• Title/Summary/Keyword: Profit Growth

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R&d Activities, Consumer-orientedness, and Innovation in Manufacturing Industries of Korea (제조기업의 연구개발활동과 소비자지향성이 기술혁신에 미치는 영향)

  • Song, Chi-Ung;Oh, Wan-Keun
    • Journal of Korea Technology Innovation Society
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    • v.13 no.1
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    • pp.124-139
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    • 2010
  • This study analyzes determinants of innovation in Korea manufacturing industries from 2005 to 2007. In order to do this, we use raw data from 'Korea Innovation Survey 2008: Manufacturing Sector' conducted by STEPI, and also collect financial statement data from Korea Investors Service. As an analytical method for the empirical test, we utilize Probit model. Empirical results show that firm size and market concentration have positive relationship with firm's innovation activities. These support the ‘Schumpeterian hypothesis’. This would be the most distinguished feature of this study compared to previous literatures.Our study also shows that R&D personnel ratio, R&D intensity, and advertising intensity have positive effects on firms' innovation. Thus, we can say that R&D activities and consumer orientation are the main determinants of innovation. However, profit ratio and growth rate do not have any statistically significant effect on firms' innovation.

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A Study on Characteristics of Virtual Space Game for Community Making - Based on the Content Analysis of Case Study and Related Legal System for Urban Design - (마을만들기 관련 가상공간 게임의 특성에 관한 연구 - 도시디자인요소의 사례 분석 및 관련 법.제도 검토를 중심으로 -)

  • Hue, Youn-Sun
    • Korean Institute of Interior Design Journal
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    • v.23 no.3
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    • pp.231-238
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    • 2014
  • Recently, many people can experience the virtual space by smartphone, and they use many games. In particular, this change has great implications in the collaborative and communicative planning paradigm, which is residents' participation and agreement becoming important in community making and urban design. This study analyze the case of the five virtual space games about community making and urban design, and examine the related regal system. Game users can construct roads, houses, buildings and facilities in the virtual city. Then, they create profit, and promote the growth of virtual city. In these games, construction elements are classified residential, commercial, industrial, parks, green spaces, public building, and roads. But these elements does not identified clearly, and they mixed. By analyzing of related regal system, these games focus on the individual buildings, spaces, and facilities rather than considering the terms of urban planning. To complement the virtual space game with the aspects of urban planning, these games can encourage the participation capability and enhance the communication skills of citizens.

An Empirical Study on Factors Influencing Brand Attitude and Customer Loyalty in China's Smartphone Market (중국스마트폰 시장에서 브랜드태도와 고객충성도에 미치는 요인에 관한 연구)

  • Fan, Liu;Moon, Jae-Young
    • The Journal of the Korea Contents Association
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    • v.15 no.9
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    • pp.436-444
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    • 2015
  • The China smartphone market saw continuous growth since 2010, with total smartphone users up to 5,190 million by the end of 2014. For marketers, it seems some careful consideration will be required when it comes to deciding on how to capture loyal customers to bring profit for a company. Thus, this study aims to develop a model to investigate the factors influencing customer loyalty through brand attitude in China's smartphone market. Twelve research hypotheses derived from this model are validated using a field survey of Sumsung smartphone users in China. The results indicate that customer loyalty is jointly influenced by brand loyalty and perceived product quality. At the same time, critical mass and perceived product quality has a significant influence on brand image.

Understanding the Adoption of T-Commerce in Telecommunications-Broadcasting Convergence Environment (통신 방송 융합 환경에서의 T-Commerce 수용 모델에 관한 연구)

  • Ahn, JoongHo;Kim, Eunjin;Park, Chulwoo
    • Knowledge Management Research
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    • v.10 no.2
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    • pp.15-33
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    • 2009
  • Telecommunications-broadcasting convergence in the domain of IT is a representative phenomenon that is expected to provide the saturated existing markets with a new source of profit. Especially, T-Commerce combines familiarity of TV and immediacy of the Internet which are expected to cover all the users familiar with each media and expand the existing commercial transactions. Telecommunications-broadcasting convergence in Korea, however, is focusing on technical and regulatory aspects so that research on the real users is not up to the mark yet. This is the most fundamental problem in hampering growth in the corresponding service and market. Thus, we are proposing an adoption model on T-Commerce to rapidly expand the convergence service through understanding the potential users. Perceived utilitarian and hedonic values, perceived interactivity, media substitution and personal innovativeness have been examined as the factors influencing the users' intention to adopt a new convergence service. As a result of empirical analysis, it is verified that perceived utilitarian and hedonic values and personal innovativeness directly influenced the users' intention to adopt whereas perceived interactivity had indirect affect on them. T-Commerce service providers should not only emphasize on the benefit that the older media could not provide the users with, but also provide them with more pleasure and entertaining experience during the course of satisfying the users' needs to distinguish T-Commerce from the other existing media.

