• 제목/요약/키워드: PREFERENCE BASED

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대체연료 자동차에 대한 소비자 선호 분석을 통한 산업전략과 기술정책에 관한 연구 (Analysis on the business strategy and policy for the alternative fuel vehicle : Using stated preference data)

  • 김연배;정기철;안지운;이정동
    • 기술경영경제학회:학술대회논문집
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    • 기술경영경제학회 2006년도 제28회 동계학술발표회 논문집
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    • pp.264-297
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    • 2006
  • In this paper, we attempt to analyze consumer preference for the alternative-fuel vehicles based on data from a stated preference using the conjoint analysis. Five possible fuel types (gasoline, diesel, CNG, LPG, Hybrid (electricity+gasoline)) are covered in conjoint cards. To estimate and analyze consumer preference, discrete choice model is used. Specifically, Bayesian mixed logit model is used. Based on estimating results, we discuss the business strategy and policy for the alternative fuel vehicle.

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수학영재들의 뇌선호유형에 따른 문제해결 과정 사례 분석 -Schoenfeld의 문제해결 행동요인을 중심으로- (Case Analysis of Problem Solving Process Based on Brain Preference of Mathematically Gifted Students -Focused on the factors of Schoenfeld's problem solving behavior-)

  • 김재희;송상헌
    • 한국초등수학교육학회지
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    • 제17권1호
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    • pp.67-86
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    • 2013
  • 본 연구는 수학영재학생들의 뇌선호유형에 따라 그들이 문제를 해결하는 과정에서 Schoenfeld의 문제해결 행동요인 4가지가 어떻게 활용되고 있는지를 분석하고 이를 통해 수학영재 수업 시 고려해야 될 뇌기능 분화와 관련된 교육적 시사점을 찾아보고자 하는 것이다. 연구 대상자는 BPI검사를 통해 좌, 우뇌별 선호도가 높은 6학년 영재학급 학생 4명이다. 분석 결과 좌뇌선호형 학생들의 경우 객관적이고 논리적인 판단을 좋아하는 좌뇌의 특성이, 우뇌선호형 학생들의 경우 주관적이고 직관적인 판단을 좋아하는 우뇌의 특성이 많이 관찰되었다. 또한 문제해결과정에 나타나는 Schoenfeld의 문제해결 행동요인도 뇌선호유형의 특성에 맞게 서로 다른 것들이 주로 선택되는 것을 확인하였다. 따라서 좌뇌선호형 학생들과 우뇌선호형 학생들이 각각 선택한 문제해결 행동요인을 분석하고 그들에게 상호 보완될 수 있는 문제해결 행동요인을 안내 및 제안해 줌으로써 뇌선호유형별 학생들의 문제해결지도에 활용할 수 있을 것이다.

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고착(Fixation)과 뇌활용성향과의 관계 (The Relationship between Fixation and Brain Preference)

  • 이홍;전윤숙;박은아
    • 지식경영연구
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    • 제6권1호
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    • pp.85-103
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    • 2005
  • The purpose of this study was to identify the relationship between fixation and brain preference. Based on the hemisphere asymmetric theory and fixation, two hypotheses were articulated. They were: 1) Right-brain preference is negatively related to divergent fixation. 2) Left-brain preference is negatively related to convergent fixation. A self-reporting scale for measuring the brain preference with 42 items were developed for the study based on functional characteritics of left and right hemisphere. Samples were collected from 579 college students in K University. Regression analysis showed that right-brain preference was negatively associated with divergent fixation. In the relationship between left-brain preference and convergent fixation, mixed results were produced. Research implication were discussed at the end of the study.

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A Multi-Agent MicroBlog Behavior based User Preference Profile Construction Approach

  • Kim, Jee-Hyun;Cho, Young-Im
    • 한국컴퓨터정보학회논문지
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    • 제20권1호
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    • pp.29-37
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    • 2015
  • Nowadays, the user-centric application based web 2.0 has replaced the web 1.0. The users gain and provide information by interactive network applications. As a result, traditional approaches that only extract and analyze users' local document operating behavior and network browsing behavior to build the users' preference profile cannot fully reflect their interests. Therefore this paper proposed a preference analysis and indicating approach based on the users' communication information from MicroBlog, such as reading, forwarding and @ behavior, and using the improved PersonalRank method to analyze the importance of a user to other users in the network and based on the users' communication behavior to update the weight of the items in the user preference. Simulation result shows that our proposed method outperforms the ontology model, TREC model, and the category model in terms of 11SPR value.

