• Journal of Distribution Science
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• v.14 no.9
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• pp.73-83
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• 2016

Purpose - Previous studies have not paid attention to global self-corporate brand congruity and affective approach from the viewpoint of global self. This study explored an inducement of gratitude that, under the circumstance of corporate association, consumers feel toward corporate's responsible activities, pride related to corporate's ability, and global self congruity. Current researches also have examined positive behavior effects of global self-corporate brand congruity and the feelings on corporate products. Research design, data, and methodology - This research theoretically reviewed that corporate ability and social responsibility association would influence global self-corporate brand congruity, that corporate ability association could induce consumers' sense of pride, and that social responsibility association might induce gratitude. This study, furthermore, examined theoretically whether global self-corporate brand congruity, pride and gratitude could make consumers behave positively toward corporate products, and developed hypotheses. For the empirical analysis with the questionnaires, 231 employees and common people completed the questionnaires, and structural equation model of AMOS 18.0 was used. Results - From the empirical analysis, the outcomes are as followings. First, corporate ability association makes consumers feel proud. Second, corporate social responsible association makes consumers feel grateful. Third, both corporate ability association and social responsibility association let consumers be aware of global self-corporate brand congruity. Fourth, being conscious of each of pride, gratitude and global self-corporate brand congruity prompts consumers to behave positively toward corporate products. Fifth, mediation effects of pride and the congruity in the roles of corporate ability association on the positive behavior, and those of gratitude and the congruity in the roles of corporate social responsible association on the positive behavior are identified. Conclusions - Based on the results, it can be said that a marketing manager should endeavor to make consumers associate the corporate ability and social responsibility. However, the degree of consumers' feelings such as pride and gratitude can differ according to their cultural backgrounds. It is, therefore, needed to be explored by the types of feelings that can be caused more from the difference in cultural backgrounds by corporate association, and to be investigated differently and positively with behavioral effects on the corporate's products between the types.

• Human Ecology Research
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• v.57 no.1
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• pp.27-40
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• 2019

Based on the stress process model, this study examined the process of how military personnel's occupational characteristics (i.e., long and unspecified work hours, frequent moving) is associated with their wives' marital satisfaction and parenting stress. We focused on whether the wives' perception toward the characteristics of military occupation and the wives' military family pride mediated the association. An online survey was conducted with 323 women married to professional active-duty military husbands, had at least one preschool child, and lived with the husband and child. Using structural equation modeling, we found that the wives' perception of military occupational characteristics and military family pride mediated the relationship between their husband's work hours and the wives' marital satisfaction and parenting stress. This serial multiple mediation indicated that the longer and more unspecified the husband's work hours were, the more negative the wife's perceptions were towards his military occupation, which led to lower marital satisfaction and higher parenting stress. The single mediation effect of negative perceptions was also significant. Frequent moving was indirectly related to the wives' marital satisfaction and parenting stress through only the wives' negative perceptions toward military occupational characteristics. This result indicates that military spouses who experienced frequent moves are likely to have more negative attitudes toward military occupation, which leads to lower marital satisfactions and higher parenting stress. This study contributes to the literature by identifying the underlying mechanisms between military occupational characteristics and military wives' family life through the mediating roles of negative perceptions and military family pride.

• Journal of Digital Convergence
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• v.14 no.1
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• pp.479-489
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• 2016

This study examines how disability pride of people having acquired visual impairment can be constructed. The theme is explored with the Japanese TV drama "Challenged". The paradigms regarding construction of disability pride and acceptance of disability are fundamentally different. In this context it can be said that a criticism of disability acceptance theory has something with a criticism of medical model of disability. It is main character Hanawa and chairman of teachers, and principal who were noticeable specifically at the point of forming disability pride, and these characters show a common feature that social idealism is embodied in their awareness. Other characters of the drama show a change of their consciousness to social idealism. As a conclusion this study suggests importances of humanistic and social scientific analysis as well as of educational effects achieved by means of drama.

• Journal of the Korean association of regional geographers
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• v.19 no.4
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• pp.600-614
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• 2013

This study aims to examine spatially-detailed changes and projection of subtropical climate zones based on the modified K$\ddot{o}$ppen-Trewartha's climate classification and extreme temperature indices using $1km{\times}1km$ high resolution RCP 4.5 and RCP 8.5 climate change scenarios based on PRIDE model over the Republic of Korea. Subtropical climate zones currently located along the southern coastal region. Future subtropical climate zones would be pushed northwards expanding to the western and the eastern coastal regions as well as some metropolitan areas. For both scenarios, the frequency of cold-related extreme temperatures projects to be reduced while the frequency of hot-related ones projects to be increased. Especially, hot days with $33^{\circ}C$ or higher temperature projects to occur more than 30 days over the most of regions except for some mountain areas with high altitudes during the period of 2070~2100. This study might provide essential information to make climate change adaptation processes be enhanced.

• Design & Manufacturing
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• v.14 no.4
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• pp.40-45
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• 2020

In a vehicle-to-vehicle accident, the impact posture, braking status, final stopping position, collision point and collision speed are important factors for accident reconstruction. In particular, the speed of collision is the most important issue. In this study, the collision speed and the final stopping position in the tunnel were estimated using PC-CRASH, a vehicle crash analysis program used for traffic accident analysis, and the final stopping position of the simulation and the final stopping position of the traffic accident report were compared. When the Pride speed was 0km/h or 30km/h and the Sorento speed was 100m/h, the simulation results and reports matched the final stopping positions and posture of the two vehicles. As a result of the simulation, it can be estimated that Pride was collided in an almost stationary state.

