• Human Ecology Research
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• 제52권4호
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• pp.383-394
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• 2014

The purpose of this study is to analyze the expression types and aesthetic meanings of fashion photographs adopting parody storytelling. The expressions of parody storytelling in advertising into the following five 5 types: parody of literature, movies, TV programs, art, and social issues. Therefore, in this study, we analyzed fashion photographs adopting parody storytelling from literature, movies, TV programs, art, and social issues, in fashion magazines. The meanings of fashion photographs adopting parody storytelling are as follows: First, the photographs adopting parody storytelling create new meanings with respect to a changeable narrative by transforming the original. Second, the humor of deviation comes from fun and interest generated the play of intent transformation and reconstruction of the original. Third, the photographs adopting parody storytelling of social issues suggest current messages. There is a growing tendency toward the value and the meanings of storytelling, and the various contents that have become the motive of the parody have important meanings. In particular, the analysis of expression methods and meanings of storytelling will contribute to raising the brand image through an effective fashion photographs project strategy. A story can be used as a source of inspiration and can contribute various ideas for a fashion photo-shoot and for fashion marketing.

• 복식
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• 제51권4호
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• pp.141-163
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• 2001

This study was to analyse the meanings of the appropriation inherited in the modern costumes from the latter of the 20th century to the present. According to the dictionary, the meanings of a word. "appropriation" is to steal something, used in order to avoid saying this directly. The sorts of the appropriation represented in the works of Art was as follow : First. the reconstruction by the imitation of the works of a great master or partly induction of the works of a great master Second, the introduction by the history, modern art, the image of popular culture Third, the imitation by the works of photograph, etc The appropriation in the modern costumes could be distinguished as two facts : First, the appropriation of the image of popular culture, 1) the way by the induction of popular factors of the extremely routine, commonplace character 2) the way by the citation of critical sentence of society, complaint message of the situation of times. Second, the reinterpretation of the past works : 1) the way by the reinterpretation of a great artist′s works, or popular works. In accordance with its change of a standard of value of the beauty, the products of modern culture, called the artificial second image, that is, popular factor, ready made factor, a signboard, a trademark etc, was appropriated in modern costumes and was reinterpreted by the works of fashion designer′s empathy. We can say that the modern costumes is not only the products of creative, original action of fashion designers but also the mirror of times, having relationship with society.

• 대한가정학회지
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• 제28권2호
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• pp.1-14
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• 1990

The purpose of this paper was to examine the relationship between Surrealism and Schiaparelli's fashion design in the 1930s. Surrealism, derived from Dadaism, was based on Freud's analysis of dream imagery and human sexual behavior. Its style was characterized by the partial figure and the dislocation of body part, and the placement of the figure and its part in unanticipated settings. The objective of Surrealism was to exploit the unconsciousness and the interpretation of the body became an abiding. Surrealists were interested in the nature of clothing and in the specific characteristic of fashion, so, they moved into the world of fashion; fashion advertising window display and fashion photograph. The fantasy of Surrealism stimulated Schiaparelli to use wit and shock tactics, bold and unusual combination of colors, striking embroideries with crazy themes like circus and astrology. The character of her clothes was boldness and chic. She created humorous trompe-l'oel sweater, leg of mutton sleeve, tweed evening suit, shocking pink, peculiar accessories such as hats and buttons. She collaborated with many artists like Dali, Cocteau and Berard, and drew on all the latest artistic trends into the fashion arena from Cubism and African Art to Surrealism. Her Surrelist dress provided a play of illusions and affected today;s avant-grade style.

• 복식
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• 제61권9호
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• pp.50-59
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• 2011

Recently the word "digital" is widely used in almost every field and is dominating this generation. Digital has become the most significant characteristic representing the 21st century, and is leading change across wide range of our life-styles in our culture and thoughts. New art is in harmony with digital in the 21st century. Digital photography is simpler, faster and newer than the analog system of the past. From ancient times, the nature has been the subject of art, and many designers have studied the ways to create beauty from nature. In this study, I chose the lotus as the subject material of textile design development. The lotus invokes a sense of stillness, and nestles many fluid elements, including the curved fluid lotus, rhythmic lotus petal, sinuous lotus leaf, radial vein, lotus pip and oval seed. Therefore, I tried to use these elements of lotus for development of textile design. For this purpose, I photographed the lotus with a digital camera as equipment of design development. Then, on computer, I have developed six textile designs through the process of modification and editing by using the adobe illustrator program.

