• The Korean Journal of Health Service Management
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• v.6 no.2
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• pp.81-89
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• 2012

This research, which was conducted for student at department of dental hygiene, intended to measure the level of self-efficacy and consciousness on the use of radiation, knowledge and attitude on radiation safety management and got the following conclusions. This study was performed from May 8 to July 7, 2011 for 326 students who study at Department of Dental Hygiene of a three-year course in Busan areas. The result of as follows; 1. As a result of comparing the average of a sense of self-efficacy according to the characteristics of those surveyed, a statistically significant difference(p<0.01)(p<0.001) was found according to grade point average, subjective health condition. 2. As a result of comparing the average level of consciousness about radiation use according to the characteristics of those surveyed, a statistically meaningful difference(p<0.05)(p<0.01) was found according to grade, grade point average. 3. As a result of conducting a correlation analysis among self-efficacy, consciousness on the use of radiation, knowledge and attitude on RSM, the correlation of self-efficacy and consciousness, knowledge, and attitude was r=0.108, 0.203, 0.231 respectively, all of which was a plus correlation(p<0.01). we believe that a variety of programs should be offered to be capable of enhancing knowledge and attitude on RSM, self-efficacy.

• Journal of the Korean Society of Costume
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• v.32
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• pp.183-200
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• 1997

The purpose of this study was to find out the mutual relations of self-efficacy proximity of cosmetic to self and proximity of clothing to self. The researcher used the scale of Sherer Mercadante Maddux Rrentice-Dunn Jacobs and Rogers(1982) for a general and social self-efficacy. The scale of Ryckman Roddins Thorton and Cantrell(1982) for a physical self-efficacy. The researcher corrected and supplemented the tools on the basis of Sontag(1987)'s scale for proximity of clothing to self. The researcher developed proximity of cos-metic to self. The subjects of this study were 172 girl students in the university. The research was analyzed by MANOVA Scheff post hoc test and Cronback a. The Results of this study were as follows: 1. The person who had a higher self-efficacy was higher in the hoy and skin-carve in the sub-causes of proximity of cosmetic to self. There was no difference in social-confidence self-satisfaction and disguise. 2. The person who had a higher self-efficacy was high in the self-expression and the physi-cal satisfaction in the sub-causes of proximity of clothing to self. There was no difference in the joy self-consciousness the consciousness of others and the novelity. 3. The person who had a higher proximity of cosmetic to self was higher in the joy, self-ex-pression and self-consciousness of others and the novelity. There was no difference in the physical satisfaction.

• The Research Journal of the Costume Culture
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• v.22 no.3
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• pp.411-430
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• 2014

The purpose of this study is to identify the antecedents and consequence of role-relaxed consumption. Consumption-related variables were considered as antecedents, and fashion-related variable was considered as a consequence. Hedonic consumption, impulse buying, value consciousness, and brand sensitivity were included as consumption-related variables and fashion consciousness was included as a fashion-related variable. It was hypothesized that hedonic consumption, impulse buying, value consciousness, and brand sensitivity influence rolerelaxed consumption and then influence fashion consciousness. Data were gathered by surveying university students in Seoul, using convenience sampling. Two hundred twenty seven questionnaires were used in the statistical analysis, exploratory factor analysis using SPSS and confirmatory factor analysis and path analysis using AMOS. While hedonic consumption, impulse buying, value consciousness, and brand sensitivity were uni-dimensions, role-relaxed consumption and fashion consciousness were multi-dimensions. Factor analysis of role-relaxed consumption revealed two dimensions, 'self-centered decision making' factor and 'importance of intrinsic value' factor. In addition, factor analysis of fashion conscious revealed three dimensions, 'individualism' factor, 'dressing style' factor, and 'appearance' factor. Tests of the hypothesized path show that impulse buying and brand sensitivity negatively influence 'self-centered decision making' and that hedonic consumption and value consciousness negatively influence 'importance of intrinsic value'. While 'self-centered decision making'negatively influence 'dressing style' and 'appearance, 'importance of intrinsic value' negatively influences all factors of fashion consciousness. The implications of these findings and suggestions for future study are also discussed.

