• Title/Summary/Keyword: Service Usability

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Usability of Wireless Application Protocol Interface in the Philippines

  • Tangsoc, Jazmin Chong;Ponio V., Amelia S.
    • Industrial Engineering and Management Systems
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    • v.8 no.1
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    • pp.54-65
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    • 2009
  • The existence of Internet revolutionized the computer and communications world. With the rising demand for accessing the Internet, the mobile technology has incorporated the use of Internet in mobile phones. Wireless Application Protocol (WAP) has combined two of the widest utilized technology today: mobile phones and Internet. This study aims to assess the existing WAP pages offered by the top service providers in the Philippines through usability testing experiments. The paper also aims to identify existing problems in WAP interface by focusing on the errors committed by the users. From the usability study, it was found out that common usability problems are wrong selection of links, unclear grouping of categories, wrong feedback, and redundant links. The type of service provider used is significant in determining the performance of users while experience in accessing WAP is insignificant.

Li100A Study on the Usability of WAP Interface in the Philippines

  • Chong, Jazmin N.;Ponio V, Amelia S.
    • Industrial Engineering and Management Systems
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    • v.7 no.1
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    • pp.66-77
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    • 2008
  • The existence of Internet revolutionized the computer and communications world. With the rising demand for accessing the Internet, the mobile technology has incorporated the use of Internet in mobile phones. Wireless Application Protocol (WAP) has combined two of the widest utilized technology today: mobile phones and Internet. This study aims to assess the existing WAP pages offered by the top service providers in the Philippines through usability testing experiments. The paper also aims to identify existing problems in WAP interface by focusing on the errors committed by the users. From the usability study, it was found out that common usability problems are wrong selection of links, unclear grouping of categories, wrong feedback, and redundant links. The type of service provider used is significant in determining the performance of users while experience in accessing WAP is insignificant.

Evaluation on the Usability of Chatbot Intelligent Messenger Mobile Services -Focusing on Google(Allo) and Facebook(M messenger) (메신저 기반의 모바일 챗봇 서비스 사용자 경험 평가 -구글(Allo)과 페이스북(M messenger)을 중심으로-)

  • Kang, Hee Ju;Kim, Seung In
    • Journal of the Korea Convergence Society
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    • v.8 no.9
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    • pp.271-276
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    • 2017
  • This project has been conducted to improve the usability of Chatbot Services such as Google(Allo) and Facebook M(Messenger. Based on the evaluation, this study aims to suggest the solutions to improve the usability of domestic Chatbot services and future directions for their development. It provides the overall understanding of the AI Chatbot service and the feature of Chatbot service through literature search. Furthermore, we summarized the current standing and the prospect of domestic messenger-based assistant Chatbot services. For conducting user evaluation, Peter Morville's honeycomb model is applied to in-depth user interviews. The followings are elements that could be amended to improve the service. The service should be incorporated by intuitive elements for users' understanding its functions and eliminate any elements that interfere with usability. The accuracy should be increased to improve the user satisfaction. This research will provide the future guidelines to improve the usability of Chabot services through continuous evaluation by users.

An Study on Usability Evaluation of Image based SNS (이미지 기반 SNS의 사용성 평가 연구)

  • Lee, Mi Gyung;Park, Jin Wan
    • The Journal of the Korea Contents Association
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    • v.16 no.8
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    • pp.508-516
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    • 2016
  • With the rapid development of Social Network Service and with the diversification of user needs, new types of image-based SNS have emerged. Image-based SNS provides customized service to meet users' specified contents needs that have yet to be satisfied in conventional relation-based SNS like Facebook, leading the trend of service diversification. Unlike text-based SNS that has inconvenient view on a small mobile screen, image-based SNS provides the communication way focused on simple text message and image, and thus the main users of the image-based SNS are young people in their 20s who get accustomed to images, rather than text messages. Accordingly, the functions and roles of SNS UI have varied, and usability has been more important. With the users in their 20s who use image-based SNS, this study tried to look into the usability of the image-based SNS. To do that, heuristic evaluation method was applied to find UI problems. The main factors constituting usability were extracted, and user evaluation method was redesigned. Aside from the satisfaction measurement, this study conducted and analyzed a questionnaire survey with users in their 20s who used actual image-based SNS. This study analyzed usability factors that influenced of image-based SNS users. The analysis results are considered to be used as a fundamental material to improve usability in the process of developing social media service.

