• 제목/요약/키워드: Relationship outcome

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IPTV서비스 수용의 영향요인에 관한 실증적 연구 (An Empirical Study on the Influencing Factors of IPTV Service Adoption)

  • 이왕록
    • 디지털산업정보학회논문지
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    • 제5권4호
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    • pp.199-211
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    • 2009
  • The purpose of this study is to elicit influential factors on accepting IPTV services and define the casual relationship between the factors, and "user satisfaction", "re-use intention", "stranger recommendation intention", in an attempt to provide useful guidelines to IPTV carriers, contents providers and equipment makers for their forming IPTV service models and marketing strategies. For this end, the theoretical background of this study has been brought from relevant literature, and theoretical study models have been established by logical reasoning of the interrelation among diverse components. Then, the established models have been analyzed by using statistical packages "SPSS(12.0), LISREL(8.72)". Finally theoretical and practical significance and future study direction have been suggested. To make sure of effective validity of IPTV service adoption models above, empirical studies should be made continuously. And then vertical and horizontal studies at a specific point would show ever-changing causal relationship, helping to promote financial outcome of relevant companies and organizations.

중소기업 기술혁신분야 연구개발(R&D)투자의 경제적 효과 분석 (The Economic Effect Analysis of R&D Investment in Small & Medium Enterprises Technological Innovation Areas - Centering on the Number of Supporting Subject and the Amount of Supporting Fund -)

  • 박경주
    • 대한안전경영과학회지
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    • 제9권5호
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    • pp.135-145
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    • 2007
  • In this study, as the result of analyzing the relationship and influence between economic outcome and R&D supporting investment, the number of supporting subjects among the technological innovational areas of SMEs, it is as below. First, as the economic result of analyzing companies from the investment in R&D of technological innovational areas of minor companies, the number of supporting subjects and amount of R&D have relationship with increase of sales and export amount, employee reduction & the effect of new job creation shows positive correlation with the effect of import replacement. Second, as analyzing the influence of the investment in R&D has economic effect from of technological innovational minor companies. This is thought that the financial and R&D support increase a significant effect on economical, technical against SMEs.

성공적인 전사적 아키텍처 구축을 위한 위험요인에 관한 연구 (A Study on the Risk Factors for Successful Enterprise Architecture Implementation)

  • 박병선;김현수;양경식
    • 한국IT서비스학회지
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    • 제5권3호
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    • pp.1-23
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    • 2006
  • Today, Organizations should be equipped with flexibility in order to cope with rapidly changing environment in management. By doing so, they are able to grow and obtain their superior competitiveness in highly developed economic arena. Recently, Enterprise Architecture is actively constructed to perform such a change flexibly. In this regard, it is crucial to figure out some risk factors for the organizations that place an order. Besides, it is also important to find out the quality of EA and some risk factors caused by the organizations that receive an order. Lastly, it is absolutely important to verify the relationship between such factors and outcomes of EA. In this aspect, this study will verify risk factors made by the former organizations and investigate the quality of EA and its outcome by proving the said relationship. In doing so, it will suggest an appropriate direction for the companies that will build up or perform EA successfully.

과정품질, 결과품질, 경영성과 연계 연구 - 보험산업의 서비스품질과 BSC 연계모형을 중심으로 - (A Study on the Relationship of Process Quality, Outcome Quality, and Management Performance - Combination of Service Quality and BSC Concept for Insurance Industry -)

  • 김형욱
    • 품질경영학회지
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    • 제37권4호
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    • pp.43-51
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    • 2009
  • This study was designed to analyze the relationship of process quality, result quality and management performance in Korean insurance industry. For this study the linkage scheme of service quality concept is used on PZB model and BSC(Balances Score Card) system. In the linkage model, the 5 service qualitry factors used in PZB model are used as the result quality variables, and internal process factor, learning/growth factor in BSC are used the process quality variables affecting the result quality variables. And also customer satisfation factor and financial performance index are used as the management performance variables. In the ivsurance industry, the process quality variables were verified to meaningfully affect the result quality variables, and the result service quality variables were verified to affect the management performance indices. As the result, the process quality and the service quality must be emhanced for the competitiveness of Korean insurance industry.

