• 한국인공지능학회지
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• 제11권2호
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• pp.29-38
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• 2023

The purpose of this study is to explore how citizens perceive application of the metaverse platforms for city marketing and investigate factors that affect overall attitude for citizen relationship management in the public sector. In particular, this study investigates the following: i) how factors including perceived city brand value, public service, emotional value, experience, personalization, economic value, social value, and cultural value on overall attitude and ii) how overall attitude affects intention to use of metaverse for the public sector and citizen satisfaction. This study conducted an online survey with the assistance of a well-known research firm. This study applied factor, ANOVA, and regression analysis to test hypotheses. The results found that effects of perceived city brand value, emotional value, information, economic value, social value, and cultural value on overall attitude toward metaverse application for the public sector showed significance. The results provide managerial and policy implications for the public sector on how to apply metaverse to provide public services and enhance engagement with citizens. The results also provide implications which aspects should be considered to enhance citizen relationship management and to build the better city brand value by applying metaverse.

• 웰빙융합연구
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• 제7권1호
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• pp.17-25
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• 2024

Purpose: This study aims to explore the citizens' perceptions of living labs in the context of enhancing the living environment. Specifically, it employs quantitative research to investigate the perspectives of Millennials and Generation Z. This study proposed research questions to examine how the impacts of citizen-driven management, social factors, locally-driven management, open innovation operation, economic value, and environmental value influence the overall attitude toward living labs. Additionally, this study investigated the effects of overall attitudes on intention to participate in living labs and expected satisfaction towards living labs. Research design, data and methodology: This study employed an online survey conducted by a well-known research organization. Factor and regression analysis were utilized for data analysis. Results: The results revealed significant effects of citizen-driven management, social factors, economic value, and environmental value on overall attitude, with social factors exhibiting the highest effect size on overall attitude. Additionally, significant effects of overall attitude on intention and expected satisfaction were observed. Conclusions: The findings suggest which aspects of living labs should be fostered for the development of residents, the local economy, and citizens' quality of life, particularly with consideration of the perspectives of Millennials and Generation Z, who play a crucial role in utilizing a diverse array of ICT tools.

• 한국간호교육학회지
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• 제13권1호
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• pp.41-51
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• 2007

Purpose: This research studied the nurses' knowledge and attitude about pain management. Method: The research subjects were 465 nurses working at three university hospitals in Seoul and at one university hospital in Kyunggi-do. The survey results were collected between October 13 and 21 in 2004. Result: The overall mean score of correct answers on knowledge about pain management was 73.34, general knowledge 71.08, and cancer pain control was 93.93. Similarly, the mean score of correct answers on knowledge about the classification of analgesics was 75.89, while the knowledge of their use was only 52.48. The overall characteristics related to the degree of the nurses' knowledge about pain management were their educational background and their experiences of pain education. In a similar view, the overall characteristics related to the knowledge about the classification of analgesics were age and religion. Likewise, the use of analgesics was related to field of service and the experience of pain education. Finally, the overall characteristics related to the nurse's attitude toward pain management were their field of service and their position. Conclusion: The results of this study could be useful to institutions involved in the education and application of patient pain management.

• 한국지구과학회지
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• 제28권5호
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• pp.635-642
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• 2007

Using data from 132 telephone interviewees, we examined the role of affective-cognitive ambivalence in forming overall attitude and behavior toward toxic chemical and radioactive waste issues in Marion, Ohio in the U.S. In order to compare attitudinal preference, participants were divided into four A-C groups: action-group (Affective+/Cognitive+), detached-group (A-/C+), concerned-group (A+/C-), and inaction-group (A-/C-). Affective and cognitive components interacted, producing redundant influences on overall attitudes and judgments as frequently observed and postulated in previous attitude studies. The results showed that the action-group who were feeling unsafe and believed that environmental accidents had happened or are happening in Marion were less willing to move to the area than other three groups who were feeling safe and/or doubted reports of contamination and its relation with leukemia. Affective and cognitive components were found to have redundant influences on overall attitude. It was also observed that affective-cognitive ambivalence theory has a great potential for explaining the mechanism by which people form attitudes, especially when people have moderate or positive feelings (e.g. sympathy or eagerness for resources) toward the objects and/or when uncertainty is a major feature of environmental issue under consideration (e.g. global climate change).

• 한국보건간호학회지
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• 제26권2호
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• pp.248-257
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• 2012

Purpose: The aim of this study is to examine the relationship between sexual consciousness and attitude among male university students. Methods: Data were collected using self-reported questionnaires from 235 male university students at two universities located in Busan. SPSS 12.0 using descriptive statistics, t-test, ANOVA, and correlation coefficient was used for data analysis. Results: In the area of sexual consciousness, sexual male chauvinism appeared to be strongest in the area of gender ($2.60{\pm}0.57$). In the area of sexual attitude, abortion appeared to be the most opened area ($2.36{\pm}0.54$) among all areas. Religion, pleasure attitude, premarital virginity, sex admissibility and homosexuality were found to be factors affecting overall sexual consciousness. On the other hand, religion, sexuality, and gender appeared to be the factors that affected overall sexual attitude. In addition, the result of this study demonstrated a positive correlation between sexual consciousness and attitude. Conclusion: Development of various sex education programs reflecting the liberal sexual attitudes of university students, and provision of opportunities for establishment of healthy sexual consciousness and sexual attitude among university students accordingly are needed.

