• 한국콘텐츠학회논문지
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• 제19권10호
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• pp.59-68
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• 2019

최근 소비과정의 경험적 가치를 추구하는 소비 트렌드를 보이며, 도심 특급호텔의 핵심고객으로 변모한 내국인들의 특급호텔 이용의 지속적인 성장세를 위해서 내국인 고객이 추구하는 경험가치의 요인에 대한 연구가 필요하다. 연구 결과, 특급호텔 내국인 이용객의 경험가치 중, 환상성 요인이 이용만족의 주요 선행요인으로 확인되어, 특급호텔은 내국인 이용객이 선호하는 다른 세계 경험, 색다른 경험, 수준 높은 경험과 같은 감성적 가치를 위해 특별한 컨셉과 분위기를 반영하는 것이 중요한 과제로 확인되었다. 그리고 이익성이 이용만족에 정(+)의 영향을 미치는 선행요인으로 확인되어 경제적 효용에 대한 요구가 중요한 것으로 확인되었다. 이는 합리적 요금으로 충분한 혜택을 느낄 수 있는 가성비 좋은 상품개발의 필요성이 제기된다. 이용만족과 지속적 이용의도와의 관계에서 성별, 직업별 특성이 조절역할을 하는 것으로 나타났다. 즉, 이용만족 고객 중 남성, 그리고 전문직과 자영업 직업을 가진 고객들이 여성 및 타 직업 고객들 대비하여 지속적 이용의도를 높게 가지는 것으로 확인되었다. 이는 결국 경제력이 있는 고객이 특급호텔의 지속적 반복고객이 될 가능성이 높다는 결과로 나타나 우수소비계층을 집중으로 한 보다 차별화되고 특화된 상품개발, 서비스 및 분위기 연출 등의 마케팅 활동의 강화에 대한 필요성을 살펴볼 수 있었다.

• 원예과학기술지
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• 제35권4호
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• pp.418-430
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• 2017

The objective of this study was to understand the combined effect of shading treatment and harvest time on pungency, ascorbic acid content, market-quality pepper yield, and photosynthetic activity in a yellow 'Star Flame' and 'Fire Flame' F1 hybrid pepper cultivar (Capsicum annuum). Plants were cultivated in a greenhouse under white, red, and green shading nets and compared to those grown under unshaded control conditions. The ascorbic acid and pungency parameters were analyzed by high-performance liquid chromatographic methods. Ascorbic acid, a compound of high nutritive value in pepper, was highest in fruits gathered during the first summer harvest in both hybrids. The ascorbic acid content was found to be further increased in fruits from plants grown under white net shading in both 'Star Flame' and 'Fire Flame'. Total capsaicinoid contents in 'Star Flame' were influenced by the interaction of shading treatment and harvest time (p = 0.004), with the lowest amounts ($241.2-251.5mg{\cdot}kg^{-1}$ fresh weight) resulting from white and red shading treatments at the early autumn harvest. In 'Fire Flame', both shading treatment (p = 0.009) and harvest time (p < 0.001) affected total capsaicinoid contents. We observed significantly higher total capsaicinoid contents in control fruits compared to that resulting from red and green shading treatments at the second harvest, and that resulting from red shading treatment at the third harvest. Analysis of photosynthetic activity revealed a significant and negative correlation between Fv/Fm values and total capsaicinoid contents in both hybrids (p < 0.001). Based on the obtained results, the harvest of peppers during summer should be promoted to produce fruits with high pungency.

• 대한안전경영과학회지
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• 제12권4호
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• pp.223-228
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• 2010

Recently, the various information according to the company management is originated in the change of the rapid company environment. And the necessity of the administration,that is systematic and efficient toward the various document of a form, is gradually increased. At the same time, the efficient management ability of the various standard document obtained the specialized quality authentication system including the ISO/TS16949, ISO14001, quality 5 star, and etc., it maintains occupies the very important part as to the company management. This research suggests the standard business process of the auto part supplier for the efficient management of the standard document. In addition, by building and managing the standard management system will be able to expect the more efficient document management and the product reliability insurance.

• Asian-Australasian Journal of Animal Sciences
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• 제30권8호
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• pp.1150-1159
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• 2017

