• Title/Summary/Keyword: Overseas Market

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Inter-Industry Convergence Strategies of Geospatial Information Industry for Overseas Expansion (공간정보산업 해외진출을 위한 산업 간 융합 방안 연구)

  • JEONG, Jin-Do;SAKONG, Ho-Sang;LEE, Jae-Yong
    • Journal of the Korean Association of Geographic Information Studies
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    • v.18 no.2
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    • pp.105-119
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    • 2015
  • The overseas expansion is essential to expand domestic geospatial industries in a state of saturation. But current overseas expansion method has be limited to expand global market. Inter-industry convergence strategies may be the most resonable alternative to expand global market through raising the expansion possibility to developing countries with ODA funds and to developed countries with converging global competitive industries. This research investigates various foreign developed and developing countries to draw each demand. As a result, easiness of convergence, confidentiality of information, complementarity of poor infrastructure, responsiveness of various demands and sustainability of system are needed to successful convergence on multiple industries. This research seeks convergence framework to meet this demands, and suggests each component. This convergence framework is consisted of geospatial convergence common framework, inter-industry convergence model and institutional supporting system for overseas expansion.

Inter-Industries Convergence Strategies of Geospatial Information Industry based on Cloud Computing Technologies for Overseas Expansion (공간정보산업 해외진출을 위한 클라우드 컴퓨팅 기반 산업 간 융합 방안 연구)

  • Lim, Yong-Min;Lee, Jae-Yong
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.6
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    • pp.3769-3777
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    • 2015
  • Overseas Expansion is essential to expand domestic geospatial industries in a state of saturation. But current overseas expansion method has be limited to expand global market. Inter-industries convergence strategies may be most resonable alternative to expand global market through raising expansion possibility to developing countries with ODA funds and to developed countries with converging global competitive industries. This research analyzed the industry to develop a suitable way fusion between these industries. As a result, easiness of convergence, confidentiality of information, complementarity of poor infrastructure, responsiveness of various demands and sustainability of system are needed to successful convergence on multiple industries. This convergence framework is consists of geospatial convergence common framework based on cloud computing, inter-industries convergence model and institutional supporting system for overseas expansion.

A Study on Management of Overseas Direct Purchase Site Using UTAUT Model (통합기술수용모형을 활용한 해외직접구매 사이트 관리방안에 대한 연구)

  • Kang, Inwon;Son, Jeyoung
    • Korea Trade Review
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    • v.44 no.1
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    • pp.143-158
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    • 2019
  • As the overseas direct purchase market grows rapidly, firms are setting up various strategic directions to attract consumers. However, many previous researches on this issue have focused on consumption behavior based on consumers' motivation and demographic factors, so there is a certain limit to suggest practical implications for firms. Therefore, this study proposed modeling to understand how firm's strategic direction influences consumers' acceptance behavior in order to overcome these limitations. For this purpose, this study conducted a survey on 357 domestic consumers and conducted empirical analysis through structural equation model analysis. As a result, the effort expectancy of overseas direct purchase site has a strong influence on consumer intention as much as performance expectancy. We also found that product variety had the strongest impact on performance expectancy and that web site reputation directly affected consumers' behavioral intention as well as purchasing behavior.

An Empirical Study on the Modeling Determinants and Effects of Korean FDI (Focused on six Country of East Asia:01-08) (한국기업의 해외직접투자 모형설정에 관한 실증 연구 (동아시아 6개국 중심:01-08))

  • Lee, Eung-Kweon
    • International Commerce and Information Review
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    • v.12 no.1
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    • pp.403-428
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    • 2010
  • This research is about global investment for managing the important position, what Korea is doing in World's main market. Considering there are some differences between developed countries' model and developing countries' model in doing direct overseas investment, they target to get political agreement and develop the new invest plan and strategy by understanding changes of Korean manufacturing companies in direct overseas investment between 2001 and 2008 and analyzing the change of yearly investment motivation. The result from this result let us know that company should develop their own idea for their competitive advantage by doing direct overseas investment. And, the overseas investment, which was already done in other countries, 1. Review its realities and tendency in terms of investing countries, industries, and its scale and then Set up an actual model, based on strategic combination of investing location select and determination of Korean manufacturing companies. 2. Analyze how the situational factors have influenced and what factors would be considered for direct overseas investment. From the analyzing result, even though it is fairly true that raising wage and getting resources, and developing alternating industries for export had influenced at the beginning, overseas investing companies' policy will be influenced by the results from studying marketing-pursuit type, local producing and manufacturing by using low-wage people for local sale, and situation for changing investing tendency as service industry.

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Relevance of Purchasing Equipment of Overseas Direct Purchase in Korea

  • Dong-Bin JEONG
    • East Asian Journal of Business Economics (EAJBE)
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    • v.11 no.3
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    • pp.11-25
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    • 2023
  • Purpose - The goal of this study is to grasp the current status of the latest overseas direct purchase trends and diversified consumption tendencies, and it can be used as basic quantitative data for selecting the overseas direct purchase market and establishing policies in the e-commerce industry. This study examines the relevance between purchasing equipment and four demographics. Traits of the underlying purchasing equipment are cell phones, tablet PCs and PCs & notebooks. Research design, data, and methodology -This survey was performed in 2021 on a total of 4,537 combined panel households covering 3,510 households and 191,027 additionally set in 2019 and approximately 10,800 household members. In particular, correspondence analysis is utilized to mine the relevance among the underlying variables. Result - It is proved that the underlying demographics except age are relevant to the purchasing equipment of online overseas shopping. Especially, cell phones are closely relevant '2 million-3 million won', jointly relevant to 'service and office work' and marginally to all other academic levels except graduate school or higher. Conclusion - Under intense competition, overseas direct purchase shopping malls should strive to provide not only price competitiveness but better service and customer value in order to continue to grow.

