• Title/Summary/Keyword: Place Location

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The Effect of Location of Waiting Place on Consumers' Perceived Waiting Time in a Family Restaurant (레스토랑의 대기 장소의 위치가 고객의 대기시간 지각에 미치는 영향)

  • PARK, Eun-Young
    • Journal of Distribution Science
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    • v.17 no.6
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    • pp.77-84
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    • 2019
  • Purpose - Although an extensive body of research in psychology and marketing focuses on perceived waiting time, no research has examined the effect of the location of the waiting place on perceived waiting time. In particular, this study suggests that customers who are waiting in a restaurant may have different perceived waiting time depending on whether they are in close proximity to the service area (e.g., dining area) or farther from it. In particular, the author examines how and why the location of the waiting place affects the perceived waiting time of the consumer and reveals the mental simulation as its psychological mechanism. Research design, data, and methodology - This study conducted field surveys with customers waiting in real restaurants. Eighty-eight people participated under two conditions: a restaurant with a waiting place near the dining area and a restaurant with a waiting place far from the dining area. Participants responded to questions about perceived waiting time (the dependent variable), mental simulation (the mediator), and demographic variables. To verify the hypothesis, ANOVA and bootstrapping analysis were performed. Results - The major results from the field study are as follows. First, participants perceived wait time differently depending on the location of the restaurant's waiting place: participants in the restaurant with a waiting place close to the dining area perceived significantly shorter waiting times. Second, the effect of the location of the waiting place on the perceived waiting time was mediated by mental simulation: the closer the wait location is to the dining area, the more imagination the customer exercises about the meal, which in turn distracts attention from time flow and shortens the perceived wait time. Conclusion - This study has a theoretical implication in that it extends research on perceived waiting time as the first study of how and why the location of a waiting place affects a customer's perceived waiting time. It has a practical implication that can be used as a marketing tactics to improve the image of the service provider by changing the location of the waiting place.

The Effects of Consumers' Perceived Privacy Control on Perceived Privacy Risk in Location-Based Services

  • Lee, Joohee;Kim, Songmi;Kim, Wonjoon
    • International Journal of Contents
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    • v.13 no.1
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    • pp.22-30
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    • 2017
  • The diffusion of advanced mobile technology has introduced new types of personal information or 'location data'. These new data mean new opportunities for businesses, such as location-based services (LBS), but have resulted in new consumer anxieties regarding disclosure of personal information. This study examines the effects of the consumers' perceived control over "time-andplace" information in location-aware services on their perceived privacy risk. A total of 270 respondents participated in this study. Conditions of perceived privacy control were operationalized over time-and-place information, in a $2{\times}2$ factorial design. Results indicate that the perceived control over time-and-place personal information is a significant predictor of perceived risk, and control assurances over time-and-place information enhances the perception of control, thus alleviating the perceived risk. In addition, the effect is much more significant when time and place were combined.

pLog: User Generated Media for Personal LBS

  • Kaji, Hideki;Arikawa, Masatoshi
    • Journal of Korea Spatial Information System Society
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    • v.11 no.2
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    • pp.54-62
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    • 2009
  • This paper proposes a framework for personal location based services with personal life content, for example diaries, schedules and to-do lists. A lot of Internet users are recording their personal experiences and knowledge as text and other digital media on the network. Our proposed tool provides users with an environment to store personal records with related place attributes, and to retrieve these personal records at the right place. There are two applications on this tool, a place-enhanced blog and a LBS client on a mobile phone. The place enhanced blog provides users with blog interfaces for inputting place information. The place rem inder is a browser for spatial data on the place enhanced blog. Users can generate place information by writing personal records on their blog. Furthermore, using the LBS client, other users can retrieve personal records at the appropriate spots.

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Assessing the Maturity of Central Place Using Focal Location Quotients (포칼 입지계수를 이용한 중심지 성숙도 평가)

  • Lee, Byoungkil
    • Journal of the Korean Society of Surveying, Geodesy, Photogrammetry and Cartography
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    • v.31 no.3
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    • pp.221-228
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    • 2013
  • In areas such as trade area analysis and urban planning, the maturity assessment of central places is important information to be taken into account for rational decision-making. In this study, 3 business areas, typical retail businesses (retail, personal service, food and beverage), are extracted from year 2004 and 2009 phone books, and centrality index and location quotients for 3 business areas are calculated. Using these outputs growth, declination, and maturation of central places are figured out, then comparing and analyzing these results assessment method for central places is proposed. As a result, it is known that the maturity of central place, such as growing, declining, and maturing, can be assessed by comparing the location quotients of 3 retail business areas. In growing central place, location quotient of food and beverage business is much higher than others, and in maturing central place, that of retail business is much higher than others. Assessment results of central places are very useful, as an important index, to determine branch opening or select business area, in trade area analysis.

Case Study forthe Conceptualization of Location Knowledge (위치 지식의 개념화를 위한 사례 연구)

  • Kee, Keun-Doh
    • Journal of The Geomorphological Association of Korea
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    • v.24 no.3
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    • pp.133-147
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    • 2017
  • This study investigated the cases of relative location, especially focused on the geomorphological situation, for the conceptualization of the location knowledge. In order to perform this study, first of all, I approached meaning of location. In this study I used the terms 'site' and 'situation'. 'Site' as used here means the location of a given place with its local internal features or resources. 'Situation' refers to the location of place as related to other places. As to location, no place exists in isolation. Therefore, it is necessary to look beyond the internal nature of the area itself to perceive its external relations with other areas. The examples of geomorphological situation were focused on the scale linkage of the examples, the interaction between elements of earth surface processes, and the method of comparative region. The regions of examples were the landscape of Mt. Hymalaya to Bengal deep sea fan, the climatical difference of continental east and west, the landscape of Mt. Geum & Sangju beach, the landscape of the south and north face of Mt. Mai., Hamjibaakgol asymmetrical valley, and the landscape of inland sea and outer sea type island.