Objective: This study was conducted to evaluate various wheat supplementation levels on growth performance, blood profiles, nutrient digestibility, and pork quality in growing-finishing pigs. Methods: A total of 120 growing pigs ($[Yorkshire{\times}Landrace]{\times}Duroc$), with an average $27.75{\pm}1.319kg$ body weight, were used in growth trial. Pigs were allotted into each treatment by body weight and sex in 4 replicates with 6 pigs per pen in a randomized complete block design. Fourphase feeding programs were used in this experiment. The treatments included the following: i) corn-soybean meal (SBM) - based diet (CON), ii) corn-SBM - based diet+15% of wheat (W15), iii) corn-SBM - based diet+30% of wheat (W30), iv) corn-SBM - based diet+45% of wheat (W45), and 5) corn-SBM-based diet+60% of wheat (W60). Results: There was no significant difference in growth performance among the dietary treatments. However, the gain-to-feed (G:F) ratio tended to increase (quadratic, p<0.08) when the pigs were fed a higher wheat diet during the finishing period. The digestibility of crude ash and fat tended to decrease as the wheat supplementation level increased (p<0.08). The proximate analysis of the longissimus muscle was not affected by the dietary level of wheat. The crude ash content in pork was decreased linearly as the wheat supplementation level increased (p = 0.05). There was no significant difference in the pH level, shear force, water holding capacity, and cooking loss of the pork. In pork and fat, $L^{\star}$, $a^{\star}$, and $b^{\star}$ values were not significantly different among dietary treatments. Conclusion: Wheat can be supplemented up to 60% in a growing-finishing pig without detrimental effects on growth and pork quality. The G:F ratio tended to improve in the finishing period by wheat inclusion.

• Asian-Australasian Journal of Animal Sciences
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• 제32권12호
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• pp.1923-1932
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• 2019

Objective: We investigated visual marbling level (VML) influence on pork loin physicochemical traits, consumer palatability responses, VML liking, purchase intent, and their relationships. Methods: For each of five slaughtering dates, at 24-h postmortem, nine paired Duroc castrated male boneless Longissimus dorsi (LD) muscles were categorized into low (LM, score 1 to 2, n = 3), medium (MM, score 3 to 4, n = 3), and high (HM, score 5 to 6, n = 3) VML. Meat physicochemical quality traits and consumer responses (n = 389) on palatability and VML liking, and purchase intent were evaluated. The experiment was in randomized complete block design. Analysis of variance, Duncan's multiple mean comparisons, and correlation coefficients were determined. Results: VML correspond to crude fat (r = 0.91, p<0.01), but both were reversely related to moisture content (r = -0.75 and -0.91, p<0.01, respectively). As VML increased, ash (p<0.05) and protein (p = 0.072) decreased, pH and $b^{\star}$ increased (p<0.05), but drip, cooking (p<0.05) and thawing (p = 0.088) losses decreased. Among treatments, muscle fiber diameter, sarcomere length, total and insoluble collagen contents, $L^{\star}$, and $a^{\star}$ did not differ (p>0.05). Compared to the others, HM had lower collagen solubility percentage (p<0.05), but similar (p>0.05) Warner-Bratzler shear force (WBSF). No differences (p>0.05) were found in juiciness, overall flavor, oiliness, and overall acceptability, but HM was more tender (p<0.05) than the others. Based on VML, consumers preferred MM to HM (p<0.05), while LM was similar to MM and HM (p>0.05). Corresponding to VML preference (r = 0.45, p<0.01), consumers (83%) would (p<0.01) definitely and probably buy MM, over LM (74%), and HM (68%), respectively. Conclusion: Increasing VML in pork LD altered its chemical composition, slightly increased pH, and improved water holding capacity, thereby improving its tenderness acceptability. Marbling might reduce chewing resistance, as lower collagen solubility in HM did not impact tenderness acceptability and WBSF. While HM was rated as most tender, consumers visually preferred and would purchase MM.

• 생태와환경
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• 제43권3호
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• pp.356-368
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• 2010

본 연구는 삽교천 수계의 삽교천, 무한천, 곡교천의 이화학적 수질, 물리적 서식지 건강성, 생물학적 건강성을 평가하였고, 이를 바탕으로 종합적인 수생태계 건강성을 평가하였다. 3가지 건강성 평가 항목은 3개 하천에서 모두 악화된 상태이거나 보통 상태를 유지하고 있는 것으로 나타났고, 곡교천에서 가장 악화되어 있는 것으로 나타났다. 또한 상류에서 하류로 갈수록 건강성이 더 악화되는 경향을 보였다. 6개 항목의 화학적 수질 중 Chl-$\alpha$를 제외한 5개 수질 항목은 하류로 갈수록 증가하는 경향을 보였고, 곡교천에서 가장 높은 값을보였다. 물리적 서식지 건강성은 Good에서 Fair 범위를 보였고, 곡교천의 서식지 건강성이 가장 낮은 것으로 나타났다. 생물학적 건강성은 이화학적 수질과 물리적 서식지 건강도를 잘 반영하였으며, 3개 하천의 생물학적 건강도는 상류지점에서 Fair 상태로 나타났고, 하류 지점에서 Poor 상태를 보였다. 이러한 생물학적 건강성에 영향을 주는 요인을 PCA를 통하여 분석한 결과 상류 지점에서는 물리적 서식지 건강성이 좀더 영향을 주는 것으로 나타났고, 하류지점에서는 화학적수질의 영향이 좀 더 큰 젓으로 판단되었다. 화학적 수질, 물리적 서식지 건강성, 생물학적 건강성 평가 항목을 바탕으로 종합적인 수생태계 건강성을 평가한 결과 무한천의 M1 지점이 통합적인 건강성이 가장 높은 것으로 나타났으며, 곡교천의 G2와 G3 지점이 가장 건강성이 악화된 것으로 나타났다. 본 연구결과는 수생태계의 건강성을 통합적으로 나타내어 취약한 부분을 쉽게 확인할 수 있는 방법으로써 향후 수생태계 복원 및 장기 모니터링에 중요한 자료로 사용될 수 있을 것으로 사료된다.

