• 제목/요약/키워드: Purchasing Agency Model

검색결과 13건 처리시간 0.024초

The Relationship between MRO E-Commerce System and Purchase Effects

  • Kwon, Soon-Won;Kim, Young-Ei;Youn, Myoung-Kil;Jeon, Ta-Sik
    • 유통과학연구
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    • 제8권3호
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    • pp.5-15
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    • 2010
  • Business corporations have become specialized and on the basis of various interests try to strengthen their competitiveness through a cooperative system of purchase, distribution, service and IT technology. And an advanced Internet-based electronic commerce has witnessed explosive growth and a business-to-business (B2B) electronic commerce. Through E-marketplace. business corporations achieve such diverse utilities as expenditure curtailment, process reduction and prime cost reduction. And with business depression worldwide and soaring prices of materials, many business corporations consider the introduction of comprehensive purchase of MRO (maintenance, repair and operation) materials. The Purpose of this study was to examine the definition of B2B E-marketplace and the utilities of MRO commerce correctly focusing on an empirical analysis of cases of MRO supply and purchase business corporations. The indications acquired from this research results are as follows. Firstly, as for MRO integrated purchase under the characteristics of the market environment, it had to use the supplier obligatorily through the integrated purchase on the level of CEO's decision-making or the group rather than the voluntary will of the purchasing department or the procurement department. Secondly, as for the present B2B E-marketplace MRO purchase, the purchasing agency business has formed the mainstream, but it is aiming at the diversification of the benefit by supplementing/correcting the business model such as category type, mediation business type, MRO-type advancing in the store inclusive of the purchasing agency business, keeping pace with the potential market of MRO. Thirdly, as for analysis of the products, the purchaser wants more various products and assortment of goods than those of the present time, and also to be provided with the precise product information. Especially, as the importance of the product sourcing becomes high, the whole energy has been bestowed on acquirement of the excellent suppliers. Fourth, as for use of B2B E-marketplace MRO integrated purchasing system, there are the purchasing companies complaining the inconvenience even until now, and there is the demerit spending the long time during the image move and the process treatment. It shall try to shorten the searching time and the process treatment time as the system is centered on the purchaser. In order to enhance the efficiency of MRO E-marketplace purchase, followings must be considered: First, because the importance of product sources ever increases, an excellent supplier must be secured earnestly. Second, the time of process must be reduced focusing on purchasers. B2B E-marketplace will increase and diversify electronic commerce continuously. Through MRO E-marketplace, business corporations will reduce expenditure, achieve a transparent and speedy trade, and purchase products of fine quality, thus establishing a most effective market. In addition, in this study the investigator brings focus into MRO which has not been clearly discussed in the academic and business world so far and intensively highlights an indirect material-oriented expenditure curtailment effect. By taking all the aspects of supplier, purchaser and practical economical value into account, the investigator presents a strategic direction for the successful comprehensive purchase of B2B MRO.

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인터넷쇼핑몰에서 e-Trust 결정요인에 관한 연구 - 수입대행몰과 일반쇼핑몰 비교를 중심으로 - (An Empirical Study on the Determinants of e-Trust in Internet Shopping Mall -Focuse on Comparing Import Agency Service Mall with General Internet Shopping Mall-)

  • 송선옥
    • 무역상무연구
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    • 제43권
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    • pp.423-453
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    • 2009
  • Import Agency Service Mall, which provide customers not only with convenient shopping experiences but also with purchasing, warehousing, shipping, and customs clearance services, have been playing a significant role in rapidly transforming Korean consumers into global consumers. The consumers' great demand for foreign goods(services) created Import Agency Service Mall(referred to hereafter as IASM) as a new business model of distribution and consumption, which seems to grow rapidly. Accordingly, this study examined the e-Trust by analyzing the characteristics of IASM, determinants of trust, risk perception and its association with e-Trust in IASM, and finally applying the result to general internet shopping mall(referred to hereafter as GISM). The following results came out from the analysis: First, from the result of checking these two types of internet shopping mall consumers have different determinants of trust. Second, from the question if two types perceive different risk, purchasing the foreign goods, it came out that they showed critical difference in variable relevant to goods delivery and customer service. IASM perceived risk from those two variables more than GISM Third, from the review of the relationships between determinants of trust and risk perception variables, IASM showed interrelation among all the variables except between customer service and perceived risk. Fourth, the researcher examined how the risk perceived in the course of purchasing goods has an effect on consumers e-Trust. In case of IASM, risk perception relevant to customer service had an effect on consumer e-Trust. To the contrary, incase of GISM, risk perception didn't have any effect on e-Trust. Finally, from the review of interrelation between determinants of trust and consumer e-Trust, it came out that for IASM capability had an effect on consumer e-Trust and for GISM consumer service had an effect on consumer e-Trust.

