• 제목/요약/키워드: Product customization

검색결과 116건 처리시간 0.031초

다양한 신체사이즈를 고려한 사무용의자 대량맞춤생산 지향 모듈화 설계방법론 (Mass Customization Oriented Modular Design of Office-chair Considering Human Body Size)

  • 황상철;김진호;최영
    • 한국정밀공학회지
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    • 제27권4호
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    • pp.63-71
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    • 2010
  • Modular design is a very important design methodology that allows designers to develop a product family at low product development and production cost. This design methodology is also very powerful for products that require frequent design changes due to customer requirements. Most research on modular design is focused on the modularization based on functional decomposition, physical interface and manufacturing process of parts. In this paper, we propose a modularization method that takes size of human body parts into consideration for products which have physical interactions with the products such as office chairs and sport machines. Evaluation of modular design is based on dependence measurement between every pair of components in the design. In addition we proposed a module sizing method for the maximization of customer satisfaction in MC(Mass Customization) environment.

현대 패션 산업에 나타난 DIY(Do it yourself) 연구 (A Study on DIY in Contemporary Fashion Industry)

  • 박혜원
    • 한국의류산업학회지
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    • 제18권6호
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    • pp.844-857
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    • 2016
  • The purpose of this study was to figure out the meaning and value of DIY shown in the fashion industry today, to analyze the types and characteristics of DIY applied to the products of domestic and global fashion brands, and to provide implications for brand marketing strategies. This study was based on qualitative research which was media contents analysis and brand case study on fashion DIY. The results were as follows: First, the concept of DIY involved the Semi-DIY way that meant individuals participated in not every step of design and making process but a part of them such as design process. Also, it was means for customization. Second, the value of DIY consisted of individual value, experiential value, enjoyable value, self-actualizaion value, social value, economic value and ethical value. Third, fashion DIY was classified into seven types: DIY choosing and assembling design components of a product, DIY modifying a design with trimming, DIY making a product by using DIY Kits, DIY modifying a design after making a product by using DIY Kits, DIY choosing design components, DIY designing, and DIY all making and designing. DIY could be applied as a key marketing strategy for mass customization to meet the value of individual consumer.

실리콘 웨이퍼 공급사슬관리 시스템 구축에 관한 연구: (주) LG 실트론 사례를 중심으로 (A Case Study of Supply Chain Management System of LG Siltron, Korea)

  • 이호창
    • 산업공학
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    • 제18권3호
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    • pp.234-246
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    • 2005
  • A silicon wafer is a highly customized product made to the individual order varying its electrical and physical characteristics. Therefore, it has distinctive supply chain structure that is different from highly standardized commodity product. For high-volume/high-standardization product, it is general that a main stream of information flow initiated by the production planning of the manufacturers is usually directed to push both ways in a supply chain: upstream to the suppliers and downstream to the customers. Contrastingly, for low-volume/high-customization product, the information flow triggered by the fluctuating customer demand usually propagates upward to the suppliers through the manufacturers. Furthermore, for R &D based hi-technology product like silicon wafer, the interactive information feedback mechanism between manufacturer and customer, which is essential to the new product development process, is to be embedded in the supply chain. This article is a case study of supply chain management system of LG Siltron, a major Korean silicon wafer manufacturer. The SCM system entails special information structure fitting well typical high-variety/high-customization product, and also gives application possibilities to the R&D based high-technology product made to the individual customer order.

조선에서 대량 맞춤화의 영향 (Impact of Employing Mass Customization in Shipbuilding)

  • 권치명;임상규;스톨치
    • 한국시뮬레이션학회논문지
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    • 제21권1호
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    • pp.69-79
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    • 2012
  • 대량 맞춤화 생산에서 목표 중 하나는 생산 비용이나 제품 인도 스케줄을 크게 변화시키지 않고 특정 고객의 요구를 만족시키는 생산을 달성하는 것이다. 조선 항공과 같은 대형 조립-생산 산업에서의 맞춤화는 이에 따른 부품이나 또는 부품의 중간조립품인 모듈의 변화를 가져오게 된다. 본 연구는 조선 분야에서의 사례 연구를 통하여 고객의 맞춤화에 따른 생산 스케줄의 변화가 선박 인도에 미치는 영향을 분석하고자 한다. 대단위 조립 생산에서 대량 맞춤화는 맞춤화의 요구 수준에 따라 엔지니어링 및 조립-생산 시간이 변화한다. 본 연구는 조선 산업에서 처음으로 대량 맞춤화를 수행하는 생산 방안을 제안하고 이론적조선 생산 과정을 간략히 기술한 시뮬레이션 모형을 통하여 다양한 수준에서의 대량 맞춤화가 선박 인도 일정에 어떠한 영향을 미치는가를 평가하였다.

모순분석을 이용한 대량맞춤에서의 제품 플랫폼 결정 및 적용사례

  • 김경희;박준영
    • 한국경영과학회:학술대회논문집
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    • 대한산업공학회/한국경영과학회 2006년도 춘계공동학술대회 논문집
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    • pp.320-327
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    • 2006
  • 다양한 고객의 니즈를 충족시키기 위해 등장한 Mass Customization은 과거 대량생산방식의 비용만큼 저렴한 비용으로 다양한 제품 및 서비스를 생산한다. 하지만 저비용과 제품의 다양성은 서로 상반되는 특성을 지니기 때문에 이를 해결할 수 있는 여러 표준화 방법들이 필요하다. 본 연구에서는 Mass Customization을 지원하는 부품 표준화 방법 중의 하나인 Product Platform을 결정하는 방법을 도출해보고자 한다. 특히 TRIZ(Theory of Inventive Problem Solving)의 모순분석을 활용하여 Product Platform을 구성하는 아이디어를 얻어 냈는데 그 과정을 통해 Platform, 한정된 자원이나 제한된 조건 안에서 최대한 많은 제품을 얻을 수 있도록 모형을 도출하였다. 또한 Design Structure Matrix를 통해 부품들의 연관성을 측정하여 주요 해결책을 보완함으로써 Product Platform 결정의 유연성을 증대시킬 수 있는 해결책을 제시하였다.

