• 제목/요약/키워드: Revenue management

검색결과 638건 처리시간 0.029초

Optimal Inventory and Price Markdown Policy for a Two-Layer Market with Demand being Price and Time Dependent

  • Jeon, Seong-Hye;Sung, Chang-Sup
    • 한국경영과학회:학술대회논문집
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    • 한국경영과학회 2006년도 추계학술대회
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    • pp.142-146
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    • 2006
  • This paper considers a SCM issue concerned with an integrated problem of inventory control and dynamic pricing strategies when demands are price and time dependent. The associated price markdowns are conducted for inventory control in a two-layer market consisting of retailer and outlet as in fashion apparel market. The objective function consists of revenue terms (sales revenue and salvage value) and purchasing cost term. Specifically, decisions on price markdowns and order quantity are made to maximize total profit in the supply chain so as to have zero inventory level at the end of the sales horizon. To solve the proposed problem, a gradient method is applied, which shows an optimal decision on both the initial inventory level and the discount pricing policy. Sensitivity analysis is conducted on the demand parameters and the final comments on the practical use of the proposed model are presented.

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인터넷 경매 판매자의 판매전략이 경매 성과에 미치는 영향 : 시작가와 즉시구매옵션을 중심으로 (Sellers' Strategies in Online Auctions : Effect of Starting Bids and Buy-It-Now Options on Auction Outcomes)

  • 이호무;유지혜;안병훈
    • 한국경영과학회지
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    • 제32권1호
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    • pp.15-26
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    • 2007
  • This study analyzes revenue-maximizing strategies of online auction sellers in terms of setting up starting bids and buy-it-now options. To this end, a series of field experiments is conducted where women's hair accessories of unique designs are listed in an established online auction site. The results of the experiments argue that high starting bids could increase sellers' revenue while buy-it-now options have no significant effects. Our findings suggest that online auction sellers listing items with uncertain demand - mainly individual sellers - should be cautious with auction tips which generally support low starting buds.

중소병원의 마케팅활동과 재무적 성과 (The Research on Marketing Activities and Financial Performance in Small and Medium Hospitals)

  • 정용모
    • 한국병원경영학회지
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    • 제15권3호
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    • pp.33-46
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    • 2010
  • Recently, the needs for marketing activities is increasing of the hospitals, but there are no such measurement for the efficiency and the effectiveness of the marketing activities. Thus, the research aims to suggest the necessity of approach method which can combine the efficiency and the effectiveness of the marketing activities both systematically and comprehensively in line with examining the current status of marketing capability of hospitals in Korea. From the research findings, it is known that, in respect of financial performance, hospitals in Korea should establish the plan and implement accordingly in order increase both the sales revenue and profit ratio in contrast to the sales revenue through strengthening the internal marketing activities rather than the external marketing activities.

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Dynamic Adjustment of Noncooperative Games Where Informations are Given at Discrete Time Intervals

  • Oh, Hyungjae
    • 한국경영과학회지
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    • 제15권2호
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    • pp.71-83
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    • 1990
  • This paper concerns the analyses of dynamic adjustments in noncooperative games where the market informations are given at discrete time intervals. During the game period, the market informations are given at discrete time intervals. During the game period, the inventories initially stored by players are to be released one day based to the completely competitive market so as to maximize each player's revenue, where players' parameters are unknown one another. Game results have shown that the continuous dynamic adjustment does not necessarily assure the better revenue, and if a player thinks that his parameter is underestimated by hig opponent, then he is better overestimate his opponent's parameter.

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합병기업의 효율성에 관한 연구 -합병기업의 비용항목 분석- (A Study on the Efficiency of the Mergers & Acquisition -focus on the Cost analysis-)

  • 정범석
    • 경영과정보연구
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    • 제6권
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    • pp.117-135
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    • 2001
  • This study investigates whether the post-merger bad performance of merging firms was caused by the increase of cost and which cost is responsible for that, if it were. To do this, it is investigated whether there is any difference in terms of cost between pre-merger versus post-merger firms. Also the comparison of cost is used between merging firms and non-merging control groups. The finding is that the merging firms have a bigger cost than the non-merging control group and the post-merger firms have a bigger cost than the pre-merger firms. Especially labor cost to revenue and depreciation cost to revenue are statistically very different among them. Thus it is suggested that there are inefficiency of manpower and assets.

