• Journal of the Korean Operations Research and Management Science Society
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• v.41 no.2
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• pp.81-100
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• 2016

Much effort has been exerted to analyze online texts and understand how empirical results can help improve sales performance. In this research, we aim to extend this stream of research by decomposing online texts based on text sources, namely, companies and consumers. To be specific, we investigate how online texts driven by companies differ from those generated by consumers, and the extent to which both types of online texts have different effects on online sales. We obtained sales data from one of the biggest game publishers and merged them with online texts provided by companies using news articles and those created by consumers in user communities. The empirical analyses yield the following findings. Word visualization and topic analyses show that firms and consumers generate different contexts. Specifically, companies spread word to promote their own events whereas consumers produce online words to share winning strategies. Moreover, online sales are influenced by consumer-generated community topics whereas firm-driven topics in news articles have little to no effect. These findings suggest that companies should focus more on online texts generated by consumers rather than spreading their own words. Moreover, online sales strategies should take advantage of specific topics that have been proven to increase online sales. In particular, these findings give startup companies and small business owners in variety of industries the advantage when they use the online channel for distribution and as a marketing platform.

• Journal of the Korean Society for Library and Information Science
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• v.50 no.4
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• pp.35-53
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• 2016

Many publishers tried flipping, or extensively changed their journals flipped. They considered that converting an established journal into OA journal is more attractive than launching an entirely new OA journal. After conducting a careful literature review, this study provided the background and current situations on flipping. There are flipped OA journals alive published by commercial publisher, society, university, and institute in the field of science and medicine. This study found the increased number of published articles after flipping, with 69% of 97 flipped OA journals in 2015 having impact factors. Also 92% of the journals experienced rising in ranking of impart factor, or achieved it for the first time. It was suggested that the roles of academic society, funding agencies, and universities when it comes to active flipping.

• The Journal of the Korea Contents Association
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• v.17 no.3
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• pp.624-632
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• 2017

This study aims to suggest a new evaluating system for academic books in the field of humanities and social sciences in Korea. The data comprised the evaluating systems for researchers' academic achievements at 27 Korean and overseas universities, and questionnaire from researchers. The findings showed that academic books were rated higher twice than articles in Korean universities with various criteria. Universities in the US had no standardized systems, but publishers evaluated academic books. The UK and France had authorized organizations, REF and HCERHE, to evaluate researchers' products, whereas, in Japan, departments evaluated them without fixed systems. About 84% of Korean researchers preferred external evaluation on academic books. It is proposed to establish associations' evaluation, 'more than 200 pages and ISBN', and qualitative approach. 200-600 points can be given on books in the correlation of universities, associations, and Korea Research Foundation.

• Archives of design research
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• v.16 no.2
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• pp.5-14
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• 2003

Magazines in this 21st century which is most influenced by digital medium are in the middle position widely between traditional one; broadcastings & newspapers and new one; the mediums based on internet. Although most of the people said magazines were disappeared by growth of the digital technology, contrary to their expectations, magazines have more fixed position now by professionalizing itselves with more diverse themes. However, digital media such as Internet became a part of every day life that cannot be ignored, and digitalization of magazines was not an option but an indispensable stipulation. Especially, web version development of existing magazines is becomes an urgent issues. Therefore, the study of type of expression that can be used for existing publishers to keep their identity on digital medium is a necessary result. As the study which it sees regarding the notion and an intergral part of the Magazine Identity it leads, it materialize the construction phase of the Magazine Identity. With this categorization which will reach domestic, it compares and analyzes an outside instance, presently it constitute the expression type of a magazine that is published.

• Journal of the Korean Society for information Management
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• v.32 no.3
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• pp.49-68
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• 2015

There were not many ways to share research data in the past, but modern information technology has allowed us to share these data. As data sharing has its side effects, researchers' attitude and practice to sharing data vary by individual discipline. This study found that foreign learned societies, NGOs, universities and research funders support data sharing in a utilitarian perspective, while major publishers demand it so that other researchers can verify the data in peer review. It is important that open data policy should be settled down in near future for evoking further studies and encouraging progress in science. In order to establish data sharing successfully in Korea, efforts could be made by researchers, universities, academic libraries, and governments as well as the stakeholder. This study also proposed specific ways to perform it.

• Journal of the Korean Society for information Management
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• v.33 no.3
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• pp.85-106
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• 2016

With a purpose of investigating the current status of resource organization for infants and young children's resources, this study examined 8 municipal libraries in J city and suggested recommendations for improvements. To do that, interviews were conducted with 8 children's librarians and 25 users, who were parents visiting the libraries. All libraries examined were using KDC to classify young children's resources, but books were shelved by the alphabetic order of publishers' names. This arrangement strategy was regarded very convenient in re-shelving materials from the perspective of librarians, but users had difficulties in finding books because of the separation of the classification system and the arrangement system. Also, the online public cataloging system did not provide accurate and sufficient information to locate a book. Based on the results, this study suggested two ways for improvements: (1) classifying and arranging books by KDC, (2) developing a new classification system customized to infants and young children.

