• Title/Summary/Keyword: Performance of e-Trade

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A Study on e-Commerce Performance in China's SMEs at Jilin Province (중국 길림성 중소기업의 전자상거래 성과에 관한 연구)

  • Yun, Kwang-Woon;Lee, Chun-Su;Li, Ben-Ke
    • International Commerce and Information Review
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    • v.11 no.4
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    • pp.3-23
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    • 2009
  • Social surveys, using various factors influencing the e-commerce's development of SMEs, are the means of explaining the rapid development of e-commerce. This makes it possible to make more efficient decisions in e-commerce. This article was written from surveys conducted in the manufacturing industry and Trade Company at Jilin Province via e-mail, fax and analyzed data by Statistical Package for the Social Sciences (SPSS). The result shows that in development of e-commerce, the business partners have significant impacts on the achievement of e-business both directly and indirectly. Second, consciousness of leaders, external support, transaction partner relationship and influence of competitors cause a direct result on the development of e-commerce On the other hand, the innovative capacity of enterprises and communication indirectly influence. Based on these, it is valid for us to for us to make correct decisions for the e-commerce development of SMEs.

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An Empirical Study on Critical Success Factors in Internet Shopping Mall (인터넷쇼핑몰 성공요인에 관한 실증적 연구)

  • Kim, Chi-Ho;Eom, Kwang-Yeol
    • International Commerce and Information Review
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    • v.7 no.1
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    • pp.3-18
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    • 2005
  • The purpose of this study is to investigate the determinants of critical success and to analyze the main factors which are affecting the successful implementation of Internet shopping mall. The major findings of empirical analysis are as follows : 1) The degree of searching easuness in the internet shopping mall is statistical significance. 2) The degree of customer response is the important success factor. 3) The speed of connection exert a beneficial influence upon the performance of shopping mall. 4) The standard of security system is be in direct proportion to the performance of shopping mall The result of this study will be useful for the chief executive officers to make more rational decision making for e-Business strategies is related to the Internet shopping mall. The paper also strives to provoke debate in this area with to encouraging further research on the topic.

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A study on sustainable direction of web-marketing and web-advertising performance (바람직한 웹마케팅의 방향과 웹광고 성과에 관한 연구)

  • Kang, Inwon;Cho, Eunsun
    • International Commerce and Information Review
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    • v.17 no.1
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    • pp.3-28
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    • 2015
  • Web-ads often distract users' online activities. Web-ads even deter users from comprehending the website contents. As these irritated users try to avoid web-ads, advertising agencies make web-ads even more noticeable to grasp users' attention. The factors that attract users should increase web-ad performance. However, this study confirms that those efforts irritate users and decrease web-ad performance. Also, this study shows that irritated users eventually try to avoid re-visiting the websites. This study also confirms that excessive web-ads on Internet news websites bring more confusion to users than on e-commerce websites. This finding supports the importance of more sustainable web activities on the Internet news websites as users expect objective and fair contents. Based on these results, this study proposes the directions of web-ads activities for the common good and self-interests of the stakeholders.

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The Effects of International Entrepreneurial Orientation and Entrepreneurial Activities on SMEs' Export Performance

