• The Journal of Society for e-Business Studies
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• v.7 no.2
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• pp.113-128
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• 2002

This paper proposes a public oriented e-Marketplace that induces strategic coalition using database in which detail information about each firm is contained. A public oriented e-Marketplace links each firm through the type of Internet business model and constructs a trading community. We introduce a design methodology of public oriented e-Marketplace called as social network analysis. Social network analysis helps each firm's network easily visualized and completely modeled. Additionally, this paper tries to analyze the relationship among the level of competition, potential of strategic coalition, and financial performance. We demonstrate the firm to easily accept various strategic coalitions can make higher financial performance under the more competitive condition. This implies that strategic coalition through public oriented e-Marketplace provide the each firm with various opportunities.

• Journal of Korea Society of Industrial Information Systems
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• v.11 no.5
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• pp.53-61
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• 2006

We propose public-oriented e-Marketplace framework construction that activates efficiently transaction of non-metal industrial resources through the case of Mineralland. The firms of Non-metal industrial resources domain have low information level and weak capital structure. So public enterprise has to construct e-marketplace to trade using exact market information. This framework consists of five domains-contents, commerces, communities, collaboration and electronic authentication. To draw this framework, we review many web-sites and literatures about B2B of industrial resources domain. In addition, this study provides practical implications and guidelines for activating public oriented e-Marketplace of non metal industrial resources.