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안드로이드폰 기반 실시간 수입관리 연구 (A Real-time Revenue Management Research Based on Smart Phone)

  • 조가원;유완선
    • 한국컴퓨터정보학회:학술대회논문집
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    • 한국컴퓨터정보학회 2011년도 제44차 하계학술발표논문집 19권2호
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    • pp.285-287
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    • 2011
  • 본 논문은 실시간으로 수입이 발생되면 휴대하고 있는 스마트폰으로 수입을 관리하도록 개발된 논문으로 실시간 정보를 입력할 수 있는 DB를 추가하고 발생데이터를 추가하도록 처리하였다. 수입에 대한 분석을 위해 입력된 전체리스트를 검색할 수도 있고, 검색조건을 이용하여 해당되는 건으로도 조회가 가능하다. 또한, 지출 건의 비용 발생시 여러 사람이 나누어 낼 경우, 각자 내기 기능을 두어 1인당 지출할 비용를 계산하기 쉽도록 설계하였다. 본 관리프로그램을 사용한다면 수입에 따른 지출을 예상하여 체계적인 소비생활이 기대되며, 사용자에 따라 필드를 추가하고 메뉴의 기능을 다양화 한다면 상용 프로그램으로 확장시킬 수 있을 것이다.

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Venture Capitalist's Stake and Valuation of Privately-held Firms in India

  • Rishabh, Goswami;Arun Kumar, Gopalaswamy;Ravi, Teja
    • Asian Journal of Innovation and Policy
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    • 제11권3호
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    • pp.277-292
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    • 2022
  • This study examines the implications on the valuations of privately held firms when stakes are acquired by venture capitalists in India. In addition, the effect of fund size and revenue multiple is considered as a determinant of firm value. The study is based on a sample of 1229 rounds of funding during the period 2007-2015. The data was obtained from Venture Intelligence. Three major observations emerged based on an OLS regression. Firstly, it is observed that the stake acquired by venture capitalists has a negative effect on firm value. It supports the belief that when a firm reaches its maximum valuation from the promoter's perspective, there is a tendency to liquidate additional stakes. Secondly, a positive association between the revenue multiple and valuation is recognized. Thirdly, the convex relationship (U-shaped) between the fund size and firm valuations as seen in the case of developed economies, appears to be non-existent in India.

Free to Premium in Mobile TV Service: Intrinsic and Extrinsic Motivational Factors Affecting Free Users' Paid Subscription Intention

  • Jaemin Song;Sunghan Ryu;Young-gul Kim
    • Asia pacific journal of information systems
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    • 제33권2호
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    • pp.318-341
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    • 2023
  • Mobile TV refers to the service that provides live broadcasting and video-on-demand content through a mobile device. In addition to the advertisement as the early-stage revenue model, the paid subscription model has emerged as a more sustainable revenue source for mobile TV services. In this study, with the surveys of 450 free mobile TV users, we examine the motivational factors influencing their intention to adopt a paid subscription model. Results show that three extrinsic motivations, price fairness, subjective norm, and mobile TV utilization, are positively associated with free users' paid subscription intention. In contrast, intrinsic motivations, such as hedonic need, spatiotemporal convenience, and self-efficacy, have no significant influence on the intention. We also found that the expected value is positively associated with attitude toward mobile TV service, also positively influencing the paid subscription intention.

An analysis on the International Construction Market and the Business Performance of Top Contractors after the Global Financial Crisis

  • Sung, Yookyung;Choi, Seok-In
    • 국제학술발표논문집
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    • The 6th International Conference on Construction Engineering and Project Management
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    • pp.736-737
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    • 2015
  • In these days, international construction market including construction companies has much grown due to globalization and economic boom in the mid 2000's. The size of international construction market, measured with overseas revenue of 225 construction firms, has expanded 2.7 times from 2003 to 2008 according to the ENR. However, after the global financial crisis of 2008 it has faced condition of low growth. In this research, major changes of international construction market and top contractors have been studied. In this study, changes of international construction market have been analyzed in the aspect of region and product including general buildings, transportation, petroleum, etc. Then, in order to find the changes of top contractors which obtained good accomplishment, business performance of companies have been examined by the compound annual growth rate, profit margin and international revenue by comparing the data before 2008 and after. The purpose of the study is to understand major changes of international construction market. Also, strategy changes of top contractors against market stagnation, profit depreciation, high competition have been inferred through the study. The result of the study would contribute to analyzing the strategies of construction companies in international market.

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