• Title/Summary/Keyword: Select Airline

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Adjustable Influence of the Converting Cost in Customer Satisfaction and Customer Preference Affected by the Main Factors of Airline Services (항공서비스요인이 고객만족과 고객애호도에 미치는 영향에 대한 전환비용의 조절적 효과)

  • Chung, Yang-MI;Lee, MI-Hye
    • Journal of Advanced Navigation Technology
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    • v.16 no.6
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    • pp.1065-1079
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    • 2012
  • This research is done with the objectives to examine and to identify how the main factors of airline services, which become fundamentals for airline customers to select their favorite one, affect their customer satisfaction and their customer preference, with a focus on adjustable influence of converting cost. The survey has been conducted with the population of the airline customers who use international airlines through Incheon International Airport and processed with the objectives to verify the influence of the main factors of airline services to customer satisfaction and customer preference and also to collect the verified data for adjustable influence of converting cost between customer satisfaction and customer preference, and its results are as follows: Firstly, airline services have significant impact on their customer satisfaction. Secondly, they also have significant impact on their customer preference, Thirdly, the converting cost between both of customer satisfaction and customer preference to airline services doesn't involve the adjustable function in consecutive cost nor in learning cost but it does involve the one in sunk cost.

The Effects of Flight attendant's Uniform Design on Uniform Satisfaction and Select Airline (항공사 승무원 유니폼의 특성이 유니폼 만족도와 항공사 선택에 미치는 영향에 관한 연구)

  • Kim, Min-Su;Park, Hye-Yoon
    • Journal of the Korea Society of Computer and Information
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    • v.18 no.9
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    • pp.189-199
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    • 2013
  • This study was conducted to identify the effect of a flight attendant's uniform quality on uniform satisfaction and on selecting an airline. To do that, uniform components were first classified into three factors esthetics, functionality, and symbolization. Then the differences of respondents'perception were tested according to the demographics of respondents. Finally the causal relationships among three uniform components, uniform satisfaction and select airline were examined. For the empirical study, the questionnaire data were collected from college and university student studying cabin crew service. The result of this study showed that the perceptions of students who study cabin crew service were significant on according some demographics information, esthetics, functionality and symbolization factors affecting uniform satisfaction, which had the positive effect on selecting an airline. These results suggested practical implications for cabin crew's uniform. These result include important managerial implications for the airlines. Also there was some limitation on a hypothesis of study and the further study were needed.

The Effect of Social Media Use Intensity on Reliance of EWOM and Acceptance of EWOM (항공사 소셜 미디어 이용 강도가 온라인 구전 의존도와 온라인 구전 수용에 미치는 영향)

  • Seo, Eun Ju;Park, Jin-Woo
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.25 no.3
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    • pp.1-8
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    • 2017
  • As many people all over the world increasingly take more time in exchanging with other people or acquiring information on the internet, use of social media becomes a part of their daily lives. A lot of changes of consumer culture, which have been occurring through social media, have significant effects on corporate marketing activities. Since social media's importance to airlines has been continuously increased, this study attempts to examine effects of passengers' uses of social media, who plan to select an airline, on dependence on reliance of electronic word-of mouth(EWOM) and EWOM acceptance. To this end, a questionnaire survey of passengers who use airlines and the airline's social media was conducted, and then effective data of 302 copies were analyzed by using the structural equation modeling. The findings show that social media use intensity has a significant effect on Acceptance of EWOM via reliance of EWOM, while a direct effect of social media use intensity on Acceptance of EWOM is not significant. From this study, it is found that control and management of social media and only EWOM are effective tools for marketing of airline businesses, suggesting that innovative strategies are required to preemptively cope with changes in consumers' behaviors and markets, which continue to evolve.

A Study on Recognition Level's of Flight Professor's for Curriculum Score vs Flight Practical Skill Score in Flight Educations (조종학생의 학업성적과 조종실기성적에 대한 담당교수의 인식도에 관한 연구)

  • Choi, Y.K.;Choi, Y.C.
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.11 no.1
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    • pp.27-40
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    • 2003
  • For the flight education, it needs a lot of money. Most of people become airline transportation pilots after completing a course. Therefore it is important to select superior students who adapt themselves to flight for flying education. At present, students who have a good high school record and SAT(Scholastic Aptitude Test) are chosen, and educated at Hankuk aviation university, department of aeronautical science and flight operation. This research studies the professor's recognition of the relationship between practical flight skills and high school record, university grades, and SAT grades.. On this analysis result, there are significant differences between belonging education, completion and work experience.

