• Title/Summary/Keyword: Place Experience

검색결과 978건 처리시간 0.025초

여성패션 체험마케팅이 장기적 관계지향성에 미치는 효과 연구 -중.노년층 여성을 중심으로- (A Study of Effects on Long-Term Relationship Orientation of Women's Experiential Fashion Marketing -Focused on Middle.Old Aged Women-)

  • 서은경;이선재
    • 복식
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    • 제58권3호
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    • pp.34-48
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    • 2008
  • Modern fashion market is being developed by emotional values rather than rational idea of customers. Experiential marketing is an effective marketing strategy for fashion marketplace because customers tend to consider fashion shopping as an enjoyable experience. Among the fashion markets, the fashion stores for middle.old aged women that have various points of contacts could be appropriate place where emotional and relational marketing strategies would be applied to. The effects of the procedure "emotional and relational experience$\rightarrow$commitments$\rightarrow$long-term relationship orientation" that fashion customers are experiencing, by forming a path model, two types of experiential effects from emotion and relation were examined. It was found that fashion emotional and relational experiences were important factors because these factors affected a long-term relationship orientation. The findings of the study provide marketing strategy that enables to promote a consistent relationship between fashion stores and customers. Furthermore, this study will contribute to the criteria for segmentation of middle and old aged women's fashion market who have own desire for fashion emotional and relational experience.

임상간호사의 감정노동 경험 (Clinical Nurses' Experience of Emotional Labor)

  • 염영희;이현숙;손희숙
    • 임상간호연구
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    • 제22권3호
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    • pp.314-326
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    • 2016
  • Purpose: The purpose of this study was to understand the experience of emotional labor of clinical nurses in medical institutes. Methods: A total of 26 nurses from 11 hospitals participated in the study. Six focus groups were organized and 4 to 5 nurses took part in each group. The compositional factors of groups included clinical experience, age, gender, work place and position. Data collection was conducted through focus group interview and it was proceeded by the time of data saturation. In this qualitative study, content analysis was conducted. Results: Five themes, 14 categories, and 33 subcategories, were emerged. The themes were 'Restrain themselves', 'Communion to the patients', 'Working environment provoking emotional tension', 'Respond to emotional events', 'Recovery of emotional energy'. Conclusion: Results indicated that surface acting of emotional labor such as, repression of personal desire and presenting the emotions that the organization ask nurse to express was related to psychosomatic symptoms, depression, burnout, poor job performance, increased mistakes, and low job satisfaction which eventually leads to nurses' turnover. In order to reduce negative influence of emotional labor, it is necessary to build positive organizational culture, to provide support from managers and co-workers. It is also important to improve work environment in order to do more deep acting since sharing emotions with patients can reduce the negative influence of emotional labor.

샤넬 컬렉션에 나타난 인터미디어와 패션쇼의 관계적 특성 (Relationship characteristics of intermedia and fashion show in the Chanel collection)

  • 이슬아;이연희
    • 복식문화연구
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    • 제24권3호
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    • pp.367-384
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    • 2016
  • The aim of this paper is to examine relationship characteristics and the relevance there of in the context of the Chanel collection, between the contemporary fashion show viewed from the artistic side and intermedia on interaction. This study analyzed the relationship characteristics between intermedia and fashion shows by focusing on Chanel fashion shows from 2010 S/S to 2016 F/W as actual case. The results are as follow: First, participational accessibility indicates the experience of a designer and audience in active participation changing into passive participation. Second, audience immersion is represented by the perception of being involved by the audience in the place and acting. Third, conceptual symbolism is sending of messages through the designer's concept manifesting in the specific features of the design. Finally, expandability of media explains trans-boundaries in experimental attempts. It concludes that fashion show is a space where the audience can have visual as well as new knowledge and experience through multi-sensory channels. The Chanel collection which is considered a huge art project at the fashion show, showed a relationship between philosophy and the direction through season concepts and brands. The Chanel collection has brought a new experience through the convergence of communications and cultural media, such as music and art according to traditional brand image.