• 한국생활과학회지
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• 제8권3호
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• pp.511-524
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• 1999

This research examines 13 Korean Web sites and 15 foreign Web Sites to explore how companies present apparel products by both layout of graphics and information at the Web sites. The results show that most Web sites display tiny icons next to the item's text description. Clicking on these icons takes the customers to another web page, where the full size photograph of the item appears. The results also revealed that most web sites offer shopping bag function and payment options such as on-line and credit cards. The results indicate that Web sites are constantly evolving and following functions such as virtual dressing room, FAQ, the links, E-Cash payment, currency converter and multilingual sites are becoming standards in the near future.

• 헤리티지:역사와 과학
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• 제53권2호
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• pp.36-63
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• 2020

퍼시발 로웰이 1883년-1884년에 조선에서 촬영한 사진들은 최초의 고종의 사진을 비롯하여 모두가 서울에서 촬영된 최초이자 유일한 사진들이기 때문에 19세기 말의 조선에 대한 연구에 중요한 자료로 이용될 수 있다. 이러한 로웰의 사진 자료들 중 인화된 사진 61장은 미국의 보스턴미술관에 소장되어 있는데, 그 간단한 목록은 한국국립문화재연구소에 의해서 정리된 바도 있다. 이 사진들은 보스턴미술관의 웹페이지를 통해서 게시되고 있는데 사진 설명문들에는 적지 않은 문제점들이 있다. 이 사진 설명문들은 로웰의 사진 설명과 로웰의 저서의 내용 그리고 아키비스트들의 한국 관련 지식에 근거하여 작성된 것으로 추정되지만 오·탈자와 함께 사진의 내용과 상응하지 않는 설명도 포함하고 있는 등 문제가 적지 않음이 확인되었다. 로웰의 사진 설명문에 근거했을 사진 설명문은 4번 이상 개정된 것으로 추정되는데, 현재의 사진 설명문은 로웰의 설명문과 아키비스트의 설명문이 구별되지 않는 방식으로 게시되고 있다. 이와 같은 상황에서 로웰의 사진들은 지난 130여 년 동안 조선의 옛 모습에 대한 여러 연구와 책자에서 잘못된 설명과 함께 인용·수록되어왔다. 공공기관의 온라인 아카이브를 이용하는 연구자들이 늘어나고 있는 현시점에서, 사료로 이용되는 해외 문화재의 오·인용을 방지하고자 필자는 로웰의 저서와 문서 및 외교 사료 등을 분석하여 로웰의 사진이 품고 있는 내용과 사진의 촬영지 및 촬영 대상을 비정하여 보스턴미술관이 게시하고 있는 사진 설명문의 정정 및 추가 설명을 제시했다. 로웰이 조선에서 촬영한 80여장의 사진 자료들은 해상도가 높고 풍부한 내용을 품고 있기 때문에 사료로서의 가치와 활용성이 매우 높은 것들이지만 모두가 미국에 소장되어 있고 관리 또한 매우 부실한 상태이다. 그러므로 인화된 사진과 유리건판을 고해상도 디지털 스캔 및 대형 사진 인화 작업 등을 수행하여 그 결과물들을 국내에 소장할 것을 제안한다.

• 한국HCI학회:학술대회논문집
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• 한국HCI학회 2008년도 학술대회 2부
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• pp.640-644
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• 2008

문화원형이라는 용어가 등장한 지 채 10년도 되지 않았다. 정부 주도의 문화콘텐츠 산업 육성 정책하에 문화 원형이라는 용어가 처음 등장했으며, 특히 2002년 한국문화콘텐츠진흥원(KOCCA)의 '우리 문화원형의 디지털콘텐츠화 사업'에서 전통문화를 소재로 하여 문화콘텐츠를 기획, 생산, 유통하여 문화가 이 나라의 장래를 이끌어갈 핵심 산업으로 자리매김할 것임을 점치고 있다. 그러나 '우리 문화원형의 디지털콘텐츠화 사업'을 시작한 지 6년이 지난 지금, 사업성괴를 살펴보았을 때 그 평가는 긍정과 부정으로 엇갈리고 있는 실정이다. 이러한 엇갈린 평가와는 별도로 한국문화콘텐츠진흥원의 사업방식이 아니더라도 우리 문화원형이 문화콘텐츠로써 탈바꿈되어 대중들 앞에 자연스럽게 등장시 킬 수 있는 방법이 있다, 본 논문에서는 먼저 문화원형과 문화콘텐츠에 대하여 개념적으로 살펴보고, 문화원형이 문화콘텐츠가 될 수 있는 방법에 대하여 논하고자 한다. 문화원형의 문화콘텐츠화 방법론으로써 조선시대의 회화와 전통무용, 개화기 및 근대의 사진, 그리고 민속놀이 등의 문화원형을 소재로 한 미디어아트 작품 사례를 분석하여 뉴미디어를 활용한 전통 문화원형의 문화콘텐츠에 대한 방법을 제시하고자 한다.