The Effect of Service Quality on Consumer Satisfaction of Fashion Retail Stores (패션 점포의 서비스 품질 차원이 소비자 만족에 미치는 영향)

  • 황선진;황경순;이종남
    • Journal of the Korean Society of Clothing and Textiles
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    • v.24 no.3
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    • pp.323-334
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    • 2000
  • The purpose of this study was to develop service quality dimensions for fashion retail stores and to identify significant service quality dimensions influencing customers satisfaction for each fashion retail store. 687 young adults completed written questionnaires consisting of items related to service quality. For analysis of data, confirmatory factor analysis, one-way ANOVA, scheffe test, and stepwise regression analysis were applied. The results were as follows: 1. The service quality dimensions of fashion retail stores were tangibles, reliability, responsiveness, assurance, empathy, fashionability and variety, price, convenience, merchandise quality and credit card usability. Among those 10 main dimensions of service quality were grouped as experience attributes and search attributes. 2. In examination of the highest valuable service quality dimension based on the types of stores, imported fashion stores were evaluated the highest in terms of all factors except price, tangibles and credit card usability. 3. To predict consumer satisfaction, service quality dimensions such as reliability, responsiveness, assurance, empathy, fashionability/variety, price, convenience, merchandise quality and credit card usability should be considered.

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A Study on the Usability of Graphic User Interface by the User Behavior in a Mobile Music Streaming App (모바일 음악 스트리밍앱의 사용자 행태에 따른 GUI 사용성 연구)

  • Park, Il Kwun
    • Design Convergence Study
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    • v.14 no.2
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    • pp.151-168
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    • 2015
  • As the market of music download stores moved into the mobile epoch the market was growing explosively. Recently, the digital music market tends to move from the mp3 download market to streaming service and the users can use the service on their mobile devices without reference to any inconvenient download and limited storage capacity. It was found that they mainly use the recommendation music playlist, instant player, main player and sharing of the functions of the streaming service from the user behavior research. This is noticeable features that set apart from the mp3 download service. However, the interface design of the streaming app followed the previous service and it needs the optimization of its UI design. In this study, the usability of high ranked three mobile streaming apps was evaluated. The result of the test was that Naver music and Bugs had high scores overall in four sections of the streaming service features. On the other hand, the Melon had primarily high score in color application on the service. The aim of this study is to suggest the direction of the UI design of music streaming service through the understanding of essence of streaming service and evaluation the usability test.

Usability Evaluation of Artificial Intelligence Search Services Using the Naver App (인공지능 검색 서비스 활용에 따른 서비스 사용성 평가: 네이버 앱을 중심으로)

  • Hwang, Shin Hee;Ju, Da Young
    • Science of Emotion and Sensibility
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    • v.22 no.2
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    • pp.49-58
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    • 2019
  • In the era of the 4th Industrial Revolution, artificial intelligence (AI) has become one of the core technologies in terms of the business strategy among information technology companies. Both international and domestic major portal companies are launching AI search services. These AI search services utilize voice, images, and other unstructured data to provide different experiences from existing text-based search services. An unfamiliar experience is a factor that can hinder the usability of the service. Therefore, the usability testing of the AI search services is necessary. This study examines the usability of the AI search service on the Naver App 8.9.3 beta version by comparing it with the search services of the current Naver App and targets 30 people in their 20s and 30s, who have experience using Naver apps. The usability of Smart Lens, Smart Voice, Smart Around, and AiRS, which are the Naver App beta versions of their artificial intelligence search service, is evaluated and statistically significant usability changes are revealed. Smart Lens, Smart Voice, and Smart Around exhibited positive changes, whereas AiRS exhibited negative changes in terms of usability. This study evaluates the change in usability according to the application of the artificial intelligence search services and investigates the correlation between the evaluation factors. The obtained data are expected to be useful for the usability evaluation of services that use AI.