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수입대행몰에서 e-신뢰의 결정요인에 관한 연구 (An Empirical Study on the Determinants of e-Trust in Import Agency Service Mall)

  • 송채헌;송선옥
    • 통상정보연구
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    • 제11권3호
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    • pp.3-24
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    • 2009
  • Import Agency Service Mall, providing customers not only with convenient shopping experiences but also with purchasing, warehousing, shipping, and customs clearance services, have been playing a significant role in rapidly transforming Korean consumers into global consumers. The consumers' great demand for foreign goods(services) has created Import Agency Service Mall(referred to hereafter as IASM) as a new business model of distribution and consumption, which seems to be grown rapidly. This empirical research investigates online shoppers for their trust dimensions for IASM. Consequences of the research are as follows: First, perceived reputation, web-site quality have influenced upon e-trust dimension of the IASM. Second, the level of e-trust consumers is more higher, and then the level of perceived risk is more lower. Third, perceived risk have not influenced upon intention to reuse the IASM. Fourth, the level of e-trust consumers is more higher, and then the level of intention to reuse the IASM is more higher. It is necessary for IASM to be developed its reputation and web-site quality in order to obtain customer's trust. Accordingly, this research will be helping IASM have insight for marketing strategies, and constantly should be studied about action and mind of consumer.

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정보통신기기와 융합서비스에 대한 소비자 구매행태 분석 (Analysis of Consumer's Purchasing Behavior on ICT Devices and Convergence Services in Korea)

  • 신정우;김창섭;이미숙
    • 정보화정책
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    • 제21권4호
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    • pp.81-97
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    • 2014
  • 본 연구는 정보통신 기기 및 관련 서비스에 대한 소비자들의 구매행태를 분석하고, 다양한 정보통신 기기 및 서비스 간의 상관관계를 파악하고자 한다. 본 연구는 다양한 제품과 서비스의 다중선택 상황을 동시에 고려함으로써, 각 제품 및 서비스 그룹 내의 상관관계뿐만 아니라 그룹 간의 상관관계도 추가적으로 살펴보고자 한다. 분석자료는 소비자 설문조사를 통해 수집하였으며, 인구통계학 변수를 고려한 다변량 프로빗 모형(Multivariate Probit Model)과 분산-공분산 행렬(Variance-covariance Matrix)을 분석하기 위한 대안상수 모형(Alternative Specific Constant Model)을 각각 추정하였다. 또한 다차원척도 분석(Multi-dimensional Scaling Method)을 이용하여 제품 및 서비스 간의 관계도를 도식화하였으며, 다양한 정보통신 기기 및 서비스 간의 대체 또는 보완 관계를 도출하였다. 본 연구는 소비자들의 구매행태를 이해하고 예측함으로써 신제품과 서비스의 개발에 유용한 정보를 제공할 것으로 기대된다.

이모티콘 사용동기가 유료 이모티콘 구매 행동에 미치는 영향: 계획행동이론을 중심으로 (The Effect of Motivation for Emoticon Use on Behavior of Purchasing Paid Emoticon: Focused on Theory of Planned Behavior)

  • 유승훈;박윤정;강현민;김성태
    • 문화기술의 융합
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    • 제7권2호
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    • pp.395-404
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    • 2021
  • 개인 메신저에서 사용하는 이모티콘은 이미 하나의 산업으로 자리를 잡았다. 본 연구에서는 사람들이 어떤 동기로 이모티콘을 사용하고, 그 동기가 어떻게 구매 행동까지 이어지는지 살펴보기로 하였다. 이에 따라 먼저 어떤 이모티콘 사용동기가 유료 이모티콘 구매에 대한 태도에 영향을 주는지 알아보았으며 다음으로 계획행동이론을 통해 구매행동이 설명되는지 PLS 기반 구조방정식 모델링을 통해 분석하였다. 연구 결과, 유행과 재미/습관 요인이 이모티콘 구매에 대한 태도를 유의하게 설명하는 것으로 나타났고, 태도와 주관적 규범과 지각된 행위통제가 구매 의도로 이어지며 구매 의도는 구매 행동을 예측하는 것으로 나타났다. 본 연구를 통해 유료 이모티콘 구매에 영향을 미치는 요인에 대해 검증된 모델을 통하여 확인할 수 있었으며 어떤 이모티콘 사용 동기가 영향을 미치는지를 확인한 결과는 이모티콘 제작 및 광고에 어떠한 요소를 담아야 하는지 함의를 제공할 수 있을 것으로 보인다.

