• Journal of Information Science Theory and Practice
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• v.11 no.4
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• pp.90-108
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• 2023

The purpose of this study is to investigate how uses and gratifications motivations increase social media stickiness, with a special focus on media engagement as a key mediator. Data were gathered via a survey questionnaire from Bangladeshi Z Generation social media users, which was quantitative in nature. For the analysis of 258 survey samples, structural equation modeling methodology was used. The results show that social media engagement and social media stickiness are positively impacted by uses and gratifications motivations such as social interaction, information, convenience, and entertainment. The study also found evidence of a relationship between uses and gratification motivations and social media stickiness, which is also mediated by emotional attachment. Understanding the motivations and gratifications sought by Z Generation users on social media platforms can help design strategies to enhance engagement and loyalty, ultimately leading to improved user retention and platform success. By identifying and addressing the specific needs and desires of the Z Generation, social media platforms can tailor their features, content, and user experiences to foster a stronger sense of connection and satisfaction, resulting in increased user engagement and prolonged usage.

• Korea Trade Review
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• v.46 no.2
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• pp.263-280
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• 2021

With the advent of the era of the 4th Industrial Revolution, various support policies and programs are being introduced as the promotion of startups related to the 4th industry is promoted as a core policy of the government. Based on major technologies such as Artificial Intelligence(AI), Big Data, Internet of Things(IoT), Blockchain, and Automation leading the 4th industrial revolution, logistics and distribution companies are expanding the range of markets and services provided. The purpose of this study is to examine the current status of startups in the logistics field based on major technologies of the 4th Industrial Revolution, which are rapidly growing at home and abroad, and suggest implications for revitalizing logistics startups through a policy demand survey. As a result of the study, in order to foster domestic logistics startups, we propose policy support for integration of logistics startups, integrated management of information, provision of physical space, network platform, and practical education and mentoring.

• Fourth Industrial Review
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• v.4 no.1
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• pp.1-9
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• 2024

Purpose: Education is the part of a fundamental human right across the world. In recent years, the trend of virtual education has increased tremendously. The paper aims to find the impact of adoption, accessibility, interactions, knowledge, and satisfaction on the success of transformation towards virtual education. Research design, data and methodology: Primary data has been gathered through the use of responses from students taking admission in virtual higher education to standardized questionnaires. Of the 250, only 122 were considered complete and have been used in further studies. Convinced random sampling method has been used. The results were evaluated using the Likert Five-Point Scale. For applying these statistical tools software SmartPLS and SPSS 19 have been used. The fitness of the model has been re-checked through an Artificial Neural Network (ANN). Result: Results derived that adoption, accessibility, and interactions have a significant impact on knowledge, knowledge influences satisfaction level and satisfaction have a meaningful impact on the success of transformation towards virtual education. Conclusion: It can be concluded that virtual education has the potential to change the future of the education system and its potential in India. The highest importance is due to satisfaction (100%), adoption (98.7%), knowledge (91.4%), accessibility (62%), and interaction (29.2%).

• Journal of KIBIM
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• v.13 no.4
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• pp.74-84
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• 2023

Modern construction projects have stakeholders from various construction fields, highlighting the importance of efficient information sharing and collaboration. The expanding scope of Building Information Modeling (BIM), particularly in the domestic construction sector, necessitates a Common Data Environment (CDE). However, applying foreign commercial CDE solutions within the domestic context is challenging due to the difficulty of aligning them with the unique organizational structures and characteristics prevalent in the country. Furthermore, the information review and approval processes specified by ISO 19650 often fail to harmonize adequately with the domestic design procedures, limiting the full utilization of CDE advantages. This study endeavors to develop a Korean CDE collaborative platform based on ISO 19650, with a focus on adapting workflows and information container systems to the domestic context. Building upon the requirements of ISO 19650-based CDE workflows and information containers, this research involves an in-depth analysis of information generation, sharing, review, and approval processes within domestic design organizations, offering tailored CDE workflows and information container systems that align with the specific needs of the Korean construction industry.

• Human Ecology Research
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• v.62 no.1
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• pp.1-13
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• 2024

This study analyzed the current operational status, business continuity, and business continuity strategies of 11 Soho fashion shopping malls through a longitudinal case study (2019/2020 and 2022/2023). The aim was to determine how Soho fashion shopping malls are continuing their business having been successfully established in the fiercely competitive current online fashion market. Regarding changes in shopping mall operation status, all cases displayed changes in items, distribution channels, marketing channels, core values, and profit structures. After establishing the businesses, a crisis arose due to the COVID-19 pandemic, leading to difficulties in creating new customers. Moreover, there was excessive business expansion, resulting in saturation of the online platform store market. This meant companies were experiencing reduced sales (5) or difficulties in maintaining their business (3). However, there were differences in the direction of overcoming the crisis and continuing or converting the business. These revealed that to continue the business after successful establishment of an online fashion shopping mall, it is essential to have the expertise of entrepreneurs, work performance, and marketing ability, as well as differentiation capabilities such as product power and management strategy and core competitiveness that provides a relative advantage over other shopping malls. Customized government support at the level of the start-up ecosystem is also essential for the survival and business continuity of a SOHO online fashion shopping mall with poor human and material resources.

