing the consumer's value and supplying the high quality product or service. The Post Information Service Headquarter was recognizing the importance of CRM and constructed the customer relationship management system that based on CRM, steadily has made an endeavor for operating to improve the job operation such as posting, banking and insurance. This research analysed the impact of service quality on the customer satisfaction in the Korea Post Office. First of all, we review the existing literature on measurement of service quality and management. As a result of this review and survey of the employer in post office, nineteen factors emerged as important to the service management of The Korea Post Office; Postal Services, Banking Services, Insurance Services. The regression analysis was utilized for analyzing the influence of service quality factors upon the customer satisfaction. Results show that service quality factors have a statistically significant impact on the customer satisfaction of the Korea Post Office.

Effects of Service Quality on Customer Satisfaction and Store Patronage among Department Store Customers in Daegu (서비스 품질이 고객만족과 상점애호도에 미치는 영향에 관한 연구 - 대구지역 백화점 고객을 중심으로 -)

  • Park Kwanghee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.29 no.5 s.142
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    • pp.607-616
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    • 2005
  • The purpose of this study was to investigate service quality of department stores located in Daegu and to examine the effects of service quality on customer satisfaction and store patronage. Data(N=285) were analyzed, using factor analysis, 1-test, ANOVA and regression analysis. The results suggest that service quality was divided into 3 dimensions (reliability, tangibles, empathy) and that service quality enhanced customer satisfaction and store patronage. Specifically, tangibles had a positive effect on customer satisfaction, and reliability had a positive effect on store patronage. Also, personal characteristics were related to service quality, customer satisfaction and store patronage. For instance, male customers evaluated tangibles of service quality more positively than female customers. The married evaluated service quality, customer satisfaction and store patronage more positively than the single. While people aged above 36 yews evaluated reliability and empathy of service quality more positively than people aged below 35 years, people in their 20s evaluated tangibles more positively than people in their 30s. People in a higher income bracket (i. e., \301,000,000- \400,000,000) evaluated reliability and empathy of service quality and store patronage most positively, while people in a lower bracket (i. e., below \200,000,000) evaluated most negatively.

Service Quality in Distribution Through Academics, Administration, and Facilities, Affects Brand Performance

  • FAKHRUDIN, Arif;YUDIANTO, Kifni;DHARASTA, You She Melly Anne
    • Journal of Distribution Science
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    • v.21 no.1
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    • pp.65-72
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    • 2023
  • Purpose: The purpose of this study was to determine the effect of Service Quality on Brand Performance through Satisfaction at an aviation campus in the Special Region of Yogyakarta, Indonesia. Research design, data, and methodology: This research design was hypothesis testing using primary data obtained by distributing questionnaires directly to 200 respondents who were active students at an aviation campus in the Special Region of Yogyakarta, Indonesia. The analytical method used was the Structure Equation Model (SEM). Results: The results of this study show that: (1) there was a significant and positive relationship between Service Quality and Satisfaction, (2) there was a significant and positive relationship between Satisfaction with Brand Performance, and (3) there was a significant and positive relationship between Service Quality and Brand Performance. Conclusion: This study concludes that for the dimension of Academic service quality distribution from the service quality variable, it is suggested to improve detailed recording by academic teaching staff. For the dimensions of Administrative Service Quality distribution from the Service Quality variable, it is recommended to increase the hospitality in the campus environment. For the dimensions of Facility Service Quality distribution from the Service Quality variable, it is recommended to increase satisfaction in terms of facilities on campus. For the Satisfaction variable, it is suggested to improve the performance of the staff and the academic community.

The Relationship between Employees' ESG Perception and Service Quality: A Multi-level Analysis in the Korean Parcel Delivery Industry (조직 구성원의 기업 ESG 인식과 서비스 품질: 택배 서비스를 대상으로 한 다수준 분석)

