• Journal of the Korean Society of Earth Science Education
• /
• v.5 no.1
• /
• pp.114-123
• /
• 2012

This study investigates the effect of environmental club activities of the creative experiential learning activities on the improvement of students' Environmental Literacy and Pro-environmental Behavior. For that purpose, This study divided 24 students at Jinhae U Elementary School into test groups of 12 students and Control groups of 12 students. Test groups participated in the 'GomGomi' environmental Club for sixteen times from March 2011 to December 2011. Conclusions of this study include; First, we found that the environmental club activities is effective to improve the students' environmental Literacy overall. Specifically, the Environmental Club Activities was effective in the sub-catagories of environmental Literacy such as 'rights of nature' and 'eco-crisis'. However, there was no significant change in the sub-category of 'human exemptionalism' Second, we found that the environmental club activities is effective to improve students' pro-environmental behavior overall. Specifically, the environmental club activities was effective in the sub-domains of Pro-environmental Behavior such as 'cognitive domain' and 'affective domain'. However, there was no significant change in the sub-domains of 'behavioral domain'. Summary, the environmental club activities was shown to be effective for improving their environmental literacy and pro-environmental behavior; This study implies that the environmental club activities of the creative experiential learning activities would be a effective tool to help students to improve their environmental literacy and pro-environmental behavior.

• Journal of Family Resource Management and Policy Review
• /
• v.12 no.3
• /
• pp.119-145
• /
• 2008

This study was designed to verify the influence of mothers on their young adults in pro-environmental consuming consciousness and behavior. The compiled data are based on the responses of questionnaires from 278 young adults who reside in Seoul, Korea. The data were analyzed by frequency, standard deviation, mean, unitary dispersion, rank revolution analysis, analysis of variance (ANOVA), and multiple regression analysis by SPSS 14.0K for Windows. This study has discovered the following: First. A mother's pro-environmental consuming behavior is one of the most important factors significantly influencing a young adult's consciousness and behavior. Second. A friendly and positive consciousness about the environment enhances pro-environmental consuming behavior. A close inter-relationship exists between consciousness and behavior. However, some significant discrepancy was found between pro-environmental consuming consciousness and pro-environmental consuming behavior; that is, the level of pro-environmental consciousness was higher than the level of pro-environmental behavior. Third. Sensitivity to environmental information influenced pro-environmental consumption consciousness and behavior. Female students are more concerned about and sensitive to environmental matters than are male students. Fourth. Among the subordinate dependent variables, recycling behavior is most influenced by independent variables. Among the pro-environmental consuming behavior sector, a mother's disposal behavior exerts the most influence on the young adult's behavior. In the results of this study, it is pointed out that it is absolutely necessary fur young adults to bring up their practice level of pro-environmental purchase and consuming behaviors, and it is advised that appropriate and relevant education programs should be developed.

• Hwankyungkyoyuk
• /
• v.10 no.2
• /
• pp.51-62
• /
• 1997

The objective of this study was to review the meaning and problems of Scientific Knowledge and Ethical Value in Environmental Education. The ultimate goal of environmental education is shaping proenvironmental human behavior. The factors of human behavioral decision making are ideology, value, attitude and behavioral intentions. Ideology is a kind of belief system used by social groups to interpret their social world. The main elements of belief system are knowledge and value. The traditional thinking in education has been that we can change behavior by making human beings more knowledgeable and more valuable. In environmental education, the aim of scientific inquiry is to analysis cause-effect relation of human beings behavior and environmental phenomenon, and ethical education is to change the mind of human beings from zero-sum to positive-sum about the relations between human beings and natural environments. But, there are many problems of knowledge education and value education in environmental education. For example scientific knowledge without ethical value is dangerous to environment protection, and ethical value without scientific knowledge is vague. Therefore, we must recognize that the relationship of ethical value and scientific knowledge is not substitutional but complementary. The teaching-learning methods which can integrate knowledge and value in environmental education are rational decision making model. For this model, we can construct teaching contents with inquiry materials. To earn the benefits of specialization among several subjects in environmental education, social studies can focus on social science knowledge and decision making, science education can focus on pure natural science knowledge and scientific investigation, moral education can focus on problems of ethical value system, home economics can focus on practical action and environmental education(Environments in middle school, Ecology and Environments in high school) can integrate social-national science knowledge and ethical value in broad perspective about human beings and ecosystem. That is the method to protect from law of diminishing marginal utility of learning in environmental education.

• Asia Marketing Journal
• /
• v.8 no.2
• /
• pp.1-26
• /
• 2006

In the growing field of green marketing there are various psychological influences that can lead to green purchase behavior. An understanding of these influences can lead to greater green marketing effectiveness. The purpose of this paper is to analyze the effects of several value types, environmental attitudes, and preference for product attributes on green purchase behavior. To this end, a conceptual model has been proposed and tested for empirical verification with the use of a survey. Data collected from 266 Korean respondents are analyzed using path analysis. Results provide support for the proposed model, demonstrating positive links among universalism, environmental attitudes, preference for environmental attribute, and green buying behavior. It indicates that individuals with universalism as a preferred value type are high in their environmental attitudes and finally, tend to buy green products through their preference for environmental attribute. The mediating role of preference for price is not significant between environmental attitudes and green purchase behavior. The present findings, in addition, contribute the width of understanding of various proenvironmental behaviors by focusing on green purchase behavior and surveying with a Korean sample. The implications for the practices of green marketing are discussed.