• 한국패션뷰티학회지
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• 제4권2호
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• pp.65-73
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• 2006

Lots of audience turn their eyes upon musical to satisfy various cultural desire. It is popular culture that was watched in culture contents industry. The stage costume which turn audience's eyes in musical the most is the sight art of stage to express visually actor(actress)'s personality, mental state, administrative position, age and the distinction of sex. This study researches designed stage costume which was based on time backgrounds and historical facts of reinvented clothes and its ornaments in Egypt by 'Sonia Rykiel' through musical, 'ten commandments' with special times. We collected home and abroad documentary records, Internet data. Moreover we viewed performance to analyze stage costume and brochure photograph data to study. In consequence the stage costume of musical 'ten commandments' found its way out of traditional clothes and its ornaments largely. We can recognize the stage costume as the most important part in drama by explaining the content on drama as costume through reinvented shape with modern sense and by taking charge of the principal part to lead atmosphere. In addition, thanks to the creative work of designer for stage costume, we can realize important intermediation to make higher artistic value of musical.

• Archives of Plastic Surgery
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• 제33권2호
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• pp.168-174
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• 2006

For over two thousand years, many artists and scientists have tried to understand or quantify the form of the perfect, ideal, or the most beautiful face both in art and in vivo(life). However, this mathematical relationship has been consistently and repeatedly reported to be present in beautiful things. This particular relationship is referred to as the golden ratio. It is a mathematical ratio of 1.618 : 1 that seems to appear recurrently in beautiful things in nature as well as in other things that are seen as beautiful. Dr. Marquardt made the facial golden mask that contains and includes all of the 1-dimensional and 2-dimensional geometric golden element formed from the golden ratio. The purpose of this study is to evaluate the usefulness of the golden facial mask. In our cases(n=40), the authors applied the facial golden mask to the preoperative and postoperative photographs, and scored each photograph. Compared with the average scores of the facial mask applied photographs and none applied photographs using non-parametric test, statistical significance was not checked (p > 0.05). It means that the facial golden mask can be used for facial analysis. The facial golden mask is easy to apply, cheap and relatively objective. So, the authors introduce the one of useful facial analyses.

• 복식문화연구
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• 제12권4호
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• pp.648-662
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• 2004

These days fashion market is overflown with many brands and their identities are not so clear that the advertisement emphasizing the characteristics of the products don＇t seem to be adequate in appealing the customers. Therefore it is required that the sensible image advertisement which appeals to the customers by stimulating their feeling and sensitivity to attract customer＇s interest. At that point, VMD especially of POP advertisement that can be attract direct purchasing plays an important part to build up the accurate image of brand to consumers. Even thought today＇s individualized consumers take much interested in the fresh and original expressions, the visual expressions of fashion advertisements still focus on using photographs. The most advertisement of photograph has a limit that it shows only an immediate fraction, so it can＇t present whole image It can deliver more- imaginations and message than photograph if fashion illustration is used in advertisement. Therefore the purpose of this study was to present the application of fashion illustration for the POP advertisement Twelve pieces of fashion illustrations were produced and classified three parts according to their images and expression techniques. Paper sculpture techniques were applied for fashion image expression, for paper is easily meet daily life and ecological materials. For study procedure and contents, the concept and useful functions of fashion illustration and the concept of paper sculpture were examined as a theoretical background, and various uses and techniques of paper sculpture by analysing a number of paper sculpture art works were also studied. Also the concept, roles and functions of POP advertisement were discussed, and then the examples that the fashion illustration applied in the advertisement were analyzed through case study. The theme of my works was jean fashion brand whose brand image is significant, Twelve pieces of fashion illustrations using paper sculpture techniques were produced and various kinds of paper were used in expressing the paper sculpture technique. Each works were cut out the forms and used a pertinent light for making cubic effect shadow when displayed them. In my works Ⅰand Ⅱ, Ⅰ illustrated jeans in two images of sexy and casual, these were created slightly bigger than actual body size in order to attract consumer＇s gaze at show window or store. In my works Ⅲ, Ⅰ illustrated part or model of a jean product so that it could be used as addition to main display.