• The Korean Journal of Franchise Management
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• v.11 no.2
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• pp.17-22
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• 2020

Purpose: As consumers have difficulty in brand choice due to excessive information, using brand popularity as an advertising cue (e.g., Sales No. 1, Hit Product) has been getting more attention as an effective curation strategy for decreasing consumers' cognitive efforts. Accordingly, recent studies empirically demonstrate that consumers tend to prefer and choose a brand with a popularity cue and offer a useful information regarding how to use a popularity cue in marketing communication. However, extant research has mainly focused on investigating the impact of "brand popularity in a domestic market" on consumer behaviors. Thus, little is known about the effect of "brand popularity in a foreign market" on local consumers' decision-making process. Given that domestic consumers tend to purchase imported products from overseas countries, it can be meaningful information for global companies. Therefore, this research derives and tests the five hypotheses to examine how local consumers respond to brand popularity in a foreign market as an advertising cue. Specifically, it tests the three hypotheses regarding the direct and indirect effects of brand popularity in a foreign market on risk perception and purchase intention. Then, it tests two additional hypotheses about moderating effects of psychic distance on the relationship between brand popularity and risk perception as well as on the relationship between brand popularity and purchase intention. Seventy participants are exposed to an advertisement for an Indian cosmetic brand using a popularity cue in Indian market and answer the questions about brand evaluation. For data analysis, regression analysis is employed. The findings of this research show that perceived brand popularity lowers local consumers' perceived risk with a foreign brand. However, perceived brand popularity does not have a direct impact on purchase intention while it has an indirect effect through perceived risk. Meanwhile, psychic distance moderates the effect of perceived brand popularity on perceived risk level, but it has no impact on the relationship between brand popularity and purchase intention. This research is one of the first studies that demonstrate the positive impact of brand popularity in a foreign market on a local consumer's purchase decision, and it shows the effect can be moderated by psychic distance.

• Journal of the Korea Institute of Information Security & Cryptology
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• v.14 no.5
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• pp.79-95
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• 2004

The Common Criteria can be used as a guideline for one CCRA member to avoid re-evaluating IT security products which were already evaluated by other CCRA members. In this paper, we have analyzed the evaluated IT security products under CC scheme in several nations, such as Unite States, Great Britain and Australia. and defined new category of the IT security products for the domestic CC evaluation. And we have analyzed the domestic and international market on the information security products, have conducted a poll to receive opinions and demands of the Korean industries for Korea policy decision maker to select the possible IT security products which will be evaluated in Korea under CC scheme. As a conclusion, we have selected 15 IT products based on the response to a poll by the industries, the market size, the evaluation amount demanded by the user, manufacturer, and evaluator, to select the possible IT security product under CC schemes in Korea during next 5 years. Moreover, the characteristics, the benefit, and the demerit of the selected IT products were analyzed. This paper can be used as a guideline document for Korea policy decision maker to select the IT products to be evaluated under CC scheme in Korea for next 5 years.

• Architectural research
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• v.24 no.2
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• pp.21-27
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• 2022

For the past decade, South Korea had experienced catastrophic building fires, which resulted in consider-ably high number of casualties. This motivated research to develop fire-safe wall assemblies. In this study Fire Risk Analysis (FRA) is conducted as part of the project designing phase to ensure fire safety of the final product. Traditional approach was to consider fire performance at the end of the designing stage, when PASS/FAIL fire test results are required to be submitted to the Authority Having Jurisdiction (AHJ). By applying a fire risk analysis to guide the designing phase, overall fire safety of a wall assembly can be achieved more systematically as conducting FRA allows designers to clearly identify elements that are more vulnerable to fire and simply replace them with other practical options. Severity of fire risk is determined by considering the fire hazards of a wall assembly such as the exterior layer, insulation, vertical connectivity, and external ignition sources (e.g., photovoltaic panels). Frequency of fire risk is assessed based on the factors affecting fire likelihood, which are air cavity and fire-stopping applied in the design, and random design changes occurring during on-site construction. Fire risk matrix is proposed based on these fire risk factors and efforts to reduce the fire risk level associated with the wall assembly are given by systematically assessing the fire risk factors identified from fire risk analysis. Current study demonstrates how fire risk analysis can be applied to develop fire-safe walls by reducing the relevant fire risks- both severity and frequency.

