• 제목/요약/키워드: Perception of user

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온라인 게임 사용자의 위험지각과 자기효능감에 따른 게임 중독 예방행위 간 차이분석 : 국내 대학생을 대상으로 한 위험지각태도 프레임웍을 기반으로 (Analyzing the Differences among Online Gaming Users' Gaming Addiction Prevention Behaviors based on Risk Perception and Self-efficacy : Testing RPA Framework on Korean College Students)

  • 최병구;왕신위;이재남
    • Journal of Information Technology Applications and Management
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    • 제22권2호
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    • pp.19-41
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    • 2015
  • Many studies have focused on the influences and outcomes of online game addiction. However, few studies have investigated how the online game addiction prevention behavior differs depending on online game user. In order to fill this gap, this study attempts to classify online game users based on risk perception attitude (RPA) framework. More specifically, this research tries to show online game user can be classified into four groups based on perceived risk of online game addiction and efficacy beliefs of online game addiction protection, and to identify how the groups differ in terms of motivation, information seeking, and behaviors for online game addiction prevention. For this purpose, analysis on survey data from 240 Korean college students who use online game reveals that the users can be classified into responsive, avoidance, proactive, indifference groups. Furthermore, there are differences between groups in terms of motivation, information seeking, and behaviors for online game addiction prevention. This study contributes to expand existing literature by providing tailored guidelines for implementation of online game addiction prevention strategies and policy.

친환경 정보기술이 정보기술 사용자들의 인지와 재사용의도에 미치는 영향 (The Effect of the Green IT to the IT Users' Perception and Re-use Intention)

  • 김태환
    • 통상정보연구
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    • 제14권4호
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    • pp.49-59
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    • 2012
  • 비즈니스 환경을 위한 친환경 정보기술의 개발은 새롭고 보다 효율적인 경영방법을 찾는 데 있어 좋은 기회를 제공할 것으로 보인다. 본 연구는 정보기술 이용자들에게 친환경 정보기술의 요인들과 친환경 정보기술에 대한 인지도에 대한 설문조사를 통하여 친환경 정보기술의 보다 심도 있는 이해에 기여하고자 하였다. 문헌조사를 통하여 친환경 정보기술과 사용자들의 친환경 정보기술에 대한 인지도와의 관계를 조사하기 위해 친환경 정보기술에 대한 개념적 모형이 개발되었으며 그 모형의 적합도와 변수들과의 관계가 규명되었다.

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공간디자인에서의 이용자 행태 연구 방향에 관한 연구 - 공간과 이용자의 상호작용을 중심으로 - (A Study on Directions in Research on User Behavior in Space Design - With a focus on Interactions between space and the user-)

  • 김형숙;박부미
    • 한국실내디자인학회:학술대회논문집
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    • 한국실내디자인학회 2006년도 춘계학술발표대회 논문집
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    • pp.202-205
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    • 2006
  • Space design is a process of solving spatial problems to create and construct all kinds of human lives. It also bestows new values to a medium to induce human perception based on the relationships between 'human and space' surrounding people. Research on user behavior has several ultimate goals including understanding both individual behavior and the relations between the user and space from a more scientific and systematic perspective, predicting various phenomena that can happen between space and humans, and reflecting the results in space design. As user behavior that's once limited within given space is going through some changes due to the introduction of digital technologies, research on user behavior in today's space design should be newly illuminated in the aspects of organic relations. Space now works as a receptor communicating with the user and responding to user behavior, and user behavior once under one-sided influences from space becomes more diverse and active. The influences of user behavior, in turn, cause changes to space itself. Thus this study set out to suggest new directions in research on user behavior based on interactions between space and the user in space design.