갈등적 수줍음형 사회적 위축 유아를 위한 증강현실 기반 개입 프로그램 개발 및 효과 검증 (The Effect of an Augmented Reality-Based Intervention Program on Social Withdrawal in Children with Conflicted Shyness)

  • 김윤경;박주희
    • 한국보육지원학회지
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    • 제19권4호
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    • pp.1-27
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    • 2023
  • Objective: This study designed an Augmented Reality-based intervention program for children with conflicted shyness and examined its effects on social avoidance motivation and preference for being with others. Methods: Sixteen six-year-old children were randomly assigned to either the experimental or control group. The experimental group participated in a six-week AR-based program. Both teachers and children rated social avoidance motivation and preference for being with others to evaluate the program's effectiveness. Data were analyzed using the Wilcoxon signed-rank test and the Mann-Whitney U test. Results: Social avoidance motivation decreased only for the experimental group. Conversely, the control group showed increased motivation scores as reported by the children. The preference for being with others increased in the experimental group based on teacher reports. For the control group, preference scores reported by teachers and children were maintained and decreased, respectively. Conclusion/Implications: This study highlights the effectiveness of the intervention in reducing social avoidance motivation and maintaining a preference for being with others in children experiencing conflicted shyness. Furthermore, the use of AR technology provided a psychologically safe environment for them to initiate social interactions without fear of negative evaluation, highlighting its potential as a primary intervention tool for this population.

심리음향 기반 판매 지역 및 개인별 성향을 고려한 차량 경고음의 선호도 연구 (The Preference Study of Vehicle Warning Sound Considering the Sale Region and Personal Preference based on Psychoacoustics)

  • 김성현;박동철
    • 한국소음진동공학회:학술대회논문집
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    • 한국소음진동공학회 2013년도 춘계학술대회 논문집
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    • pp.122-129
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    • 2013
  • The vehicle's waning sounds are used for the purpose of informing the specific situation to the driver. In the past, the warning sounds were developed in terms of a simple notification. With the increasing importance of the emotional quality of vehicle, the research in terms of sound quality has been actively conducted. The desired sounds are dependent upon customer expectation and usage requirements. And it based on cultural or regional difference and personal preference. In this paper, the preference study considering the sale region and personal preference is introduced. Jury test for subjective evaluation are carried out and the difference in preference is analyzed.

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협업 필터링 추천 시스템을 위한 데이터 신뢰도 기반 가중치를 이용한 하이브리드 선호도 예측 기법 (Hybrid Preference Prediction Technique Using Weighting based Data Reliability for Collaborative Filtering Recommendation System)

  • 이오준;백영태
    • 한국컴퓨터정보학회논문지
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    • 제19권5호
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    • pp.61-69
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    • 2014
  • 협업 필터링 추천은 사용자의 아이템에 대한 선호도를 기반으로 유사 아이템 집합 또는 유사 사용자 집합을 생성하고 이를 이용해 사용자의 특정 아이템에 대한 선호도를 예측한다. 따라서 선호도 행렬이 희박할 경우, 추천의 신뢰도는 급격히 낮아진다. 본 논문에서는 위 문제를 해결하기 위해 데이터 신뢰도 기반 가중치를 이용한 하이브리드 선호도 예측 기법을 제안한다. 선호도 예측은 유사 아이템 집합과 유사 사용자 집합을 모두 생성하고 각 집합을 통해 사용자의 선호도를 예측하며, 모델의 상황을 반영한 가중치를 이용해 각 예측치를 병합하여 수행된다. 이 기법은 사용자 선호도 예측 정확도를 높이며 선호도 행렬 희박도가 높은 상황에도 추천 서비스의 신뢰도를 유지할 수 있도록 한다. 이 기법을 바탕으로 추천 시스템을 구현하고 절대평균오차를 기준으로 서비스 신뢰도 향상을 측정하였다. 실험에서 본 기법은 Hao Ji가 제안한 기존의 기법에 비해 선호도 행렬 희박도가 84% 이상인 상황에서 평균 21.7%의 성능 향상을 보여 효과적으로 행렬 희박도 문제를 해소할 수 있음을 검증하였다.