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The Factors Influencing on the Loyalty of Self-Media (개인미디어의 충성도에 영향을 미치는 요인)

  • Nie, Yan-Ting;Kim, In-Jai
    • The Journal of Information Systems
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    • v.27 no.3
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    • pp.103-121
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    • 2018
  • Purpose As web 2.0 has taken root in the Internet environment, people began to create specific values to produce and disseminate contents on their own. In order to emphasize the personalized media attributes, the concept of self media was derived. In this paradigm shift, self media has emerged that succeeded in commercializing themselves in social media. Taking advantage of the influence of self media will have a tremendous positive impact on management activities such as marketing strategy, brand promotion, customer retention, and profit growth. This study examines the factors affecting the loyalty of self media in Korea and China because the studies in the area of selfmedia is not enough. Design/methodology/approach This study analyzed what factors influenced the loyalty of self-media in terms of Korea-China comparison. The research model was proposed on the basis of previous research papers. Content value, interactivity, ease of access, self-congruity, sympathy, and reputation were used as independent variables. Trust and satisfaction are used as mediating variables, nationality as moderator variables, and loyalty to self-media as a dependent variable. Results As a result, it was found that all independent variables directly influence the loyalty of self-media except interactivity, and interactivity indirectly influence loyalty through trust and satisfaction. There was a moderating effect of nationality between satisfaction and loyalty, but was not a moderating effect between trust and loyalty.

Current Status and Issues on Public-Private Partnership of Global Health (국제보건 분야의 공공-민간 파트너십 현황과 과제)

  • Lee, Hyun-Sook;Kim, Chun-Bae
    • Health Policy and Management
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    • v.24 no.1
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    • pp.4-12
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    • 2014
  • Background: The purpose of this study is to investigate current status and investigation of government agencies, communities, corporates, hospitals, non-governmental organization, non-profit organization, and so on which performed Corporate Social Responsibility to global health issues. Methods: This paper focuses on analyzing definition and principle of public-private partnership (PPP), types of PPP, challenge of PPP through delphi survey and interview which need to be discussed by professional groups such as private groups, universities and researches, government decision makers, corporates, and hospitals for successful PPP. Results: Based on this analysis on global health issues of 237 groups, the results were shown that main global health issues of many hospitals were aids of the developing countries (48%). Main program was activities of overseas volunteers (30%) and most 152 groups (42%) supported Asia. Also, this paper gives a definition of PPP that is the growth together in PPPs as a way of fulfilling public tasks in partnership between the state administration and private enterprises to apply both strengths behind transparency, accountability. Conclusion: In conclusion, from the results of analysis, we suggest as prior setting of global issues for both demand and supply side and are served as the effective way by PPP on global health issues. Moreover, this study will be expanded on the sections of findings, multiple researches, discussion, and policy recommendations.

Research on Coffee House Types and the Expressive Elements in Their Space Design - With a Focus on Coffee Houses in Hongik Univ. - (커피전문점의 유형과 공간디자인 마케팅 표현요소 연구 - 홍대 커피 전문점을 중심으로)

  • Kwak, Seong-Min;Kim, Kai-Chun
    • Korean Institute of Interior Design Journal
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    • v.20 no.4
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    • pp.118-125
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    • 2011
  • Despite the recent economic depression, the beverage industry is becoming as big as the bakery industry, reaching 3 trillion in scale. With the national income exceeding twenty thousand dollars, the consumption of coffee has greatly risen, of which professionals say that the coffee craze is only in the beginning stage. With this growth, the number of coffee shops is also increasing, and in order to increase competitiveness and to secure profit in the market economy, design marketing is being perceived as a very important factor. By examining domestic coffee shops and their space design, and deducting their marketing strategies and expressive elements of space design through SWOT analysis and 4P analysis, this research aims to analyze domestic coffee houses and their marketing strategies by case studies. This research shows how important expressive elements are through comparison of the various expressive elements of space design used in the individual types of coffee houses. Future research might investigate in depth about each element and their adequateness for the space types.

