• Asian Pacific Journal of Cancer Prevention
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• v.14 no.7
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• pp.4307-4312
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• 2013

Breast cancer is the most frequent malignancy of women worldwide. It is the leading cause of female cancer related disability and mortality. In Saudi Arabia breast cancer ranks first among cancerous diseases in females. In the Gulf region, and especially in Saudi Arabia, few studies have been conducted to address breast cancer awareness. The purpose of the current study was therefore to investigate the level of breast cancer awareness among Saudi females in Jeddah, focusing on knowledge of breast cancer warning signs, risk factors, screening programs and breast self-examination (BSE). The design of this study was an exploratory correlational analysis. The sample comprised 200 Saudi females aged 20 and older living in Jeddah. Data were collected using face-to-face interviews. Breast cancer awareness was measured using a modified Arabic version of the Breast Cancer Awareness Measure (Breast CAM) version 2. Descriptive statistical analysis, Pearson's Product Moment correlation coefficients and ANOVA test were used to answer study questions. Out of 200 participants, 50.5% were aware of breast lump as a warning sign of breast cancer, 57.5% claimed that family history was risk factor, 20.5% had undergone breast screening, 79% heard about BSE, and 47.5% knew how to perform BSE. Findings indicated that Saudi females level of awareness of breast cancer is very inadequate. Public awareness interventions are needed in order to overcome an ever-increasing burden of this disease among Saudi females.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.9
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• pp.687-695
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• 2020

The study attempts to assess the level of environmental sustainability awareness in the Kingdom of Saudi Arabia. In the process, the study tries to assess the impact of extracurricular activities in increasing awareness of environmental sustainability. A survey questionnaire was administered to the students of Prince Sattam University and other universities of Saudi Arabia. The questionnaire comprises statements on simple environmental conservation activities, which we come across on a daily basis. Hypothesis testing is used to identify significant differences across different categories of respondents. Further, the method of binary logistic regression is used to analyze the data. Though all the respondents agree that conserving the environment is important still there are significant differences across categories when it comes to believing in and practicing environmentally-responsible behavior. The results show that environmental awareness can be increased using awareness activities on sustainability issues in a University setting. The study concludes that increasing the number of extracurricular activities on environmental topics as only 38% of the respondents reported any activity related to the environment in the past year. The findings of this study suggest that increased awareness of environmental issues can boost the sustainability awareness, which will ultimately lead to a sustainable environment.

• The Journal of Asian Finance, Economics and Business
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• v.9 no.5
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• pp.507-518
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• 2022

This study aimed to measure the monetary and non-monetary effects on brand awareness at hypermarkets in Riyadh. The independent variable consists of three sub-variables: price reductions, free samples, and purchasing vouchers. The research population has all Saudi and non-Saudi buyers in Riyadh. The figures show that the population size reached 3.87 million in 2019. The proportional stratification sampling technique and the recommended sample size were 387 buyers. The five-point Likert scale with the fully structured questionnaire was used. The study concldes the effect of free samples on brand awareness while there was no effect of monetary instruments. The results show that the three sales promotion incentives (price reduction, free samples, and purchasing vouchers) moderately affected brand awareness and a key role in explaining consumer behavior, so the significant impact was proved. In summary, this study showed that price reductions have the power of creating the perception of buyers at hypermarkets in Riyadh. Non-cash instruments were more effective than cash instruments in enhancing brand awareness at the hypermarkets in the Saudi market. So, the price reductions and purchasing vouchers have less power in conducting communication-based awareness. Building awareness and improving brand image through free samples were most visible in communication strategy.

