• 제목/요약/키워드: Relational commitment

검색결과 112건 처리시간 0.024초

몰입과 신뢰가 EDI 지원을 받는 유통경로의 성과에 미치는 영향

  • 임영균;권영식
    • 한국유통학회지:유통연구
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    • 제4권1호
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    • pp.123-140
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    • 1999
  • For more than a decade, trust and commitment have received much attention in marketing channels literature. This study investigates the effects of these two core relational dimensions on the performance of EDI-supported marketing channels. A survey of the 92 suppliers of large department stores in Korea indicates that commitment to EDI increases significantly the organizational and economic performance of EDI-supported marketing channels. Trust was found to increase EDI performance indirectly by enhancing commitment to EDI. Based on the Social Information Processing(SIP) theory the present study also explored the effects of time on trust and commitment to EDI and their impacts on EDI performance. Analyses supported the hypothesized time effects that trust and commitment to EDI develop positively as EDI moves from initial stage to application stage. However, the impacts of these two dimensions on EDI performance did not change significantly over time.

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소매점포의 고객경험관리를 통한 점포몰입 증대 방안에 대한 연구 (A Study on the Improving Commitment toward Store through Customer Experience Management in Retail Stores)

  • 신종국;오미옥
    • 경영과정보연구
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    • 제34권1호
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    • pp.103-120
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    • 2015
  • 본 연구에서는 소매점포 내 고객경험을 개인적 차원에서 획득되는 쾌락적 경제적 경험과 타인과의 공유를 전제로 하는 사회적 차원의 상징적 관계적 경험으로 구성하고, 경험의 각 구성개념들과 경험의 결과로 형성되는 점포에 대한 태도 및 애착 간의 관계를 검증하였다. 그 결과 점포태도에는 개인적 차원의 경험과 사회적 차원의 경험이 모두 긍정적인 영향을 미치지만, 점포애착과의 관계에 있어서는 경험의 구성개념들 중에서 사회적 차원의 상징적 관계적 경험이 개인적 차원의 쾌락적 경제적 경험보다 점포 애착에 더 큰 영향력을 발휘한다는 것을 확인할 수 있었다. 또한 점포몰입에 있어서도 점포태도보다 점포애착의 영향이 더 큰 것을 발견할 수 있었다. 본 연구의 결과는 탁월한 고객경험의 제공을 통해 고객애호도를 구축하고 고객과의 장기적인 관계를 발전시켜 나가고자 하는 소매업자라면 단순히 경제적 경험, 쾌락적 경험만이 아니라 고객에게 사회적 차원의 경험을 제공하기 위해 노력해야 한다는 점을 시사한다.

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웨딩산업에서 웨딩업체와 웨딩플래너의 관계결속이 관계성과 및 관계지속의도에 미치는 영향 (The effects of relationship commitment between wedding companies and wedding planers in the wedding industry on relationship performance and relationship continuation intention)

  • 이인숙;유지헌
    • 복식문화연구
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    • 제29권2호
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    • pp.240-251
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    • 2021
  • The purpose of this study is to establish the relationship between wedding companies and wedding planners and understand the influence of relationship factors on the relationship performance and relationship continuation intention of wedding companies. We conducted an online survey from June to July 2017, and collected 201 responses which were used during analysis. Statistical analysis, including technical statistical analysis, factor analysis, reliability analysis, and regression analysis, was undertaken using SPSS 23. This study shows that among the relationship factors affecting the wedding planner and the wedding company, the computational tie-up has a significant impact on both the financial and non-financial performance of the wedding company, while emotional tie-ups have a significant impact on the non-financial performance of the wedding company, but not on financial performance. As for the effects of relationship commitment to wedding planners on wedding shops' relationship continuation intention, each factor for relationship commitment significantly affected wedding shops' relationship continuation intention. Regarding the effects of wedding shops' relational performance on relationship continuation intention, each factor of performance significantly affected relationship continuation intention. Therefore, wedding companies should make continuous efforts to maintain this relationship and recognize the need for robust relationships with wedding planners as a sure and important competitive tool for attracting customer and generating revenue.