• The Journal of Industrial Distribution & Business
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• v.11 no.4
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• pp.47-56
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• 2020

Purpose: This study aims to explore how consumers respond to the immoral actions of a CEO. More specifically, this research focuses on the moral reasoning processes used by consumers in order to maintain support for the CEO despite the immoral action. In addition, this research suggests that support for the CEO would improve product purchase intention. Research design, data, and methodology: To test the hypotheses presented, an online research company was hired and online survey was conducted with adult participants. Online research company sent an email to the potential subjects asking their participation in an online survey. Subjects were able to participate in the online survey by clicking a link to the survey. When the participants clicked the link, they were instructed to read a fictitious newspaper article on a CEO's immoral action. And then, they were asked to answer several questions online. Responses were obtained from 336 adults participants and data were analyzed using SPSS Hayes Macro for a moderation effect and AMOS for a structural equation model. Result: Moral reasoning processes were divided into moral decoupling and moral rationalization and analyzed to determine their influence on product purchase. Also in this study, we suggest the public self-consciousness of consumers as an antecedent of moral reasoning processes, and argue that consumers with high public self-consciousness are more likely to engage in moral decoupling than moral rationalization. Conclusions: Our results showed that moral decoupling and moral rationalization improved the consumer's perception of corporate ethicality, which increased product purchase intention. In addition, consumers with high public self-consciousness were more likely to engage in moral decoupling than in moral rationalization. In addition, this research suggested that severity of the scandal would moderate the impact of public self-consciousness on moral decoupling. However, this hypothesis was not supported statistically since most participants perceived the scandal to be a highly severe incident, that may lead to an insignificant interaction effect between severity of the scandal and public self-consciousness. This research expands the scope of available research on corporate ethics and consumer responses to negative information involving celebrities and provides practical implications for corporate crisis management.

• Journal of the Korean Applied Science and Technology
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• v.37 no.4
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• pp.958-968
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• 2020

This study attempted to investigate the value consciousness of purchasing behavior and purchasing intentions of personal beauty devices for women undergoing self-behavioral therapy. To this end, a survey was conducted, and a total of 342 copies of data were analyzed. As a result, In terms of the value consciousness, purchase behavior, and repurchase intention of the individual's personal beauty device, the value consciousness was the most materialistic, and the purchase behavior was the most economical. The overall repurchase intention was M=3.73 and SD=0.80. In correlations among value consciousness, purchase behavior and repurchase intention, positive correlations were confirmed (p<0.01). In terms of the influence of value consciousness on purchase behavior (aesthetics, conformity, effectiveness), 'aesthetic-pursuit factor' was the largest. In the effects of value consciousness on the economic aspect of purchase behavior, 'materialistic factor' was the highest. Lastly, in the influence of value consciousness on reliability, 'self-esteem factor' revealed the greatest effect. Furthermore, self-esteem factors had the biggest influence on repurchase intention. The above results confirmed that value consciousness of women in self-beauty care have a positive influence on their purchase behavior and repurchase intention for personal beauty devices. It is anticipated that they would be available as important marketing data in beauty device market.

• The Research Journal of the Costume Culture
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• v.12 no.5
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• pp.707-720
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• 2004

This study focused on the comparison of the consciousness of middle age women's body image between self evaluation and others'. The respondents include 105 middle age women who evaluated themselves and 532 middle age women who evaluated others in there age group in Gwang-Ju. The Questionnaire was comprised of two components; Part One is consciousness of body-shape and Part Two is body cathexis (or a body preference). For data analysis, SPSS 10.0 program was generally used, and T-test, ANOVA, Scheffe-test were being conducted. The results of study were as follow; On consciousness of body shape, the items that exist difference of opinion on the comparison of the consciousness of middle age women's body-shape between self-evaluation and others' evaluation were total body fatness, upper body type, low arm girth, thigh girth in lean group, and crotch of pants length, ankle girth, calf girth, in normal group, and upper body type, lower body type in obese group. On a body-cathexis, the item were neck, buttocks, bust, posture in lean group(p<.05), and neck, upper arm, abdomen in normal group(p<.01), and waist, abdomen, weight distribution in obese group(p<.01).