  • Yoo, Sung-Joon;Kim, Hag-Min;Lee, Yea-Rim
    • Journal of Korea Trade
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    • v.23 no.7
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    • pp.156-172
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    • 2019
  • Purpose - Without question, globalization has presented different opportunities to entrepreneurs seeking to expand their companies in foreign markets. The aim of this study is to examine the relationship between entrepreneurial orientation, entrepreneurial activity, information internalization, and product differentiation in export oriented firms. As such, entrepreneurial activities are divided into exploitative and exploratory opportunities. These opportunities are crucial in improving firms' performance. Design/methodology - A structural questionnaire was developed using 21 factors/indicators from previous researches. The subjects of this study were recruited using convenience sampling in export SMEs in the Seoul Metropolitan Area. Data were collected through visits or e-mails from the export managers, executives, and CEOs of export SMEs in advance. 321 questionnaires were collected over a period of one month. 316 questionnaires were used in the final analysis. Findings - First, International Entrepreneurial-orientation (IE) has a positive effect on the exploration and exploitation of business opportunities. Second, the exploration and exploitation of business opportunities have a positive impact on information internalization. Third, information internalization has a significant effect on product differentiation and plays a mediating role in seeking opportunities, utilizing opportunities, and differentiating products. Originality/value - This study contributes to the development of academic discussions by explaining existing research gaps. First, there is currently a lack of research focusing precisely on the product differentiation capability of SMEs in manufacturing field in terms of IE. To bridge these gaps, we examined the entrepreneurial factors impact on product differentiation and tries to expand the discussion about the internationalization of SMEs, which were mainly focused on IT companies, and manufacturing companies. Second, there is no intuitive explanation regarding international entrepreneurial activity in terms of exploration and exploitation within existing. In this study, international entrepreneurship activities were classified in terms of exploration and exploitation.

Data Science and Machine Learning Approach to Improve E-Commerce Sales Performance on Social Web

  • Hussain Saleem;Khalid Bin Muhammad;Altaf H. Nizamani;Samina Saleem;M. Khawaja Shaiq Uddin;Syed Habib-ur-Rehman;Amin Lalani;Ali Muhammad Aslam
    • International Journal of Computer Science & Network Security
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    • v.23 no.8
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    • pp.137-145
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    • 2023
  • E-Commerce is a buzzword well known for electronic commerce activities including but not limited to the online shopping, digital payment transactions, and B2B online trading. In today's digital age, e-commerce has been playing a very important and vital role in areas such as retail shopping, sales automation, supply chain management, marketing and advertisement, and payment services. With a huge amount of data been collected from various e-commerce services available, there are multiple opportunities to use that data to analyze graphs and trends. Strategize profitable activities, and forecast future trade. This paper explains a contemporary approach for collecting key data metrics and implementing cost-effective automation that will support in improving conversion rates and sales performance of the e-commerce websites resulting in increased profitability.

China and Economic Cooperation in the East Asian Region

  • Kim, Seon-Jae
    • International Journal of Contents
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    • v.3 no.3
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    • pp.26-31
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    • 2007
  • The purpose of this study is to explore the emergence of Chinese economy and the possibility of economic cooperation between the East Asian countries, which will facilitate the solution to structural problems in the economy and industries of these countries. This study presents that China will remain essential to the East Asian economy and changes are anticipated in its economic growth rate, growth strategy and risks. How to respond to them will be the critical movement that will determine the future course of the East Asian economy. To solve this question, firstly each government of East Asian countries needs to come up with strategies that will leverage China for their industrial upgrade and economic development even when the risks facing China are realized. Second, each government of East Asian countries should make a wise approach towards a free trade agreement between EATR and China.

Negative Relationship Intentions on the Web

  • Ha, Hong-Youl
    • Asia-Pacific Journal of Business
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    • v.4 no.1
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    • pp.31-42
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    • 2013
  • This study aims at discovering the reasons why some customers do not want a relationship. In line with this observation, this paper explores customers' future relationship intentions according to the reasons identified. Based upon a qualitative methodology by way of in depth interviews, we have identified seven factors (e.g., passive loyalty, negative experience, relevance, negative indifference, positive indifference, and emotional value) that lead a consumer not wanting to maintain an ongoing relationship with a company. In Study 2, the author attempts to reveal the effects of each factor over time. The findings show that psychological motivations are useful in improving CRM performance.

