• Title/Summary/Keyword: Query logs analysis

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An Analysis of Query Types and Topics Submitted to Navel (클릭 로그에 근거한 네이버 검색 질의의 형태 및 주제 분석)

  • Park Soyeon;Lee Joon-Ho;Kim Ji Seoung
    • Journal of the Korean Society for Library and Information Science
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    • v.39 no.1
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    • pp.265-278
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    • 2005
  • This study examines web query types and topics submitted to Naver during one year period by analyzing query logs and click logs. Query logs capture queries users submitted to the system, and click logs consist of documents users clicked and viewed. This study presents a methodology to classify query types and topics. A method for click log analysis is also suggested. When classified by query types, there are more site search queries than content search queries. Queries about computer/internet. entertainment, shopping. game, education rank hightest. The implications for system designers and web content providers are discussed.

Information Seeking Behavior of the NAVER Users via Query Log Analysis (질의 로그 분석을 통한 네이버 이용자의 검색 형태 연구)

  • Lee, Joon-Ho;Park, So-Yeon;Kwon, Hyuk-Sung
    • Journal of the Korean Society for information Management
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    • v.20 no.2
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    • pp.27-41
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    • 2003
  • Query logs are online records that capture user interactions with information retrieval systems and all the search processes. Query log analysis offers ad advantage of providing reasonable and unobtrusive means of collecting search information from a large number of users. In this paper, query logs of NAVER, a major Korean Internet search service, were analyzed to investigate the information seeking behabior of NAVER users. The query logs were collected over one week from various collecions such as comprehensive search, directory search and web ducument searc. It is expected that this study could contribute to the development and implementation of more effective web search systems and services.

Investigating Web Search Behavior via Query Log Analysis (로그분석을 통한 이용자의 웹 문서 검색 행태에 관한 연구)

  • 박소연;이준호
    • Journal of the Korean Society for information Management
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    • v.19 no.3
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    • pp.111-122
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    • 2002
  • In order to investigate information seeking behavior of web search users, this study analyzes transaction logs posed by users of NAVER, a major Korean Internet search service. We present a session definition method for Web transaction log analysis, a way of cleaning original logs and a query classification method. We also propose a query term definition method that is necessary for Korean Web transaction log analysis. It is expected that this study could contribute to the development and implementation of more effective Web search systems and services.

Web Search Behavior Analysis Based on the Self-bundling Query Method (웹검색 행태 연구 - 사용자가 스스로 쿼리를 뭉치는 방법으로 -)

  • Lee, Joong-Seek
    • Journal of the Korean Society for Library and Information Science
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    • v.45 no.2
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    • pp.209-228
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    • 2011
  • Web search behavior has evolved. People now search using many diverse information devices in various situations. To monitor these scattered and shifting search patterns, an improved way of learning and analysis are needed. Traditional web search studies relied on the server transaction logs and single query instance analysis. Since people use multiple smart devices and their searching occurs intermittently through a day, a bundled query research could look at the whole context as well as penetrating search needs. To observe and analyze bundled queries, we developed a proprietary research software set including a log catcher, query bundling tool, and bundle monitoring tool. In this system, users' daily search logs are sent to our analytic server, every night the users need to log on our bundling tool to package his/her queries, a built in web survey collects additional data, and our researcher performs deep interviews on a weekly basis. Out of 90 participants in the study, it was found that a normal user generates on average 4.75 query bundles a day, and each bundle contains 2.75 queries. Query bundles were categorized by; Query refinement vs. Topic refinement and 9 different sub-categories.

Trends and Changes of Web Searching Behavior (웹 검색 행태의 추이 및 변화 분석)

  • Park, So-Yeon
    • Journal of the Korean Society for Library and Information Science
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    • v.45 no.1
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    • pp.377-393
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    • 2011
  • This study aims to investigate trends of internet searching behavior of users of NAVER, a major Korean search portal. In particular, this study analyzed trends of query submission behaviors, behaviors related to typos, multimedia searching behaviors, and click behaviors. In conducting this study, query logs and click logs of unified search service were analyzed. The results of this study show that there were little changes in the topic and length of queries, the pattern of typos, and multimedia seeking behavior over a year's period. However, click counts of documents have gradually increased over time. The results of this study can be implemented to increase the portal's effective development of internet contents and searching algorithms.