• Journal of the Korean Society of Clothing and Textiles
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• v.48 no.3
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• pp.576-595
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• 2024

Bracelets have enjoyed extensive use among the Chinese since antiquity as decorative pieces credited with warding off evil forces and inviting auspicious fortune. This study aims to integrate traditional cultural elements, such as Yuan blue and white porcelain flower patterns, into modern design using 3D printing technology to create culturally inspired bracelets. To this end, bracelet designs from the top four museums on Taobao were examined. In addition, we analyzed online reviews of culturally themed bracelets using text mining and applying FEA criteria and found that Chinese consumers are easy to wear and sizable, enhance cultural pride, and drive the demand for artistically sophisticated bracelets. The research culminates in the development of a modular bracelet design inspired by flower motifs from blue and white ware of the Yuan dynasty, with an emphasis on iterative improvements based on reviewer feedback. The final design meets consumers' expressive and aesthetic needs while also maintaining cultural integrity and functionality. The aim of the study is to inspire pride in traditional culture, provide insights for fashion accessory industries, and promote the national image through the development of culturally inspired products.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.32 no.3
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• pp.49-58
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• 2009

Healthcare organizations need mutual cooperation among various medical professionals in order to carry out the performance of their duties spite of haying a strong job specialization and independence based on license. However, spite of the importance of leadership roles, there have not been enough researches dealt with leadership effect under the complex duties' relationship of a healthcare organization. This study suggested a new model by combining characteristics of leadership style, job satisfaction, and organizational commitment using Structural Equation Model (SEM). The data were self-administered questionnaires collected in 2006 from 437 employees (nurses, medical technicians, and administrative staffs) of 5 hospitals located in Seoul. The items of questionnaire were composed as a method of choosing new leadership style based on the Bass's standardized questionnaire on a Iransactionaljtransformational leadership combining the Leader Behavior Description Questionnaire-XII (LBDQ-XII) of the Ohio State University and Graen and Uhl-Bien's LMK scale through simulation techniques responding to organizational commitment. As a result, the leadership style increasing employees' self-confidence and having continuous response relationship between managers and employees improved their discretion and empowerment as well as worthwhileness and pride. However, the leadership style emphasizing reward and a sense of duty brought about a bed result that was not able to effectively respond to employees' discretion and empowerment and even weakened their worthwhileness and pride. After all, the leadership style based on vision and change had an effect on organizational commitment but the other one based on reward and a sense of duty seemed to be unsuccessful in organizational commitment. Therefore, the desirable leadership in a healthcare organization should be based on employees' self-confidence and continuous response relationship between managers and employees.

• Asia pacific journal of information systems
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• v.25 no.4
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• pp.719-745
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• 2015

Social networking services provide individuals with an easy approach for exchanging messages with others based on interpersonal relationships. However, why individuals spread marketer-generated content (MGC) in their online social circles remains unclear. Therefore, we develop a theoretical model to examine how social capital, intrinsic motivations, personal perceptions, past behavior, and personal traits influence MGC sharing behavior of social media users in micro-blogging context. Data collected from 319 social networking users support the proposed model. The results from partial least squares analyses show that enjoyment, perceived control, and outcome expectations are significant indicators of individual's MGC sharing intention in the social broadcasting environment. Results also suggest that social capital, users' intention, and past behavior positively influence the MGC sharing behavior of users. Moreover, individual prevention pride exhibits a significant interaction effect on the relationships between users' MGC sharing and its antecedents. Implications for research and practice are discussed.

• Journal of the Korean Society of Food Culture
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• v.23 no.3
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• pp.366-376
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• 2008

The purpose of this study was to examine the job satisfaction of foodservice managers at schools in Jeju, Korea, according to the organizational culture and commitment of the school foodservice and administrative departments. The subjects included 144 (98.6%) dieticians from Jeju schools. The data were analyzed by descriptive analysis, reliability analysis, factor analysis, ttests, ANOVA, and Pearson's correlation coefficients, using the SPSS Win 12.0 program. In terms of organizational culture, the dieticians perceived the 'human relations model' and 'internal process model' as the strongest types for the school foodservice departments and administrative departments, respectively. However, for both types, a gap existed between the organizational culture that was perceived and that which was expected. In particular, the subjects expected that the 'human relations model' and 'open systems model' were the most important organizational culture types. In terms of the subjects' organizational commitment scores, loyalty and pride scored highest whereas unity scored lowest. For the level of job satisfaction, the performed work itself scored highest and was deemed most important. Additionally, organizational culture was positively correlated to the factors affecting organizational commitment and job satisfaction. Finally, the surveyed managers had high demands for a human relations-oriented organizational culture to enhance job satisfaction.

• ETRI Journal
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• v.10 no.4
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• pp.99-117
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• 1988

This paper has two main purposes, One is a scientific theory for the Hangul writing system. It is a mathematical model which is formulated a logical characteristics involved in the compositionality principle of Hun Min Jung Um[6], and is based on the traditional scientific methodology and theory. The other is an engineering model for the Hangul writing system. It has proven that the model is more theoretical and practical that the conventional models called Hangul automata. This paper also shows the reasons why Korean has a great national pride in Hangul[3]. Consequently, we suggest that Hangul writing system has a potential capability as an ultimate human interface connecting human, computer and information.