• Title/Summary/Keyword: Paper container cosmetics

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The Effects of Eco-friendly Paper Container Cosmetics Purchasing Motivation on Satisfaction and Repurchase Intention (친환경 종이 용기 화장품 구매 동기가 만족 및 재구매 의도에 미치는 영향)

  • Shin, Tae-Hyun;Jung, Yeon-Ja
    • Journal of Convergence for Information Technology
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    • v.11 no.7
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    • pp.202-209
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    • 2021
  • In this study, we tried to find out how it affects the motivation, satisfaction, and repurchase intention of eco-friendly paper container cosmetics. To this end, a survey was conducted and a total of 190 questionnaires were analyzed. The main results are as follows: Symbolicity, aesthetics, and practicality, which are the components of purchase motivation, have a significant effect on satisfaction, and both aesthetics and practicality have a significant effect on repurchase intention. In addition, satisfaction with eco-friendly paper container cosmetics has a significant impact on repurchase intentions. Therefore, it is believed that eco-friendly paper container cosmetics marketing managers should present marketing measures that emphasize practicality, the motivation for purchasing, which has the biggest impact on satisfaction and repurchase intentions.

Deep-Learning-based smartphone application for automatic recognition of ingredients on curved containers (곡면 용기에 표시된 성분표 자동 인식을 위한 인공지능 기반 스마트폰 애플리케이션)

  • Hieyong Jeong;Choonsung Shin
    • Journal of Korea Society of Industrial Information Systems
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    • v.28 no.6
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    • pp.29-43
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    • 2023
  • Consumers should look at the ingredients of cosmetics or food for their health and purchase them after checking whether they contain allergy-causing ingredients. Therefore, this paper aimed to develop an artificial intelligence-based smartphone application for automatically recognizing the ingredients displayed on a curved container and delivering it to consumers in an easy-to-understand manner. The app needs to allow consumers to immediately comprehend the restricted ingredients by recognizing the ingredients' words in the cropped image. Two major issues should be solved during the development process: First, although there were flat containers for cosmetics or food, most were curved containers. Thus, it was necessary to recognize the ingredient table displayed on the curved containers. Second, since the ingredients' words were displayed on the curved surface, the transformed or line-changed words also needed to be recognized. The proposed new methods were enough to solve the above two problems. The application developed through various tests verified that there was no problem recognizing the ingredients' words contained in a cylindrical curved container.