• International journal of advanced smart convergence
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• 제12권1호
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• pp.173-183
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• 2023

Recently, local governments that provide mobile-based public delivery app services have been increasing a lot. The purpose of this study is to analyze whether the restaurant self-employed's public delivery app selection attributes and public institutions' perception of support, which are under economic pressure due to the high delivery fee burden of private delivery apps, affect the intention to use public delivery app services. In this study, the degree of perception of each factor was measured using the Likert 5-point scale, and it was verified through statistical analysis using SPSS. The effect of the selection attribute of public delivery apps and the perception of self-employed people in the restaurant industry on the intention to use the service was empirically analyzed, and the hypothesis was verified using regression analysis. As a result of this study, it was confirmed that convenience, economy, and public interest had a significant effect among the factors of public app selection attributes, and educational support had a significant effect on public institution support.

• 보건행정학회지
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• 제34권2호
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• pp.211-221
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• 2024

연구배경: 코로나바이러스감염증-19로 인한 공중보건 위기는 공공병원의 확충 및 강화의 필요성을 강조하지만, 공공병원에 대한 전반적인 인식은 여전히 부정적인 것으로 나타났다. 공공병원에 대한 부정적 인식은 공공병원의 역할과 기능 수행에 어려움을 초래할 수 있어 이 연구에서는 공공병원에 대한 부정적 인식에 영향을 미치는 요인을 분석하고자 한다. 방법: 이 연구는 충청북도공공보건의료지원단에서 수행한 충청북도 도민의 공공보건의료 인식에 대한 실태조사 자료를 활용하였다. 연구에는 조사에 응답한 만 19세 이상 성인 1,916명이 포함되었으며, 공공병원 이용 경험과 공공의료 및 공공병원 정책 평가가 공공병원의 부정적 인식에 미치는 영향을 분석하기 위해 로지스틱 회귀분석을 활용하였다. 결과: 공공병원 미이용 경험(adjusted odds ratio [aOR], 1.69; 95% confidence interval [CI], 1.04-2.74)과 공공의료 및 공공병원 정책에 대한 부정적인 평가는 공공병원의 부정적 인식에 유의한 영향을 미치는 것으로 나타났다. 구체적으로, 공공의료 정책에서 필수의료 제공이 부족하다고 느낀 경우(aOR, 4.14; 95% CI, 2.59-6.62), 지역 간 격차가 크다고 느낀 경우(aOR, 1.59; 95% CI, 1.02-2.49), 보장성(aOR, 1.99; 95% CI, 1.25-3.16)과 의료의 질(aOR, 2.39; 95% CI, 1.50-3.80)이 낮다고 평가한 경우 공공병원에 대한 부정적 인식이 증가하였으며, 공공병원 정책에서는 시설·장비가 열악하다고 느낀 경우(aOR, 3.74; 95% CI, 2.36-5.94), 진료과목 및 서비스가 부족하다고 느낀 경우(aOR, 1.91; 95% CI, 1.21-3.01), 진료수준이 낮다고 평가한 경우(aOR, 2.71; 95% CI, 1.72-4.25) 공공병원에 대한 부정적 인식이 증가하는 것으로 나타났다. 결론: 이 연구는 공공병원 이용 경험과 공공의료 및 공공병원 정책 평가를 고려한 공공병원 인식 제고의 필요성을 강조한다.

• 디지털융복합연구
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• 제12권4호
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• pp.171-182
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• 2014

사회의 여러 가지 공공문제가 부각될수록 공익광고의 중요성이 증대되고 있다. 또한 각 국가의 정치, 경제, 사회, 문화의 특성에 따라 공익광고의 주제가 다르며, 독특한 공익광고 운영체제를 갖추게 되었다. 본 연구는 한국과 중국의 정치, 사회, 문화 등의 차이로 인해 공익광고의 운영체제가 다를 것이라는 가정을 하게 되었다. 따라서 한국과 중국의 공익광고 운영 주체인 KOBACO와 CCTV에서 이루어지고 있는 공익광고 운영체제를 3가지 범주(공익광고 운영현황과 공익광고의 주제 및 공익광고 관리감독)로 구분하여 비교하였다. 문헌분석과 전문가 심층면접을 통해 자료를 수집하고 분석하였다. 이 자료에 근거하여 5가지 공익광고 발전정책을 제안하였다. 본 연구결과는 향후 한국과 중국의 공익광고 제작전략과 제도적 발전에 기여할 것이다.