백제의 전통문화를 활용한 문화상품의 이미지와 선호도 분석 - 10대 청소년을 중심으로 - (The Analysis of Images and Preference on Cultural Products based on Baekje Traditional Culture - Focused on Adolescents -)

  • 이미숙
    • 한국의상디자인학회지
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    • 제18권3호
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    • pp.85-98
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    • 2016
  • The purpose of this study was to investigate the adolescents' images and preference on cultural products based on Baekje traditional culture focused on adolescents. The subjects were 421 adolescents in Daejeon and Chungnam province. The measuring instruments was stimuli of cultural products and a questionnaire with semantic differential scales of image of cultural products, preference, product evaluation criteria, and subjects' demographics characteristics. The data were analyzed by Cronbach's ${\alpha}$, factor analysis, t-test, ANOVA, Duncan's multiple range test, and regression analysis using SPSS program. The results were as follows. First, 3 factors(attractiveness, interest, gentleness) were emerged on images of cultural products based on Baekje tradition culture, however, the current products could not convey affectively the attractive and gentle image of baekje traditional culture. Second, the preference of the Baekje cultural products was evaluated low, and especially design and price was rated low in the evaluation criteria. Third, preference was related with the 3 image factors, and attractiveness factor was showed highly positive effects on preference of cultural products. The implication of this study was to provide the useful cultural product development plan for adolescents, and the research results suggested that modern and individual design, unique traditional pattern, resonable price, and practicality have to be considered to develop successful cultural products for adolescents.

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쌍체비교기법을 통한 중정의 시각적 선호에 관한 연구 (A Study on the Visual Preference in Enclosed Spaces Based on the Paired Comparison Method)

  • 이태희;임승빈
    • 한국조경학회지
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    • 제14권3호
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    • pp.3-19
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    • 1987
  • The purpose of this study was to investigate desirable width / height ratio of enclosed space and to offer basic information for the design of enclosed spaces. The data of this study were gathered from the experiment through simulation. Photographic sampling of 7 campus sites located in Kwanak campus of Seoul National University and slides of perspective drawings of enclosed spaces with various D/H ratio (12, 1, 2, 4, 6, 9, 12)were used for simulation. A response format was made using the method of paired comparison and students from various departments were randomly selected for evaluation. In the method of analysis of data Thurstone's equation of Comparative Judgement was used for calculating preference score. A1so non-linear regression analysis was used for finding out relations between preference and D/H ratio. The other method of data analysis were correlation, Chi - test. And the results were summarized as follows. 1. In sketch simulation the ratio of D/H 4 got the highest preference store. This result suggests that desirable D/H ratio of enclosed space is D/H 4. And at the lower range of D/H ratio, as ratio increases, the preference score increases. At the higher range of D/H ratio, however, as ratio increases, the preference score starts to decrease from the cardinal point of D/H 4. 2. In campus photograph simulation preference is influenced by slope, elevation change of floor, trees, lawn area, familiarity, space arrangement, and exterior shape of building besides D/H ratio. 3. The preference virtue was not significantly affected by order effect. This result suggests that order effect can be ignored in the study of visual preference. 4. There are so many factors related to preference that it is difficult to explore those factors without scientific information based on scientific method. We must carry out study for scientific approach of planning and design based on precise, complete simulation technique.

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Preference Difference Metric을 이용한 아이템 분류방식의 추천알고리즘 (Recommendation Algorithm by Item Classification Using Preference Difference Metric)

  • 박찬수;황태규;홍정화;김성권
    • 정보과학회 컴퓨팅의 실제 논문지
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    • 제21권2호
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    • pp.121-125
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    • 2015
  • 기존의 협업필터링 기반의 추천시스템에 대한 연구는 정확한 평점예측에 집중되면서 추천시스템의 수행시간이 길어지게 되고, 선호아이템을 짧은 시간에 추천해주는 본래의 목적에서 멀어지게 되었다. 본 논문에서는 Preference Difference Metric을 이용하여 평점예측이 아닌 선호 아이템의 분류를 통한 추천을 수행하여 수행시간을 단축하고 정확도를 유지하는 추천 알고리즘을 제안한다.