• 제목/요약/키워드: Sales Possibility

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Classifying Alley Markets through Cluster Analysis Using Dynamic Time Warping and Analyzing Possibility of Opening New Stores

  • Kang, Hyun Mo;Lee, Sang-Kyeong
    • 한국측량학회지
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    • 제35권5호
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    • pp.329-338
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    • 2017
  • This study attempts to classify 1008 alley markets in Seoul through cluster analysis using Dynamic Time Warping, one of the methods used to analyze the similarity of time series, and evaluate the possibility of opening new stores. The sequence of the gross sales of an alley market and that of gross sales per store stand for the potential of growth and profitability of the market, respectively and are used as variables for cluster analysis. Five clusters are obtained for the gross sales and four clusters for the gross sales per store. These two types of clusters are again classified as rising and falling trends, respectively, and the combination of these trends produces four categories. These categories are used to evaluate the possibility of opening new stores in alley markets. The results show that the southeast which is relatively wealthy inferior to other regions in opening new stores. Alley markets in the northeast and the southwest are better than other regions such that opening a new store is justified. In the northwest, there are many markets with trend of gross sales and that of gross sales per store moving in opposite directions, and new store openings in these markets should be postponed.

머신러닝을 이용한 국내 수입 자동차 구매 해약 예측 모델 연구: H 수입차 딜러사 대상으로 (A Study on the Prediction Model for Imported Vehicle Purchase Cancellation Using Machine Learning: Case of H Imported Vehicle Dealers)

  • 정동균;이종화;이현규
    • 한국정보시스템학회지:정보시스템연구
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    • 제30권2호
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    • pp.105-126
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    • 2021
  • Purpose The purpose of this study is to implement a optimal machine learning model about the cancellation prediction performance in car sales business. It is to apply the data set of accumulated contract, cancellation, and sales information in sales support system(SFA) which is commonly used for sales, customers and inventory management by imported car dealers, to several machine learning models and predict performance of cancellation. Design/methodology/approach This study extracts 29,073 contracts, cancellations, and sales data from 2015 to 2020 accumulated in the sales support system(SFA) for imported car dealers and uses the analysis program Python Jupiter notebook in order to perform data pre-processing, verification, and modeling that is applying and learning to Machine learning model after then the final result was predicted using new data. Findings This study confirmed that cancellation prediction is possible by applying car purchase contract information to machine learning models. It proved the possibility of developing and utilizing a generalized predictive model by using data of imported car sales system with machine learning technology. It can reduce and prevent the sales failure as caring the potential lost customer intensively and it lead to increase sales revenue by predicting the cancellation possibility of individual customers.

미술작가의 최종학력, 출신학교 및 성별이 작품 판매 여부와 작품 판매 가격에 미치는 영향: 아트페어 마니프 시장을 중심으로 (The Effects of Artists' Education Level, College of Graduation and Gender on Art Sales Possibility and Art Price: Focusing on MANIF Art Fair Market)

  • 최단비;정태영;신형덕
    • 한국산학기술학회논문지
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    • 제14권4호
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    • pp.1582-1588
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    • 2013
  • 국내외 미술시장의 규모가 성장하면서 미술품 가격요인에 관한 다양한 연구들이 이루어졌지만 미술품 가격에 영향을 미치는 중요한 요인으로 작용하는 작가 프리미엄에 대한 실증 연구는 상대적으로 미진했다. 본 연구는 국내 아트페어 중 2010년 마니프(MANIF)에 출품한 작가를 대상으로 작가 프리미엄을 결정짓는 요인 중 학력수준과 출신대학 그리고 성별이 출품 작품의 판매 여부와 작품 가격에 미치는 영향을 분석하였다. 이를 위해 통제변수로는 미술품의 장르, 규격, 그리고 미술은행 소장여부를 포함시켰다. 그 결과 상위권 대학 출신 작가가 하위권 대학 출신 작가에 비해 유의하게 판매 성사 실적과 판매 가격이 높았으며, 남성이 여성에 비해 판매 가격이 높았던 것으로 나타났다. 본 연구는 몇 가지 시사점을 제시하고 있는데, 첫째, 일반적인 예상과 같이 상위권 대학 출신 작가는 작가 프리미엄을 갖는다는 것이고, 둘째, 예상과는 달리 작가의 최종학력은 작가의 프리미엄에 반영되지 않는다는 것이다. 성별 효과가 부분적으로나마(판매 여부에서는 존재하지 않지만 판매 가격에서) 존재한다는 것은 아직도 한국의 미술 시장에서는 남성 작가 프리미엄이 남아 있다는 것을 시사한다.

