• Title/Summary/Keyword: Sales Space

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A Study on Changes in China's Distribution Market and Firms' Response Strategies

  • KIM, Byoung-Goo
    • East Asian Journal of Business Economics (EAJBE)
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    • v.9 no.4
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    • pp.69-80
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    • 2021
  • Purpose - This study investigated the development process of the Chinese distribution industry and analyzed the current status of China's offline and online distribution industries under the development process of the Chinese distribution industry. In addition, the current status of offline distributors in China and representative companies were analyzed as case studies. Research design, data, and methodology - This study analyzed the overall environment of the Chinese distribution industry by using literature data. Then, this study conducted a case analysis using RT Mart and Jingdong, major companies in the distribution industry. Result -The main research results of this study show that the Chinese distribution market has already matured, and retailers are fiercely competing to secure sales and operating profits through various methods such as finding new management methods, improving awareness and customer loyalty by expanding the number of stores. Conclusion -Recently, the characteristic of China's distribution industry is that the boundaries of distribution are breaking down. Chinese retailers are taking strategies to expand the scope of services by erasing the boundaries of distribution. In other words, distribution companies are promoting a borderless distribution strategy in which consumers purchase products online and offline without restrictions on time and space. In addition, small stores in residential areas are on the rise compared to large-scale stores in the city center. The existing distribution industry operates various types of distribution stores to prepare for the post-COVID-19 crisis.

A Study on the Appropriate Size of Stores and Countermeasures in Decline Commercial Area in the Original Downtown

  • Ryu, Tae-Chang
    • Journal of Distribution Science
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    • v.19 no.11
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    • pp.49-57
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    • 2021
  • Purpose: In this study, we try to figure out the appropriate size of commercial districts in the original downtown area through empirical studies targeting the Jinju Central Commercial Area in Gyeongnam and Cheonan Station in Chungnam, which are trying to regenerate a specific space that has been lost through government projects. Research design, data and methodology: The current status and characteristics of the shopping district were examined through on-site surveys of the central business district of Jinju, Gyeongnam Province, and Cheonan Station, Chungnam Province, and the size of the empty stores was determined. In addition, the standard median income was used as the survey data along with the survey of the mobile population in the commercial area. Result: The analysis result shows that 883 stores should be maintained considering the overall expenditure and gross sales profit within Cheonan Station in South Chungcheong Province. Currently, considering spending and margins in the Commercial Area, Jinju Central Commercial Area is a place where 222 stores can be sold excessively, and a proper commercial supply plan is needed. Conclusions: In this study, we conducted a demand prediction study in the commercial sector of the most basic sector to regenerate the commercial sector through major regional commercial districts.

The Transition in Social Housing in Germany - New Challenges and New Players After 60 Years

  • Zabel, Ralf;Kwon, Young Sang
    • Architectural research
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    • v.21 no.1
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    • pp.1-8
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    • 2019
  • Social housing has a long history in Germany from the first still existing social housing ever, the "Fuggerei" in Augsburg (founded in 1521), over the last 100 years from the end of World War I to today's situation where the need in social housing has increased while the number of housing projects and the number of existing apartments in this program has decreased or ended. Socio-economic changes like demographic evolution, more single households, greater working abilities in bigger cities and an unforeseen highly increased number of migrants within Europe mostly but also from other countries led to the need of affordable housing for a growing number of people who are not able to care for their housing needs in their own responsibility. This is especially true for bigger cities, where the offer of affordable housing is nearly non-existing any more. The family Fugger, a trade and banking dynasty at their time, established a very modern housing concept, providing good and healthy living space for their workers. In 2018 now some trade companies, discounters (ALDI, LIDL, Norma) and IKEA announce to combine their interest in sales in the inner cities with the municipal interest of redensification of existing housing areas and conversion to ecological urban reconstructuring.

The Planning Characteristic of Community Facilities for the Public Rental Apartment - Concentrated on Public Rental Apartments Approved from 2000 to 2010 - (공공임대아파트 커뮤니티시설의 계획특성 - 2000~2010년 사업승인된 공공임대아파트 중심으로 -)

  • Kang, Hee-Sun
    • Journal of the Architectural Institute of Korea Planning & Design
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    • v.34 no.4
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    • pp.87-94
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    • 2018
  • The purpose of this study is to analyze the characteristics of planning community facilities of public rental apartments by basic and qualitative factors for the last ten years from the year of 2000. This study analyzed the processes and trends of change of the following: land use, tenant satisfaction with the residential environmental amenities, the quantitative increase in accordance with social paradigms, improvement in the quality of residential life, and acceptance of the needs of residents. Therefore, this study will suggest effective and archivable improvements in them. Methods of this study include drawing analyses, literature surveys, and interviews with experts. This study aims to provide essential primary data for planning community facilities for public rental apartments in order to differentiate them from public sales apartments. In the results, community facilities of public rental apartments have been increasing in their size and in the number of their programs as well. It is certain that community facilities are important influence on improving residential environments and the quality of the life. Based on this study, it is more effective to plan community facilities to be connected or extended to other external spaces. And tenant satisfaction should be carried out and put into consideration to help determine if community facilities are adequate. Space compositions should be designed to be flexible per social paradigms and customers needs.

