• 복식문화연구
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• 제23권4호
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• pp.686-704
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• 2015

As mass media has come to intervene with politics in a more proactive way during modern times, the image of a politician has evolved into a more relevant factor compared with political content. This phenomenon is known as "image politics", and such externalized images as non-verbal cues have grown in importance, along with the numbers of female politicians. Thus image strategy has been instituted as a major research theme in the field of political marketing, especially for female politicians. In accordance with this theme, this study aims to approach fashion as part of image strategy of female politicians, in order to reemphasize political fashion as a valuable resource. The methodologies employed in this study are based on both the literature and positive research. Female politicians have long utilized fashion styles that are, or are assumed to be, the most appealing to their target base of support in a predominantly male-centered sector. In this sense, appropriate choices in the usage of apparel items, colors, hair styles, accessories, and others according to each situation and respective hierarchies are of the utmost importance. When attending official ceremonies and other related meetings, the strategic superiority afforded to a scientific approach based on thorough fashion research, compared with personal taste is imperative. The significance of this study lies within the recognition of the importance of fashion image, and how to utilize fashion for image strategy in practice, through the investigative synthesis and review of major preceding research.

• 한국콘텐츠학회논문지
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• 제14권5호
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• pp.380-389
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• 2014

정치 후보자의 장점만 전달하는 일면 메시지는 당선에 영향을 주기 위해 과장하여 만들어 낸 것으로 부정적인 인지 반응이 형성될 수 있는 한편, 후보자의 장단점을 함께 언급하는 양면 메시지는 광고 메시지에 대한 신뢰도와 수용의도에 긍정적인 영향을 미칠 가능성이 크다. 본 연구는 정치광고 메시지의 유형에 따른 신뢰도와 수용의도의 차이를 밝히고, 나아가 소비자의 설득지식수준의 조절효과를 분석하는데 그 목적이 있다. 실증분석 결과, 양면 메시지의 설득효과가 일면 메시지에 비해 상대적으로 높은 것으로 조사되었다. 나아가, 메시지 유형이 메시지 신뢰도와 수용의도에 미치는 영향에서 소비자 설득지식의 조절효과는 유의한 것으로 나타났다. 본 연구의 결론에는 연구결과의 요약과 시사점, 그리고 한계점을 논의하고 있다.

• Asian Journal for Public Opinion Research
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• 제11권4호
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• pp.274-303
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• 2023

The third-person perception phenomenon can consistently be found in opinion poll news, but it remains unknown what determines the degree of the third-person perception (TPP) about specific election poll news. We investigated how respondents' preferred candidate's status in the poll affects the perceived impact of polling news on both themselves (PMI1) and on others (PMI3) as well as TPP (PMI3 - PMI1). We also examined the effect of subjective political knowledge and the perceived level of political knowledge of others on TPP. An online experiment was conducted in the context of a gubernatorial election in South Korea, in which the leading candidate in the poll and the question order (self-question first vs. other-question first) were manipulated. The results indicated that PMI1 and PMI3 were greater when the respondent's preferred candidate was leading in the poll. TPP did not differ depending on subjective knowledge, but it was greater when the others were non-experts (vs. experts). Lastly, question order was found to be a method factor that affected both PMI1 and PMI3. The theoretical and practical implications of these findings are discussed.

• Asian Journal of Business Environment
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• 제2권2호
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• pp.27-33
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• 2012

Purpose - The article studies aims to construct the center of economy in the upriver area of Chang Jiang, and has realistic significance probing into the contribution of insurance essential factor market to economic development on the contribution role of essential factor market of insurance in financial industry development to economic growth in Chongqing in both aspects of direct and indirect contribution by the way of demonstration analysis. Research data and methodology - The data are from Statistic Yearbook in Chongqing in 1997-2008.The conclusion shows that essential factor market of insurance development falls behind of economic growth in direct aspect; BBD, BLD and FIR could pull economic growth, but ID just restrain economic growth in Chongqing. Results -The estimate coefficient sigh of BDD, BLD, FIR are plus but ID is not, it is to say the increase of bank deposit dump could impel economic growth, which is accord with general thought. Conclusions - At last, the article Having Studied on the contribution role of essential factor market of insurance in financial industry development to economic growth in Chongqing by the way of demonstration analysis.

