• 아태비즈니스연구
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• 제12권3호
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• pp.87-99
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• 2021

Purpose - In this study, I attempt to clarify three theories of firm boundaries (vertical integration): the principal-agent theory, transaction cost theory, and property rights theory. Although these theories have been widely cited and much discussed, it has been found that understanding the commonalities and distinctions of these seemingly familiar theories is difficult. Design/methodology/approach - I present the three theories about the decisions that firms make concerning their boundaries. Then, I compare elemental versions of the theories of the firm. Findings - Comparing the ingredients of the elemental property rights and principal-agent theories shows that they provide a unified account of the costs and benefits of vertical integration. However, the property rights theory in no sense formalizes the transaction cost theory. Research implications or Originality - Clarifying the three theories of the firm can help to construct empirical models and interpret its results.

• 국제학술발표논문집
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• The 3th International Conference on Construction Engineering and Project Management
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• pp.1474-1478
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• 2009

The cooperation and trust among the project participants play a critical role in the success or failure of any delivery system in construction industry. But it is very difficult to establish trust between an owner and a contractor when rational people only pursue only their own material self-interest. Based on the principal-agent theory, this paper will introduce the altruistic behavior into the traditional principal-agent model, and model the reciprocal behavior between the owner and contractor. We will show that both the owner and the contractor benefit from their reciprocal behavior, and hence trust establishing between them is possible. More importantly, we will proof that the higher the project uncertainty is, the more important trust establishing is.

• 한국정보시스템학회지:정보시스템연구
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• 제23권4호
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• pp.119-145
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• 2014

Under the premise that information privacy concerns can atrophy e-commerce by causing particular behaviors of Internet users, this study focused on exploring the causes of information privacy concerns, the related information privacy protective responses of Internet users, and measures for alleviating the information privacy concerns. This study is based on the 'principal-agent theory,' and established the following as factors that cause information privacy concerns of Internet users: perceived information non-transparency; perceived action uncertainty. Also, the information privacy concerns caused by the factors were established as the cause of information privacy protective responses of Internet users. Also, the concept of 'signaling' and 'incentive,' which were presented to solve the adverse selection and moral hazard issue in the host-agent theory, was introduced to establish the following as factors that alleviate information privacy concerns: trust; informativeness. Those factors were included in the research model to conduct an empirical analysis. The analysis has revealed that both the perceived information non-transparency (p<0.01) and perceived action uncertainty (p<0.01) as to websites had a significant impact on information privacy concerns. Also, information privacy concerns of Internet users (p<0.01) had a significant impact on their information privacy protective responses who strive to protect their personal information. In addition, when trust and informativeness, which were established as factors that can alleviate information privacy concerns, were empirically analyzed, trust and informativeness had the effect of alleviating information privacy concerns. Based on the findings, the following was confirmed: Boosting the trust of Internet users in websites and offering useful information related to personal data can play a key role in alleviating the information privacy concerns of Internet users.

• 디지털융복합연구
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• 제18권6호
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• pp.17-32
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• 2020

본 연구는 주인-대리인 모델을 적용하여 데이터 산업의 이해관계자인 정부, 개인, 기업의 규제 이슈를 분석해내는 데 목적이 있다. 데이터 산업은 거대한 딜레마적 상황에 직면해 있다. 데이터 경제의 중요성이 빠르게 부상하고 있으나, 데이터 사용에 대한 국가의 규제로 인해 산업 발전이 저해되는 한편, 데이터의 무분별한 활용으로 인한 개인의 프라이버시 역시 침해받고 있다. 본 연구에서는 기술적 사례연구의 방식을 이용하여 딜레마적 상황에서 각각의 행위자들의 이해관계에 기반한 규제 이슈를 분석하고, 그에 대응할 수 있는 전략을 제시하였다. 사례분석 결과 첫째, 국내 데이터 산업의 주요 정책행위자는 데이터 회사와 정부이다. 둘째, 데이터 기반 사회에서 가장 우려스러운 두 가지 문제점은 기업이 빈번하게 개인정보를 침해한다는 것과 국제적 기업의 데이터 독과점 현상이 나타난다는 점이다. 이러한 규제 이슈를 해결하기 위해 본 논문에서는 이에 대한 전략을 다음과 같이 제시하고 있다. 정부는 글로벌 기업의 감독을 위한 국내 대리인제도를 활성화하고 데이터 보호를 증대해야 한다. 기업은 차별적인 규제환경을 해결하고 합법적인 데이터 활용기준을 확장해야 한다. 마지막으로 개인은 능동적인 동의 행태를 구현해야 한다.

• 통상정보연구
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• 제11권3호
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• pp.363-390
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• 2009

This study investigates the role of private participation in FTA Negotiation in case of US, Mexico and Japan. We utilize Putnam(1988)'s two stage negotiation model, Schelling Conjecture and Principal-Agent(P-A) theory to understand the role of private sector in FTA Negotiation. Those theories are useful to understand the behavior and interaction of key players such as private sector, congress and government in FTA negotiation. Putnam(1988)'s two stage negotiation model divides the FTA negotiation process into two processes: the external negotiation with foreign country and domestic negotiation with domestic interest group. Principal-Agent(P-A) theory provides the theoretical foundation of Putnam's two stage negotiation model, which is that principal's interest is not identical to the interest of Agent. We showed that the private sector and congress play an important role in FTA negotiation in United States. In case of Mexico, the private sector and government occupy the dominant position in FTA negotiation. In particular, the cooperation of industry and government has been successfully established via COECE in Mexico. In contrast to these countries, the role of private participation in trade policy is relatively low in Japan and Korea.