• Asian Pacific Journal of Cancer Prevention
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• v.13 no.8
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• pp.3879-3887
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• 2012

Background: Development of effective educational strategies should accompany increases in public awareness and the availability of genetic testing for breast cancer (BC). These educational strategies should be designed to fulfill the knowledge gap while considering factors that influence women's interest in order to facilitate decision making. Objective: To determine the possible correlates of Saudi women's interest in BC genes testing including socio-demographics, the level of awareness towards BC genes, the family history of BC and the perceived personal risk among adult Saudi women in Al Hassa, Saudi Arabia. Subjects and methods: This cross-sectional study was carried out during the second BC community-based campaign in Al Hassa, Saudi Arabia. All Saudi women aged ${\geq}18$ years (n=781) attending the educational components of the campaign were invited to a personal interview. Data collection included gathering information about sociodemographics, family history of BC, the perceived personal risk for BC, awareness and attitude towards BC genes and the women's interest in BC genes testing. Results: Of the included women (n=599), 19.5% perceived higher risk for BC development, significantly more among < 40 years of age, and with positive family history of BC before 50 years of age. The participants demonstrated a poor level of awareness regarding the inheritance, risk, and availability of BC genetic testing. The median summated knowledge score was 1.0 (out of 7 points) with a knowledge deficit of 87.8%. The level of knowledge showed significant decline with age (> 40 years). Of the included women 54.7% expressed an interest in BC genetic testing for assessing their BC risk. Multivariate regression model showed that being middle aged (Odds Ratio 'OR'=1.88, confidence intervals 'C.I'=1.14-3.11), with higher knowledge level (OR=1.67, C.I=1.08-2.57) and perceiving higher risk for BC (OR=2.11, C.I=1.61-2.76) were the significant positive correlates for Saudi women interest in BC genetic testing. Conclusion: Saudi women express high interest in genetic testing for BC risk despite their poor awareness. This great interest may reflect the presence of inappropriate information regarding BC genetic testing and its role in risk analysis.

• International Journal of Computer Science & Network Security
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• v.21 no.11
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• pp.181-188
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• 2021

The use of the internet has become a basic need for many across the globe. The situation is very much the same for the youth in many countries like Saudi Arabia who have grown up surrounded and accessing the internet. This demographic, however, is at an increased risk of falling as victims to cybercrime because of a low level of technical awareness. This review looks at the level of technical awareness of internet use in 3 different countries which include the USA, South Africa, and New Zealand. The review will compare the situation in these nations with those in KSA. Based on the review and comparisons, recommendations are made for culturally and socially acceptable e-Safety awareness of Saudi youths.

• International Journal of Computer Science & Network Security
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• v.22 no.11
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• pp.348-356
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• 2022

The main objective of this paper is to probe the extent to which misinformation propagated through the different social media platforms contribute effectively in the process of directing, shaping and reshaping societal awareness of Saudis. In so doing, this paper attempts to delve into the relationship between linguistic misinformation and societal awareness, by exploring the perception of Saudis towards social media news, particularly misinformation and the extent to which this misinformation influences the social attitudes of Saudis in terms of various societal issues. Two main research questions are addressed in this study. First, to what extent does social media misinformation affect Saudis' awareness? Second, what are the linguistic manifestations of misinformation presented in the different social platforms? Two main findings have been recorded in this study: first, misinformation significantly contributes to the societal awareness of Saudis; and, second, however misinformation is linguistically manifested at the different levels of linguistic analysis, it is highly representative at the lexicalization level of language use.

• International Journal of Computer Science & Network Security
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• v.23 no.2
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• pp.203-209
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• 2023

The paper brings across data that is utilized in the Bring Your Own Device (BYOD) status collected between February and April of 2021 across Saudi Arabia. The data set was collected using questionnaires established through online mechanisms for the respondents. In the questionnaire, personal details included five questions while seven questions addressed the working model of personal mobile devices. Six questions addressed the awareness of employees bring your own device awareness for employees comprised seven questions and two questions addressed the benefits of business achievements. In the identification of suitable respondents for the research, two approaches were applied. The research demanded that the respondents be Saudi Arabian nationals and have attained 18 years. Snowball and purposive techniques were applied in the collection of information from a wide area of Saudi Arabia while employing social media approaches that include the use of WhatsApp and emails in the collection of data. The approach ensured the collection of data from 857 respondents used in the identification of the status as well as issues across the BYOD environment and accompanying solutions. The data was also used in the provision of awareness in the community through short-term courses, cyber security training and awareness programs. The results of the research are therefore applicable to the context of the Saudi Arabian country that is currently facing issues in dealing with the application of personal devices in the work environment.