• 대한예방한의학회지
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• 제10권2호
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• pp.63-80
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• 2006

Public health oriental medical doctor has played a great role in providing oriental medical treatment and oriental medical health program with public health medical services, the basic infrastructure, however, is not sufficient. In this study, the researcher surveyed the treatment working or service condition of public health oriental medical doctor. 1. The payment, allowance of doctors are fixed upon the law and guideline according to the financial status of local government. The branch of public health center has more support like an official residence with expenses. 2. The public health center mainly has assitants and ratio of full-timer is more than the branch public health center without any assistants if any, they are temporary employee 3. The public health center has 5.22 beds while the branch has 3.14 beds. The daily average number of patient for public health center is 15.01 while the branch has 8.7 More than half of outpatients are over sixties with musculoskeletal disease. 4. Regarding the traveling clinic, the public health center put into more operation than the branch. The 3rd year serving public doctor gives negative about the traveling clinic much more than 1st and 2nd year serving public doctor. The treatment service condition of public doctor of the public health center is better than the branch doctor, but we are on the point of role-changing as health promotion and preventive treatment to bring up motivation, education and competence strengthening for execution the local-bound health program.

• 유통과학연구
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• 제14권10호
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• pp.59-72
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• 2016

Purpose - This study expands the corporate social responsibility (CSR) model and concepts by adding to it the concepts of corporate identity and public existence responsibility. Then, this study examines the structural relationship between corporate identity and public existence responsibility. This study contributes to expanding CSR to give customers a different perspective from previous studies in that it specifically measures corporate public existence responsibility, corporate identity, and corporate value creation and investigates the structural relationship. Research design, data, and methodology - This study addresses specific research questions. First, it asks whether non-financial performance is a component of CSR; second, it asks if the improvement in the corporate image should be treated as its corporate identity; and third, it tries to expand CSR concepts from corporate citizenship and public market awareness to public existence responsibility. The research hypothesis is formulated to confirm the relationships among CSR, corporate value creation, corporate identity, and public existence responsibility. Result - This study confirms that CSR has a positive correlation with corporate value creation and that CSR has a relatively positive correlation with corporate identity and public existence responsibility. Additionally, it confirms a positive correlation between corporate identity and public existence responsibility. However, corporate identity and public existence responsibility do not have an effect on corporate value creation. However, the influence of public existence responsibility confirmed the influence of corporate value creation through corporate identity as a mediating variable. Conclusion - This study argues that CSR produces more general performance including both financial and non-financial performance. It also confirms that the goals and performance of CSR can substitute for corporate value creation from general performance. It further confirms that public existence responsibility includes market public awareness, corporate images, and corporate associations. It suggests that corporations should see themselves as having public existence responsibility. Further, they should devise strategies to build corporate identities that associate with corporate goals and visions. Finally, this study contributes to the expansion of perspectives on CSR theoretical concepts and goals of performance of the corporation throughout the corporate value creation process.

• 한국사회복지학
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• 제62권1호
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• pp.391-415
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• 2010

본 연구는 최근 발생한 일부 사회복지전담공무원의 복지지원금 횡령사건과 관련하여 인터넷 토론방에서 논의된 댓글 내용을 중심으로 사회복지전담공무원에 대한 대중의 인식이 어떠한지 살펴보았다. 댓글 분석 결과, 토론방 댓글 참여자들은 우리나라 공공복지 최일선에서 공무원과 사회복지사라는 이중적 역할을 수행하는 사회복지전담공무원들이 사회복지제도를 비롯하여 공무원제도의 희생자라고 인식하였다. 또한 우리나라에서 사회복지사는 공공영역에서도 여전히 전문직이라기보다는 개인의 희생과 헌신을 앞세운 도덕성이 강조되는 봉사직으로 인식되는 경향이 있었다. 마지막으로 사회복지전문직에 대한 일반 대중의 인식 개선을 위해 필요한 사회복지계의 노력을 중심으로 본 연구의 함의가 논의되었다.

• 보건행정학회지
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• 제22권4호
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• pp.467-496
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• 2012

Public participation in the decision making for scarce health resources is important because health policy requires trust based consensus, which can be achieved by public's understanding and involvement of related policies. In the past, opportunities for interaction between health policy decision makers and lay public were rare in Korea. As political impulses towards public participation in health policy have increased, a few of deliberation methods were attempted. However, there is little research, reporting such cases with a critical examination of relevant theories and previous studies. We first critically review the literature on public participation within theories of democracy, governance, and empowerment. Next, we report a case of a citizen council experiment, which was held to examine public's preferences among different benefit options regarding new drugs and medical technologies. Specifically, in an one-day long citizen council with a total of 28 lay public, twelve questions of whether a drug or a technology should be included in the benefit package of health insurance were asked. Pre- and post-surveys investigated participants' perception of public engagement in health policy. Although it was experimental, the citizen council ensured that lay public could be careful enough to rationally compare the costs and benefits of different options and collectively make decisions. Further, results from pre- and post-survey showed a strong willingness of members to be involved in health care decision making. In the conclusion, we emphasize that better theories and methods need to be developed for more cases of citizen participation in health care policy and management.