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차선이탈경고장치(LDWS) 이용자 만족도 평가 연구 (Evaluating Effectiveness of Lane Departure Warning System by User Perceptions)

  • 주신혜;오철;이재완;이은덕
    • 대한교통학회지
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    • 제30권2호
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    • pp.43-52
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    • 2012
  • 본 연구에서는 첨단안전장치의 운전지원장치중 하나인 차선이탈경고장치(Lane Departure Warning System; LDWS)의 이용자 만족도 분석에 초점을 맞추어 연구를 수행하였다. 본 연구에서는 국내 실제 화물자동차 이용자를 대상으로 차선이탈경고장치를 보급하여 사용후 차선이탈경고장치의 사용만족도 및 교통사고예방효과등을 설문조사를 수행하였다. 설문분석을 통해 차선이탈경고장치의 효과를 이용자 중심 측면에서 분석하였다. 대부분 장거리 운전자가 응답대상이 되었으며, 사고발생의 경우 장시간 운전으로 인해 졸음운전등에 위험이 있는 것으로 나타났다. 교차분석 결과, 사용만족도는 평균주행거리, 경고제공시기, 차로이탈검지정확성, 날씨에 따른 검지정확성, 곡선도로주행시 검지정확성, 경고제공방식만족도와 관련성이 높은 것으로 도출되었다. 또한, 교통사고 예방효과는 경고제공시기, 차로이탈 검지정확성, 날씨에 따른 검지정확성, 속도에 따른 검지정확성, 곡선도로주행시 검지정확성이 관련성이 높은 것으로 나타났다. 이항 로지스틱 회귀분석결과 사용만족도는 곡선도로에서의 경고정보시스템 정확성이 이용만족도에 가장 큰 영향을 미치는 것으로 분석되었다. 본 연구결과는 추후 LDWS와 같은 첨단장비를 장착한 차량들의 확대 보급시 교통안전 효과분석을 위한 기초자료로 활용 가능할 것이다. 또한 차로이탈경고장치의 연구 및 보완시 도출된 변수에 초점을 맞춘다면 장치의 효과를 극대화 할 수 있을 것으로 판단된다. 아울러 LDWS기능 및 성능 개선을 위한 평가방법 개발에도 연구결과가 효과적으로 적용될 수 있을 것으로 기대된다.

사용자인식 분석을 통한 캠퍼스 외부공간 개선방향 설정에 관한 사례연구 - 부산시 소재 대학을 중심으로 - (A Case Study on the Exterior Space Improving in University Campus through the Analysis of User's Cognition - Focused on Campuses in Busan City -)

  • 홍성민
    • 교육시설 논문지
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    • 제21권1호
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    • pp.33-42
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    • 2014
  • The purpose of this study is to suggest a basis for exterior space improving in university campus in terms of upgrading the quality of university education environment by analysing user's cognition and physical feature about campus exterior space. For this, this study was survey six major university students in Busan city about perception of campus exterior space, and analyzes the user's cognition by using natural-language vocabulary analysis for qualitative approach. Next, this study analyzes the physical feature of campus exterior space by investigating user's intensive using spaces and preferred, non-preferred spaces in their universities, then propose the improved direction of campus exterior space by comparing the analyzed data of user's cognition and physical feature. A SPSS20 program is used for the data analysis and the sample sizes are 171 college students.

ISDN 가입자 - 망 접속에서의 실험적 경험에 대한 고찰 (ISDN Experimental Experiences on User-Network Interfaces)

  • 정일영;정희창;조규섭;임주환
    • ETRI Journal
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    • 제10권1호
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    • pp.3-13
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    • 1988
  • With the contunuing trends towards an information based society, telecommunications services are becoming an integral part of social activities. So, emphasis on ISDN is growing rapidly and placed on supporting integrated services delivery of different levels to the end user. The end user’s perception of an integraged services delivery(in particular, ISDN services) should reflect three interrelated capabilities, ISDN access capabilities and ISDN network capabilities. For turning the ISDN concept of above capabilities into reality, we have implemented the experimental system on user-network interfaces, which are three kinds of implementations in user access arrangements, namely basic access, intermediate rate multiplexed access and primary rate multiplexed access. Through these implementations, NTE(Network Terminating Equipment) is used for single basic access [2B+D], IMUX (Intermediate rate Multiplexer) for 4 basic accesses [4X(2B+D)] and PMUX(Primary rate Multiplexer) for [10/12 X (2B+D)]. This paper describes the outlines of system features on user access equipments, system architectures of testbed and experiment result of each access arrangements.

