• Proceedings of the Korean DIstribution Association Conference
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• 2006.05a
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• pp.73-101
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• 2006

The competition between many countries for Chinese outbound tourism which have developed at the most fastest speed and has enormous potential in coming years is bitter. So it's important to understand Chinese outbound tourism market and develop strategy to attract Chinese tourists for Korean tourism industry to compete with rival countries. Therefore, this study first researched the environment factors such as population, politics, economy, culture, consumer and competition by reviewing Chinese outbound tourism market and the actual conditions of Chinese tourists to Korea. Then looked out opportunities, threats, strengths and weaknesses by SWOT analysis. Finally suggested marketing strategy for attracting more Chinese tourists according to SWOT analysis and discussed the role of distribution.

• Journal of Hydrogen and New Energy
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• v.18 no.2
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• pp.207-215
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• 2007

The rapid changes of energy environment such as high oil price, united nations framework convention on climate change, and the hydrogen economy have been happening to provide national energy security in the 21st century, we need to build strategic approach for coping with energy environment. From a long-term viewpoint of energy technology development, it's time to develop energy technology with selection and specification. In this study, we build energy technology roadmap for establishing the hydrogen economy with a long-term strategy. We analyze economic spin-offs and commercial potential for establishing energy technology roadmap of energy technology development for establishing the hydrogen economy.

• Management & Information Systems Review
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• v.21
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• pp.271-297
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• 2007

Since B2C EC websites not only become a valuable channel for selling goods to customers and for communicating with the potential clients, but also offer companies an important vehicle for attaining competitive advantages in the new digital economy, the design and content of website must reflect its business goals and customers' needs. However, as little empirical evidence on the effect of B2C EC website contribution of firm performance exist, the functionality of B2C EC website has been decided voluntarily from its business experience. Hence, there has been a call for a rigorous empirical studies to examine the function level of an B2C EC website application. The purpose of this study is to examine the relationship between the function level of B2C EC website and its performance considering the characteristics of B2C EC strategy as moderating variable. 125 questionnaires from internet shopping malls which sell physical goods direct to an individual end consumer were collected. The results showed that four factors(price, product recognition, reliability enhancement, and purchase confidence) affect positive effects on the performance of shopping mall, and the characteristics of B2C EC strategy can be considered as a significant moderating variable between price factor and the performance of shopping mall.

• Clinical and Experimental Pediatrics
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• v.53 no.9
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• pp.830-833
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• 2010

Crohn's disease is characterized by chronic inflammation involving any portion of the gastrointestinal tract. Treating Crohn's disease is a major challenge for clinicians, as no curative therapy currently exists. Pediatric Crohn's disease is characterized by frequent relapses, a wide extent of disease, a high prevalence of extraintestinal manifestations, and a severe clinical course. The classic therapeutic approach is known as the 'step-up' strategy, and follows a progressive course of treatment intensification as disease severity increases. Although this approach is usually effective for symptom control, many patients become either resistant to or dependent on corticosteroids. The efficacy of infliximab suggests that, rather than a progressive course of treatment, early intense induction may reduce complications associated with conventional treatment and improve quality of life. Intensive early therapy with infliximab is known as the 'top-down' strategy. Such therapy offers the potential for altering the natural history of Crohn's disease, and is changing treatment paradigms. However, the relatively new concept of an early aggressive or 'top-down' treatment approach is not yet widely accepted, especially in pediatric patients. The results of our current study demonstrate that early and intensive treatment of pediatric Crohn's disease patients with infliximab, at initial diagnosis, was more effective for maintaining remission and reducing flares.

• The Journal of Industrial Distribution & Business
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• v.5 no.3
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• pp.25-34
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• 2014

Purpose - This study aims to investigate Korean distribution enterprises' entry into the Chinese market. By studying Korean companies' strategy and current situation in the Chinese retail market and analyzing Lotte Mart's strategy, this study was aimed at identifying comprehensive strategies for Korean companies striving to expand in China's retail market. Research design, data, and methodology - A case study approach is used, focusing on the three northeastern provinces in China, and examining global firms' entry into the Chinese market. The study employed a direct survey and a literature review. Results - Korean distribution firms' entry into the overseas market is in the inception stage and it should be developed, considering its effects on the national economy and other industries. Conclusion - The cases of E-mart and Lotte Mart, representing Korean distribution firms, showed that they should not rely on scale to succeed in China. Both preliminary analysis and careful strategies are required to ensure success. Considering the high growth potential of the Chinese market, a management strategy that takes account of Chinese people's emotions was needed.

