• 디지털융복합연구
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• 제12권2호
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• pp.335-341
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• 2014

사용자 스마트폰에서 네트워크 비디오를 실시간으로 재생하려면, 서버가 비디오 콘텐츠를 스트리밍 방식으로 전송해야 한다. 일반적으로 상거래 서버는 유료 가입자 인증과 콘텐츠 분배를 담당한다. 단점은 사용자들의 서비스 요구가 급증하면 서버의 과부하, 전송 대역폭의 제한으로 고객에게 돌아가는 서비스 품질이 저하된다는 것이다. P2P 프로토콜은 콘텐츠를 보유한 사용자가 서버 역할을 분담하기 때문에 수요가 집중될 수록 서비스 품질이 좋아진다. 하지만 P2P 프로토콜은 분산된 서버를 제어할 수 없기 때문에 불법 콘텐츠 분배가 가능하여 상거래 용도로 적합하지 않다. 본 논문에서는 P2P 기반의 모바일 상거래에 적합한 동적 그룹 인증 기법을 제안한다. 제안한 기법은 공통키 생성, 공통키 업데이트, 그룹 서명 및 검증 프로토콜로 구성된다. 그룹을 구성하는 시더의 가입과 탈퇴를 반영할 수 있고, 하이브리드 P2P 기반의 상거래 모델에 적용되어 상거래 서비스는 중앙 서버가 담당하고 콘텐츠는 P2P 기반으로 분배할 수 있다.

• Journal of Information Technology Applications and Management
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• 제16권2호
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• pp.45-63
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• 2009

China has the largest number of the user of web 2.0 such as messengers and blogs, as of 2008 year. Chinese Internet digital market will grow from $85 billion in 2007 to $264 billion in 2015. The importance of Chinese Internet business is increasing, because of its size and growth potential. This research is focused on following two questions. First, what are the major characteristics of social networking services in China? In order to find out the answer about this question, the case study on Tencent QQ and Sina Poco, the most representative social networking services company in China, was done. And the reason of the use of social networking services, their contents, and the attitude toward the paid service were identified. Second, what are the major factors influencing the use of social networking services in China. User participation, network effect, usefulness, and system quality were inferred as the factors influencing the use. These factors were based on motivation theory, technology acceptance model, and the related research papers. This research model was proved by data analysis using Partial Least Square. As results, the use of social networking services was influenced by usefulness, network effect, user participation, and system quality. But social influence was not significant of the use of social networking services.

• 한국도서관정보학회지
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• 제37권3호
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• pp.33-57
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• 2006

지식정보시대의 도래와 콘텐츠 유료화의 흐름을 타고 등장한 시장이 인터넷 지식거래소이다. 지식거래소는 일반적인 시장과 동일한 구조로서, 다양한 지식이 거래될 수 있고 개개인이 갖고 있는 지식에 가격을 책정하여 판매하고 또 필요한 지식이 있으면 적정한 가격에 구매할 수 있는 곳이 지식거래소이다. 최근에는 지식거래소들이 다른 사이트에 대해 차별성과 경쟁력을 확보하기 위해 디자인, 프로그램 소스 특허정보 컨설팅 정보 멀티미디어 자료 이력서 등으로 유통지식의 특성화 및 전문화를 추진하고 있으며, 그 이용률도 매우 높은 것으로 파악되고 있다. 본 연구에서는 이후 도서관 정보센터를 포함한 기존의 지식정보유통체계에 지대한 영향을 미칠 것으로 보이는 이들 지식거래소들의 현황을 조사함으로써 이후 국내 지식정보유통의 구조를 파악하고 이해하는데 도움이 되고자 한다.

• 디지털콘텐츠학회 논문지
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• 제19권1호
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• pp.11-18
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• 2018

여러 사람들과 모임을 가질 때 발생한 비용을 각자 부담하는 더치페이 문화는 많은 현대인들의 일상에 자리 잡고 있다. 특히 최근 김영란 법의 시행으로 인해 더욱 활발히 더치페이가 이루어진다. 하지만 더치페이 계산을 하다보면 인당 지불할 금액이 공평하게 나누어지지 않는 불편한 경우가 생겨 누가 얼마를 더 내야할지에 대한 애매한 상황이 발생한다. 또한 현금 또는 카드 등의 결제수단이 각기 달라 한 사람이 한꺼번에 비용을 지불하는 경우, 누가 누구에게 얼마를 주어야 하는지에 대한 금전 관계를 매번 기록해놓아야 하는 불편함이 있다. 본 논문에서는 여러 사람이 함께 음식을 먹고 결제를 할 때, 손쉽게 인당 지불할 금액을 계산할 수 있도록 하여 인간관계와 더불어 경제적 민감함을 해소할 수 있는 어플리케이션을 소개한다. 본 서비스는 모바일기반으로서 어디서나 접근 가능하고 모임 형성을 통해 사용자들의 금전관계를 더욱 편리하게 기록 및 관리할 수 있게 해준다. 또한 기존 더치페이 기능을 제공하는 다른 어플리케이션의 단점을 보완하기 위한 기능인 나머지 단위와 적립금 기능을 설정하여 비용에 대한 계산을 편리하게 하는데 집중하였고, 선택이 필요한 상황에서는 게임을 통해 공평함을 유지하고자 하였다.

