• Korean Institute of Interior Design Journal
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• v.19 no.4
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• pp.3-10
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• 2010

The purpose of this study is to select and analyze words that represent various emotional states towards a spatial environment. Selecting appropriate words for the sensibility evaluation of a spatial environment is a process of constructing sensibility indicators, so that an accurate selection of sensibility words is very important. To collect basic words for this study, words for expressing sensation, emotional states, and sensibility regarding a spatial environment have been collected first via free association and a literature review of previous studies. In the second stage, the selected words are refined. Fifteen evaluators have participated in the first process of refining words, 140 college students participated in the second process, and than the final list of 277 refined words has been selected. During the third stage, 15 specialists were asked to evaluate the appropriateness of sensibility evaluation words, for that 7 point-scale has been applied. Then, 99 words with an average point of 4.55 or more and a standard deviation of 1.55 or lower were selected. After investigating the similarity in the meanings of the selected words, 55 pairs of contrasting words have been selected as a final list of sensibility evaluation words. During this last stage, 307 college students majoring in related fields were asked to evaluate the appropriateness of sensibility evaluation words for a spatial environment, and 7 point-scale was obtained. A factor analysis, cluster analysis, and multidimensional analysis have been conducted on the data obtained from these survey. According to the results of the factor analysis, the eight important factors are obtained from the sensibility evaluation criteria of a spatial environment(form, texture, function, value, comfort, aesthetics, atmosphere, and affinity). The factors obtained from this study can be used in the beginning stage of evaluating the sensibility factors of a spatial environment. In addition, the results of this study can be used as basic data when constructing a list of evaluation indicators to select various complex sensibility words for a space; or as general indicators when evaluating various spatial design factors.

• Science of Emotion and Sensibility
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• v.9 no.1
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• pp.27-38
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• 2006

In the planning stage of mobile phone development, one of the most important considerations is to select a FormFactor properly to determine the strategy and Purpose of a Product. Up to now, the FormFactor has been selected only by intuitional and qualitative methods. In this study, the Appraisal Methodology using Sensibility Adjectives of Emotion and Sensibility Engineering was presented to suggest the systematic and rational framework in the field of FormFactor selection. First, we verified the conceptual FormFactors with Axiomatic Design and classified the Sensibility Adjectives into the verified FormFactors. When the FormFactor and classified Design Parameters (DP) were given to a designer, the designer implemented the preliminary designs and they were assessed and analyzed by the survey. With these processes, we were able to select the proper designs for FormFactors which were fit for the purpose of a product. This was caused by connecting the Axiomatic Design and tile Sensibility Adjectives. This study gave the possibilities that can be spread to the selection factors, except for the FormFactor, from now on.

• Journal of the Korean Society of Clothing and Textiles
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• v.25 no.5
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• pp.913-924
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• 2001

The purpose of this study is to investigate the sensibility of body exposure in contemporary fashion. 31 kinds of costume samples have been selected from photographs in fashion magazines. Those were divided into part of exposed body, the way of exposure and kinds of exposure. I have measured them by using Semantic Differential method. The subjects were 120 male and 120 female in twenties. The obtained data were analyzed by factor analysis, ANOVA, MDS and regression analysis. The results of analysis are as follow; 1. Factor analysis has extracted four factors which consist of the sensibility of body exposure. These factors are Attraction, Activity, Boldness, Simplicity. 2. There were significant differences in design of body exposure and demographics. 3. Evaluative dimensions of the sensibility of body exposure were identified by Hard-Soft, Active-Elegant. 4. Preference was related to words which are buying desirable, attractive, simple, natural, active appealed by design of body exposure costume and buying desirable was related to words which are favorite, modest, beautiful, natural appealed by mood of exposure costume.

• Journal of the Korea Safety Management & Science
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• v.1 no.1
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• pp.29-39
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• 1999

Human sensibility ergonomics is the technique that qualities man's sensibility, measures and evaluates it Quantitatively and makes man's life comfortable, safe and delightful by applying it to products or environmental projects. This study consider the sensibility factor of Sasang constitutional medicine, five elemental properties, and Biorhythm in terms of human sensibility ergonomics. And this study measure reaction-time dependent on a temperament or a state and evaluate the differences of reaction-times objectively with the comparison and analysis using the ANOVA. We can harness it for job design.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.22 no.52
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• pp.241-246
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• 1999

In this study, to specify an evaluation of human sensibility, the types of color, intensity of illuminations and lights consisting work environmental condition are decided, and image data from examining the change of human sensibility followed by changes of the above three conditions are obtained. Using the factor analysis and quantification theory in multi-variate analysis type of Sensibility Ergonomics, determinating the structure of factors, specifying the relations of environmental conditions and factors can be done so that the structure of image on human sensibility space with the change of environmental conditions is analyzed.

