• 복식
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• 제50권8호
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• pp.87-97
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• 2000

The purposes of this study are to classify the male consumers in new generation by evaluating the fashion mania elements and to examine the differences among consumer groups in product attributes, benefits, dressing for self and others, and sensation seeking tendency. Fashion mania elements are compose of purchase frequency, the storage of clothes, the affection toward clothes and fashion knowledge. Data were obtained from 492 adult male living in Seoul and Kyunggi Do. Statistics used for data analysis were frequency, means, one-way Anova, Duncan's multiple range test, factor analysis, cluster analysis using Spss 9.0. The results can be summarized as follows: There consumer groups are identified based on the fashion mania elements: fashion mania, fashion interests, non-fashion mania. The fashion mania group has positive fashion behavior and high fashion attitude, the fashion interests group has high fashion attitude and light fashion behavior, non fashion mania group has light fashion attitude and behavior. Fashion mania group regard intrinsic attributes very highly in order to express individuality, shows the tendency to dress for self strongly rather than to dress for others. And fashion mania group shows a high sensation seeking tendency compared with the remaining groups.

• 한국의류학회지
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• 제25권5호
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• pp.833-844
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• 2001

The purposes of this study were 1) to identify the effects of store image and stores entertainment environment image on attitude toward store and store patronage intention through emotions toward store, and 2) to identify the effects of sensation-seeking tendency, hedonic shopping orientation and shopping motives on store image, stores entertainment environment image, attitude toward store and store patronage intention. The data were collected from 416 female adolescents who visited stores located in Dongdaemoon, Seoul, via self-administered questionnaires, and were analyzed by frequency, factor analysis, multiple regression and path analysis. The results of this study were as follows : (1) According to path analysis, store image and stores entertainment environment image affected emotions toward store and attitude toward store, and affected store patronage intention through a mediator, emotions toward store. (2) Among the factors related to store images, stores entertainment environment image had the greatest effect on store patronage intention. (3) Sensation-seeking tendency, hudonic shopping orientation and shopping motives affected store image, stores entertainment environment image, emotions toward store and attitude toward store directly and indirectly through store image and stores entertainment environment image. (4) The most significant factor in explaining all these relations was hedonic shopping orientation.

• 대한가정학회지
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• 제41권1호
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• pp.169-185
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• 2003

The present study was to investigate whether Cyberspace addiction groups could be classified into types and examine the relationship with types of Cyberspace addiction and adolescents' psychological environment. The findings were as follows: First, adolescents' Cyberspace addiction was analyzed by factor analysis and classified by four different types, which were named as sensation seeking, life interference, time dependency, and psychological dependency. Second, male students experienced more sensation seeking and life interference tendencies than female students who experienced more psychological dependency tendency than male students. High school students experienced more life interference tendency than middle school students. Third, there was relationship with types of adolescents Cyberspace addiction and psychological environment. Adolescents who addicted Cyberspace with sensation seeking were more likely to avoid conversation with families, and had a tendency of compulsiveness and depression. Adolescents who addicted Cyberspace with life interference had a tendency of compulsiveness and depression, and had a problem of school life and family relationship. Adolescents who addicted Cyberspace with time dependency showed the compulsiveness and avoided conversation with families. Adolescents who addicted Cyberspace with psychological dependency were more likely to have peer relationship and had a tendency of depression. Conclusively, the psycho-social environment such as compulsiveness, depression, family and peer relationship, and school environment was related to types of adolescents' Cyberspace addiction more or less.

• 한국의류학회지
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• 제32권2호
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• pp.328-339
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• 2008

The purpose of this study is to investigate the difference of the response to fashion ad and its effect between traditional ad and postmodern ad, to examine the difference of the response to fashion ad and its effects according to sensation seeking tendency, and to investigate the effect of the response to fashion ad on its effect. For the purposes of this study, two postmodern ads and one traditional ad were selected as stimuli and data were collected from 230 female college students. The results are as follows: 1) Postmodern advertisement was unique, impacting, hard-to-understand, sensory-stimulating, and fantastic, when compared to traditional advertising. 2) Consumers felt disgusted by confusion and shock coming from postmodern advertising, but at the same time, recognized its value as an advertisement and took more pleasure and fun from it. 3) Consumers with high sensation-seeking-tendency perceived postmodern ads more sensually and showed more positive response to the postmodern ads. 4) While subjective, emotional response affected the attitude toward advertisements, sensory-stimulating affected the attitude toward brand and purchase intention. Thus, cognitive response should also be considered significant to form brand equity in long term.

• 디지털융복합연구
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• 제17권9호
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• pp.479-486
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• 2019

본 연구는 뉴로피드백 (Neurofeedback) 훈련이 게임중독 증상이 있는 대학생들의 뇌파, 다차원적 충동성, 감각추구, 게임중독 증상 및 게임 갈망에 미치는 효과를 알아보기 위한 것이다. 386명의 대학생을 대상으로 "한국형 성인용 게임중독 척도 (KGAS), 다차원적 충동성 척도 (UPPS-P), 역학조사센터 우울증 척도 (CES-D)"를 실시하였고, 이를 토대로 12명의 대학생을 처치집단에 6명, 통제집단에 6명씩 배정하였다. 뉴로피드백 집단에게 총 20회기의 뉴로피드백 훈련을 실시하였고, 통제집단에는 어떠한 처치도 실시하지 않았다. 연구 결과, 뉴로피드백 집단은 통제집단에 비해 뇌파, 게임중독 증상 심도와 충동성에서 유의한 향상이 있었고, 이러한 향상은 추적 조사에서도 유지되었다.