온라인 실행공동체에서의 지식공유에 관한 연구 : 관계적 특성을 중심으로 (A Study on Knowledge Sharing in On-Line Communities of Practice : Focusing on the Relational Characteristics)

  • 박경수;오승원
    • 한국IT서비스학회지
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    • 제13권1호
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    • pp.103-124
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    • 2014
  • Prior studies on knowledge sharing have concentrated primarily on either organizational or individual characteristics. However, by focusing on the interaction between members in On-line communities of practice (CoPs), we seek to identify and analyze factors that affect knowledge sharing by members in CoPs. Therefore, we examine if the independent variables such as interactivity, followership, and trust have positive impacts on the dependent variables such as commitment to CoPs and intention to share knowledge. In addition, this study also investigates the relationship between commitment to CoP and intention to share knowledge. The empirical results show that interactivity has a positive impact on commitment, but an insignificant impact on intention to share knowledge. Besides, trust between members is significantly associated with intention to share knowledge, whereas it does not have a significant effect on commitment. Moreover, followership is significantly related to both commitment and intention to share knowledge. These empirical findings show that the relationship between members in CoPs play a significant, positive role in intention to share knowledge. In conclusion, this research contributes to shedding a light into both interactions between members in and commitment to CoPs that are critical to facilitate knowledge sharing.

벤처기업 종업원의 조직몰입에 미치는 영향요인에 관한 연구 (A Study on Factors that Effect the Organizational Commitment of Employees in the Organization in a Venture Company)

  • 최승욱;변상우
    • 경영과정보연구
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    • 제9권
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    • pp.99-115
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    • 2002
  • This study focuses on forces and correlation among such independent factors as the style of leadership, motivation and relationship in order to find out what kind of ingredients have an effect on the employees' organizational commitment in a venture company. It is likely that the organizational commitment of the employees in the organization in a venture company may be different from that of existing enterprises since they differ 100 percent in their nature. In an attempt to prove it, actual corroboration has been made. As a result, it turned out that transformational leadership had a great impact on the organizational commitment while transactional leadership did not; in the motivation factor, the more vision the employees envisage, the more organizational commitment they show followed by management goals and self-admiration; in the relational factor, more openness in the communication led the employees to devote themselves to their companies, which was valid in the range of 90% in the confidence index. This study reveals that there is not much difference between venture and general companies in the factors that affect employees' organizational commitment in the organization. Therefore, the Chief Executive Officer in the venture company should make a favorable environment with transformational leadership and obvious vision through free and open communication with colleagues so that his or her employees can devote themselves to the organization to which they belong, since venture companies are usually staffed by young workers with high education.

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미혼 남녀의 개인적, 관계적, 상황적 변인이 데이팅 폭력에 미치는 영향 (The Effect of Individual, Relational, and Contextual Variables on Dating Violence of Premarital Males and Females)

  • 손혜진;전귀연
    • 대한가정학회지
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    • 제41권2호
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    • pp.43-63
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    • 2003
  • The purpose of this study is to investigate how much individual, relational, and contextual variables have an effect on the dating violence of premarital males and females. Researched are 369 male and female residents over 19 years who have experienced dating or were involved in any dating relationships in Daegu. The instruments of measurement are CTSⅡ scale and scales of relation to individual, relational, and contextual variables. The data are analysed through factor analysis, Cronbach's α, frequency, percentile, and stepwise regression analysis. The major findings of this study are as follows: First, individual variables that affect doing and victimization of dating violence are one's permission degree of dating violence, and psychological abuses experienced during childhood from one's mother. Second, relational variables that affect doing and victimization of dating violence are control toward one's partner, communication, conflict, commitment, intimacy, satisfaction of dating relationship, and feeling of inferiority toward one's partner. Third, contextual variables that affect doing and victimization of dating violence are familial relationships, friend relationships, and financial stresses.

Specificity and Commitment: UX approach to Netflix

  • Hwang, Joon Suk;Cheon, Youngjoon;Kwak, Kyu Tae
    • 인터넷정보학회논문지
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    • 제18권6호
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    • pp.127-136
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    • 2017
  • The strategy that using data collection from Netflix uses for its services is different from traditional human interaction and the communication, and it is represented by the systematic algorithm that rooted from intelligent information system based on the human interaction and communication. These characteristics allowed the study to reflect the influence of 'Asset specificity' which affects the continuous consumption of the media services of Netflix users through economic psychological analysis based on transactional cost economics. The result from the survey on actual Netflix users, three types of specificity (Space specificity, time specificity, relational specificity) reduced perceived searching cost whereas perceived instrumentality has increased, eventually reinforces the commitment to the service. This implies that the service characteristics of Netflix, trying to communicate with the individuals based on intelligent information system are distinct from the existing platform services and it gives the significance of work very effective for user's continuous consumption of the media services.