The Change of Relationship between Spatial Configuration and Pedestrian Movement during Inhabited Remodeling - Focused on Coex Shipping Mall - (재실 리모델링 공사 기간 중 공간구조와 쇼핑객 통행량의 상관성 변화 연구 - 코엑스 쇼핑몰을 대상으로 -)

  • Kim, Min-Soo;Kim, Young-Ook
    • Journal of the Architectural Institute of Korea Planning & Design
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    • v.35 no.9
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    • pp.11-18
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    • 2019
  • Commercial facilities are put under construction for inhabited remodeling due to management or cost issues. Temporary facility planning is important in inhabited remodeling because building construction and management are simultaneously performed in this type of remodeling. The purpose of this research is to identify how the temporary spatial structure changes for each inhabited remodeling construction level of commercial facilities and existence of tenants affect the spatial usability. It also examines a relationship between the traffic flow and spatial configurations during the inhabited remodeling process where the tenants are temporarily removed and only the spatial configuration are maintained and verifies if the established theory that the spatial configurations in commercial facilities significantly affect the traffic is also valid during the inhabited remodeling process. The research result was found that the amount of traffic during the inhabited remodeling construction process is more affected by the factors such as tenants rather than spatial configurations. It is anticipated that the result of this research will serve as a guideline to establish logical inhabited remodeling plans for each level of constructing temporary facilities. Furthermore, it can be used to minimize the sales damage caused by the construction or as a guideline to determine the order of tenants to be moved into the new commercial facilities.

A study on the Environmental Factors of the Fitting Room Affecting Fashion Product Purchase Decisions (패션제품 구매결정에 영향을 미치는 피팅룸 환경 요인에 관한 연구)

  • Hyun-Hee Park;Eun-Kyoung Lee; Jung-Ok Jeon
    • Fashion & Textile Research Journal
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    • v.24 no.6
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    • pp.756-765
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    • 2022
  • The purchase-related responses of MZ generation consumers may vary depending on the environmental factors of the fitting room. Therefore, this study extracted and systematized fitting room characteristics in the retail fashion environment. In-depth interviews were conducted with a total of 50 informants to collect data on the experience of using the fitting room. Then, a qualitative analysis was performed. First, results confirmed that the environmental factors of the fitting room include physical (spatiality, functionality, comfort, and convenience) and human (interactivity and congestion) aspects. Next, additional analysis was performed on functionality and interactivity to clarify the influence of environmental characteristics of the fitting room. These factors were classified into qualitative categories. The study results confirmed that, in the case of functionality, preferred lighting and mirror factors vary depending on the clothing product type, the place and situation for wearing, and individual characteristics. Furthermore, regarding interactivity, the preference for the presence of sales staff or companions differed according to personal traits and the need for additional information and evaluation. The study provides valuable information for effective fitting room space planning for offline fashion stores to meet the needs of MZ generation consumers.

The Effect of Pop-up Store Characteristics on Purchasing Behavior of MZ Generation Consumers

  • Gyu-Ri KIM;Seong-Soo CHA
    • Journal of Wellbeing Management and Applied Psychology
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    • v.7 no.2
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    • pp.31-37
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    • 2024
  • Purpose: Pop-up stores have emerged in the retail industry in recent years, offering consumers a new shopping experience for a limited time and location, and are used for a variety of purposes, including driving purchase behavior. In particular, they have become an important marketing tool among Gen MZ consumers who are quick to acquire information and sensitive to trends. Therefore, this study aims to analyze the impact of pop-up store characteristics on the purchasing behavior of MZ consumers. Research design, data and methodology: Based on a qualitative research approach, the study analyzed successful pop-up stores in Korea to closely examine how the limited operating period and experience-oriented marketing strategy of pop-up stores affect the perceptual attitudes and purchase decision process of Generation MZ. Results: The results of the case study revealed that selling limited edition items, maximizing customer experience factors, and differentiated concepts are the main factors that positively influence the purchase behavior of Gen MZ consumers. These factors contribute to the enhanced purchasing behavior of Gen MZ, making pop-up stores an effective marketing strategy. Conclusions: Pop-up stores are more than just a sales space, but an important communication channel that can strengthen the emotional connection with Gen MZ and effectively communicate brand values. This study provides useful insights for brands and companies to develop marketing strategies for MZ.