  • Lee, Su-Yol;Park, JaeHeum
    • Journal of Korean Society for Quality Management
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    • v.50 no.3
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    • pp.407-424
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    • 2022
  • Purpose: This study examines the relationship between the environment, society, and governance (ESG) perception of service providers and service quality by considering job satisfaction as a mediator in the Korean parcel delivery context. Methods: This study uses a multi-level analysis by incorporating organizational and individual levels of analysis. It employs a survey method for measuring the ESG perception of parcel delivery persons and service quality ratings from the Korean government. A hierarch regression analysis with 241 responses was used to test hypotheses. Results: The results of this study provide evidence that the ESG perception, particularly its social dimension, of parcel delivery persons is positively associated with service quality. This study also finds the positive effect of the ESG perception on job satisfaction. However, the mediating effect of job satisfaction between the ESG perception and service quality was not confirmed. Conclusion: This study presents significant implications for scholars and practitioners. Parcel delivery companies should implement relevant ESG activities and communicate them with their service persons to improve delivery service quality. The ESG perception of employees plays a critical role in the moment of truth in parcel service delivery to enhance customer satisfaction and service quality.

Using triangle fuzzy numbers and semantic differential scale to evaluate service quality (삼각퍼지수와 어의차이 척도를 이용한 서비스 품질 측정)

  • Lee Seok-Hoon;Yun Deok-Kyun
    • Journal of Korean Society for Quality Management
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    • v.32 no.3
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    • pp.182-197
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    • 2004
  • In this paper we propose a new method of evaluating customers' service quality using triangle fuzzy numbers and semantic differential scale. These two parameters are useful for quantifying the customers' linguistic variables and subjective judgements. We define the Service Quality(SQ) as the ratio of the expected and perceived service and address the Agreement Rate(AR) calculated from the hamming distance in order to define the Service Rate(SR) as the geometric mean of the SQ and AR. Using the SR in the analysis of service attributes provides more appropriate to measure the customers' service quality and to establish a creative service policy for competitive service quality improvement.

The Relationship between Service Quality and Satisfaction of E-government Self Service Technology (SST) (전자정부의 Self Service Technology(SST)에 대한 서비스품질과 만족도에 관한 연구)

  • Yoo, Weon-Sang;Kim, Jonathan S.;Cho, Sung-Bin
    • Journal of Korean Society for Quality Management
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    • v.38 no.4
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    • pp.549-560
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    • 2010
  • The role and use of self-service technology (SST) becomes increasingly more important in the e-government service area. Users evaluate the service quality of SST in their everyday life and this evaluation works as a guideline of how SST should evolve for user satisfaction. This study classifies the types of SST according to its purpose and interface, and then investigates the causal relationship of service quality and user satisfaction. In the process, we introduced the three dimensions of service quality - usability, information, and empathy. The analysis results indicate that the three service quality dimensions have positive influence on user satisfaction. While the relationship between information and empathy is significant, that between usability and empathy is not significant. Implications and future research directions are also discussed.

An Empirical Study on Measuring Service Quality of Fast-Food Industry using Analytic Hierarchy Process (AHP 모형을 이용한 패스트푸드산업의 서비스품질 측정에 관한 실증적 연구)

  • Lee, Hoe-Sik;Choi, Yong-Jung;Lee, Phil-Jae
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.28 no.4
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    • pp.7-13
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    • 2005
  • Many domestic studies related to service quality are performed but the study on computing Service Quality Score is not yet activated. Because Service quality measurement plays an important role in assessing service performance and diagnosing service problems, it is very important that service quality is measured exactly. Therefore this study offered realistic approach method for computing Service Quality Score by using T.L. Saaty's Analytic Hierarchy Process technique. That is, Service Quality Score of this study is computed by using customer's priority(weights) for five dimensions(Tangible, Reliability, Assurance, Responsiveness, Empathy). This method is more realistic than the existing method computed by an arithmetical average of dimension's variables.

A Study on Factors Affecting Web Academic Information Service Quality (학술정보 웹 서비스 만족도 향상을 위한 영향 요인에 관한 연구)

  • Park, Cheon-Woong;Lee, Ki-Dong
    • Journal of Digital Convergence
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    • v.7 no.4
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    • pp.91-99
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    • 2009
  • To determine factors affecting scholarly web database service quality, this research is to investigate factors of web academic information service quality, and analyze how these factors influencing on web academic information service quality satisfactions. As a results, three dimensions were identified namely, information retrieval, ease of use and interaction. The scholarly web database service management has more critical problems than information service in these days. It indicates that the qualitative aspect is becoming more important than quantitative in web academic information service management.

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