• Journal of Korean Society of Occupational and Environmental Hygiene
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• v.32 no.4
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• pp.359-370
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• 2022

Objective: This study is intended to design a commercially available passive sampler and conduct performance test on its use as a media for evaluating a working environment. Methods: This study was conducted to select adsorbents, design models, and evaluate storage stability and sampling rates for the development of new types of passive samplers. Results: The impurity detection, adsorbent capacity and breakthrough volume of five types of activated carbon were tested for selection of an adsorbent. One product was selected in consideration of the efficiency of purchase. A number of passive samplers were designed in a radial style and a badge style using plastic as a material. The final two prototypes were made using molds or 3D printing. For the storage stability evaluation, samples were stored at different temperature for 1~21 days and then analyzed. Most of the chemicals had excellent storage stability when refrigerated. However, some chemicals such as dichloromethane and methyl ethyl ketone need to be analyzed as soon as possible after sampling. Conclusion: In this study, new types of passive samplers for 66 chemical compounds were developed. The evaluation of storage stability and sampling rates showed different results depending on the properties of the chemical substance. For some chemicals such as methyl ethyl ketone and dimethylformamide, activated carbon is inappropriate as an absorbent. In future studies, additional experiments are required on chemicals that are difficult to collect with activated carbon.

• Journal of Yeungnam Medical Science
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• v.39 no.1
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• pp.24-30
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• 2022

Background: Texture analysis has been used as a method for quantifying image properties based on textural features. The aim of the present study was to evaluate the usefulness of magnetic resonance imaging (MRI) texture analysis for the evaluation of viable ovarian tissue on the perfusion map of ovarian endometriosis. Methods: To generate a normalized perfusion map, subtracted T1-weighted imaging (T1WI), T1WI and contrast-enhanced T1W1 with sequences were performed using the same parameters in 25 patients with surgically confirmed ovarian endometriosis. Integrated density is defined as the sum of the values of the pixels in the image or selection. We investigated the parameters for texture analysis in ovarian endometriosis, including angular second moment (ASM), contrast, correlation, inverse difference moment (IDM), and entropy, which is equivalent to the product of area and mean gray value. Results: The perfusion ratio and integrated density of normal ovary were 0.52±0.05 and 238.72±136.21, respectively. Compared with the normal ovary, the affected ovary showed significant differences in total size (p<0.001), fractional area ratio (p<0.001), and perfusion ratio (p=0.010) but no significant differences in perfused tissue area (p=0.158) and integrated density (p=0.112). In comparison of parameters for texture analysis between the ovary with endometriosis and the contralateral normal ovary, ASM (p=0.004), contrast (p=0.002), IDM (p<0.001), and entropy (p=0.028) showed significant differences. A linear regression analysis revealed that fractional area had significant correlations with ASM (r²=0.211), IDM (r²=0.332), and entropy (r²=0.289). Conclusion: MRI texture analysis could be useful for the evaluation of viable ovarian tissues in patients with ovarian endometriosis.

• Korean Journal of Community Nutrition
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• v.28 no.4
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• pp.329-339
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• 2023

Objectives: This study aims to explore consumer awareness and usage patterns of local food in Jecheon city during the COVID-19 pandemic, contributing to the establishment of the Jecheon City Food Plan. Methods: Surveys were conducted from July 24 to August 24, 2021, using a combination of web-link and self-administered methods for adults living in Jecheon city (n = 250). Descriptive analysis, t-test, importance and satisfaction analysis (ISA) of local food choice attributes were performed using SPSS Statistics. Results: Participants prioritized freshness when purchasing agricultural products. The freshness of Jecheon local food was the selection attribute with the highest consumer satisfaction and could provide purchase motivation. Approximately 73.6% of respondents understood the concept of local food, and 70% were familiar with Jecheon's local food. Notably, 94.8% expressed an intention to purchase but held negative views on selling local food in other areas. The need to increase the supply of local food to vulnerable populations and public school catering was highly recognized. The ISA identified 'affordable price', 'delivery service', and 'product information' as areas requiring improvement. On the other hand, 'freshness of products', 'quality for the price', and 'support for local farmers and economy' were identified as attributes to be maintained and strengthened. Conclusions: Consumers in Jecheon city recognized local foods as more than just 'consumer goods'. Our findings suggest the need for further research on local food revitalization and more comprehensive local food planning to enhance consumer satisfaction.