A Relation Analysis between NDSL User Queries and Technical Terms (NDSL 검색 질의어와 기술용어간의 관계에 대한 분석적 연구)

  • Kang, Nam-Gyu;Cho, Min-Hee;Kwon, Oh-Seok
    • Journal of Information Management
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    • v.39 no.3
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    • pp.163-177
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    • 2008
  • In this paper, we analyzed the relationship between user query keywords that is used to search NDSL and technical terms extracted from NDSL journals. For the analysis, we extracted about 833,000 query keywords from NDSL search logs during nearly 17 months and approximately 41,000,000 technical terms from NDSL, INSPEC, FSTA journals. And we used only the English noun phrase in extracted those and then we did an experiment on analysis of equality, relationship analysis and frequency analysis.

Analysis and Evaluation of Most Clicked Documents of Korean Search Portal (검색 포털의 클릭 집중 문서 분석 평가)

  • Park, So-Yeon
    • Journal of Korean Library and Information Science Society
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    • v.42 no.1
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    • pp.325-338
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    • 2011
  • This study aims to investigate characteristics of most clicked documents of Naver's universal search service. In particular, this study analyzed characteristics of most clicked documents such as click ratio, collection distribution, and yearly distribution. Also, clicked documents were evaluated in terms of relevance, credibility, and currency. In conducting this study, query logs and click logs of unified search service were analyzed. The results of this study show that most clicks occurred in blog collection and average click concentration rate reached almost 50%. Also, the relevance and currency of most clicked documents were quite high, but credibility of these documents were on average level. The results of this study can be implemented to the portal's effective development of searching algorithm and interface.

Information Seeking Behavior of Shopping Site Users: A Log Analysis of Popshoes, a Korean Shopping Search Engine (이용자들의 쇼핑 검색 행태 분석: 팝슈즈 로그 분석을 중심으로)

  • Park, Soyeon;Cho, Kihun;Choi, Kirin
    • Journal of the Korean Society for information Management
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    • v.32 no.4
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    • pp.289-305
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    • 2015
  • This study aims to investigate information seeking behavior of Popshoes users. Transaction logs of Popshoes, a major Korean shopping search engine, were analyzed. These transaction logs were collected over 3 months period, from January 1 to March 31, 2015. The results of this study show that Popshoes users behave in a simple and passive way. In the total sessions, more users chose to browse a directory than typing and submitting a query. However, queries played a more crucial role in important decision makings such as search results clicks and product purchases than directory browsing. The results of this study can be implemented to the effective development of shopping search engines.

The Multimedia Searching Behavior of Korean Portal Users (국내 포털 이용자들의 멀티미디어 검색 행태 분석)

  • Park, So-Yeon
    • Journal of the Korean Society for Library and Information Science
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    • v.44 no.1
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    • pp.101-115
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    • 2010
  • The main difference between web searching and traditional searching is that the web provides and supports multimedia searching. This study aims to investigate the multimedia searching behavior of users of NAVER, a major Korean search portal. In conducting this study, the query logs and click logs of a unified search service were analyzed. The results of this study show that among the multimedia queries submitted by users, audio searches are the dominant media type, followed similarly by video and image searches. On the other hand, among the multimedia documents clicked on, video is the most popular collection type followed by image and audio collections. Entertainment is the most popular topic in both multimedia queries and clicks. The results of this study can be implemented for the portal's development of multimedia content and searching algorithms.

An Analytic Study on the Categorization of Query through Automatic Term Classification (용어 자동분류를 사용한 검색어 범주화의 분석적 고찰)

  • Lee, Tae-Seok;Jeong, Do-Heon;Moon, Young-Su;Park, Min-Soo;Hyun, Mi-Hwan
    • The KIPS Transactions:PartD
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    • v.19D no.2
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    • pp.133-138
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    • 2012
  • Queries entered in a search box are the results of users' activities to actively seek information. Therefore, search logs are important data which represent users' information needs. The purpose of this study is to examine if there is a relationship between the results of queries automatically classified and the categories of documents accessed. Search sessions were identified in 2009 NDSL(National Discovery for Science Leaders) log dataset of KISTI (Korea Institute of Science and Technology Information). Queries and items used were extracted by session. The queries were processed using an automatic classifier. The identified queries were then compared with the subject categories of items used. As a result, it was found that the average similarity was 58.8% for the automatic classification of the top 100 queries. Interestingly, this result is a numerical value lower than 76.8%, the result of search evaluated by experts. The reason for this difference explains that the terms used as queries are newly emerging as those of concern in other fields of research.