• 한국CDE학회논문집
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• 제17권6호
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• pp.417-425
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• 2012

In recent years, great attention has been paid to using simple physical objects as tangible objects to improve user interaction in augmented reality (AR) environments. In this paper, we address AR-based user interaction using tangible objects, which has been used as a key component for virtual design evaluation of engineered products including digital handheld products. We herein consider the use of two types (product-type and pointer-type) of tangible objects. The user creates input events by touching specified parts of the product-type object with the pointer-type object, and the virtual product reacts to the events by rendering its visual and auditory contents on the output devices. The product-type object is used to reflect the geometric shape of a product of interest and to determine its position and orientation in the AR environment. The pointer-type object is used to recognize the reference position of the pointer (or finger) in the same environment. The rapid prototype of the product is employed as a good alternative to the product-type object, but various alternatives to the pointer-type object can be considered according to fabrication process and touching mechanism. In this paper, we present four alternatives to the pointer-type object and investigate their strong and weak points by performing experimental comparison of their various aspects including interaction accuracy, task performance, and qualitative user experience.

• 조형예술학연구
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• 제7권
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• pp.64-104
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• 2005

Visual media transmits image and information reproduced in large quantities, such as a photography, film, television, video, advertisement, or computer image. Correspondence to the students' reception and recognition of culture in the future. arrangements for the field of studies of visual culture. 'Visual Culture' implies cultural phenomena of visual images via visual media, which includes not only the categories of traditional arts like a painting, sculpture, print, or design, but the performance arts including a fashion show or parade of carnival, and the mass and electronic media like a photography, film, television, video, advertisement, cartoon, animation, or computer image. In the world of visual media, Image' functions as an essential medium of communication. Therefore, people call the culture of today fra of Image Culture', which has been converted from an alphabet convergence era to an image convergence one. Image, via visual media, has become a dominant means for communication in large part of human life, so we can designate an Image' as a typical aspect of visual culture today. Image, as an essential medium of communication, plays an important role in contemporary society. The one way is the conversion of analogue image like an actual picture, photograph, or film into digital one through the digitalization of digital camera or scanner as 'an analogue/digital commutator'. The other is a way of process with a computer drawing, or modeling of objects. It is appropriate to the production of pictorial and surreal images. Digital images, produced by the other, can be divided into the form of Pixel' and form of Vector'. Vector is a line linking the point of departure to the point of end, which organizes informations. Computer stores each line's standard location and correlative locations to one another Digital image shows for more 'Perfectness' than any other visual media. Digital image has been evolving in the diverse aspects, such as a production of geometrical or organic image compositing, interactive art, multimedia art, or web art, which has been applied a computer as an extended trot of painting. Someone often interprets digitalized copy with endless reproduction of original even as an extension of a print. Visual af is no longer a simple activity of representation by a painter or sculptor, but now is intimately associated with a matter of application of media. There is some problem in images via visual media. First, the image via media doesn't reflect a reality as it is, but reflects an artificial manipulated world, that is, a virtual reality. Second, the introduction of digital effect and the development of image processing technology have enhanced a spectacle of destructive and violent scenes. Third, a child intends to recognize the interactive images of computer game and virtual reality as a reality, or truth. Education needs not only to point out an ill effect of mass media and prevent the younger generation from being damaged by it, but also to offer a knowledge and know-how to cope actively with social, cultural circumstances. Visual media education is one of these essential methods for the contemporary and future human being in the overflowing of image informations. The fosterage of 'Visual Literacy' can be considered as a very purpose of visual media education. This is a way to lead an individual to the discerning, active consumer and producer of visual media in life as far as possible. The elements of 'Visual Literacy' can be divided into a faculty of recognition related to the visual media, a faculty of critical reception, a faculty of appropriate application, a faculty of active work and a faculty of creative modeling, which are promoted at the same time by the education of 'visual literacy'. In conclusion, the education of 'Visual Literacy' guides students to comprehend and discriminate the visual image media carefully, or receive them critically, apply them properly, or produce them creatively and voluntarily. Moreover, it leads to an artistic activity by means of new media. This education can be approached and enhanced by the connection and integration with real life. Visual arts and education of them play an important role in the digital era depended on visual communications via image information. Visual me야a of day functions as an essential element both in daily life and in arts. Students can soundly understand visual phenomena of today by means of visual media, and apply it as an expression tool of life culture as well. A new recognition and valuation visual image and media education is required to cultivate the capability of active, upright dealing with the changes of history of civilization. 1) Visual media education helps to cultivate a sensibility for images, which reacts to and deals with the circumstances. 2) It helps students to comprehend the contemporary arts and culture via new media. 3) It supplies a chance of students' experiencing a visual modeling by means of new media. 4) There are educational opportunities of images with temporality and spaciality, and therefore a discerning person becomes to increase. 5) The modeling activity via new media leads students to be continuously interested in the school and production of plastic arts. 6) It raises the ability of visual communications dealing with image information society. 7) An education of digital image is significant in respect of cultivation of man of talent for the future society of image information as well. To correspond to the changing and developing social, cultural circumstances, and the form and recognition of students' reception of them, visual arts education must arrange the field of studying on a new visual culture. Besides, a program needs to be developed, which is in more systematic and active level in relation to visual media education. Educational contents should be extended to the media for visual images, that is, photography, film, television, video, computer graphic, animation, music video, computer game and multimedia. Every media must be separately approached, because they maintain the modes and peculiarities of their own according to the conveyance form of message. The concrete and systematic method of teaching and the quality of education must be researched and developed, centering around the development of a course of study. Teacher's foundational capability of teaching should be cultivated for the visual media education. In this case, it must be paid attention to the fact that a technological level of media is considered as a secondary. Because school education doesn't intend to train expert and skillful producers, but intends to lay stress on the essential aesthetic one with visual media under the social and cultural context, in respect of a consumer including a man of culture.

