• Title/Summary/Keyword: Raising Awareness

Search Result 227, Processing Time 0.025 seconds

Carpet Weaving on the Territory of Kazakhstan as a Reflection of the Traditional Worldview of Nomads

  • Aigul AGELEUOVA
    • Acta Via Serica
    • /
    • v.8 no.1
    • /
    • pp.31-54
    • /
    • 2023
  • The article deals with issues related to the tradition of carpet production on the territory of Kazakhstan where, for the most part, tribes engaged in nomadic livestock raising lived. Analyzing the technological component of this traditional craft, the author focuses on the main factor that influenced carpet weaving along with arts and crafts-the nomadic method of production of the Kazakhs. The study of the ideological component that accompanies the process of making various types of carpets allows us to conclude that it has a sacred meaning and subordination to myth, rite, and ritual. At the mythmaking level, the process of making carpets, like any other activity among nomads, personified the process of creating the world, the marriage of Kok-Tengri (Heaven) and Zher-Su (Earth), and the creation of the Cosmos from Chaos. The process of carpet weaving, as well as the process of making felt, symbolized the act of creation, the marriage of Heaven and Earth, and male and female principles. The study of various types of ornaments that Kazakhs and their ancestors used to decorate carpets allows us to conclude that the ornament applied to carpet products was the bearer of the most valuable information about the mythological worldview of the people. Carpets in their structure reproduced the structure of the Universe, which has a binary, ternary, and quaternary system. The ornament has turned into a kind of coded text, reflecting ideas about the cosmogonic structure of the Universe and an awareness of the harmony of the world. The location of Kazakhstan on the northern routes of the Sogdian Road (Great Silk Road) allowed the spread of various ideas, due to which carpet weaving was influenced by other peoples in technical and stylistic design.

A Study on the Development of Liberal Arts Subject Related to Public Libraries: Knowing Public Library as a Commons (공공도서관 관련 교양과목 개발에 관한 연구 - '우리 모두의 장'으로서 공공도서관 알아차리기 -)

  • Mahnsoung Han
    • Journal of the Korean BIBLIA Society for library and Information Science
    • /
    • v.34 no.2
    • /
    • pp.33-57
    • /
    • 2023
  • The main purpose of this research was to discover the characteristics of the 'commons for all' related to public libraries as much as possible, design the learning content, and finally to demonstrate whether the contents meet the general education requirement of universities. The public library is a study hall for multi-literacy, a common place for lifelong learning without discrimination, a place for experiencing digital sharing culture, a place for practicing public architectural design for community regeneration, a workshop for the maker movement and finally, a hub for forming local communities. In short, it has all the characteristics appropriate to being a commons. This subject titled "Sharing Culture and Local Libraries" is designed and composed with various literacy understanding, information ethics of information literacy, community consciousness and multicultural understanding, public consciousness, cooperative spirit and computer utilization ability, interdisciplinary knowledge, and integrated perspective. In a situation where the regional and public crises are increasing, this kind of general education subject about public library, is expected to contribute greatly to raising the awareness of the library and further enhancing the local community togetherness spirit by spreading the value of the library widely to students and inducing them to actually experience various library services.

New Product Marketing Strategy: The Case of Binggrae's 'a Café la'

  • Yeu, Minsun;Lee, Doo-Hee;Kim, Sang Yong;Yoo, Shijin
    • Asia Marketing Journal
    • /
    • v.14 no.3
    • /
    • pp.169-184
    • /
    • 2012
  • All firms require new stimulus to spurt growth. Therefore it is necessary to successfully develop new products and to employ appropriate marketing practices for the new products to enter and settle in the market. Binggrae, a Korean company that specializes in dairy and processed dairy products, introduced a ready-to-drink (RTD) coffee product, 'a Café la' to expand its business into the coffee market in 2008. Binggrae was a latecomer in the RTD coffee market but a Café la has shown an impressive average sales growth rate of 115% as of 2011 since the launch. Moreover, it is a steady bestselling coffee brand among the Polyethylene terephthalate (PET)bottle category. Binggrae found potential and opportunity in the growing coffee market and made efforts to develop a new product that can be differentiated from the existing products. The result was PET bottle coffee, which was more portable and convenient to drink than coffee products offered in cups or cans. PET bottle coffee is produced through the patented Aseptic Filing System, thus the original coffee flavor stays fresh when combined with milk and has a longer shelf life than coffee products in cups. Moreover, as the taste of coffee consumers has become more sophisticated, Binggrae developed a premium product by differentiating the product processing method and by using higher-quality Arabica beans. After launching the new product, the company also employed a well-designed communication strategy. First, Binggrae was able to confirm the level of market demand and market potential for the product by employing BTL (Below the Line) marketing strategies through the consumers' word-of-mouth. Afterwards, the company invested its resources for a full-scale ATL (Above the Line) marketing campaign. Later a Café la's TV commercial effectively portrayed the product's characteristics, and succeeded in raising consumer awareness of the product. As a result, a Café la has become the bestselling brand in the PET bottle coffee market. The successful new product marketing strategy of Binggrae'sa Café la offers many valuable implications for companies planning to launch new products in the future.