• 항공우주정책ㆍ법학회지
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• 제1권
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• pp.87-123
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• 1989

The purpose of this thesis is to do a research on suppression of peacetime international terrorism and penal system of terrorists by political and economic means. International terrorism means wanton killing, hostage taking, hijacking, extortion or torture committed or threatened to be comitted against the innocent civilian in peacetime for political motives or purposes provided that international element is involved therein. This research is limited to international terrorism of political purposes in peacetime, especially, hijacking of civil aircraft. Hijacking of civil aircraft include most of international terrorism element in its criminal act and is considered to be typical of international terrorism in view of multinationality of its crews, passengers and transnational borders involved in aircraft hijacking. Civil air transportation of today is a indispensable part of international substructure, as it help connect continuously social cultural and economic network of world community by dealing with massive and swift transportation of passengers and all kinds of goods. Current frequent hijacking of civil aircraft downgrade the safety and trust of air travel by mass slaughter of passengers and massdestruction of goods and endanger indispensable substructure of world community. Considering these facts, aircraft hijacking of today poses the most serious threat and impact on world community. Therefore, among other thing, legal, political, diplomatic and economic sanctions should be imposed on aircraft hijacking. To pursue an effective research on this thesis aircraft hijacking by six Chineses on 5th May, 1983, from mainland China to Seoul, Korea, is chosen as main theme and the Republic of Korea's legal, political and diplomatic dealing and settlement of this hijacking incident along with six hijackers is reviewed to find out legal, political diplomatic means of suppression and solution of international terrorism. Research is focused on Chinese aircraft hijacking, Korea-China diplomatic negotiation, Korea's legal diplomatic handling and settlement of Tak Chang In, mastermind of aircraft hijacking and responses and position of three countries, Korea, China and Taiwan to this case is thoroughly analyzed through reviewing such materials as news reportings and comments of local and international mass media, Korea-China Memorandum, statements of governments of Korea, China and Taiwan, verdicts of courts of Korea, prosecution papers and oral argument by the defendants and lawyers and three antiaircraft hijacking conventions of Hague, Tokyo and Montreal and all the other instruments of international treaties necessary for the research. By using above-mentioned first-hand meterials as yardsticks, legal and political character of Chinese aircraft hijacking is analyzed and reviewed and close cooperation among sovereign states based on spirit of solidarity and strict observance of international treaties such as Hague, Tokyo and Montreal Conventions is suggested as a solution and suppressive means of international terrorism. The most important and indispensable factor in combating terrorism is, not to speak, the decisive and constant resolution and all-out effort of every country and close cooperation among sovereign states based on "international law of cooperation."

• 한국심리학회지 : 문화 및 사회문제
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• 제19권4호
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• pp.529-552
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• 2013

본 연구의 목적은 진보와 보수 집단 간 사회 및 정부에 대한 태도에 차이가 있는지 그리고 특히 진보와 보수를 측정하는 방법에 따라 차이가 있는지 알아보는 것이다. 이를 위해 수도권에 거주하는 20-60대의 성인 533명(남성 249명, 여성 284명)을 대상으로 설문조사를 실시하였다. 연구결과 진보·보수집단 간 연령차와 지역차이는 뚜렷하였으나, 사회와 정부에 대한 전반적인 태도에서는 집단 간 뚜렷한 차이가 없었다. 그러나 특정 정치성향을 띠는 개별 정부를 평가할 때에는 진보와 보수 집단 간의 태도 차이가 매우 뚜렷했다. 즉 진보 성향의 참여정부에 대한 평가는 진보집단이 보수집단에 비해 더 긍정적으로 평가한 반면, 보수적 성향의 실용정부의 평가에서는 그 반대로 나타났다. 이러한 태도의 차이는 정치적 이념 척도를 통한 개념적 측정을 바탕으로 진보와 보수 집단을 나누었을 때보다 자신의 성향에 대한 주관적 판단을 토대로 하거나 선호하는 정당을 토대로 진보와 보수 집단을 나누었을 때 더 뚜렷했다. 마지막으로, 이러한 결과가 갖는 사회적, 학문적 시사점을 고찰하였다.