An Analysis on the Container Terminal Operation by Considering the Key Factors for Fluctuating Container Traffic Volume (물동량 변동요인이 터미널 운영에 미치는 영향력 분석에 관한 연구)

  • Jung, Hyun-Jae;Yeo, Gi-Tae
    • Journal of Korea Port Economic Association
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    • v.27 no.1
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    • pp.95-109
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    • 2011
  • The aim of this study is to analyze the container terminal operation by considering the key factors that fluctuates the container traffic volume using the System Dynamics (SD) method. The target area of this study is the 'A' container terminal which is located in the Port of Incheon and the simulation period is from 2004 to 2020. As evaluation indexes for container terminal operation, three factors such as 'total sales', 'operating ratio of C/Y' and 'operating ratio of G/C' are selected, and as for the key factors of fluctuating container traffic volume, 'variation ratio of world trade', 'variation ratio of trade among three countries in North-East Asia' and 'variation ratio of won-dollar rate are used. As of 2020, the result of this study is that import-export container traffic volume increases almost 880,000TEU and total sales and operating ratio of G/C each reach 7.1 bilion won and 65 percent. No changes however in loadage and operating ratio of C/Y in 'A' container terminal are indicated. The reason is that capability of C/Y is exceeded. Therefore this study suggest that decision-makers of 'A' container terminal realize the importance of additional space of C/Y.

The Commercialization of Blockbuster Exhibitions in Museums (미술관 블록버스터 전시의 상업주의적 경향 연구)

  • Hwang, Kyung-Ja
    • The Journal of Art Theory & Practice
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    • no.2
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    • pp.191-213
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    • 2004
  • The trend of "Blockbuster Exhibitions" over the past decade has led to the unfortunate reality that museums, losing sight of their role as an Academic organization, are becoming increasingly influenced by the corporate world. In my dissertation entitled "The Commercialization of Blockbuster Exhibitions in Museums," I explore the modern tendency toward Blockbuster exhibitions in art museums and the negative impact of those exhibitions on the art world. Museums of the modern day have expanded their territory from the traditional venue of public education to the hybrid cultural space. This mission, evident in the museum's attempt to satisfy audiences with the offering of diverse activities, has changed the concept of the museum, giving priority to the desire for financial gain. From the viewpoint of this new museology, the museum considers Blockbuster exhibitions as the safest method to increase ticket sales. As a program that openly reveals the commercialism of the museum, I explore the Blockbuster show and its strategies as a means of exposing the influence of the corporate world on art. A key component to the Blockbuster exhibition is the "hype" that is created to attract an audience. This devotion to increased publicity distracts from what should be the goal of public education, as the primary focus leans towards the desire for a large number of visitors. Consequently, this unavoidably standardized exhibition is presented to the public in a manner that deprives the audience of a unique experience. With large crowds and increased ticket prices, it is difficult to form a genuine appreciation of the artwork. In addition to the profit gained by increased ticket prices and the commercial sales of "souvenirs" from the museum gift shop, Blockbuster shows are used as a means to attract the attention of corporate sponsors. As explained in my dissertation, the importance that the museum places on corporate sponsorship as a capital resource is evident, however the degree to which the museum allows itself to he influenced by the desire for capital gain poses a threat to its function as an academic organization. Circumstances in American museum history, in particular, have influenced the transition from academic resource to corporation within museology. In keeping with the nation's tendency towards capitalism, art museums in the United States were initially established and developed by individual capitalists who applied principals of corporate operation to museum management. As a result, in modern days, We witness the influence of enterprise on museum programs, while corporate management may be able to guarantee immediate fiscal benefits, however, it is unable insure the future of the museum. In Slim, my dissertation discusses the mechanism of the commercialized "Blockbuster Exhibition" and the impact that it has on the future of the museum as an industry. This research provides an opportunity to reconsider the role of the museum as an academic institution, particularly in regard to the need to decrease the capitalization of exhibitions and refocus their influence on the art world as an educational resource.

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Spatial Hedonic Modeling using Geographically Weighted LASSO Model (GWL을 적용한 공간 헤도닉 모델링)

  • Jin, Chanwoo;Lee, Gunhak
    • Journal of the Korean Geographical Society
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    • v.49 no.6
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    • pp.917-934
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    • 2014
  • Geographically weighted regression(GWR) model has been widely used to estimate spatially heterogeneous real estate prices. The GWR model, however, has some limitations of the selection of different price determinants over space and the restricted number of observations for local estimation. Alternatively, the geographically weighted LASSO(GWL) model has been recently introduced and received a growing interest. In this paper, we attempt to explore various local price determinants for the real estate by utilizing the GWL and its applicability to forecasting the real estate price. To do this, we developed the three hedonic models of OLS, GWR, and GWL focusing on the sales price of apartments in Seoul and compared those models in terms of model fit, prediction, and multicollinearity. As a result, local models appeared to be better than the global OLS on the whole, and in particular, the GWL appeared to be more explanatory and predictable than other models. Moreover, the GWL enabled to provide spatially different sets of price determinants which no multicollinearity exists. The GWL helps select the significant sets of independent variables from a high dimensional dataset, and hence will be a useful technique for large and complex spatial big data.

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