프로모션 매체로서의 Fashion Show에 관한 소비자와 주최자의 인식비교 (Comparision of Fashion Show Effectiveness Perception as a Tool of Sales Promotion between Consumers and Sponsors)

  • 구양숙;허진희
    • 한국의류산업학회지
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    • 제2권2호
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    • pp.159-168
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    • 2000
  • The purpose of this study was to identify and to compare the fashion show effectiveness between consumers and sponsors. The data were analyzed by using frequency, factor analysis, cross-tab, t-test and Kruskal Wallis with utilizing SPSS for Windows. The results of this study were as follow: 1. There was a favorable attitude towards fashion show itself but negative attitude towards possibility of purchasing clothes through fashion show. 2. Possibility of purchasing clothes through fashion show was very rare. Only 7.3% of consumers showed the experience of purchasing clothes through the show. 3. There were significant differences in the perception of watching fashion show purpose between consumers and sponsors. Consumers considered fashion show as more entertaining factor but sponsors considered show as more informative and sales promotion factor. 4. There was different recognition about purpose of having fashion show between consumers and sponsors. Sponsors utilized fashion show for the sales promotion medium but consumers recognized the fashion show as publicity for the company. 5. Sponsors showed more favorable attitude towards fashion show than consumers group.

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Treasury Stock Sales and Management Rights Protection: Conflicts of Interest between an Owner-manager and Small Shareholders

  • CHO, SUNG ICK
    • KDI Journal of Economic Policy
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    • 제39권3호
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    • pp.63-98
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    • 2017
  • This paper investigates the sales process of treasury stocks, while most previous research studies treasury stock repurchases. The sales of treasury stocks are an important measure to protect management rights only in Korea, as Korea's laws and systems allow treasury stock sales according to the board's resolution and not by the decisions made at the general shareholders' meetings. The board's resolution, which considers the owner-manager's interest on management rights, can cause damages to small shareholders. Considering (i) the economic characteristics of treasury stocks, (ii) other countries' institutions and experiences, (iii) a theoretical assessment of the possibility of small shareholder losses, and (iv) lessons from Korea's actual instances, Korea's present system should be corrected at least in the mid and long term. Even in the short-term, rules pertaining to sales enacted by the board's resolution inducing small shareholder losses should be overhauled. The autonomous discipline by various stakeholders could be an ideal measure by which to monitor ownermanager's decisions. In addition, temporary intervention measures, such as government examinations, could be implemented to protect small shareholders.

국제물품매매계약(國際物品賣買契約)에서 'Liquidated Damage Clause'(LD 조항(條項))의 유효성(有效性)과 실무적(實務的) 적용(適用)에 관한 연구 (A Study on the Validity and Practical Application of Liquidated Damage Clause(LD Clause) in International Sales Contract)

  • 오원석
    • 무역상무연구
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    • 제17권
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    • pp.71-91
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    • 2002
  • The purpose of this paper is to examine the viewpoints of the different legal systems for the validity of LD Clause and the possibility of gap-filling function of UNIDROIT Principles in International Sales Contract. The results of comparative study between common law system and civil law system, and between CISG and UNCDROIT Principles is as follows: First, common law system distinguishes LD Clause and Penalty Clause, but civil law system including Korean law does not strictly distinguish the difference between them, provided that the liquidated damages are not grossly excessive. Second, CISG does not concerned with the validity of LD Clause but entrust this matter to the law applicable by virtue of the rules of private international law; conversely the Principles follow similar position of civil law system. The possibility of gap-filling of the Principles is more positive in the case of arbitration than in the case of litigation. On the basis of above study, I also checked the LD Clauses of ICC Model International Sales and the Model Contracts of Korean Commercial Arbitration Board. The LD Clauses of there two Model Contract seem very appropriate and reasonable for the reference in practical application. The appropriate, not excessive, LD Clause will contribute not only to eliminate the burden of proof for the actual damages, but also to enforce both parties to perform their obligations in their contracts. Therefore, When we make contract, we should keep in our mind to insert the reasonable and appropriate LD Clause in the sales contract. If not, so to speak, litigated damages are grossly excessive, the Clause may be invalid in some legal system.