  • PDF

Mechanical properties of sustainable green self-compacting concrete incorporating recycled waste PET: A state-of-the-art review

  • Shireen T. Saadullah;James H. Haido;Yaman S.S. Al-Kamaki
    • Advances in concrete construction
    • /
    • v.16 no.1
    • /
    • pp.35-57
    • /
    • 2023
  • Majority of the plastic produced each year is being disposed in land after single-use, which becomes waste and takes up a lot of storage space. Therefore, there is an urgent need to find alternative solutions instead of disposal. Recycling and reusing the PET plastic waste as aggregate replacement and fiber in concrete production can be one of the eco- friendly methods as there is a great demand for concrete around the world, especially in developing countries by raising human awareness of the environment, the economy, and Carbon dioxide (CO2) emissions. Self-compacting concrete (SCC) is a key development in concrete technology that offers a number of attractive features over traditional concrete applications. Recently, in order to improve its durability and prevent such plastics from directly contacting the environment, various kinds of plastics have been added. This review article summarizes the latest evident on the performance of SCC containing recycled PET as eco-friendly aggregates and fiber. Moreover, it highlights the influence of substitution content, shape, length, and size on the fresh and properties of SCC incorporating PET plastic. Based on the findings of the articles that were reviewed for this study, it is observed that SCC made of PET plastic (PETSCC) can be employed in construction era owing to its acceptable mechanical and fresh properties. On the other hand, it is concluded that owing to the lightweight nature of plastic aggregate, Reusing PET waste in the construction application is an effective approach to reduces the earthquake risk of a building.

Images of the Landscape and Society of Haeju during the late Joseon Dynasty (조선 후기 해주의 경관과 세태 이미지)

  • Park, Jeong-Ae
    • Journal of architectural history
    • /
    • v.32 no.5
    • /
    • pp.81-94
    • /
    • 2023
  • Haeju was home to the Hwanghae-do Provincial Office and a hub for supporting the northwestern regions of Korea. Local commerce expanded in Haeju during the late Joseon period based on its abundant resources and regional products, leading it to evolve into a large city. King Seonjo temporarily resided in Haeju while seeking refuge from the Japanese Invasions of Korea, and Yi Yi (sobriquet: Yulgok) secluded himself in Seokdam in Haeju in his later years. King Seonjo's residence in Haeju and Yi Yi's retirement there boosted interest in the city among the literati and influenced its places of scenic beauty. The development of its local history and literary achievements were documented in a wide variety of historical records and visual materials. Eight scenic views in Haeju became famous through a poem written by Seong Su-ik in the late sixteenth century. Around the mid-eighteenth century, eight new scenic views became popular. Local officials and travelers from other regions produced a vast body of prose and poetry focusing on the landscape and society of Haeju, playing a crucial role in raising awareness of its scenic attractions. Most surviving visual materials related to Haeju were created in and after the nineteenth century. Many of them illustrate both landscapes and the everyday lives of people. Among them, paintings of scenic spots created by Jeong Seon (sobriquet: Gyeomjae), who never actually visited Haeju in person, raises some of the issues posed by relying on indirect materials. In contrast, Eight Scenic Views of Haeju, which is presumed to have been produced by a local painter, appears to have accurately highlighted the characteristics of each scenic spot. Moreover, Haejudo, a folding screen presenting a panoramic view of Haeju, incorporates content from paintings depicting eight scenic views, in this case Eight Scenic views of Haeju. This practice can be observed in visual materials of other provincial cities.