임상간호사가 경험한 긍정적인 간호조직문화 (Clinical Nurses' Experience of Positive Organizational Culture)

  • 염영희;노상미;김경희
    • 간호행정학회지
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    • 제20권5호
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    • pp.469-480
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    • 2014
  • Purpose: This study was conducted to explore clinical nurses' experience of positive organizational culture in order to provide data for effective strategies of acquisition and retention of competent nurses. Methods: In this qualitative study, interviews with four focus groups of four to six nurses, 19 in total, were held. Compositional factors in groups included clinical experience, age, work place, and position. Interviews proceeded until data were saturated. Results: Fifteen sub-themes, categorized into six themes, emerged. Positive organizational culture themes included "Helping nurses to be organization members", "Allowing nurses to communicate with one another", "Helping nurses take an initiative to lead organization", "Having competent leader take charge of organization", "Enabling nurses to achieve organizational changes", and "Leading nurses to accomplish organizational performance." Conclusion: Results indicate that positive organizational culture is related to increases in occupational satisfaction and decreases in turnover through supportive organizational culture which makes it possible to reinvest expenses required for training new members to promoting quality growth in the organization and the prestige of professional nurses. In order to improve occupational satisfaction and sustained growth in nurses, it is necessary to provide nurses with positive work environments and require members to make active efforts leading to strategic changes.

Examining the Quality of Life Related to Fall Experience in Chronic Stroke Patients

  • Lee, Ju-Hwan;Park, Shin-Jun
    • 대한물리의학회지
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    • 제11권3호
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    • pp.73-80
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    • 2016
  • PURPOSE: The purpose of this study was to investigate the quality of life related to fall experiences in chronic stroke patients. METHODS: This cross-sectional study included 117 patients with stroke from 3 hospitals in D metropolitan city. General characteristics, including fall experiences and quality of life, were assessed through a face-to-face interviews conducted in a quiet place using a questionnaire. Measurement of quality of life in stroke patients was conducted using the Korean Stroke Specific Quality of Life Scale (SS-QOL). To identify the SS-QOL items related to fall experiences, the items of the SS-QOL were considered as independent variables, and the variables that were significantly different according to fall experiences were identified using a univariate analysis. A binary logistic regression was then performed using fall experiences as the independent variable. RESULTS: According to the univariate analysis, self help activities, social role, and upper extremity function were significantly lower in the fall group than that in the non-fall group (p<.05). The findings of the binary logistic regression confirmed that social roles and upper extremity function were the SS-QOL items that were related to fall experience in chronic stroke patients. CONCLUSION: These findings suggest that social roles and upper extremity function may be risk factors for fall experience in patients with chronic stroke.

노인의료복지시설 간호사의 노인에 대한 지식 및 태도 조사 (Nurses' Knowledge and Attitude toward the Elderly in Care Facilities for Old People)

  • 박혜욱;조복희
    • 가정간호학회지
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    • 제17권1호
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    • pp.36-44
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    • 2010
  • Purpose: The purpose of this study was to examine nurses' knowledge and attitude toward the elderly in medical welfare facilities for old people and identify the predictors of nurses's knowledge and attitude toward the elderly. Methods: The data were collected from 110 nurses by means of structured questionnaires. The structure survey was conducted to get the data from 83 medical welfare facilities for old people in Gwangju, Jeonnam and Jeonbuk provinces from December 15, 2006 to February 5, 2007. The collected data was analyzed with SPSS WIN 12.0, which uses descriptive statistics, t-test, ANOVA, Scheffe test and Pearson's correlation coefficient. Results: The average knowledge score was $8.13{\pm}2.65$ out of 20. The average attitude score was $87.62{\pm}13.74$ out of 140. This score was classified as a neutral range. Respondents statistically showed significant differences in their knowledge of the elderly on their co-living experience and co-living period. Respondents statistically showed significant differences in their attitude of the elderly on their age, religion, work experience, work place and significant co-living experience. Conclusion: Nurses' knowledge and attitude toward the elderly were not significantly correlated.

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온라인게임경험과 사회적 효능감에 관한 연구 (A Study on Online Game Experience and Social Self-efficacy)

  • 장예빛;박수호;유승호
    • 한국게임학회 논문지
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    • 제8권2호
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    • pp.97-105
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    • 2008
  • 본 연구는 사회적 자기효능감이라는 교육심리학적 개념을 이용해 게임의 효과성을 검토하였다. 온라인게임 이용자들은 MMORPG를 통해 게임 내에서 타인과 소통하고 사회적 관계를 맺으며 다양한 경험을 쌓아나간다. 이러한 맥락에서 온라인게임은 일상의 확장이자 또 하나의 사회활동이 이루어지는 장소라 볼 수 있다. 본 연구에서는 온라인게임 이용 경험이 사회적 효능감에 어떠한 영향을 미치는지를 회귀분석을 통해 살펴보았다. 연구결과 온라인게임이용 빈도가 높은 집단일수록 사회적 효능감에 긍정적인 영향을 미치고 있는 것으로 나타났다. 따라서 향후 무조건적인 게임이용에 대한 제한이나 우려보다는 게임이용에 따른 긍정적인 효과를 강화할 수 있는 구체적인 연구와 심도 있는 논의가 필요할 것이다.