• 미술이론과 현장
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• 제8호
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• pp.145-162
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• 2009

Space is a phenomenon which is formed in the connection between environment and human beings and public space is built by a complex phenomenon of space. Each and every individual is connected to an environment and these individuals are connected to one another. A public commemorative space means souvenir and memorial which is designed for special purpose of remembrance of a specific area. One of the purposes of public commemorative space is memorial and that is the reason of doing public relation and educating citizens over the transom. However, the meaning and value of commemorative subject cannot be delivered or stuffed one-sidely. The target who receives messages from public commemorative space has reinterpreted the messages of his own with his personal experience, knowledge and sensitivity. It results in an unexpected phenomenon of public commemorative space. Therefore, public commemorative space should be considered in a mutual communication structure rather than a purpose of memorial itself. Korean public commemorative space is focused on public relation and education for memorial. In other words, Korean public commemorative space is neglected its important possibility of the productive chapter of mutual communication. The mutual communication structure of public commemorative space which is based on variety and haecceity is ripped up by the message over the transom. It destroys the self-control and creativity of public commemorative space, and derives a negative result. By studying the function and meaning of public commemorative space, we should make the best use of it.

• 농촌계획
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• 제28권2호
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• pp.21-32
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• 2022

Since the village maintenance type public housing project was introduced in 2015, the resident needs for regional revitalization and pleasant living conditions are not being met due to the poor performance of the public housing complexes that reflect the surrounding area maintenance plan (village plan) and regional characteristics. The purpose of this study is to suggest a plan to revitalize the village maintenance type public housing project in consideration of regional characteristics as a result of analyzing the needs of local residents through the problems of the village maintenance type public housing project being promoted so far and resident satisfaction. As a result of the analysis based on the public housing project implementation status analysis and resident satisfaction, the plans to activate the village maintenance type public housing project are as follows. First, in order to secure the effectiveness of the village plan, it is desirable to promote the public housing project and the village plan at the same time. It is necessary to secure a budget according to the selection of public offering projects in the village plan, such as promoting public housing projects without setbacks by prioritizing land purchases for public housing sites and establishing specialized strategies considering regional characteristics. Second, a public housing project that responds to local demand is required. The evaluation factors such as continuous promotion of the urban architecture integration plan and strengthening of regional linkage plans such as specialization of regionally tailored designs should be supplemented so that regional resources and village plans are linked with the public housing specialization plan. Third, surrounding area maintenance plan (village plan) should be secured by the strengthen of the legal status or establishing related provisions. It is also necessary to promote system improvement for area maintenance plan (village plan) when selecting a publicly funded public project.

• 대한영양사협회학술지
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• 제28권1호
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• pp.1-18
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• 2022

This study was conducted to estimate the appropriate workforce of dietitians by type of kindergarten through the recognition survey and job analysis of the kindergarten. Nutritionists' duties were classified into 6 duties, 28 tasks and 94 task elements. The statistical data analysis was completed using Statistical Package for the Social Sciences (SPSS) (ver. 25.0). The time spent on 6 duties, including 'Nutrition management' (public attached 666.24 hours/year, public independent 843.04 hours/year), 'Foodservice management Practices' (public attached 1,472.52 hours/year, public independent 1,298.11 hours/year), 'Hygiene management of kindergarten foodservice' (public attached 611.78 hours/year, public independent 607.18 hours/year), 'Nutrition-diet education and counseling' (public attached 340.53 hours/year, public independent 253.42 hours/year), 'Managing snack during semesters and lunch/snacks during breaks' (public independent 309.04 hours/year) and 'Professionalism enhancement' (public attached 88.86 hours/year; public independent 65.17 hours/year). Total working hours for dietitians were 3,179.94 hours/year (public attached) and 3,375.97 hours/year (public independent). The time/day ×5 days/week ×52 weeks/year calculation method using derived total working hours/year was applied to derive appropriate full-time equivalents (FTEs). The analysis showed that the public attached kindergarten's FTEs were 1.53. The public independent's FTEs were 1.62, and the total FTEs were 1.55. This is the first study to analyze the workload of kindergarten dietitians and appropriate manpower by kindergarten establishment type. It is expected to be a valuable policy basis for efficient operation measures related to the kindergarten dietitians.