• Journal of the Korean Society of Safety
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• v.34 no.6
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• pp.58-64
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• 2019

Over the past decades there has been a growing body of researches that examines the psychological traits related to safety outcomes. After briefly reviewing the relationships between psychological dispositions and safety outcomes, we empirically examine the relationships with 2 samples of 1,102 participants. Fifteen psychological dispositions (big 5 personality, locus of control, cognitive failure, affection from job and relations, 4 achievement goal orientations, self-efficacy, fatigue, and depression) and four psychological outcomes (safe behavior, unsafe behavior, accidents, and injuries) are examined. After covariance structure modeling variances of safety outcomes are well explained by simple 4 dispositions of consciousness, mastery-approach goal orientation, self-efficacy, and depression. We name them 'core safety disposition', and name four psychological outcomes 'safety consciousness', and the relationships between those latent variables are stronger than between measurement variables. We propose core safety disposition as a cause of safety consciousness, and discuss implications for research and practices.

• Journal of Fisheries and Marine Sciences Education
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• v.29 no.1
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• pp.90-100
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• 2017

This study seeks to identify factors influencing the gender equality consciousness of university students and provide data to increase gender equality consciousness for university students based on the results. The subjects of university students in D and G city at the time, data collection was from April 1, 2016 to April 14, 189 questionnaires were used in the final analysis. The collected data using SPSS/WIN 20.0 program percentages, means and standard deviations, t-test, ANOVA, post verification was analyzed by scheffe's test, correlation between variables affect the Pearson's correlation coefficient, gender equality consciousness used a multiple regression analysis. In results of the study, gender equality consciousness appeared as $3.23{\pm}0.48$ points. Gender equality consciousness were a negative correlation with gender role stereotypes(r=-.711, p<.001) and a positive correlation with self-esteem correlation(r=.186, p=.011) and showed a negative correlation with control (r=-383, p<.001). Factors affecting gender equality in research subjects appeared to be gender role stereotypes and control, explanatory power was found to be 50.1%. Through this research requires the fellow study to determine the various factors affecting the gender equality consciousness of university students, it is necessary to improve the gender equality consciousness.

• Journal of Fashion Business
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• v.13 no.5
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• pp.45-54
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• 2009

The purpose of this study was to examine if there were differences in public self-consciousness, body image, and socio-cultural influence between males and females. Six hundred twenty-six adults participated in this study. For data analysis, descriptive statistics, t-test and reliability test were used. The result of this study is as follows. First, compared to males, females had higher scores on appearance orientation(AO), appearance evaluation(AE), and weight occupation(WP). Also females were more dissatisfied with their bodies such as lower body part or middle body part than males. That is, women had lower body image than men. Second, there was not significantly difference in self-esteem between males and females. Third, females had higher scores on public-consciousness than males did. Fourth, compared to males, females were more influenced by socio-cultural factors such as internalization and awareness. Finally, women had more higher scores on appearance behavior management than men. Based on these results, this study would provide more efficient strategies to reduce negative body image, especially in women.

• Journal of the Korean Society of Clothing and Textiles
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• v.26 no.9
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• pp.1320-1330
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• 2002

The purpose of this study was to classify Y generation according to Hip Hop mania elements and to investigate the differences in psychological characteristics (self-consciousness, egocentrism) and buying behavior of Hip Hop fashion among the classified groups. The subjects were 500 middle and high school students living in Seoul and Kyonggi area.46g data were analysed using cluster analysis, ANOVA and Duncan's multiple range test. The results were as (follows : As a result of classifying Y generation with Hip Hop mania element including behavior and attitude aspect they were classified into three groups; Hip Hop mania group, Hip Hop interesting group, Hip Hop uninterested group. Among groups there were significant differences in public and private self-consciousness, self-centeredness, evaluative criteria of Hip Hop fashion, information sources and clothing store patronage. Hip Hop Mania group showed significantly higher level in both public and private self-consciousness, thus the members of the group were so egocentric in their thinking and behavior. When they purchased Hip Hop fashion, they regarded both aesthetic appreciation and practicality as import information.