• 한국게임학회 논문지
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• 제22권1호
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• pp.19-32
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• 2022

본 연구는 게임 중독에 이르는 과정에서 개인의 신경생리학적 특성, 게임 이용 행위의 특성, 그리고 심리학적·개인적 특성이 어떻게 상호작용하는가를 살펴보고자 했다. 이를 위해 18세부터 24세의 남녀 대학생 154명을 대상으로 설문조사를 실시하였으며 다음과 같은 연구결과를 도출했다. 첫째, 감각추구성향은 게임 중독에 유의미한 영향을 미치지 않았다. 그러나 집단적 게임 이용은 게임 중독에 정적인 영향을 미치는 것으로 확인되었다. 둘째, 집단적 게임 이용과 게임 중독에 대한 성별의 조절효과가 발견되었다. 즉 집단적 게임 이용이 게임 중독에 미치는 영향은 남성보다 여성에게서 더 높은 경향이 있음을 알 수 있었다.

• 국제학술발표논문집
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• The 9th International Conference on Construction Engineering and Project Management
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• pp.261-268
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• 2022

In road work zones, pedestrian workers' habituated inattention to warning alarms from construction vehicles can lead to fatal accidents. Previous studies have theorized that human factors such as personality traits may affect workers' inattentiveness to workplace hazards. However, there has been no study that directly examined how road construction workers' personality traits affect their attention to warning alarms within a work zone and the likelihood of engagement in a struck-by accident. This study examines how workers' sensation-seeking (especially boredom susceptibility) is related to inattention to warning alarms while performing a task in road work zones. An experiment with actual road construction workers was conducted using a virtual road construction environment. Workers' attention to repeatedly presented warning alarms was measured using eye-tracking sensors. In response to workers' frequent inattentive behaviors, a virtual accident was simulated. Results revealed a significant association between boredom susceptibility and workers' engagement in the virtual accident, a consequence of inattentiveness to warning alarms. The findings suggest that workers' personality traits predispose them to tune out warning alarms and become vulnerable to accidents in road work zones. The findings of this study can be used to develop targeted interventions aimed at preventing workers' inattention to repeatedly exposed workplace hazards, thereby contributing to reducing fatal accidents in road work zones.

• 대한감각통합치료학회지
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• 제20권3호
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• pp.38-47
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• 2022

목적 : 본 연구는 대학생의 감각처리가 기질과 성격 특성에 어떻게 영향을 주는지 알아보고자 하였다. 연구방법 : 대학생 참가자 107명이 편의표본 추출방법으로 2022년 9월에 모집되어 청소년/성인 감각프로파일(Adolescent/Adult Sensory Profile; AASP)과 기질 및 성격 검사(Temperament and Character Inventory; TCI)를 작성하였다. 다중회귀모형을 사용하여 기질 척도(자극추구, 위험회피, 사회적 민감성, 인내력) 및 성격 척도(자율성, 연대감, 자기초월)의 각 준거 변인에 대한 감각처리 사분면(저등록, 감각추구, 감각민감, 감각회피) 예언 변인의 영향을 분석하였다. 결과 : 감각추구 행동이 빈번할수록 자극추구, 사회적 민감성, 인내력 기질 및 자율성, 자기초월 성격이 높게 나타났고 위험회피 기질은 낮게 나타났다. 저등록 행동이 빈번할수록 위험회피 기질이 높은 반면, 사회적 민감성과 인내력 기질 및 자율성 성격은 낮게 나타났다. 감각민감 행동이 빈번할수록 사회적 민감성 기질이 높았지만 감각회피 행동이 빈번할수록 사회적 민감성 기질이 낮았다. 결론 : 본 연구는 초기 성인기의 감각처리 패턴이 자극추구, 위험회피, 사회적 민감성, 인내력 기질 및 자율성, 자기초월 성격에 영향을 미침을 제시한다.

• 아동학회지
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• 제32권3호
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• pp.91-105
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• 2011

The purpose of this study was to investigate the relationship between sexual development, sensation seeking traits, exposure to pornographic media, peer conformity, and potential delinquency on the part of Korean middle school students. In order to verify the model, we used structural equation model (SEM) analysis. 603 adolescents were participated in the study. The results were as follows; first, both male and female models goodness of fit and significant paths was proven. Second, it was also found that gender difference existed in the model. The implications of this study and the suggestions for future research were also discussed.

• 복식
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• 제29권
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• pp.39-52
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• 1996

The purpose. of this study were to identify the types of consumer affective responses to investigate the attitude formation process on the apparel advertising and to identify the differences among related variables according to the sensation seeking and the brand famili-arity. The result of this study were as follows: 1. The consumer affective responses on ap-parel dvertising was composed of six dimensions; Upbeat feeling Negative feeling Warm feeling Sensual feeling Emotional feel-ing and Uninvolved feeling. 2. The related variables to consumer responses on apparel advertising were signifi-cant differences according to the sensation seeking and the brand familiarity. 3. The main causal course on the apparel ad-vertising was the consumer affective responselongrightarrowthe advertising attitudelongrightarrowthe brand evalu-ationlongrightarrowthe brand attitudelongrightarrowthe purchase in-tention. Also there were differences in atti-tude formation process according to the con-sumer affective respeonses.