Runway visual range prediction using Convolutional Neural Network with Weather information

  • Ku, SungKwan;Kim, Seungsu;Hong, Seokmin
    • International Journal of Advanced Culture Technology
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    • 제6권4호
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    • pp.190-194
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    • 2018
  • The runway visual range is one of the important factors that decide the possibility of taking offs and landings of the airplane at local airports. The runway visual range is affected by weather conditions like fog, wind, etc. The pilots and aviation related workers check a local weather forecast such as runway visual range for safe flight. However there are several local airfields at which no other forecasting functions are provided due to realistic problems like the deterioration, breakdown, expensive purchasing cost of the measurement equipment. To this end, this study proposes a prediction model of runway visual range for a local airport by applying convolutional neural network that has been most commonly used for image/video recognition, image classification, natural language processing and so on to the prediction of runway visual range. For constituting the prediction model, we use the previous time series data of wind speed, humidity, temperature and runway visibility. This paper shows the usefulness of the proposed prediction model of runway visual range by comparing with the measured data.

The Relationship Between Oil Price Fluctuations, Power Sector Returns, and COVID-19: Evidence from Pakistan

  • AHMED, Sajjad;MOHAMMAD, Khalil Ullah
    • The Journal of Asian Finance, Economics and Business
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    • 제9권3호
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    • pp.33-42
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    • 2022
  • Oil prices have become more volatile as a result of global economic contraction and control measures. Before and during the COVID-19 crisis, this study examines the relationship between oil price swings and daily stock returns in the power sector. The impact is investigated using a panel Vector Autoregressive (VAR) model. Granger causality tests are used to see if oil prices are effective in predicting returns. The dynamic impact of supply shocks is studied using Impulse Response Functions (IRFs). From January 2011 to May 2021, the study used daily data from all listed power sector enterprises on the Pakistan stock exchange. To investigate the differences in reactions between the Pre-COVID and COVID eras, the sample was separated into two groups. Oil shocks are inversely associated with daily firm stock returns. The conclusions are further supported by the lack of impact of stock prices on oil prices. The relationship, however, deteriorates during the COVID pandemic. We could not uncover any evidence of a significant relationship. In developing countries that rely on oil imports, the study sheds light on the utility of oil price shocks in daily stock return predictions.

다층모형을 이용한 국내 양돈농가의 돼지생식기호흡기증후군 위험요인 분석 (The Use of Multilevel Model to Evaluate the Risk Factors for Porcine Reproductive and Respiratory Syndrome in Swine Herds)

  • 김으뜸;이경기;김성희;박선일
    • 한국임상수의학회지
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    • 제34권2호
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    • pp.140-145
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    • 2017
  • The goal of this study was to investigate risk factors associated with porcine reproductive and respiratory syndrome (PRRS) in pig farms in the Republic of Korea using logistic regression and a multilevel model. A cross-sectional study was applied to 305 pig farms with a questionnaire-based interview by veterinarians between March 2014 and February 2015. The questionnaire comprised eight categories: proximity to neighbors, disinfection, visitors, vehicles, insecticides, wild animals, gilts, and feeding. In total, 61 questions in eight categories related to pig farm biosecurity were investigated. Farms were classified as PRRS stable or unstable based on the results of an antibody test and PCR. For univariate analysis, keeping production records with computers (OR = 0.283, 95% CI = 0.056 - 1.425), accredited farm with no use of antibiotics (OR = 0.412, 95% CI = 0.134 - 1.269), reviewing health record of semen prior to purchasing (OR = 0.492, 95% CI = 0.152 - 1.589), complete isolation of runt pigs (OR = 0.264, 95% CI = 0.084 - 0.829), compulsory registering for visitors (OR = 0.424, 95% CI = 0.111 - 1.612), keeping records of insecticide history (OR = 0.406, 95% CI = 0.089 - 1.846), routine on-farm monitoring by veterinarians (OR = 0.314, 95% CI = 0.069 - 1.423), and use of on-farm checklist for biosecurity monitoring (OR = 0.313, 95% CI = 0.063 - 1.553) were found to decrease the probability of PRRS infection. Multivariate and multilevel analysis revealed only two factors, complete isolation of runt pigs (OR = 0.165, 95% CI = 0.045 - 0.602 and OR = 0.208, 95% CI = 0.055 - 0.782) and compulsory registering for visitors (OR = 0.106, 95% CI = 0.017 - 0.655 and OR = 0.119, 95% CI = 0.017 - 0.809) were found to decrease the probability of PRRS infection. The intracluster correlation coefficient of a province for multilevel model was 0.05. The results of this study might facilitate biosecurity measures for individual farms to reduce the probability of PRRS infection.