• 한국항해항만학회지
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• 제33권10호
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• pp.743-756
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• 2009

본 연구는 대리인 이론의 관점에서 뉴욕 뉴저지 항만공사의 거버넌스 제도가 어떻게 공기업의 대리인 문제를 극복하고 있는지를 분석하고, 우리 나라의 항만공사 거버넌스 제도 개선에 도움을 줄 수 있는 시사점을 발견하는 것을 목적으로 하고 있다. 뉴욕 뉴저지 항만공사는 인사권의 분산, 회의 공개 정책, 정보 공개 정책, 공청회, 재정적 독립 채산제 등과 같은 거버넌스의 특성을 지니고 있는 것으로 분석되었다. 그런 거버넌스적 특성들이 주인의 대리인에 대한 감시 감독 강화, 주인-대리인 사이의 정보 비대칭성 완화, 조직 소유관계의 명확화 등을 통해, 역선택, 도덕적 해이, 복합적 외부 구조 등의 공기업 대리인 문제들을 효과적으로 극복하는 데 도움을 주고 있는 것으로 나타났다. 이런 특성들은 우리 나라 항만공사의 거버넌스 제도를 설계하는 데에 시사하는 바가 많다고 생각된다.

• International Journal of Quality Innovation
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• 제9권2호
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• pp.57-77
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• 2008

The $21^{st}$ century is a new century of environmental protection. Environmental protection is one of the most important subject matters yet to come. Moreover, as the public pays more attention to environmental problems, enterprises should increase their investment in environmental management. Therefore, determining the investment level for environmental management and allocating the investment to associated environmental management activities has become a major task. The principal and agent theory and sales response functions are used for analysis in this research. The allocation of capital investment in environmental management is found to have significant impact on the aggregate sales response, aggregate profit and investment level. Therefore, in preparing the budget for environmental management, enterprises should focus on investment allocation decisions, determine the investment level and allocation method using integrated means, and apply submarket data in the allocation decision-making process. In other words, in setting the investment level, executive management should take managers' willingness into consideration. In allocating capital investment, managers should identify the optimal allocation method based on submarket characteristics.

• 한국컴퓨터정보학회논문지
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• 제27권1호
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• pp.193-200
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• 2022

본 연구는 소셜로그인 서비스에서 프라이버시 염려를 유발하는 원인 및 이와 관련된 요인들을 분석하였다. 특히, 주인-대리인 이론을 바탕으로 지각된 정보 비대칭성, 서비스 제공자의 기회주의 우려 요인을 추출하였으며, 프라이버시 계산 이론 모델을 적용하여 프라이버시 염려와 사용의도 간의 관계를 분석하였다. 연구 결과에 따르면 지각된 정보 비대칭성은 정보 프라이버시 염려에 유의한 영향을 미치지 못했으며, 서비스 제공자의 기회주의 우려는 유의한 영향을 미치는 것으로 나타났다. 또한 정보 프라이버시 염려는 지각된 위험에 유의미한 영향을 미치는 것으로 나타났으며, 프라이버시 계산 이론에 따라 소셜로그인 서비스를 이용함으로써 발생되는 잠재적 손실보다 기대되는 이익이 클수록 사용의도가 증가하는 것을 확인하였다. 본 연구의 결과는 소셜로그인 서비스 기업들이 고객의 정보 프라이버시 보호 행동에 대해 이해하고 서비스를 개선시키는데 도움을 줄 것으로 본다.

• 한국정보처리학회:학술대회논문집
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• 한국정보처리학회 2006년도 춘계학술발표대회
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• pp.311-314
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• 2006

Our paper proposes an agent based automated negotiation model. The agents can perform an integrative negotiation with multi-issue in a one-to-many way. The negotiation protocol follows the offer-counteroffer principal, and an adapted offer generation strategy. With the utility theory, agent could evaluate the offers and determine the following actions. In order to yield a top-quality deal and shorten the negotiation period, agents propose multiple offers, which consist of a particular combination of issue values and lave the identical utility with the given utility. The experiment shows that the model ensures the participants could reach a better agreement in a short time.

• The Journal of Asian Finance, Economics and Business
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• 제9권3호
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• pp.105-112
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• 2022

The current study is at the forefront of examining the theory of principal-agent framework and financing constraints to explain the level of corporate innovation. To boost the firm's level of innovation, this study uses corporate governance and corporate performance as driving factors. The study's secondary goal is to give information on the parallel relationship between corporate governance and the level of corporate innovation. This study used a two-step least square (TSLS) regression analysis to examine such a simultaneous association using secondary data from Indonesian listed businesses from 2000 to 2021, which totaled around 1,910 observations. This study uses the Principal Component Analysis (PCA) tool to test cumulative variances of potential corporate governance indicators such as the total commissioner of the firm (TCOM), total independent commissioner of the firm (INDPCOM), the proportion of institutional ownership (INSOWN), total female commissioner (FEMCOM), CEO duality (CEODUAL), and type of the firm (SOE). As a result, PCA reveals that four of these variables, omitting CEODUAL and SOE, were a corporate governance construct. Furthermore, the study discovered that the amount of firm innovation and corporate governance are related.