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The Impact of the Exchange of Sustainable Technological HR Innovation Knowledge within Chaebols on the Performance of Global Subsidiaries

  • Lee, Jeoung Yul;Ma, Yinan
    • Journal of Korea Trade
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    • v.25 no.4
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    • pp.108-127
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    • 2021
  • Purpose - On the basis of knowledge transfer theory, we empirically explored how three types of human resource (HR) innovation knowledge exchange within a Chaebol drive the global subsidiary performance of the headquarters (HQ) of a Chaebol's globally affiliated companies. Design/methodology - Using a sample of 176 Korean HQ firms of the top 53 Chaebols and 1,061 of their foreign manufacturing subsidiaries (n = 1,061), we tested the relationship between the exchange of explorative and exploitative sustainable HR innovation knowledge among HQ firms of Chaebols, their subsequent transfer of technical HR knowledge via technical schemas, and the subsequent impact on the global subsidiary performance. Findings - The Chaebols' decisions about the three strategic knowledge management options (i.e., the degree of exchange of explorative and exploitative technological HR innovation knowledge and the extent of HQ-subsidiary HR knowledge transfer) have highly significant relationships with the global subsidiary performance. The results help explains the conditions under which the explorative versus exchange of exploitative sustainable HR innovation knowledge pays off by showing the moderating role of the degree of HQ-to-subsidiary technical HR knowledge transfer, at least in the case of the Chaebol as one representative type of the emerging-market business groups. Originality/value - As the first of its kind in the field of sustainable HR innovation knowledge management at the business group level, the present study makes a clear contribution in demonstrating how the performance of Chaebols' manufacturing subsidiaries depends greatly on their strategy for management of knowledge, as reflected in the choices they make about sharing both explorative and exploitative sustainable HR innovation knowledge among HQ firms and the subsequent transfer of HQ's sustainable HR innovation knowledge to the foreign subsidiaries.

Performance Analysis of Multi-Carrier DS-CDMA System in Multipath Rician Fading Channel (다중경로 라이시안 페이딩 채널에서 Multi-Carrier DS-CDMA 시스템의 성능 해석)

  • 김영철;노재성;오창헌;조성준
    • The Journal of Korean Institute of Electromagnetic Engineering and Science
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    • v.12 no.3
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    • pp.378-390
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    • 2001
  • In this paper, it is analyzed that the error performance of a Multi-Carrier DS-CDMA system in a single cell with multipath Rician fading and multiple access interference (MAI) and the error performance of the system is compared with that of a Sing1e-Carrier DS-CDMA system. Moreover, the convolutional coding techniques with code rate of 1/2, 1/3, and 1/4 are adopted in order to improve the error performance degraded by the multipath fading and MAI and performance improvement through the coding techniques is analyzed. As a result, it is shown that the number of users in each system can be determined by the number of branches of the rake receiver in a Single-Carrier DS-CDMA system and the number of carriers in a Multi-Carrier DS-CDMA system. Furthermore, the convolutional coding should be chosen with considering the trade-off between coding gain and a power limitation in a Multi-Carrier DS-CDMA system. In case of increasing the number of carriers, the processing gain is decreased but the error performance is improved through the effect of frequency diversity and the system can be possibility implemented due to the low chip rate.

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The Impact of SNS Use on Export Marketing Performance (SNS 활용이 수출마케팅 성과에 미치는 영향)

  • Kim, Hag-Min;Lee, Seung-Chul
    • International Commerce and Information Review
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    • v.14 no.1
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    • pp.391-418
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    • 2012
  • The use of SNS (Social Network Service) has been increasing in world society and the SNS has been used to satisfy different purposes of social groups over the years. In the beginning, the SNS were formed using e-mail, listserve, newsgroup, etc., where information was shared among relatively homogeneous groups of people. Now different groups including corporations have been using SNS such as personal web pages, blogs, Facebook and Twitter for their social media marketing. This study intends to verify the relationship between SNS use and export marketing performance. To achieve this, different types of SNS use were analyzed in order to verify their relationship with export marketing performance. The conceptual model is suggested in this paper and several research constructs are identified. The constructs used in this paper include export marketing performance, SNS use, degree of innovation, product online fitness, marketing competence, and internationalization competence. According to the results, the SNS use directly influences the export marketing performance. In addition, the factors which determine the level of SNS use are product's online fitness and organizational willingness to undertake innovation. Therefore, it is suggested to increase SNS use in different marketing purposes for future research.

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