• 만화애니메이션 연구
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• 통권6호
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• pp.152-171
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• 2002

This study analyses the avatar service, which is recognized as an alternative strategy of animation industry. The research questions of this study are following: (1) How have the avatar services been developed and what are the present dominant types? (2) Which structural characteristics of e-business environment are needed for the success of avatar services? (3) What is the economic characteristics of avatar business model? To solve these research questions, the basic conditions and the structural characteristics of avatar services have been investigated. In the first place, two forms of avatar service are classified. One is the internet service site whole primary service is to provide chatting service based on avatar service. The other is the portal site in which many kinds of products and services are presented as bundles to meet the needs of internet users. So avatar service is one of bundles which those portal sites are providing with. In this study, the big five internet service sites are selected based on the profits they earned through the sales of avatar service. The result of analysis is that the pricing strategy of those big five sites is very different from those of traditional off-line markets. The pricing mechanism are based on the value which internet users endow with the avatar items, not based on the costs of making the products. Avatar is the representative informative goods. The informative goods have the original cost structures, constant fixed costs and zero marginal costs, so the providers of avatar services make much of the subjective values of consumers. The sayclub, which is the most successful avatar service site and earn the average sales of 3 billing won a month, takes the aggressive strategy of pricing avatar items at highest price in the industry. The avatar service providers which make lots of profits are planning of making differentiate the services, introducing well-known brand items and star-named items. Nevertheless, the fact that the members of the sayclub are not decreasing means that the network effect of the site is so strongly manifest. Moreover, the costs the members have paid for the avatar items are so big not as to switch from one site to the other site, it can be very costly. These switching costs are endemic in high-technology industries and digital contents industries. It can be so large that switching suppliers is virtually unthinkable, a situation known as 'lock-in'. When switching costs are substantial, competition can be intense to attract new customers, since, one they are locked in, they can be a substantial source of profit. The consumers of avatar items have switching costs if they subscribe for the new avatar service site. The switching costs can be subscription costs as well as the costs of giving up the items they already paid for. One common example of switching costs involves specialized supplies, as with inkjet printer cartridges. In this example, the switching cost is the purchase of a new printer. The market is competitive ex ante, but since cartridges are incompatible, it is monopolized dx post. So the providers of printer/cartridges set pricing printer so cheap and cartridges expensive. On the contrary, since the avatar service can be successful with the strong network effect, the providers of avatar services have to compete aggressively for new customers. So they allow the subscription at a low price(almost marginal cost) in the early market. The network effect can be maximized when the members are sufficiently growing. The providers which have the monopoly power with sufficient subscribers. begin to raise the prices over the lifetime of the product and make profits.