Development of Usability Evaluation Criteria for Senior-Friendly Autonomous Transportation Robot

  • Kim, Seon Chil;Kim, Sun Jung;Choi, Kyongon
    • Journal of the Ergonomics Society of Korea
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    • v.33 no.5
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    • pp.407-422
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    • 2014
  • Objective: The purpose of the study is to develop quantitative usability evaluation criteria for senior-friendly autonomous transportation robot. Background: The Republic of Korea has become the most rapidly aging society, and is anticipated to enter the post-aged society in 2026. To raise the quality of life of a senior with limited mobility and to reduce the burden of caregivers, many high-tech assistive products with information technologies are developed nowadays. The senior-friendly autonomous transportation robot is one person robot vehicle to move a senior to the destination for hospitals, nursing homes or silver town complex. With built-in navigation system and environmental monitoring censors, it automatically seeks the path to the destination and avoids collision to obstacles and pedestrians on the way. Due to the early stage of the product, few usability studies in this field have been done, mostly on general service robots to assist seniors, power wheelchairs and delivery robots. ISO and KS standards for the service robots are focused on safety. Method: Based on the reference usability index, the early draft of the usability evaluation questionnaires was developed. After small group tests and interviews, the experts modified the initial draft to the Usability Evaluation Criteria for Senior-Friendly Autonomous Transportation Robot (UEC-SFATR). Result: UEC-SFATR consisted of 4 subscales - Safety, Controllability, Efficiency and Satisfaction. All of the 4 subscales of UEC-SFATR were passed the reliability criteria by 4 groups of seniors, divided by gender and familiarity of smart-devices. Conclusion: UEC-SFATR covers wider area of user experiences of the SFATR and is a good measurement tool to help both the users and developers of the robot. Application: This study provides guide to the future product development and product competitiveness evaluation by quantifying user experiences for the SFATR.

Research on Usability of Seoul Bike based on Seoul Universal Guideline -Focusing on seoul citizens over-50s (서울시 유니버설디자인 통합 가이드라인을 기반으로 한 서울자전거 '따릉이' 사용성 연구 -50대 이상 서울시민을 대상으로-)

  • Kim, Tae-Hee;Kim, Boyeun
    • Journal of Digital Convergence
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    • v.17 no.1
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    • pp.287-293
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    • 2019
  • The purpose of this study is to research on usability of Seoul Bike focusing on seoul citizens over-50s. Before the test, I researched Seoul Universal Design Guideline's background, purpose, principle and range through literature review. Then I did two tests based on re-establishment of the existing principle to fit the public service. First, I have noticed that using the service through an application was difficult for seoul citizens over-50s even if they have NEEDS for using Seoul Bike according to the survey. Next, I drew the result from User Task Evaluation Analysis. Due to the low app usability(the main point of the service) and accessibility and usability status was rate low, but the overall service process was comfortable and convenience. I expect this study will be a good resouce for public service design.

A Study on the Usability of the OTT Service's Mobile App UI Design - Focused on Users in Their 20s - (OTT 서비스의 모바일 앱 UI 디자인 사용성 연구 - 20대 사용자를 중심으로 -)

  • Shin, Sae-Mi;Kim, Tae-Kyun
    • The Journal of the Korea Contents Association
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    • v.22 no.5
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    • pp.125-135
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    • 2022
  • The number of domestic users of OTT services is gradually increasing, and users can consume content more freely through OTT services that can consume content in various ways unlike existing broadcasting systems. As the service utilization rate increases and consumption patterns diversify, useful and convenient UI design and usability should be considered from the user's point of view, but research on the app UI design of OTT service is still insufficient. Therefore, in this study, UI design components were compared and analyzed for the top five mobile apps in Korea's OTT platform utilization rate, and usability evaluation was conducted through surveys and in-depth interviews with 10 people in their 20s. Based on the analysis results, the direction of improvement of OTT service mobile apps in the future was presented, and the results of this study are expected to be used as basic data for improving UI design and usability of OTT mobile apps in the future.