Association of farmers' knowledge, attitude and practices with bovine brucellosis seroprevalence in Myanmar

  • Su Su Hlaing;Satoko Kubota;Kohei Makita;Ye Tun Win;Hnin Thidar Myint;Hiroichi Kono
    • Animal Bioscience
    • /
    • v.37 no.3
    • /
    • pp.547-554
    • /
    • 2024
  • Objective: This study aimed to identify the relationship between bovine brucellosis prevalence, farmers' knowledge, attitude, practice (KAP), and social factors on migratory draft cattle and smallholder dairy farms in the central dry zone of Myanmar. Methods: This cross-sectional study was conducted on 54 migratory and 38 dairy cattle farms between August 2020 and February 2021. A structured questionnaire was used to identify farmers' behaviors. Bulk milk was sampled and tested using indirect enzyme-linked immunosorbent assay (I-ELISA). STATA 17 was used for all the analyses. Results: Migratory cattle farms had a higher farm level brucellosis prevalence (14.8%) than dairy farms (2.6%; χ2 = 3.75; df = 1; p = 0.05). Only 2.8% of the farmers had knowledge about brucellosis, while 39.1% and 41.6% had attitudes and farm practices with respect to brucellosis, respectively in the study area. Socio-economic attribute of training in animal husbandry (p<0.01), raising system (p<0.01), practice of separating the aborted cow (p<0.01) were negatively associated to brucellosis. The overall farm level brucellosis prevalence was strongly associated with cattle herd size (p = 0.01), free movement grazing practices (p<0.01), practice of self-removal of placental debris without using personal protective equipment (p<0.01) and farmers' attitudes towards eating cow placenta debris (p<0.01). Conclusion: Farmers had little knowledge of brucellosis. Attitudes and practices differed significantly between migratory and dairy farmers. Training and extension programs are necessary to make farmers aware of their KAP situation since livestock migration and the custom of eating cow placental debris contribute to the spread of brucellosis. Persistent efforts are required to reduce the adverse effects of brucellosis. Therefore, the study suggests that a feasible control intervention and public awareness campaigns need to be conducted regarding methods of preventing human exposure to brucellosis.

Prevalence and Factors Associated With Adolescent Pregnancy Among an Indigenous Ethnic Group in Rural Nepal: A Community-based Cross-sectional Study

  • Kusumsheela Bhatta;Pratiksha Pathak;Madhusudan Subedi
    • Journal of Preventive Medicine and Public Health
    • /
    • v.57 no.3
    • /
    • pp.269-278
    • /
    • 2024
  • Objectives: The Chepang people, an indigenous ethnic group in Nepal, experience substantial marginalization and socioeconomic disadvantages, making their communities among the most vulnerable in the region. This study aimed to determine the prevalence and factors associated with adolescent pregnancy in the Chepang communities of Raksirang Rural Municipality, Makwanpur District, Bagmati Province, Nepal. Methods: A cross-sectional study was conducted from October 2022 to April 2023 among 231 Chepang women selected using simple random sampling from Raksirang Rural Municipality. A semi-structured questionnaire was used for interviewing the mothers. Bivariate and multivariate logistic regression analyses were performed, using odds ratios with 95% confidence intervals (CIs). Variables with a variation inflation factor of more than 2 and a p-value of more than 0.25 were excluded from the final model. Results: The study revealed that the prevalence rate of adolescent pregnancy among Chepang women was 71.4% (95% CI, 65.14 to 77.16). A large percentage of participants (72.7%) were married before the age of 18 years. Poor knowledge of adolescent pregnancy (adjusted odds ratio [aOR], 10.3; 95% CI, 8.42 to 14.87), unplanned pregnancy (aOR, 13.3; 95% CI, 10.76 to 19.2), and lack of sex education (aOR, 6.57; 95% CI, 3.85 to 11.27) were significantly associated with adolescent pregnancy. Conclusions: The prevalence of adolescent pregnancy among the Chepang community was high. These findings highlighted the importance of raising awareness about the potential consequences of adolescent pregnancy and implementing comprehensive sexuality education programs for preventing adolescent pregnancies within this community.

Early and Atypical Radiologic Presentations of Pulmonary Langerhans Cell Histiocytosis: A Report of Two Cases (폐 랑게르한스 조직구 증식증의 비전형적 영상 소견: 2예에 대한 보고)

  • Kyunghwa Ryu;Bo Da Nam;Jung Hwa Hwang;Dong Won Kim;Young Woo Park;Hong Chul Oh;Soo Bin Park
    • Journal of the Korean Society of Radiology
    • /
    • v.82 no.3
    • /
    • pp.756-763
    • /
    • 2021
  • Pulmonary Langerhans cell histiocytosis (PLCH) is a rare, multi-systemic disease primarily affecting young male adults with a history of smoking. The two patients with PLCH in our report showed relatively early and atypical radiologic presentations at initial evaluation. On chest CT, PLCH presents variable radiologic features depending on the evolutional stage of the disease. Atypical CT features of PLCH may render precise radiologic diagnosis difficult and usually require lung biopsy for a confirmation of the diagnosis. Our case review is aimed at raising the awareness of radiologists on the atypical CT features of PLCH, to help make accurate radiologic diagnosis and prevent unnecessary and invasive diagnostic procedures.