• 한국조리학회지
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• 제4권
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• pp.295-315
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• 1998

This paper attempts to examine the degree of chef's satisfaction on food purchasing in 5-star hotel in Seoul. Nowadays, hotel industry in Korea is becoming more and more competitive and the hotel products higher education. Among a range of divisions in deluxe hotel in Seoul, in particular, a F&B division has been more profitable than the others. It is widely accepted that the proportion of revenue obtained from F&B sales is higher than that of revenue from room sales. However, under the IMF intervention, hotels in Korea trend to depend on room sales rather than F&B sales in terms of profit. In such a environment, it is essential that F&B division should carefully seek for an appropriate purchasing procedure which will affect an organizational structure and allow the company to fulfill its goals. Moreover, it is timely their performance and quality of services through ideal food purchasing procedure. In this paper, the author uses a survey technique distributed to approximately 200 chefs who work at 5-stars hotel in Seoul. The author expects that this paper will contribute to the researchers or practitioners who might need a reference on the food purchasing system.

• 한국조리학회지
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• 제22권5호
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• pp.277-294
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• 2016

본 연구의 호텔 식음료서비스 품질과 고객만족 및 브랜드 애호도 관계를 실증 분석하였다. 본 연구의 대상은 서울시내 특1급 호텔을 이용하는 소비자를 대상으로 설문조사를 실시하였다. 총 300부를 배부하여 265부를 회수하고, 불성실 답변 5부를 제외한 260부를 연구 분석에 사용하였다. 연구 결과는 다음과 같다. 호텔 식음료 서비스 품질은 종사원 서비스, 시설, 편의성, 탁월성의 4개 요인으로 구성되었으며, 가설 1은 호텔 식음료영업장의 서비스품질 요인이 고객만족에 정(+)의 영향을 미치는 것으로 나타났다. 가설 2는 종사원서비스, 시설이 기각됨에 따라 부분 채택되었다. 가설 3은 고객만족이 브랜드 애호도에 정(+)의 영향을 미치는 것으로 나타났다. 따라서 유의한 결과를 토대로 관리 강화를 통한 지속 가능한 경영을 통해 더욱 심화되는 경쟁 환경 속에서 경쟁력을 확보할 것으로 사료된다.

• 한국의상디자인학회지
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• 제14권1호
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• pp.131-150
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• 2012

The purpose of this study is to provide the characteristics of marketing strategy on the SPA(Specialty store retailor of Private label Apparel) brand. This research can be used as information for the domestic SPA brand to enhance its international competitiveness. The characteristics of marketing strategy on the SPA brand are as follows. 1. One company integrate vertically the process of planning, production, promotion and distribution. 2. As using the advanced information, productions, and logistics systems, they are carried out speedy management. 3. The production strategies are focused on providing new goods of fast cycle and very diverse styles in a season, developing products that accurately reflect the general market trend and consumer demands, extending the line of goods, outsourcing of the place to reduce production costs. For high-quality goods, they are collaborating with the famous designers and developing of new and green environment materials. 4. Generally, the SPA brand emphasizes the low price strategy against the quality. 5. The promotion strategies are focused on conducting various unique and high sensible VMDs, fashion shows, star marketing, campaigns, aggressive publicity, magazine & outdoor advertisement and various events through the internet website, etc. 6. The place (distribution) strategies of SPA brand are focused on launching into global, expanding number of stores, increasing large-sized stores and diversifying the forms of store and selling.

• The Journal of Asian Finance, Economics and Business
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• 제7권10호
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• pp.919-927
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• 2020

The study examines the influence of factors on customer satisfaction in hotel services in Thanh Hoa province of Vietnam. In terms of the tangible facilities of hotels, customers appreciate the availability and the full range of equipment and additional services, as the 3-to-5-star hotels in Thanh Hoa province are almost new, built in the last five years - 7 of 13 hotels were built in 2015. In the process of measuring the effect of factors on satisfaction in hotel services there, the researchers conducted exploratory factor analysis, reliability test, correlation and regression to confirm the relationships of factors. Based on a survey of 380 respondents, the test results showed that the proposed factors have positive impacts on consumer satisfaction; they are: perceived quality (including intangible and tangible elements), brand image, perceived value, and customer relationship management. In particular, intangible elements have the strongest influence on customer satisfaction, followed by tangible elements, brand image, perceived value, and finally, customer relationship management. In addition, the study found that foreigners and higher education customers tend to be more satisfied by the hotels than other groups, which helps to suggest important and appropriate solutions for hotel managers in Thanh Hoa province.