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Market Strategy for Low Cost Carrier of Selection Attributes (저비용항공사 선택 속성에 관한 시장전략)

  • Kim, Ji-Soo;Park, Hye-Yoon;Park, So-Yeon
    • Journal of Distribution Science
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    • v.16 no.3
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    • pp.69-77
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    • 2018
  • Purpose - As more low cost carriers are introduced, the competition between the low cost carriers to become the nation's leading low cost carrier is also being intensified. The purpose of this study is to select various choice attributes for low cost carrier and figure out important factors that customers take into account for low cost carrier selection. The study also involves in establishing the relationship between perceived value, customer satisfaction, and customer behavior Intention, in an effort to identify choice attributes that are important to customers' low cost carrier. Research design, data, and methodology - To examine these research models, samples were collected from 247 peoples who visited In-Cheon international Airport during June, 2017. Results - The results of the study showed that, 'reservation service', 'airport service', 'in-flight service', and 'price' services have a significant effect on the perceived value of the choice attributes. While 'reservation service', 'airport service', 'in-flight service', and 'flight operation service' have a significant effect on the customer satisfaction of the choice attributes, perceived value has a significant effect on customer satisfaction. Perceived value has a significant effect on customer behavior intention. Finally, customer satisfaction has a significant effect on customer behavior intention. Conclusions - Flight operation service has no significant effect on perceived value of the choice attributes of low cost carriers, which indicates that the low cost carriers have not yet been well-established in the flight operation service sector. It seems likely that low cost carrier will be able to gain a competitive advantage over other companies if they expand their routes and improve the convenience of flight connections. In addition, the results show that the price service does not have a significant effect on customer satisfaction of the choice attributes of low cost carriers. From this, we may assume that the airline ticket prices of low cost carriers are already low, and the price cannot be a deciding factor in the competitive advantage of low cost carriers. To achieve higher customer satisfaction of the choice attributes, companies should strengthen the competitiveness of 'reservation service', 'airport service', 'in-flight service', and 'flight operation service'.

A Study on the Determination of Applicable law to Liability for the compensation of Damage in a plane accident (항공기사고 손해배상청구에 있어서 준거법의 결정에 관한 소고)

  • So, Jae-Seon
    • The Korean Journal of Air & Space Law and Policy
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    • v.25 no.2
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    • pp.3-42
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    • 2010
  • This study shows that the Warsaw Convention in Article 1 is not an international transport, origin, destination and all the Contracting Parties is not a purely domestic shipping does not apply to this Treaty. Therefore, in this case, liability and damages for the governing law is selected according to international law should be. In addition, in the case of international shipping and passenger air carrier of this treaty to govern the relationship, not all of which aim is the unification of certain rules. Product liability is the most important thing of all. As for the aircraft manufacturer's responsibility according to international law also does not select the applicable law is not. The Warsaw Convention Article 17 apply for the passenger's personal damages Article 2 Section 2 leads to the most prestigious type of damages, and subjective and objective with regard to the scope of international law are being committed. In this regard, Governing Law-related aircraft accidents leading to serious accidents in China of an aircraft crash in Nagoya, Japan, the airport can be. China Airlines accident of the aircraft are operated for the unification of the rules for international air transport on the Warsaw Convention as amended by Article 17, Article 18 of damages by the tort claims and claims based on damages caused by, or this cause of aircraft accidents air bus maker by the Corporation for damages in tort claims for damages claimed on the basis of solidarity is the case. In the case of these grand scale claim responsibility for the airline, air transport agreements to determine the applicable law of the contract is very complex. There for the contracts based on individual circumstances or origin, and by considering because each must be determined.

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Pre-study for Polar Routes Space Radiation Forecast Model Development (극항로 우주방사선 예보 모델 개발을 위한 사전 연구)

  • Hwang, Junga;Shin, Daeyun
    • Journal of Satellite, Information and Communications
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    • v.8 no.1
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    • pp.23-30
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    • 2013
  • In this study, we summarized the results of "Pre-study for the development of Polar route space radiation forecast model", funded by National Meteorological Satellite Center, Korea Meteorological Administration. We investigated the aviation space weather-related literature and the airline companies's operation manual associated with the space weather. We also identify the strengths and weaknesses of many pre-existing space radiation calculation programs, and find the potential to be improved. Until now, we don's have our own space radiation calculation program, so we need more improved space radiation calculation program which will be developed by ourselves. Currently most space radiation calculation programs cannot reflect temporary variations in the solar activities and the space weather. Here we analyzed the strengths and weaknesses of those programs, which are widely used in typical space radiation calculations. Finally to reflect the real-time space weather effects in the forecast model, we need to develop more precise forecast model. For that purpose, we suggest the following four steps: (1) at first, we have to choose the ground-based radiation dose calculation program, (2) we have to select a proper atmospheric model in aircraft altitude, (3) we combine the selected ground cosmic radiation dose calculation program and the selected atmospheric model, and finally (4)we have to reflect the real time space weather information and space weather forecast into the newly combined model.