• Korean Institute of Interior Design Journal
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• v.17 no.1
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• pp.102-109
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• 2008

Recently, as emotional elements have been applied to many fields including marketing, architecture, and design, new understanding on and interest in sensibility are emerging. The sensibility, as opposite meaning to the reason, has been excluded from academic object, and researches in sensibility have been diversified for the meaning, scope, application methods and even application target of sensibility without consistency. This study aims to redefine meaning of sensibility by examining documents related to sensibility, and to examine the features of sensibility in design, especially in space design. Consequently, sensibility was defined to function as a filter which deals with numerous stimulative informations intuitively and uniformly while human gives significance to a stimulus. According to the examination on apparent features of sensibility and studies of sensibility engineering, the sensibility occurs not only by visual and physical stimulus but also by meaningful stimulus, and both are known to have mutual influence on each other. In space design, spaces of many purposes can be categorized into the spaces of routine and out of routine following the empirical time, and physical stimulus and interesting factor pursued by these spaces are inversely proportional. This study is meaningful insofar as it enabled to explain interaction between physical stimulus, meaning, and other factors within sensibility as a comprehensive concept by redefining its concept.

• Journal of the Korean Society of Clothing and Textiles
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• v.27 no.1
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• pp.67-77
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• 2003

Subjective sensorial experiment was executed with 43 subjects to find the relationships between the sensibility of jacket styles and the handle of wool fabrics. The handle and sensibility of wool fabrics were significantly different according to the wool types, and the handle was defined as two axis of Wild/Exquisite vs. Thin/Thick. The sensibility of jacket styles was different by the types of jacket styles, and the jackets were displayed in the 2D of Masculine/Feminine vs. Country/urban according to the factor analysis using 8 sensibility words. The best-appropriate jacket styles for each wool fabrics were converged into several jacket styles, and it was found that the wool fabrics were divided as for all-purpose or for specific-end usage. For the results of correspondence analysis of the matrix for the best-appropriate jacket style for each wool fabric, the jacket styles and wool fabrics together were grouped as 4: Striking and Yang, Striking and Yin, Plain and Yang, Plain and Yin.

• Korean Institute of Interior Design Journal
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• v.20 no.6
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• pp.192-199
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• 2011

The purposes of this study are to present the criteria for a sensibility rating scale for measuring the general women's perception of museums' spatial environment, through an empirical analysis; and to clarify the characteristics of the presented rating scale in terms of each rating element and factor. For this study, a survey was conducted during August 19 - September 16, 2010, and a total of 342 museum visitors participated in the survey. A sensibility rating scale used for the survey consisted of a total of 32 adjectives selected from a literature review of previous studies. To specify the dimensions of semantic space using the semantic adjectives, words with opposite meanings were analyzed with the semantic differential technique developed by Osgood et al. Using SPSS, a reliability analysis, factor analysis were conducted on the data obtained from the survey. The results of this study can be summarized as follows: According to the women's perception of museums' spatial environment, six factors were found from the 25 semantic ratings of the Museum. The summarized criteria were: 'aesthetic', 'pleasant', 'valuable', 'function', 'affinity', and 'material.' The derived criteria were verified through an empirical test using emotional adjectives. In the coming years, the results of this study will serve as valuable data for constructing a sensibility rating scale for evaluating spatial environments of museums.

• Journal of the Korean Society of Clothing and Textiles
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• v.28 no.11
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• pp.1516-1523
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• 2004

The purpose of this study were to analyze the effect of weft knit structural characteristics on the subjective texture and sensibility. For this, the material was knitted into 8 kinds of weft plain knit fabrics with four kinds of fiber components such as wool, acryl, rayon, and nylon, 3 steps of densities and 3 steps of twist numbers to ply two yarns. The data were analyzed by factor analysis, ANOVA and multidimensional scaling. From factor analysis, subjective textures were categorized as 'bulk/resilience', 'surface/density' and 'soft/drape', and subjective sensibilities were categorized as 'natural/comfortable', 'feminine/elegance' and 'stable/neat' Among the knit structural characteristics, the component of fibers and the density of fabrics were the important factors to give variations in texture and sensibility : In comparison with wool knit of medium density, the knit fabrics of other components and different densities each showed a unique texture and sensibility. But twist number to ply two yams had a few influence on subjective properties. As a result of MDS analysis, the texture and sensibility of plain weft knit fabrics was classified as 'thin-full', 'hard-soft', 'young-old' and 'warm-cool'.

• Journal of Fashion Business
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• v.18 no.2
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• pp.29-41
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• 2014

As the online shopping mall market faces severe competition, marketers have focused on visual factors that generate positive consumer responses in order to induce more consumers. Although product photos are crucial in the communication of product information as well as in the development of positive images of online shopping mall, there was little intention the effect of diverse types of product photo. In this study, three types of backgrounds (i.e., no background, indoor background, street background) are compared in order to explore whether consumer sensibility factors are different according to photo backgrounds. Moreover, it investigates the effect of sensibility toward photo backgrounds on consumer attitude. A total of 222 consumers participated in the experiments. As a result, six sensibility factors were generated from online model photos, including structure, upscale, uniqueness, interest, simpleness, and easiness factors. Among these factors, simpleness and structure showed the highest means; simpleness was the factor indicating the differences according to photo backgrounds. Sensibility factors affecting attitude toward online shopping malls were uniqueness in the case of no background, interest in the case of indoor background, and upscale in the case of street background photo.