• 한국정보통신학회논문지
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• 제10권6호
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• pp.1137-1146
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• 2006

본 연구에서는 물류IT기업의 성공요인을 다각도로 조명하기 위해 환경 적요인, 정책적요인, 내부역량요인 등 3가지 측면을 고려하여 물류IT기업의 성공요인 모델을 개발하였으며, 요인분석을 통해 물류IT 기업의 성공요인을 발견하였다. 요인분석 결과 주관적인 성공요인은 아이디어와 능력으로 시장을 창출해서 경쟁자보다 앞선다는 요인, 조직내 관계와 정부지원 등의 조직에 대한 요인 그리고 시장파악과 지역산업화 등의 외부의 환경에 대한 요인이 성공요인으로 나타났다. 내부 역량에 대한 요인분석 결과, 조직 및 인적자원관리체계의 요인, 고객관계와 자원 그리고 경영전략의 경영능력에 대한 요인, 그리고 개발능력, 특성화된 제품, 네트워킹, 지역산업화의 지역산업에 적합한 제품에 대한 요인이라는 3가지 요인이 성공요인으로 나타났다. 기업외적 성공요인에 대한 요인분석 결과는 벤처기업 지원 육성정책, 클러스터 조성정책, 기술개발지원, 전문인력 양성지원과 같은 정책적인 측면의 요인과 세제 및 금융지원, 마케팅지원, 사무실지원(임대) 등과 같은 기업 운영 측면의 요인이 성공요인으로 나타났다.

• 한국철도학회논문집
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• 제10권2호
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• pp.217-223
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• 2007

The purpose of this article is to depict the relationship between the frames of leadership and the dependent variables such as job satisfaction, respect from subordinates, promotion, and effective attainment of unit objectives. To attain this purpose, four types of multiple leadership frame, such as structural, human resources, political, and symbolic frames were surveyed through questionnaire and analyzed by SPSS. The major findings are : 1) In general, the symbolic frame is an important factor having a stronger influence on job satisfaction, respect from subordinates, promotion, and effective attainment of unit objectives. 2) In details, the human resources frame shows a positive effects on job satisfaction and respect; the structural frame on effective attainment of unit objectives; the political frame, to a certain degree, on promotion; and the symbolic frame, especially on respect from subordinates, promotion, and effective attainment of unit objectives.

• 한국컴퓨터정보학회논문지
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• 제20권12호
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• pp.163-168
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• 2015

Empirical studies of superior's ethical leadership on organizational effectiveness of organization member have been done in various fields. However, it is difficult to find the previous research on civil servant in public sector. Therefore, the purpose of this study is to analyse causal relationship of ethical leadership and organizational effectiveness and to suggest theoretical and political implication for enhancing the level of civil servant's organizational citizenship behavior. As the result of analysing the causal relationship of superior's ethical leadership and organizational citizenship behavior, the factor of organizational effectiveness as the public attitude, this study shows that normative behavior, communication, reinforcement, and right decision-making have significant effect on organizational citizenship behavior. Based on these results, this study suggested theoretical and political implication and the limitations of study.

• 한국철도학회:학술대회논문집
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• 한국철도학회 2006년도 추계학술대회 논문집
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• pp.981-989
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• 2006

The purpose of this article is to depict the relationship between the frames of leadership and the dependent variables such as job satisfaction, respect from subordinates, promotion, and effective attainment of unit objectives. To attain this purpose, for types of multiple leadership frames, such as structural, human resources, political, and symbolic frames were surveyed through questionnaire and analyzed by SPSS. The major findings are : 1) In general, the symbolic frame is an important factor having a stronger influence on job satisfaction, respect from subordinates, promotion, and effective attainment of unit objectives. 2) In details, the human resources frame shows a positive effects on job satisfaction and respect; the structural frame on effective attainment of unit objectives; the political frame, to a certain degree, on promotion; and the symbolic frame, especially on respect from subordinates, promotion, and effective attainment of unit objectives.