• Asia pacific journal of information systems
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• v.32 no.2
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• pp.327-353
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• 2022

With the development of technology and media and the pursuit of non-face-to-face due to the corona pandemic, the influence of live commerce, a real-time streaming shopping channel, is growing. Starting from China, the popularity of live commerce is growing all over the world, and it has become an interesting topic among many practitioners and researchers. However, compared to its popularity, there are few studies on live commerce. Therefore, we build a theoretical model in terms of IT affordance such as visibility, guidance shopping, trading, and meta-voicing and investigate how live commerce affects engagement with customers. We empirically measure 428 individuals who have used live commerce using survey data. In addition, we conduct four types of scenario experiments on whether social cues on exposures of other consumers, influence customer engagement. Our results show that trading affordance has the most significant effect. This shows that the live commerce platform may want to devise a program that helps make payment easier for users who prefer a quick and simple process. Our study contributes to the literature by presenting the importance of IT affordance for live commerce.

• Asia pacific journal of information systems
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• v.32 no.3
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• pp.684-705
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• 2022

A new trend has been emerging in recent years, with video game live streaming becoming a meeting ground for gamers, as well as a marketing strategy for game developers. In line with this trend, the emergence of the "Let's Play" culture has significantly changed the manner in which people enjoyed video games. In order to academically explore this new experience, this study seeks to answer the following research questions: (1) Does engaging in video game streaming offer the same feeling as playing the game? (2) If so, what are the factors that affect the feeling of telepresence from viewers' perspective? and (3) How does the feeling of telepresence affect viewers' learning experience of the streamed game? We generated and empirically tested a comprehensive research model based on the telepresence and consumer learning theories. The research findings revealed that the authenticity and pleasantness of the streamer and the interaction of viewers positively affect telepresence, which in turn is positively associated with the gained knowledge and a positive attitude toward the streamed game. Based on the research findings, various practical implications are discussed for game developers as well as platform providers.

• Journal of the Korean Society of Systems Engineering
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• v.20 no.spc1
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• pp.97-107
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• 2024

Efforts to respond to climate change are being made in various ways around the world, and in the energy field, continuous research and pilot projects are underway through new and renewable energy, efficient power grid management, and power grid services. Systems are in place to realize these efforts, and the systems created allow for better effectiveness. When implementing a system, systems engineering methodology helps design a more systematic system and can provide verification accuracy and uniformity through intuitive connectivity. In this paper, the original requirements of the power grid stabilization system and the architecture of the system's essential constraints are constructed as a conceptual model and the boundaries and flows between components are defined. By utilizing distributed resources such as EV(Electric Vehicle) and ESS(Energy Storage System) in the power service platform system, we plan to design and build a next-generation power service system that can participate in the power stabilization market and implement a system necessary to respond to climate change in the future.

• Corrosion Science and Technology
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• v.23 no.2
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• pp.131-138
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• 2024

This paper introduces Primetals Technologies' Through-Process Optimization (TPO) Services and Through-Process Quality Control (TPQC) System, which integrate domain knowledge, software, and automation expertise to assist steel producers in achieving operational excellence. TPQC collects high-resolution process and product data from the entire production route, providing visualizations and facilitating quality assurance. It also enables the application of artificial intelligence techniques to optimize processes, accelerate steel grade development, and enhance product quality. The main objective of TPO is to grow and digitize operational know-how, increase profitability, and better meet customer needs. The paper describes the contribution of these systems to achieving operational excellence, with a focus on quality assurance. Transparent and traceable production data is used for manual and automatic quality evaluation, resulting in product quality status and guiding the product disposition process. Deviation management is supported by rule-based and AI-based assistants, along with monitoring, alarming, and reporting functions ensuring early recognition of deviations. Embedded root cause proposals and their corrective and compensatory actions facilitate decision support to maintain product quality. Quality indicators and predictive quality models further enhance the efficiency of the quality assurance process. Utilizing the quality assurance software package, TPQC acts as a "one-truth" platform for product quality key players.

• The Journal of Industrial Distribution & Business
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• v.15 no.4
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• pp.11-18
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• 2024

Purpose: The primary purpose of this research is to investigate the multidisciplinary effect of food delivery apps (FDAs) in urban hotels in the wake of the lockdown due to Covid-19 pandemic. Specifically, the study aims: To explore and scrutinize the primary shifts in customer behavior and preferences in modern urban hotels, and to explore and scrutinize the primary shifts in customer behavior and preferences in modern urban hotels. Research design, data and methodology: This study conducted a systematic literature review to gather evidence of the FDA's effect on customer behavior and the hospitality industry during the Covid-19 pandemic. Complying with the PRISMA (Preferred Reporting Items for Systematic Reviews and Meta-Analyses) principles guarantees a structured and transparent method to search the literature and its analysis. Results: The result based on the systematic review has indicated that the booming business of food delivery at home companies and changing consumer tastes prove the FDA's growing circuit in the hotel industry, thus demonstrating their ability and power to adapt to changing trends. Conclusions: Therefore, this study concludes that using FDA's platform, future hospitality managers have to focus on agility in operations, innovation, and technology integration to keep up with changing consumer trends and market conditions.