Environmental Sustainability and Social Desirability Issues in Pig Feeding

  • Yang, T.S.
    • Asian-Australasian Journal of Animal Sciences
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    • v.20 no.4
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    • pp.605-614
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    • 2007
  • Feeding pigs used to be a means of managing domestic resources that may otherwise have been wasted into valuable animal protein. Feeding pigs thus was a form of husbandry. Following recent rapid industrial development, pig rearing has changed from extensive to intensive, but this transformation has been associated with major concerns. The concentration of large amounts of pig manure in small arrears is environmentally hazardous. Moreover, high densities of animals in intensive production systems also impose a health threat for both animals and humans. Furthermore, the use of growth promoters and preventive medicines for higher production efficiencies, such as in-feed antibiotics, also induces microbial resistance thus affects human therapeutics. In addition, consumers are questioning the ethics of treating animals in intensive production systems. Animal welfare, environmental and bio-safe issues are re-shaping the nature of pig production systems. Feeding pigs thus involves not only the consideration of economic traits, but also welfare traits and environmental traits. Thus, a focus on technological feasibility, environmental sustainability and social desirability is essential for successful feeding operations. Feeding pigs now involves multiple projects with different sustainability goals, but goal conflicts exist since no pattern or scenario can fulfill all sustainability goals and the disagreements are complicated by reduced or even no use of in-feed antibiotics. Thus it is difficult to feed pigs in a manner that meets all goals of high quality, safe product, eco- and bio-sustainability, animal welfare and profit. A sustainable pig production system thus requires a prioritization of goals based on understanding among consumers, society and producers and needs to view from both a local and global perspective.

A Stock Assessment of Yellow Croaker using Bioeconomic Model: a Case of Single Species and Multiple Fisheries (생물경제모형을 이용한 참조기의 자원평가에 관한 연구 - 단일어종·다수어업 사례를 중심으로)

  • Sim, Seonghyun;Nam, Jongoh
    • Ocean and Polar Research
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    • v.37 no.2
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    • pp.161-177
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    • 2015
  • This study analyzes the stock assessment of yellow croaker caught mainly by the Korean stow net and gill net fisheries focusing on single species and multiple fisheries. This study standardizes fishing efforts for the two fisheries using the general linear model and uses a surplus production model based on the exponential growth model. The Clarke Yoshimoto Pooley model estimates a maximum sustainable yield(MSY), an allowable biological catch(ABC), fishing efforts for MSY($E_{MSY}$) and for ABC($E_{ABC}$). The bio-economic model is used to estimate the maximum economic yield(MEY) and fishing efforts for MEY($E_{MSY}$). Also, the study employs an economic analysis to estimate the economic interaction between stow net and gill net fisheries. The economic analysis shows the profit accruing to the two fisheries from estimated ABC. Finally, the study compares TACs based on single species and single fishery to TAC based on single species and multiple fisheries. The study proposes that the TAC assessment is necessary for single species and multiple fisheries in order to preserve resources.

A study on the reinforcing competitiveness plan for insurer from PB market (PB 시장에서의 보험사 경쟁력 강화방안 연구)

  • Kwak, Bong-Hwan;Ham, Young-Jin
    • International Commerce and Information Review
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    • v.9 no.2
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    • pp.41-64
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    • 2007
  • A life insurance industry's market is reaching a state of saturation recently, and the competition is as time goes by intense among the non-life insurance industry. Consequently, the insurance companies must grope a new source of revenue and develop a new business model for a stability growth. At the forked road, the insurance companies must group the existing and new customers in order to find the royal customers, and develop a new service with them. Accordingly, it is the time to study the advance of PB field and the royal customer management that will maintain and expand the new relations with them. Besides, the PB was the service to begin in needs of the specific group, but now it is regarded as a new source of high profit in the age of universal financial service among the financial circles. As a consequence, the PB marketing is introduced in haste, and such trend seems to be continued. Therefore, the plans that help the domestic insurance company reflect the characteristic of the insurance and expand the scope of business into the scope of property management according to the needs of customers under a universal financial service trend will be studied.

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