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Understanding Brand Image from Consumer-generated Hashtags

  • Park, Keeyeon Ki-cheon;Kim, Hye-jin
    • Asia Marketing Journal
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    • 제22권3호
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    • pp.71-85
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    • 2020
  • Social media has emerged as a major hub of engagement between brands and consumers in recent years, and allows user-generated content to serve as a powerful means of encouraging communication between the sides. However, it is challenging to negotiate user-generated content owing to its lack of structure and the enormous amount generated. This study focuses on the hashtag, a metadata tag that reflects customers' brand perception through social media platforms. Online users share their knowledge and impressions using a wide variety of hashtags. We examine hashtags that co-occur with particular branded hashtags on the social media platform, Instagram, to derive insights about brand perception. We apply text mining technology and network analysis to identify the perceptions of brand images among consumers on the site, where this helps distinguish among the diverse personalities of the brands. This study contributes to highlighting the value of hashtags in constructing brand personality in the context of online marketing.

인도대학도서관에서전자자료에대한이용자지각연구: SRM 대학교사례를중심으로 (User Perception on E-resources at University Libraries in India: A Case Study of SRM University)

  • Rajendran, P.;Ganesh, P.
    • 한국도서관정보학회지
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    • 제46권4호
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    • pp.641-654
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    • 2015
  • 이 논문은 인도의 대학도서관에서 전자자료에 대한 이용자의 지각을 연구하였다. SRM 대학교 도서관을 사례로 하여 전자자료에 대한 이용자의 지각과 이용자 만족도를 조사하였다. 1,724명의 직원과 연구자들에게 설문을 배포하여 수거된 1,205건의 설문지를 분석하여 연구를 수행하였으며 조사결과를 토대로 전자자료이용과 관련한 장애물과 이용을 개선하기 위한 방안을 모색하였다.

조직에서 사용자의 정보시스템 수용 : 지식경영시스템의 경우 (User Acceptance of Information Systems within Organization : Case of Knowledge Management Systems)

  • 이정섭
    • 한국경영과학회지
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    • 제29권4호
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    • pp.11-40
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    • 2004
  • Organizations have attempted to develop Knowledge Management Systems for achieving competitive advantage by effectively managing organizational knowledge. However, if Knowledge Management Systems are not user-oriented, organizations may not attain desired goals. That is, it must be utilized and accepted by organizational members to be successful systems. This study proposes an extended Technology Acceptance Model and empirically validates it. For that purpose, a research model is set UP that consists of antecedent variables, perception moderators, and intention to use the system. Empirical data analysis found significant relationships among research variables, as suggested in research hypotheses. The results of the analysis indicated that perceived usefulness, ease of use, job relevance and information quality should be considered as important factors in designing Knowledge Management Systems. In addition, perceived value, incentive, affect, self-efficacy, and image were found to influence the perception of users in the usage situation.

PC & TV 겸용 모니터에서 사용자의 색채 및 밝기 인식 특성 (Perception of Color and brightness in a combined PC and TV monitor)

  • 박재희;정광태;정병국;김상두
    • 한국감성과학회:학술대회논문집
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    • 한국감성과학회 1997년도 한국감성과학회 연차학술대회논문집
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    • pp.140-145
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    • 1997
  • A stuey to investigate the perception characteristics of color and brightness was conducted in a combined PC and TV monitor, The objective of this study is to suggest user's favorite color temperature in PC mode and user's favorite contrast in TV mode. Investigated factors were monitor coating(coatiog vs. non-coation)and screen brightness (30fL vs. 35fL)in first experiment and monitor coating and pucture movement(static vs. dynamic) in second experiment. The first experiment was conducted in TV mode. Twenty-three subjects (male 12, female 11) perticipated in this experiment. In first experiment, average color temperatures were about 8000K in all experimental conditions. In addition, there was significant difference between coating and non-coating screen at 0.1 level. In second experiment, average contrasts were obtained in all esperimental conditions. There was significant difference between coating and ndn-coating screen at 0.05 level, In addition, there was significant difference between static picture and dynamic picture at 0.1 level

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