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국제물품매매계약에 있어서 국제규범들의 통일화에 관한 연구 (A Study on the Unification of International Regulations in Contracts for International Sale of Goods)

  • 박성호
    • 무역학회지
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    • 제44권6호
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    • pp.201-216
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    • 2019
  • At present, there are various standards used as the governing law of contracts for establishing, implementing, and resolving disputes between the parties to international sales contracts, called "Forum Shopping." Uncertainty and increased transaction costs, which may arise from these various norms, may hinder the activation of international commerce. This study examines the process of enacting and examining various international unification norms that have emerged through international organizations to eliminate trade barriers caused by choice of governing law concerning parties involved in the international sale of goods. Issues regarding the positive and negative perspectives are discussed to identify obstacles to international unification norms. In particular, by comparing and analyzing the differences between the regulations of the CISG and PICC, the representative international unification norms on international sales contracts, the possibility of unification of the norms on international sales contracts are reviewed. Direction for the establishment of a single international regulation is presented for reducing the transaction costs and uncertainties in the international sale of goods.

통관차질(通關蹉跌)로 인한 무역계약(貿易契約) 위반(違反)과 면책(免責)의 가능성(可能性) (Breach of international sales contract and Exemption possibility due to customs clearance impediment)

  • 정재완
    • 무역상무연구
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    • 제20권
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    • pp.241-265
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    • 2003
  • The purpose of this paper is to examine the customs clearance impediment and trade parties breaches of international sales contract by the impediment. Customs clearance impediment arises when (a)clearance is not permitted, (b) importation goods are confiscated, (c)clearance delay without expectation, and (d) additional excessive trade cost caused in the process of clearance. This kind of clearance impediment may cause the breach of international sales contract. And it depends on its contents of contract and causal sequence i.e. cause and effect respectively in determining who is liable for it. If one party exemptions by Article 79 CISG, next three elements must be proved. (a)The failure was due to an impediment beyond his control; (b)the impediment was reasonably unforeseeable at the time of the conclusion of the contract, and (c)the impediment was reasonably impossible to overcome. But the customs clearance impediment is not easy to prove these three elements, the party who is responsible the customs clearance may not be exemptions by Article 79 CISG. And, according to review, it is concluded that the buyer, rather than seller, is liable for the damage which is caused in the process of clearance. It is also confirmed that the seller is sometimes liable for depending on clauses of contracts i.e. quality conditions.

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Online Shopping Research Trend Analysis Using BERTopic and LDA

  • Yoon-Hwang, JU;Woo-Ryeong, YANG;Hoe-Chang, YANG
    • 융합경영연구
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    • 제11권1호
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    • pp.21-30
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    • 2023
  • Purpose: As one of the ongoing studies on the distribution industry, the purpose of this study is to identify the research trends on online shopping so far to propose not only the development of online shopping companies but also the possibility of coexistence between online and offline retailers and the development of the distribution industry. Research design, data and methodology: In this study, the English abstracts of 645 papers on online shopping registered in scienceON were obtained. For the analysis through BERTopic and LDA using Python 3.7 and identifying which topics were interesting to researchers. Results: As a result of word frequency analysis and co-occurrence analysis, it was found that studies related to online shopping were frequently conducted on factors such as products, services, and shopping malls. As a result of BERTopic, five topics such as 'service quality' and 'sales strategy' were derived, and as a result of LDA, three topics including 'purchase experience' were derived. It was confirmed that 'Customer Recommendation' and 'Fashion Mall' showed relatively high interest, and 'Sales Strategy' showed relatively low interest. Conclusions: It was suggested that more diverse studies related to the online shopping mall platform, sales content, and usage influencing factors are needed to develop the online shopping industry.

The Roles of Market-Based Learning and Customer Orientation in Shaping Effective Selling Behavior and Efforts

  • Park, Jeong Eun;Kim, Seongjin;Lee, Sungho
    • Asia Marketing Journal
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    • 제11권2호
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    • pp.37-51
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    • 2009
  • Although previous studies have made significant progress in adaptive selling behavior (ASB), few studies have considered salesperson's customer orientation (CO) and learning behavior as determinants of effective sales management (ASB and relationship-making efforts), despite the discussion of important roles of these constructs. The authors test not only the relationships of salesperson's CO and market-based learning behavior to ASB and relationship-making efforts, but also the effects of ASB on relationship-making efforts and performance. The results of the study, which is done with samples of salespeople from Korean companies, indicate that salesperson's CO and market-based learning behavior are identified as significant determinants of ASB. Moreover, both salesperson's ASB and relationship-making efforts have significant effects on sales performance. On the other hand, as per salesperson's relationship-making efforts, salesperson's CO has a positive effect, but salesperson's market-based learning behavior and ASB do not influence his or her relationship-making efforts, which suggest a provocative possibility of conceptualization regarding the relationship between ASB and relationship management efforts.

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