• Journal of Industrial Convergence
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• v.20 no.12
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• pp.179-186
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• 2022

This study aims to develop a predictive model to suggest a used sales price to sellers and buyers when trading used tablet PCs. For model development, we analyzed the real used tablet PC transaction data and additionally collected detailed product information. We developed several predictive models and selected the best predictive model among them. Specifically, we considered a multiple linear regression model using the used sales price as a dependent variable and other variables in the integrated data as independent variables, a multiple linear regression model including interactions, and the models from stepwise variable selection in each model. The model with the best predictive performance was finally selected through cross-validation. Through this study, we can predict the sales price of used tablet PCs and suggest appropriate used sales prices to sellers and buyers.

• Journal of the Korea Fashion and Costume Design Association
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• v.25 no.2
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• pp.151-165
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• 2023

This study aims to develop a mechanic embroidery bag design that reflects the symbolic image of Korean independence activists who sacrificed for the country so that today's Korea can exist. As a research method, the theoretical consideration and image collection of independence activists were conducted through a literature review and visits to the memorial halls of six independence activists. The bag design was developed using mechanic embroidery textile of 12 motifs manufactured in previous studies through the computer mechanic embroidery sewing machine, and the types were limited to totes, Boston, clutches, baskets, shoppers, hover bags, and hat boxes. The results of this study are as follows. First, it was found that the dense light and shade and delicate color expression of each motif design were the most important and achieved through the proper selection and utilization of embroidery yarn according to the mechanic embroidery expression technique for developing in-depth textile materials. Second, unlike in the past, when machine embroidery was difficult to handle, the spread of embroidery CAD and computer machine embroidery sewing machines made it easier for individuals to develop embroidery products. Third, this study once again emphasized the symbolism of Korean independence activists who sacrificed for the nation to exist at a time when it needs to be recognized due to the lack of fashion and diversity in cultural products containing historical and cultural meaning and values of the country. This study was able to develop computer machine embroidery textiles and various bag designs using various mechanic embroidery expression techniques that can highlight the symbolic image of each motif.

• Journal of the Korea Institute of Building Construction
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• v.23 no.1
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• pp.45-56
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• 2023

This study was conducted to examine the feasibility of preparing a durability evaluation plan in watertightness for sealant applied to a PC structure. To this end, 5 types of sealant that equally satisfy the quality standards of the relevant KS standard were selected and tested. Through this testing, it was found that 3 of the 5 types of sealant showed deterioration in watertightness and durability, such as falling off and cracking from the substrate. For the remaining two types, a visual observation showed no significant changes, but additional analysis, confirmed that there was a large difference in the stress reduction rate of the material. Therefore, based on the above results, the need for a performance review in durability between sealant was confirmed, and based on this, the validity of the durability evaluation plan that can be used in product selection was quantitatively confirmed.

• Journal of the Korean BIBLIA Society for library and Information Science
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• v.18 no.2
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• pp.107-124
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• 2007

Collection development policies(CDP) are becoming increasingly important to libraries of all types and sizes. The paper addresses the elements to develop a collection development policy to guide the librarians for the science and technology information resources. Instead of focusing on how well a given item fits into or supports the collection, the policy gives general guidance on the selection of information resources. The general collection development guidelines for the information resources include relevance and potential use of the information, demand for the information, ease of use of the product, subject and magnitudes, stability of the coverage of the resource, longevity of the information and evaluation mechanism.