• International Journal of Computer Science & Network Security
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• v.22 no.5
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• pp.204-214
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• 2022

Speedy development has been witnessed in communication technologies and the adoption of the Internet across the world. Information dissemination is the primary goal of these technologies. One of the rapidly developing nations in the Middle East is Saudi Arabia, where the use of communication technologies, including mobile and Internet, has drastically risen in recent times. These advancements are relatively new to the region when contrasted to developed nations. Thus, offenses arising from the adoption of these technologies may be new to Saudi Arabians. This study examines cyber security awareness among Saudi Arabian citizens in distinct settings. A comparison is made between the cybersecurity policy guidelines adopted in Saudi Arabia and three other nations. This review will explore distinct essential elements and approaches to mitigating cybercrimes in the United States, Singapore, and India. Following an analysis of the current cybersecurity framework in Saudi Arabia, suggestions for improvement are determined from the overall findings. A key objective is enhancing the nationwide focus on efficient safety and security systems. While the participants display a clear knowledge of IT, the surveyed literature shows limited awareness of the risks related to cyber security practices and the role of government in promoting data safety across the Internet. As the findings indicate, proper frameworks regarding cyber security need to be considered to ensure that associated threats are mitigated as Saudi Arabia aspires to become an efficient smart nation.

• Asian Pacific Journal of Cancer Prevention
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• v.17 no.8
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• pp.4043-4048
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• 2016

Background: Head and neck cancer (HNC) is the ninth most common cancer worldwide, and has a poor 5-year survival rate averaging 50%, which has not changed for decades. A high prevalence of HNC has been reported in the southwestern region of Saudi Arabia, as compared to other areas of the country. However, data in regards to HNC are scattered and not well documented. Thus, the aim of this systematic review was to gather all available and updated important information regarding HNC in Saudi Arabia, and highlight the gaps of knowledge in our country with regard to this disease. In addition, suggestions of solutions to overcome the current status and improve our future standard of care to fight HNC are also highlighted. Materials and Methods: The electronic databases PubMed and Google Scholar using English-language literature were used for this systematic review, using specific inclusion and exclusion criteria and keywords. The search was performed in April 2016 and updated in June 2016. Results: Our search revealed twenty-one studies that fulfilled our inclusion and exclusion criteria and that were conducted in Saudi Arabia. These studies investigated different aspects of HNC, including prevalence, risk factors, biomarkers, and assessed knowledge and awareness of both public and practitioners with regard to HNC. Conclusions: This review uncovered a big gap in our epidemiological data in cancer information in general, and head and neck cancer in particular. In addition, a lack of knowledge and awareness of both the public and health care practitioners hinders the early diagnosis of disease and negatively impact the prognosis, treatment and outcome. The Ministry of Health in Saudi Arabia should develop a more systematic way and adapt policies to gather cancer information in general, and head and neck cancer in particular, from all governmental and private sectors from all over the kingdom, and develop educational programs to raise the knowledge and awareness of HNC in the country.

• Asian Pacific Journal of Cancer Prevention
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• v.17 no.3
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• pp.1135-1139
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• 2016

Background: Head and neck cancer (HNC) is one of the deadliest cancers worldwide. Early detection is a key determinant of HNC prognosis. Hence, raising awareness of this disease may improve survival rates. The present study evaluated the level of awareness and screening status for HNC in the general population of Jeddah, Saudi Arabia. Materials and Methods: An e-questionnaire was distributed during our HNC awareness campaign at the Red Sea Mall in Jeddah. The questions assessed HNC knowledge and screening status among participants. Results: Of the 112 respondents, 68% indicated that they had no knowledge of HNC. Social media was the major source of information (39%) for respondents. The majority (40%) believed that it was the joint responsibility of dentists, dental hygienists, and general physicians to screen for HNC; 82% had never been screened. Conclusions: Knowledge and awareness of HNC must be increased in the general population and among dental health professionals.