Management strategy through analysis of habitat suitability for otter (Lutra lutra) in Hwangguji Stream (황구지천 내 수달(Lutra lutra) 서식지 적합성 분석을 통한 관리 전략 제안)

  • Song, Won-Kyong
    • Journal of the Korean Society of Environmental Restoration Technology
    • /
    • v.27 no.4
    • /
    • pp.1-14
    • /
    • 2024
  • Otters, designated as Class I endangered wildlife due to population declines resulting from urban development and stream burial, have seen increased appearances in freshwater environments since the nationwide ban on stream filling in 2020 and the implementation of urban stream restoration projects. There is a pressing need for scientific and strategic conservation measures for otters, an umbrella and vulnerable species in aquatic ecosystems. Therefore, this study predicts potential otter habitats using the species distribution model MaxEnt, focusing on Hwangguji Stream in Suwon, and proposes conservation strategies. Otter signs were surveyed over three years from 2019 to 2021 with citizen scientists, serving as presence data for the model. The model's outcomes were enhanced by analyzing 'river nature map' as a boundary. MaxEnt compared the performance of 60 combinations of feature classes and regularization multipliers to prevent model complexity and overfitting. Additionally, unmanned sensor cameras observed otter density for model validation, confirming correlations with the species distribution model results. The 'LQ-5.0' parameter combination showed the highest explanatory power with an AUC of 0.853. The model indicated that the 'adjacent land use' variable accounted for 31.5% of the explanation, with a preference for areas around cultivated lands. Otters were found to prefer shelter rates of 10-30% in riparian forests within 2 km of bridges. Higher otter densities observed by unmanned sensors correlated with increasing model values. Based on these results, the study suggests three conservation strategies: establishing stable buffer zones to enhance ecological connectivity, improving water quality against non-point source pollution, and raising public awareness. The study provides a scientific basis for potential otter habitat management, effective conservation through governance linking local governments, sustainable biodiversity goals, and civil organizations.

Is Fertility Rate Proportional to the Quality of Life? An Exploratory Analysis of the Relationship between Better Life Index (BLI) and Fertility Rate in OECD Countries (출산율은 삶의 질과 비례하는가? OECD 국가의 삶의 질 요인과 출산율의 관계에 관한 추이분석)

  • Kim, KyungHee;Ryu, SeoungHo;Chung, HeeTae;Gim, HyeYeong;Park, HeongJoon
    • International Area Studies Review
    • /
    • v.22 no.1
    • /
    • pp.215-235
    • /
    • 2018
  • Policy concerns related to raising fertility rates are not only common interests among the OECD countries, but they are also issues of great concern to South Korea whose fertility rate is the lowest in the world. The fertility rate in South Korea continues to decline, even though most of the national budget has been spent on measures to address this and many studies have been conducted on the increase in the fertility rates. In this regard, this study aims to verify the effectiveness of the detailed factors affecting the fertility rate that have been discussed in the previous studies on fertility rates, and to investigate the overall trend toward enhancing the quality of life and increasing the fertility rate through macroscopic and structural studies under the recognition of problems related to the policy approaches through the case studies of the European countries. Toward this end, this study investigated if a high quality of life in advanced countries contributes to the increase in the fertility rate, which country serves as a state model that has a high quality of life and a high fertility rate, and what kind of social and policy environment does the country have with regard to childbirth. The analysis of the OECD Better Life Index (BLI) and CIA fertility rate data showed that the countries whose people enjoy a high quality of life do not necessarily have high fertility rates. In addition, under the recognition that a country with a high quality of life and a high birth rate serves as a state model that South Korea should aim for, the social characteristics of Iceland, Ireland, and New Zealand, which turned out to have both a high quality of life and a high fertility rate, were compared with those of Germany, which showed a high quality of life but a low fertility rate. According to the comparison results, the three countries that were mentioned showed higher awareness of gender equality; therefore, the gender wage gap was small. It was also confirmed that the governments of these countries support various policies that promote both parents sharing the care of their children. In Germany, on the other hand, the gender wage gap was large and the fertility rate was low. In a related move, however, the German government has made active efforts to a paradigm shift toward gender equality. The fertility rate increases when the synergy lies in the relationship between parents and children; therefore, awareness about gender equality should be firmly established both at home and in the labor market. For this reason, the government is required to provide support for the childbirth and rearing environment through appropriate family policies, and exert greater efforts to enhance the effectiveness of the relevant systems rather than simply promoting a system construction. Furthermore, it is necessary to help people in making their own childbearing decisions during the process of creating a better society by changing the national goal from 'raising the fertility rate' to 'creating a healthy society made of happy families'