성인층의 인터넷 과의존 영향요인: 의사결정나무분석을 활용하여 (A Study on Factors of Internet Overdependence for Adults Using the Decision Tree Analysis Model)

  • 서형준;신지웅
    • 정보화정책
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    • 제25권2호
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    • pp.20-45
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    • 2018
  • 본 연구는 성인층의 인터넷 과의존에 영향을 주는 요인을 확인하기 위해 한국정보화진흥원의 2016 인터넷 과의존 실태조사의 원자료를 활용하여 의사결정나무분석을 수행하였다. 의사결정나무분석결과 총 16개의 마디를 생성하였으며, 주요 예측변수로는 스마트미디어 주중 1회 이용시간, 스마트미디어 주말 1회 이용시간, 캐시템 이용경험, 3가지 콘텐츠 중 여가의 이용비율, 부정적 성격, 3가지 콘텐츠 중 정보검색 및 활용의 이용비율, 인터넷의 순기능 인식 순으로 목표변수인 인터넷 과의존 위험군에 영향을 주는 것으로 나타났다. 가장 높은 위험군 확률을 보인 마디는 주중 1회 이용시간이 5분을 초과하면서 5-10분 미만 이하로 이용하고, 캐시템 이용경험이 있으며, 인터넷 순기능 인식이 낮은 마디였다. 분석결과를 토대로 한 정책제언은 첫째, 단시간 이용만으로도 인터넷 과의존 위험률이 높았기 때문에, 이용시간보다는 이용행태에 대한 연구롤 통해 가이드라인이 필요하다. 둘째, 캐시템 이용과 같이 게임 몰입에 영향을 주는 것은 인터넷 과의존도를 증대시키기 때문에 자율규제가 요구된다. 셋째, 3가지 콘텐츠 중에서 인터넷을 여가목적으로 이용하는 경우가 인터넷 과의존 위험률이 높기 때문에 가능한 인터넷이 주목적이 아닌 다른 여가수단의 권장이 요구된다.

ZMET을 이용한 국내 소형 SUV 디자인 이미지 평가 (Evaluation of Domestic Small SUV Design Image Using ZMET)

  • 강현진
    • 문화기술의 융합
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    • 제7권1호
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    • pp.291-299
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    • 2021
  • 2019년 SUV의 경이적인 판매량으로 내수판매 시장에서 세단을 추월하였고 세계 SUV의 강세는 향후 지속적으로 전망한다. 국내 K-기업은 SUV 시장에서 소형 SUV를 공격적으로 출시하면서 선도하고 있는 상황이다. 단순한 라인업으로 SUV의 존재가 아닌 브랜드 이미지로서 그 가치를 인정받고 이를 평가가 필요한 시점이다. 따라서 국내소형 SUV 디자인 이미지 평가를 통해 소형 SUV의 잠재고객과 구매자의 구매의사 결정은 SUV 모델의 기능적 속성 보다는 감성적 특성과 브랜드의 상징성 그리고 이미지에 의해 이루어진다는 점이다. 최종 소비자의 구매 심리에 대한 잠재의식을 은유추출기법을 통해 고객들이 니즈에 맞는 소형 SUV 디자인 이미지 평가 연구를 하고자 하였다. 국내 완성차 소형 SUV 디자인 이미지로 구매의도를 갖거나 구매를 하는 소비자들이 연계성을 갖는 지 알아보고자 하였다. 소비자가 이미지를 느끼며 표현함에서 일차적인 애매모호한 메시지를 잠재된 의식을 은유추출기법인 ZMET을 통해 고객들의 사고와 행동에 영향을 줄 수 있다는 연구의 결론을 추출하였다. 따라서 본 연구 결과를 기반으로 향후 SUV에서 제시되는 이미지가 고객들의 사고와 행동에 영향을 줄 수 있도록 소형 SUV 개발에 있어 디자인 가이드로 활용되었으면 한다.