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신흥시장 개척을 위한 최적 제품 포트폴리오 (Optimizing the product portfolio for emerging markets)

  • 이태훈;이용승;신준석
    • 기술혁신연구
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    • 제26권4호
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    • pp.1-28
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    • 2018
  • 자동차 부품기업들은 플랫폼 기반 대량맞춤형 제품개발과 생산을 통해 비용절감과 아시아 신흥시장 수주 확대를 목표로 하고 있다. 그러나 신흥시장은 수주량이 적고, 변동성이 높아 목표 달성이 어렵다. 본 연구는 부품기업 관점에서 신흥시장의 수주량 변동성 위험을 적정 수준으로 관리하면서, 영업이익을 극대화할 수 있는 제품 포트폴리오 최적화 방법을 제안한다. 기존 제품 포트폴리오 최적화 접근법과의 차별점은 세가지다. 첫째, 플랫폼 기반 대량맞춤형 생산에 의한 비용 절감효과를 반영한다. 둘째, 수주량 변동성을 고려한다. 셋째, 최소 영업이익률 유지라는 강건성 조건을 반영한다. 실무적으로는 신흥시장 개척의 재무 위험을 최소한도로 유지하면서, 점진적으로 시장점유율을 높여가는 동적 제품개발 전략 수립의 토대를 제공한다. 북미, 유럽, 아시아 18개 업체에 납품하는 다국적 부품제조기업의 파워리프트게이트 제품을 대상으로 실증연구를 수행했다.

Product Characteristics and Customer Purchase Intention in Live-Streaming Commerce

  • An-Peng YU;Jae-Hyeon KIM;Sung Eui CHO
    • 융합경영연구
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    • 제11권4호
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    • pp.1-10
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    • 2023
  • Purpose: This study investigated the relationship between product characteristics and customer purchase intention in live-streaming commerce. Research design, data and methodology: Six independent factors namely, scarcity, customization, discount, experimentalism, novelty, and informativeness were identified to analyze their effects on customer purchase intention in live-streaming commerce. The perceived value was accepted as a mediator between independent and dependent variables. Data were gathered from 643 respondents who experienced purchases in live-streaming commerce in China. Results: The results show that product characteristics strongly affect customer purchase intention, and perceived value plays an important mediating role in live-streaming commerce. Therefore, when developing a sales strategy in live-streaming commerce, product characteristics. Such as customization, discount, experimentalism, novelty, and information must be considered. Conclusions: The majority of live-streaming commerce research has focused on platform interactions and consumers. This study is meaningful in that it dealt with product characteristics and confirmed the mediating roles of perceived value in live-streaming commerce. The findings of this study have significant implications and offer valuable insights and practical guidance for both the academic community and practitioners engaged in the field of live-streaming commerce.

인터넷 웹사이트의 운영전략과 성과에 관한 연구 (A Study on the Operational Strategy and the Performance of Internet Web Sites)

  • 김형욱;정혁남;한종범
    • 품질경영학회지
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    • 제30권3호
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    • pp.20-37
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    • 2002
  • In this paper, we studied the purpose of this paper is like that; the first one is to find the factors associated with operational strategy by variable website types classified into information-providing type, product-providing type and service- providing type by user approach purposes. The second one is to propose the successful operational strategy through analyzing the factors affecting the financial and non-financial performance of websites. A framework of research model including above factors is developed and tested statistically. The data are collected from Internet website experts of 80 Korean firms through survey. The main results of this research are as follows. First, in information-providing websites, the community factor is regarded as the most important factor But for the Improvement of the performance, not only community factor but also user interface, customization, total quality and playfulness factors should be regarded as important factors equally. Second, in product-providing websites, customization, total quality and visual design factors are regarded as important factors. But for the improvement of the performance, community and visual design factors should be regarded as important factors. Third, in service-providing websites, user interface, customization and community factors should be regarded as important factors in order to improve the performance.

E-business 통합을 위한 e-catalog 시스템 개발 (Development of an e-catalog system for integrated e-business)

  • 장민제;전용태;박세형
    • 한국정밀공학회:학술대회논문집
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    • 한국정밀공학회 2002년도 추계학술대회 논문집
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    • pp.97-100
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    • 2002
  • An e-catalog system provides whole product data and services by publishing newly updated information that connects PDM systems in an enterprise. With its capability to connect customers, suppliers, producers, distributors and downstream manufacturing activities, the e-catalog system can be applied to integrate e-business and provide immense business opportunities. In this paper we propose a framework focusing on constructing an efficient e-catalog system that can be used for online mass customization. The effectiveness of the proposed framework is validated with experimental results.

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전자 카탈로그 시스템을 위한 3D image 처리 연구 (A study on the 3D image processing for electronic catalogs)

  • 박광현;전용태;박세형
    • 한국정밀공학회:학술대회논문집
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    • 한국정밀공학회 2002년도 추계학술대회 논문집
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    • pp.85-88
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    • 2002
  • Until recently, there have been fundamental changes in many fields of industries. Especially, the mass-production is being changed into mass-customization. In order to construct a 3D e-catalog system far the utilization of mass-customization, there are several matters to consider. Setting realistic 3D image should be effective fur providing the customers with the product information with reality and raising their interest. This study explains the whole process to convert CAD data formed from the production activities into VRML data used in virtual reality environment. Examples are given and discussed to validate the proposed activity.

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