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Lived Experience among Patients Newly Diagnosed with Lung Adenocarcinoma Stage IV within One Year

  • Shih, Whei-Mei Jean;Hsu, Hsiu-Chin;Jiang, Ru-Shang;Lin, Mei-Hsiang
    • Asian Pacific Journal of Cancer Prevention
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    • 제16권15호
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    • pp.6633-6638
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    • 2015
  • Background: lung cancer (LC) is the fifth of the 10 leading causes of death in the world. LC is in first place for cancer-related mortality for both males and females in Taiwan. It is one of the most difficult cancers to treat and is often diagnosed at a late stage. Patients with stage IV are often unprepared for the diagnosis. Materials and Methods: To explore lived experience among patients newly diagnosed with lung adenocarcinoma stage IV within one year. Results: Twelve participants were recruited in this study. Content analysis of the interviews revealed four themes: (1) emotional roller coaster, (2) trying to find out causes, (3) adjusting my lifestyle, and (4) cancer fighter. Conclusions: This study provides new insight into the experiences of lung cancer patients y with newly diagnosed lung adenocarcinoma stage 4. These results will inform future supportive care service development and intervention research for patients with advanced stage cancer.

Comparison on the High School Girls' Purchasing Pattern of Fashion Products at Online and Offline Markets

  • Min, Hye-Kyung;Hwang, Choon-Sup
    • 패션비즈니스
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    • 제12권6호
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    • pp.124-137
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    • 2008
  • The present study was implemented to understand high school girls' buying patterns of fashion products at online and offline shopping malls; and to obtain the information needed for the development of online and offline mall marketing strategies that are differentiated from each other. The study was conducted through a descriptive survey method using questionnaires. The sample consisted of 242 girls from four high schools located in Seoul. Descriptive statistics, cross-tabulation and a paired t-test were used for the analysis of the data. Results are as follows: First, most of the high school girls (82.2%) had experience of purchasing fashion products at online shopping malls. And, those who have purchasing experience at online shopping malls, compared to those who do not have such purchasing experience, showed a higher purchasing intension at online shopping malls. Second, both the degree of pre-purchase searching and ongoing searching was higher in online shopping than in offline shopping. Third, the quality of material, place produced, brand name, and store atmosphere/type were considered more in offline shopping than in online shopping. Shopping convenience and information service about the products were considered more in online shopping than in offline shopping. Fourth, the purchasing frequency of underwear and hair accessaries was higher at offline stores than online shopping malls, but the purchasing frequency of bags was higher in online stores than offline stores. When the differences between the purchasing patterns at online shopping malls and offline stores are considered carefully, marketing activities would be more effective.

자연에 대한 미적 인식과 환경미학 (The Aesthetic Cognition of Nature and the Environmental Aesthetics)

  • 김광명
    • 조형예술학연구
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    • 제13권1호
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    • pp.11-21
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    • 2008
  • It seems to be difficult to bridge between human and nature. All depictions of nature are not necessarily reflections of reality. Thoughts are projected into nature, then nature will reflect us. The world is composed of natural and cultural environment. There are differences between depiction of nature based on correspondence and construction of world. Environmental aesthetics is an emerging field of study that focuses on nature's aesthetic value as well as on its ethical and environmental implications. Allen Carlson, a pioneer in environmental aesthetics, provides challenges as well as a wealth of resources for those who would appropriate his ideas in the service of environmental protection. Carlson's positive aesthetics, his focus on the functionality of human environments, and his integration of aesthetics and ethics have great import for those seeking to use aesthetics to assist in addressing environmental controversies. Environmental ethics would benefit from taking environmental aesthetics more seriously. Environmental aesthetics is an emerging discipline that explores the meaning and influence of environmental perception and experience on human life. Arguing for the idea that environment is not merely a setting for people but fully integrated and continuous with us, Arnold Berleant explores the aesthetic dimensions of the human-environment continuum in both theoretical terms and concrete situations. Aesthetic experience is always contextual. The aesthetic aspect of any human habitat is an essential part of its desirability. The aesthetic perception of environment shows us the reciprocity that constitutes both person and place. The genuine beauty lies in the coexistence and harmony with natural environment.

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