• Journal of the Korea Society of Computer and Information
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• v.21 no.11
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• pp.141-149
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• 2016

In a rapidly changing global environment and the massive development in IT technology, Manufacturing SMEs have difficulties in lack of resources and competencies continued to have strong growth potential "Korean Hidden Champion(K Champ)". In order to overcome the difficulties of Manufacturing SMEs, we examined the core competencies using the AHP and proposed the K Champ development strategy. The implications in the academic is as follows: First, the suggestions for development strategy plan was drawn for the K Champ's core competencies with the recognized importance by the CEO or business executives. Secondly, the manufacturing SMEs were broken down by industry structural characteristics variables(sales amounts, industry sectors, business types and delivery methods) and the importance was investigated, analyzed and clarified. This study is intended to develop strategies of Gyeongsangnam-do manufacturing SMEs for K Champ such as German 'Hidden Champion'. We identified the importance of the level of core competencies and the coherent alternative policy direction and practical alternative were proposed. These mean the concrete relationship of core competencies for the K Champ transition and suggest a realistic directional needed for the local manufacturing SMEs in the proposed 'Government's Development Policy for Korean Hidden Champion'.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.45 no.2
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• pp.56-64
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• 2022

Many studies have suggested that e-commerce value creation potential depends on four interdependent factors Lock-In, Complementarity, Efficiency, and Novelty. In order to survive in the recent fierce competition, companies have also secured e-Trust that strengthens long-term business relationships by reducing consumer uncertainty. This study, while analyzing the value creation factors (Lock-in, Complementarity, Efficiency, Novelty, e-Trust) of recent e-commerce (online shopping mall) companies from the point of view of purchase intention, customer value (Functional value, Emotional value, Social value) We present an academic proposition that can also examine the mediating effect of value). First, through previous studies on value-based strategy and value creation in e-commerce, various discussions on the theoretical background necessary for effective value-based strategy establishment and strategy execution of e-commerce (online shopping mall) companies were reviewed. Second, it provides academic discussion and practical implications by presenting academic propositions on the value creation factors of e-commerce (online shopping mall) companies, purchase intentions, and customer value, and confirming the basis through empirical analysis.

• The Journal of Industrial Distribution & Business
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• v.13 no.8
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• pp.9-18
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• 2022

Purpose: K-beauty products industry trends, estimates and dynamics are examined in this study to discover a potential possibility for growth. There is a thorough examination of the elements that drive and impede the expansion of the K-beauty industry. This study aims to investigate marketing strategy of K beauty product to enhance economic growth in South Korea. Research design, data and methodology: This study used one of the most famous approach for analyzing the current literature which is a PRISMA (Process and Systematic Reviews and Meta-Analyses) method. This method maps out the number of records identified, the included and the excluded ones with the reasons for the exclusion. The technique clearly states the research problem and the appropriate scope. Results: The theoretical findings of prior literature indicates K-beauty companies should retain physical locations despite the trend toward online commerce, in order to guarantee that they meet the demands of different customers and enhance customer experiences to develop trust and loyalty. Conclusions: The findings of this research are of academic importance since they provide light on customer preferences for new K-beauty products. While past research has often ignored certain kinds of influencers, this study emphasized the need of considering influencers and certain product exposure strategies together, which has major academic consequences.

• Journal of Korea Society of Digital Industry and Information Management
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• v.18 no.1
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• pp.151-162
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• 2022

LX Hausys, a leading manufacturer of building materials in South Korea is engaging in the interior business where it is critical to balance between the needs of end-users (B2C) and the needs of corporate consumers (B2B) in an effective manner. Therefore, it is utmost important for the company to ensure that customer communication takes place in two directions based on correct market segmentation strategies, which in turn require a deep understanding of current as well as potential consumers. To accomplish this, LX Hausys conducted both quantitative and qualitative studies to establish a market segmentation strategy which is genuinely different from "general" consumer goods market segmentation strategies. As a result, especially since 2018, its brand (LX Z:IN) began to move up to 1st or 2nd place in a variety of brand rankings. This paper aims to look closely into various characteristic aspects of LXH's market segmentation strategy, and also shows how it is implemented in the real world.

• Nuclear Engineering and Technology
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• v.55 no.3
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• pp.839-849
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• 2023

The development of automation technology to reduce human error by minimizing human intervention is accelerating with artificial intelligence and big data processing technology, even in the nuclear field. Among nuclear power plant operation modes, the startup and shutdown operations are still performed manually and thus have the potential for human error. As part of the development of an autonomous operation system for startup operation, this paper proposes an action coordinating strategy to obtain the optimal actions. The lower level of the system consists of operating blocks that are created by analyzing the operation tasks to achieve local goals through soft actor-critic algorithms. However, when multiple agents try to perform conflicting actions, a method is needed to coordinate them, and for this, an action coordination strategy was developed in this work as the upper level of the system. Three quantification methods were compared and evaluated based on the future plant state predicted by plant parameter prediction models using long short-term memory networks. Results confirmed that the optimal action to satisfy the limiting conditions for operation can be selected by coordinating the action sets. It is expected that this methodology can be generalized through future research.