Place Recognition Method Using Quad Vocabulary Tree (쿼드 어휘 트리를 이용한 장소 인식 방법)

  • Park, Seoyeong;Hong, Hyunki
    • Journal of Broadcast Engineering
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    • v.21 no.4
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    • pp.569-577
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    • 2016
  • Place recognition for LBS (Location Based Service) has been one of the important techniques for user-oriented service. FLANN (Fast Library for performing Approximate Nearest Neighbor) of place recognition with image features is fast, but it is affected much by environmental condition such as occlusions. This paper presents a place recognition method using quad vocabulary tree with SURF (Speeded Up Robust Features). In learning stage, an image is represented with spatial pyramid of three levels and vocabulary trees of their sub-regions are constructed. Query image is matched with the learned vocabulary trees in each level. The proposed method measures homography error of the matched features. By considering the number of inliers in sub-region, we can improve place recognition performance.

The Distribution of Place Name 'Dumo' and Location of Settlements (두모계 지명의 분포와 취락입지)

  • Na, Yoojin
    • Journal of the Korean Geographical Society
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    • v.47 no.6
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    • pp.884-898
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    • 2012
  • Place names represent a lot of information about the region and the life of the local residents. In particular, old geographical names have more spatial informations than recent place names. This paper tried to analyze the distribution and characteristic of 'Dumo' which is one of the ancient place names and was studied by Nam youngwoo in 1996 for the first time. After considering the etymology and phonological structure of 'Dumo', the name 'Dumo' included the geographic conditions related to a mountain and river in itself. The total number of place names in the line of 'Dumo' which were collected by the author were 417 and they were distributed evenly on the Korean Peninsula. 85% of them were used for the human place names and 73% of the human place names were served as settlement names standing for a village or an administrative district. Thus the author analyzed the location and diffusion of 220 of settlement names in depth. As a result, villages named in the line of 'Dumo' preferred southern or eastern exposure and located in front of a mountain and around a river. After a village name 'Dumo' was set up, it produces other similar names in the line of 'Dumo' near the village so most place names of 'Dumo' were found with several names of 'Dumo' not alone.

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A Study on the Location and Spatial Characteristics of Gwangju Folly (광주폴리의 입지 및 공간적 특성에 관한 조사 연구)

  • Park, Yong-Kwan;Kim, Yun-Hag
    • Journal of the Korean Institute of Rural Architecture
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    • v.14 no.3
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    • pp.51-60
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    • 2012
  • Gwangju Metropolitan City has implemented a creative regeneration project of Gwangju Folly in the site of Gwangju-eup Fortress as part of the Gwangju Design Biennale by inviting well-known international architects. This study examined and analyzed the characteristics of location, place, and space through actual survey. The results were as follows. Gwangju Folly were mainly located at the four gates and corners of Gwangju-eup Fortress, main entrances of Asia Culture Complex, and historical places where the May 18 Democratization Movement occurred. The common place of Gwangju Folly was a footpath and common location types were the full location of footpath width and the partial location of footpath width. For the spatial types of Gwangju Folly, the practical type which people can stay was the most common(2/3). In the partial location of footpath width, the type which people take a rest and look out over the surroundings accounted for a half. In the full location of footpath width, the gate type which people pass accounted for 2/5. However, as footpath width was minimum for walking, both partial and full occupation types were narrow in place. It influenced the image of Gwangju Folly. Gwangju Folly did not play as a figure and show architects' intentions clearly because of their narrow locations. Therefore, it is very necessary to make a plan to maintain places so that Gwangju Folly do not have a cramped image and architects' intentions become clear with citizens' cultural competence. Also, urban property which creates the identity and attraction of Gwangju continuously should be settled down through helping citizens recognize the intention and value of artistic works.

Design of Deep Learning-based Location information technology for Place image collecting

  • Jang, Jin-wook
    • Journal of the Korea Society of Computer and Information
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    • v.25 no.9
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    • pp.31-36
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    • 2020
  • This research study designed a location image collecting technology. It provides the exact location information of an image which is not given in the photo to the user. Deep learning technology analysis and collects the images. The purpose of this service system is to provide the exact place name, location and the various information of the place such as nearby recommended attractions when the user upload the image photo to the service system. Suggested system has a deep learning model that has a size of 25.3MB, and the model repeats the learning process 50 times with a total of 15,266 data, performing 93.75% of the final accuracy. This system can also be linked with various services potentially for further development.

Design and Implementation of Location Recommending Services using Personal Emotional Information based on Collaborative Filtering (개인 감성정보를 이용한 협업 필터링 기반 장소 추천 서비스 설계 및 구현)

  • Byun, Jeong;Kim, Dong Keun
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.20 no.8
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    • pp.1407-1414
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    • 2016
  • In this study, we develop that Location Recommending System using personal emotion information based on Collaborative Filtering. Previous Location Recommending System recommended a place visited by the user of the rating or the pattern of location for the user place. These systems are not high user satisfaction because that dose not consider the user status or have not objectively the information. Using user's personal emotion information to recommend a high-affinity users who have visited the place felt similar emotions objectively can improve user satisfaction with the place. In this study, a user using a mobile application directly register the recognized emotion information using the current position and bio-signal, and using the registered information measuring the similarity of user with a similarity emotion, predicts a preference for the place it is recommended to emotional place. The system consists of a user interface, a database, a recommendation module.