Cultural Affordance, Motivation, and Affective Mathematics Engagement in Korea and the US

  • Lee, Yujin;Capraro, Robert M.;Capraro, Mary M.;Bicer, Ali
    • 한국수학교육학회지시리즈D:수학교육연구
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    • 제25권1호
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    • pp.21-43
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    • 2022
  • Investigating the relationship between intrinsic and extrinsic motivation and their effects on affective mathematics engagement in a cultural context is critical for determining which types of motivation promote affective mathematics engagement and the relationship with cultural affordance. The investigation in the current study is comprised of two dependent studies. The results from Phase 1 indicate that attitude and emotion are better explained by extrinsic motivation, while self-acknowledgment and value are better explained by intrinsic motivation. The results of Phase 2 indicate that the Korean sample has greater extrinsic motivation, attitude, and emotion, while the U.S. sample has greater intrinsic motivation, self-acknowledgment, and value. The key outcome for this research is that disentangling cultural affordance from the emotional and cognitive structures is impossible.

Are More Followers Always Better? The Non-Linear Relationship between the Number of Followers and User Engagement on Seeded Marketing Campaigns in Instagram

  • Moon, Suyoung;Yoo, Shijin
    • Asia Marketing Journal
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    • 제24권2호
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    • pp.62-77
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    • 2022
  • Seeded marketing campaign (SMC) is a newly created type of marketing activities with the widespread use of social media. Previous research has examined to find out the optimal seeding strategy that yields the best outcome from the campaign. This research explores the relationships between the characteristics of the seeded influencer and user engagement. The data consists of information from 1062 seeded Instagram posts posted in September 2020 in Korea and 778 seeded influencers who posted those contents. Analyzed by negative binomial regression, our quadratic model suggests that the relationship between user engagement and the number of followers of the seeded influencer draws an inverted U-shape, indicating influencers with greater number of followers may not always be the best choice for the marketers. Moreover, this research shows that the negative marginal impact coming from the huge number of followers can be attenuated when the influencer is an expert of the seeded product.

온라인 브랜드의 총체적 체험이 소비자-브랜드 관계 및 브랜드 애착, 브랜드 몰입에 미치는 영향 - 네이버 브랜드 카페 사용자들을 중심으로 - (The Effect of the Whole Experience of Online Brand on the Consumer-Brand Relationship, Brand Attachment and Brand Commitment : With the Users of Naver Brand Cafe)

  • 한광석
    • 경영과정보연구
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    • 제30권1호
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    • pp.159-185
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    • 2011
  • 본 연구는 온라인 블로그의 브랜드 커뮤니티를 통해 경험한 브랜드 체험의 다섯 가지 유형(감각적 체험, 정서적 체험, 인지적 체험, 행동적 체험, 관계적 체험)들이 소비자-브랜드 관계에 미치는 영향은 어떠한 차이가 나타나는지를 살펴보고자 하였다. 또한 이러한 총체적 체험을 통한 소비자-브랜드 관계가 브랜드 애착과 브랜드 몰입간의 구조적 관계가 어떻게 나타나는지를 실증적으로 분석하고자 하였다. 연구결과 정서적 체험, 인지적 체험, 관계적 체험은 소비자-브랜드 관계에 영향을 미치나 감각적 체험과 행동적 체험은 소비자-브랜드 관계에 영향을 미치지 않는 것으로 나타났다. 또한 브랜드 체험을 통한 소비자-브랜드 관계가 브랜드 애착과 브랜드 몰입 간에 나타나는 구조적 관계에 대해 살펴보았다. 연구결과 브랜드 체험을 통한 소비자-브랜드 관계는 브랜드 애착에 직접적인 영향을 미치나 브랜드 몰입에는 영향을 미치지 않는 것으로 나타났다. 브랜드 몰입은 브랜드 애착을 통해 영향을 미치는 것으로 확인되었다. 결국 브랜드 몰입은 브랜드 애착의 결과변수라는 선행 연구 결과와 일치되었다.