CGV's China Market-Oriented Growth Strategy for the Korean Wave (한류 증진을 위한 CGV의 성장 전략: 중국 시장을 중심으로)

  • Kwon, Sang-Jib
    • The Journal of the Korea Contents Association
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    • v.16 no.6
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    • pp.576-588
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    • 2016
  • The main objective of this study is to investigate the overseas performance of CGV in order to boost Korean wave and movie platform competitiveness. The focus of this study is to on how CGV may enhance the market share of china market, emphasizing the entrepreneurial orientation of top management team and differentiated entrant strategy based on Korean wave. This study suggests key factors in the china movie platform market expansion process of CGV. In order to analyze this mechanism, we employ a case study method design. The case study results show that there are differences of CGV strategy in movie platform characteristics and the important key factors of growth depending on market situation. The most important thing is that entrepreneurial orientation of top management including differentiated entrant strategy and Korean wave-oriented vision enhance between brand loyalty and market share in china market. In addition, growing overseas impacts of CGV support on Korean wave entertainment and globalization of movie platform industry. Contributions and implications for the academic and managerial field are discussed.

Ensemble Learning-Based Prediction of Good Sellers in Overseas Sales of Domestic Books and Keyword Analysis of Reviews of the Good Sellers (앙상블 학습 기반 국내 도서의 해외 판매 굿셀러 예측 및 굿셀러 리뷰 키워드 분석)

  • Do Young Kim;Na Yeon Kim;Hyon Hee Kim
    • KIPS Transactions on Software and Data Engineering
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    • v.12 no.4
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    • pp.173-178
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    • 2023
  • As Korean literature spreads around the world, its position in the overseas publishing market has become important. As demand in the overseas publishing market continues to grow, it is essential to predict future book sales and analyze the characteristics of books that have been highly favored by overseas readers in the past. In this study, we proposed ensemble learning based prediction model and analyzed characteristics of the cumulative sales of more than 5,000 copies classified as good sellers published overseas over the past 5 years. We applied the five ensemble learning models, i.e., XGBoost, Gradient Boosting, Adaboost, LightGBM, and Random Forest, and compared them with other machine learning algorithms, i.e., Support Vector Machine, Logistic Regression, and Deep Learning. Our experimental results showed that the ensemble algorithm outperforms other approaches in troubleshooting imbalanced data. In particular, the LightGBM model obtained an AUC value of 99.86% which is the best prediction performance. Among the features used for prediction, the most important feature is the author's number of overseas publications, and the second important feature is publication in countries with the largest publication market size. The number of evaluation participants is also an important feature. In addition, text mining was performed on the four book reviews that sold the most among good-selling books. Many reviews were interested in stories, characters, and writers and it seems that support for translation is needed as many of the keywords of "translation" appear in low-rated reviews.

On the Analysis of Risk Management for a Utility Construction Work in Plant Projects (플랜트 유틸리티 시공에서 리스크 관리에 관한 연구)

  • Han, Ki-Don;Hur, Jin-Huek;Moon, Seung-Jae;Yoo, Hoseon
    • Plant Journal
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    • v.6 no.1
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    • pp.64-70
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    • 2010
  • From 2000, the world plant market, especially plant developing business related to oil and gas, has been increasing. Domestic construction companies advance to overseas plant construction market actively, and proportioning to this, an importance of utility construction is increasing. However, the project becomes large and high-tech, and many companies experience difficulty of project management due to relatively high risk of overseas construction. In this study, we built the standard process with which domestic company can evaluate the risk of overseas plant utility construction. Primary factors for risk evaluation is derived, classification system is made out, primary factor is analyzed, and counter plan is suggested. And thorough management of risk is performed by risk management organization that manages the risks, risk control methods, reports and monitors through risk sheet and risk action log from the start of project to the end.

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Consumer regrets of online direct overseas buying experience (온라인 해외직접구매 경험 소비자의 후회 연구)

  • Kim, Myung Jin
    • Smart Media Journal
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    • v.7 no.3
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    • pp.35-42
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    • 2018
  • This study was conducted to propose a marketing solution for overseas online direct purchase market customer's relatively low satisfactory level in services provided, compared to that in domestic market. From the investigation, we have obtained the following results. First, relationships between regret level, regret effort, and repetition intention support that attitudes toward purchasing may be different when the regret is settled. Second, consumer's innovativeness is very important as a leading variable for regret. Third, unlike consumer regret previously known to lead dissatisfaction and negative behavior, regret also can cause repetitive purchasing through different regretting processes.

Market Expansion Strategies for Small or Medium-sized Construction Companies by Developing Quantitative Risk Assessment Model

  • Yoo, Jinhyuk;Koh, Seungyoon;Seo, Induck;Cha, Heesung
    • International conference on construction engineering and project management
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    • 2015.10a
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    • pp.742-743
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    • 2015
  • Korean construction industry has developed with national economy growth for a couple of decades. However, because of slump of real estate, the domestic construction industry was intimidated. In this situation, many construction company has no choice but to go abroad to find construction projects. However, almost small or medium-sized construction companies are very hard to operate their business because they have small funding ability and weak labor power. Therefore, this study aims to propose an assessment tool through analyzing risk factors of overseas construction projects for small or medium-sized companies by examining preceding research and interviewing industry experts. Weights of the risk factors are determined through the surveys of the industry practitioners. All of the data is configured into the assessment tool and this converts the quantitative information which leads to the optimal of strategies choice. This paper provides a quantitative measurement of possible performance and detailed assessment of each itemized risk factors. This assessment tool is qualified for industry experts so that it can safely be applied to the future projects. Ultimately, many small or medium sized construction companies will benefit from the tool proposed in this study to examine the potential of the overseas market expansion.

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