수용전념치료 (Acceptance and commitment therapy)

  • 나의현
    • Journal of Medicine and Life Science
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    • 제15권2호
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    • pp.51-55
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    • 2018
  • Acceptance and Commitment Therapy (ACT) is a functional contextual intervention approach based on the behavioral theory on human language, which views human suffering as originating in psychological inflexibility fostered by cognitive fusion and experiential avoidance. Thus, the goal of ACT is to enhance psychological flexibility using six core processes including acceptance, cognitive defusion, self-as-context, contact with present moment, values clarification, and committed action. Recent clinical trials have suggested the efficacy for ACT in the treatment of various mental illness and psychological distress. The aim of this review is to offer more knowledge and better understanding of ACT by presenting its underlying principle and an overview of the research field.

Inter-partner Fit Mechanisms for Sustainable Joint Ventures: Evidence from Japanese Firms in Korea

  • Kim, Jang-Hyun;Yoshimoto, Koji;Bae, Il-Hyun;Yoon, Ki-Chang
    • Journal of Korea Trade
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    • 제25권3호
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    • pp.134-152
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    • 2021
  • Purpose - Our study aimed to examine the roles of conflict management in maintaining a sustainable good relationship between joint venture (JV) partners. Although the concepts of relational capital, mutual commitment, and cultural adaptation have been neglected in previous research on interorganizational relationships, we treated them as inter-partner fit mechanism capabilities of affecting the level of satisfaction in a relationship with a JV partner. Design/methodology - In order to test hypotheses, we sent a questionnaire to Japanese firms operating JVs in South Korea and asked whether their levels of satisfaction with their JV partners increase when conflict management techniques are used to reduce the conflicts that usually arise between partners. Findings - The results of our study suggested that it is important for firms participating in a JV to construct and reinforce an inter-partner fit mechanism that enables them to maintain a favorable partnership. In addition, we suggested that relational capital, cultural adaptation, and mutual commitment influence conflict reduction and the level of satisfaction experienced in JVs. Moreover, the results showed that conflict management has a significant effect on developing soild partnerships and performance in JV situations. Originality/value - We advanced a new paradigm about conflict management and suggested methods of research propositions that are well grounded in the latest findings in conflict management research pertaining to JVs.

RELATIONAL CONTRACTING: THE WAY FORWARD OR JUST A BRAND NAME?

  • Fiona Y.K. Cheung;Steve Rowlinson
    • 국제학술발표논문집
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    • The 1th International Conference on Construction Engineering and Project Management
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    • pp.1013-1016
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    • 2005
  • Accounts of the development of a successful construction project often stress the importance of team relationship, project environment and senior management commitment. Numbers of studies carried out in the past decades indicate there needs to be a change of culture and attitude in the construction industry. In order for a turn around in the industry, relational contracting approaches have become more popular in recent years. However, not all relational contracting projects were successful. This paper details the fundamental principles of relational contracting. It further reports findings of a research currently taking place in Australia, how effective is relational contracting in practice. The problem addressed in this research is the implementation of relational contracting: • Throughout a range of projects • With a focus on client body staff The context within which the research was undertaken is: • Empowerment, regional development and promotion of a sustainable industry • The participating organisations have experience of partnering and alliancing • Success has been proven on large projects but performance is variable • Need has been identified to examine skill sets needed for successful partnering/alliancing The practical rationale behind this research is that: • Partnering and alliancing require a change of mind set - a culture change • The Client side must change along with contracting side • A fit is required between organisation structure and organisation culture Research Rationale: The rationale behind this project has been to conduct research within participating organisations, analyse, rationalise and generalise results and then move on to produce generic deliverables and "participating organisation specific" deliverables. This paper sets out the work so far, the links between the various elements and a plan for turning the research output into industry deliverables.

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