• THE INTERNATIONAL COMMERCE & LAW REVIEW
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• v.23
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• pp.3-38
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• 2004

On-line game business has emerged as the most lucrative entertainment industry, with over 4 million players in China, with more than 45% of the market dominated by Korean on-line games. While the interactive entertainment market continues to expand, with many new Korean on-line game publishers entering the market, relatively little is known about which factors influence online game players' behavioral intentions (i.e., intention to play, brand-identity, word of mouth, flow, etc.) in this area. It appears that in this extremely attractive and growing services segment, academics, as well as practitioners, would benefit from investigating the relationships among the players' intention to play, social norms, word of mouth, flow, and the impacts of several other key game-related constructs. A conceptual framework is proposed and a simultaneous equation model is developed. This paper develops the exploratory LISREL model for identifying the factors affecting the players' intention to play for on-line games. Based on data collected from on-line questionnaire survey in China, the validity of the model has been tested and interesting conclusions have been developed concerning the relationships between the game-related constructs. It is hoped that this result might provide the useful guidelines for developing the successful on-line game contents. With better understanding of the players' behavioral intentions, Korean on-line game developers should be able to penetrate the China market with sustainable advantage over their competition.

• Journal of KIISE:Computing Practices and Letters
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• v.14 no.7
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• pp.680-693
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• 2008

Recent studies on XML filtering assume that all data sources follow a single global schema defined in a filtering system. However, beyond this simple assumption, a filtering system can provide a service that allows data publishers to have their own schema; hence, the data sources will become heterogeneous. The number of data sources is expected to be large in a filtering system and the data sources are frequently published, updated, and disappeared, that is, dynamic. In this paper, we introduce implementing a simple and efficient XPath query translation method for such a dynamic environment. The method is especially targeted for a query which is composed based only on users' knowledge and experience without a graphical guidance of the global schema. When a user queries a large number of heterogeneous data, there is a high possibility that the query is not consistent with the same local schema assumed by the user. Our query translation method also supports a function for this problem. Some experimental results for query translation performance have shown that our method has reasonable performance, and is more practical than the existing method.

• The Journal of Art Theory & Practice
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• no.2
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• pp.121-146
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• 2004

Compared to the influences of Korean art journalism, the researches on them are rarely conducted. This study aims to examine the influence of art journalism in art magazines in Korea. Although it is essential to consider media, journalism, public opinion altogether, I focused only on the media due to the absence of previous studies I have analyzed the current conditions of korean art journalism, types of feature articles, sponsors, their relations with articles and the comparison with foreign art journalism in terms of production conditions. There have been about one hundred art magazines published in previous sixty years and currently there are twenty three. Monthly periodicals are the majority: the publishers are sorted out as publishing houses, galleries, newspaper company in order specialized art magazines developed from the eighties. Through an examination of feature articles in these art magazines, I found that they repeated similar art issues and covered the same artists sponsors and articles. Moreover, when the magazines went through the conflicts between managers and editors, the ascendency of managers obstructed the development of art journalism regarding journal quality. These days, art journalism have been comparatively regressed compared to other art systems such as art museums, curatorship, international aft festivals, distributions and art promotion policies. The main causes for failure were the lack of professional management, the limited effort to diversify sponsors, and the repetition of the same informants and events without making an effort to be specialized Magazines are published media which contribute to the creation of culture, distribution, and preservation. Therefore art magazines can be said the most influential media in forming art culture and distributing it. It is quite necessary to reform the problems of repeating of information and the lack of speciality in conjunction with the commitment of management and editorialship.

• Journal of the Korean Society for information Management
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• v.31 no.3
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• pp.249-270
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• 2014

OA journal publishing has steadily increased its relative share of all scholarly journal articles by about 20%-30%. The 'Gold' OA, often preferred by readers, refers to journal articles which are more widely available through the journal's web site immediately. This study analyzed funder and university's policy for paying APCs in implementing a Gold OA. In recent years there have been a number of attempts in the UK and Europe to stimulate more systematic arrangements for paying APCs, leading funders have clearly established arrangements in place. Also OA fund made by major universities in North America provides publisher with APCs. On the other hand, it is still in early stages in paying with gold OA requirements from Korean funders and universities. The funders have a 'Green' OA policy, such as upload the article accepted version to their online platform. Although it varies by field, many Korean authors are publishing in international journals. Their articles' impacts would rise when they are published as gold OA. Therefore, funders and universities need to pay attention to gold OA publishing and set up subsidies for APCs which are required by OA or hybrid journal publishers.