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The Clinical Outcomes of Damus-Kaye-Stansel Procedure According to Surgical Technique

  • Yang, Chan Kyu;Jang, Woo Sung;Choi, Eun-Suk;Cho, Sungkyu;Choi, Kwangho;Nam, Jinhae;Kim, Woong-Han
    • Journal of Chest Surgery
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    • 제47권4호
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    • pp.344-349
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    • 2014
  • Background: The Damus-Kaye-Stansel (DKS) procedure is a method for mitigating the risk of systemic ventricular outflow tract obstruction (SVOTO). However, there have been few reports on which surgical technique shows a better outcome. The objective of this study was to compare the outcome of the DKS procedure according to the surgical technique used. Methods: We retrospectively reviewed 12 consecutive patients who underwent the DKS procedure from March 2004 to April 2013. When the relationship of the great arteries was anterior-posterior, the double-barrel technique (group A) was performed. If the relationship was side-by-side, the ascending aortic flap technique (group B) was performed. Results: There was no early mortality and 1 late mortality in group B. There was no statistically significant difference in the median peak pressure gradient of preoperative subaortic stenosis in both groups: 14 mmHg (range, 4 to 53 mmHg) in group A and 15 mmHg (range, 0 to 30 mmHg) in group B (p=0.526). Further, a significant postoperative pressure gradient was not observed in either group A or group B. More than moderate postoperative neoaortic regurgitation was observed in 1 patient of group B; this patient underwent neoaortic valve replacement 66 months after the DKS procedure. No one had a recurrent SVOTO during follow-up. Conclusion: The DKS procedure is an effective way to minimize the risk of SVOTO, and there is little difference in the outcomes of the DKS procedure according to the surgical technique used.

두경부 악성 종양 조직내 간질액 압력 (Tumor Interstitial Fluid Pressure in Patients with Head and Neck Cancer)

  • 조문준;김재성;이인태;김준상;장지영;김기환
    • 대한두경부종양학회지
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    • 제16권1호
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    • pp.9-13
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    • 2000
  • Objectives: To determine the tumor interstitial fluid pressure(TIFP) in patients with head and neck cancerand predict radiotherapy outcome.Materials and Methods: In 12 biopsy proven primary head and neck cancer patients with accessible by direct inspection and palpation, and of sufficient thickness(>1cm) to permit accurate needle placement, we measured TIFP at cervical lymph node before and during radiotherapy using a modified wick-in-needle technique. Tumor size was measured clinically and radiologically. Results: The mean preradiotherapy TIFP was 23.4mmHg. Preradiotherapy TIFP had significant relationship with tumor size(p=0.0009). Preradiotherapy TIFP was not different between complete response group and partial or less response group(p=0.114). Radiotherapy outcome was not different between group with above and group with below average TIFP(p=0.09). Conclusion: The mean TIFP was elevated with 23.4mmHg before radiation therapy. Preradiotherapy TIFP had significant relationship with tumor size. It is not definitive that TIFP could be prognostic indicator of radiation response.

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동종조혈모세포이식술 시술기관의 진료량이 이식후 생존율에 미치는 영향 (Association of Hospital Procedure Volume with Post-Transplant Survival for Allogeneic Bone Marrow Transplantation)

  • 박춘선;문희경;강혜영;민유홍;조우현
    • Journal of Preventive Medicine and Public Health
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    • 제37권1호
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    • pp.26-36
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    • 2004
  • Objective : To examine the association between hospital procedure volume and treatment outcomes following allogeneic bone marrow transplantation (allo-BMT). Methods : Out of 1,050 patients who received allo-BMTs between 1998 and 2000 in 21 Korean hospitals, 752 with first allo-BMT and complete data were included in this study. Study subjects were divided into the following three groups according to cumulative hospital experience of all-BMTs during the study period: low (<30 cases), medium (30-49) and high ($\geq$50 cases) volume. Patient outcome was defined as early survival at day 100 and one-year survival. Multiple logistic regression analyses were performed to examine the association between hospital experience and survival at day 100 and one year. Results : When the low volume group was defined as the reference group, the adjusted relative risks (RR) of survival at day 100 for the high volume group were 2.46(95% CI, 1.13-5.36) for all patients, 2.61(1.04-6.57) for those with leukemia, and 2.20(0.47-10.32) for those with aplastic anemia. For one-year survival, adjusted RR for the high volume group were 2.52(1.40-4.51) for all patients, 1.99 (1.01-3.93) for leukemia, and 6.50(1.57-26.80) for aplastic anemia. None of the RR for the medium volume group was statistically significant. Patient factors showing significant relationship with survival were donor-recipient relation, human leukocyte antigen matching status, time from diagnosis to transplant, and disease stage. Conclusions : The study results suggest that the cumulative experience of hospitals in providing allo-BMT is positively associated with patient survival.