• 한국과학교육학회지
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• 제36권1호
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• pp.63-73
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• 2016

이 연구는 중학생들이 갖고 있는 발명에 대한 태도 및 이미지를 세부적으로 조사 분석하여 구명하고, 발명교육의 질적 향상에 기초 자료를 제공하는 데 목적이 있다. 이 연구의 결과는 다음과 같다. 첫째, 중학생은 초등학생 보다 발명에 대한 태도에서는 정서적 태도 및 관심적 태도 수준이 높았으며, 발명에 대한 이미지에서는 긍정적인 이미지를 가지고 있는 반면 발명은 어려운(M=3.70) 것으로 느끼고 있다. 둘째, 중학생의 성별에 따른 전체적인 발명에 대한 태도는 초등학교에서 부터 중학교 시기까지 일관된 발명 태도를 보였기 때문에 초등학교 시기의 발명에 대한 태도 형성이 중요함을 알 수 있다. 성별에 따른 전체적인 발명 이미지는 유의한 차이가 있음을 확인할 수 있다(p<0.05). 남학생은 여학생 보다 발명을 통하여 자신의 욕구를 충족시킬 수 있다고 판단하거나 발명의 이미지에 대해 긍정적임을 알 수 있다. 반면, 여학생은 발명에 대한 이미지로 어려운(M=3.44), 긴장한(M=3.95) 것으로 느끼고 있다. 셋째, 중학생의 학년에 따른 전체적인 발명의 태도는 통계적으로 유의미한 차이를 나타내지 않았다(p>0.05). 학년에 따른 태도에 대한 요인별 순위를 살펴보면 전학년 인지적 태도, 정서적 태도, 관심적 태도, 실천적 태도 순인 것으로 나타난다. 중학교에서는 교육제도와 교육과정 편제상 발명을 할 수 있는 여건 조성이 부족하여 모든 학년이 발명의 태도에서 같은 순위로 나타난 것으로 판단된다. 중학생의 학년에 따른 전체적인 발명 이미지는 통계적으로는 유의미한 차이를 나타내지 않았다(p>.05). 중학교에서 부터 학습에 관한 부담이 크게 작용한 결과로 판단된다. 마지막으로, 중학생이 '발명'하면 떠올리는 단어를 분석한 결과, 발명의 행위로는 아이디어, 만들기, 상상력, 창의력 등을 중요하게 여겼다. 발명이 기여하는 바로는 새로운 제품 개발, 편리한 삶 제공, 사회적 발전, 실제생활에 유용한 것, 불편함 개선 등이 있었다.

• Asian Journal of Business Environment
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• 제14권2호
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• pp.1-10
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• 2024

Purpose: The purpose of this study is to investigate the essential factors contributing to the growth and success of smart cities, providing a comprehensive analysis of key elements that are crucial in fostering the development of smart cities. This study explored the impacts of technology-driven applications, corporate involvement, the role of experts, citizen co-creation, city-led strategy governance, and sustainable urban practices on overall attitudes towards smart cities. Additionally, the study examined the impact of overall attitude on the growth trajectory of the smart cities and satisfaction. Research design, data and methodology: To collect data, this study employed an online survey conducted by a reputable research organization. Data analysis involved the use of factor analysis, ANOVA, and regression analysis. Results: This study unveiled significant impacts of technology-driven applications, corporate involvement, the role of experts, citizen co-creation, city-led strategy governance, and sustainable urban practices on the overall attitudes. Furthermore, it demonstrated that the overall attitude significantly influences the growth trajectory of smart cities. Conclusions: This study identified key driving factors for smart city development, suggesting that the consideration of sustainable urban practices emerges as the most significant factor influencing the growth of the smart cities.

• 유통과학연구
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• 제13권6호
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• pp.45-70
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• 2015

Purpose - This study's purpose is to examine the effects of the country-of-origin antecedents on overall attitudes and the impact of overall attitudes on satisfaction and loyalty. Research design, data, and methodology - This study provides useful insights into international female purchasing behavior in the cosmetic industry in South Korea. This study explores the elements of country-of-origin antecedents, (cultural interest, perception of brand image, perception of fashion, perception of product quality, perception of price, and perception of advertising), on overall attitudes as well as the effect of overall attitudes on satisfaction and loyalty. Results - The results show that the effects of such antecedents are significant. Additionally, the effect of overall attitudes on satisfaction and of satisfaction on loyalty were significant. Conclusions - The findings of this study provide some important practical implications. First, with customer brand awareness growing along with products standards, considering the concepts points of parities and points of differences, the Korean cosmetic industry should try to establish brand associations with natural organic ingredients in its cosmetic items, distinguishing them from the majority of non-Korean brands.

• 한국융합학회논문지
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• 제10권6호
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• pp.73-78
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• 2019

본 연구는 국내 의료기관 500명의 식품 취급자들의 식품안전에 관한 지식, 인식 및 행태 수준을 평가하고 지식, 인식, 행태와 사회인구학적 특성과의 연관성을 분석하였다. 자가보고 설문지는 식품안전에 관한 지식 15문항, 인식 15문항, 행태 20문항 등 총 50문항으로 구성되었으며 연령별, 교육수준별, 경력별에 따른 지식, 인식, 행태와 KAP과의 관련성분석은 t 또는 ANOVA test를 실시하였다. 분석 결과 식품안전에 관한 평균 지식점수는 3.25, 인식 3.65, 행태 3.36으로 나타났다. 연령그룹별 식품안전에 관한 지식, 인식, KAP score는 차이가 나타났으며, KAP과 교육수준과의 관련성은 교육수준이 증가할수록 KAP score가 증가하는 것을 확인하였다(P < 0.05). 식품위해를 최소화하기 위해서 식품 취급자에게 공중보건학적차원의 지속적인 식품안전 예방교육 및 프로그램을 제공해야 할 것으로 사료된다.

• 유통과학연구
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• 제21권7호
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• pp.21-31
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• 2023

Purpose: The purpose of this study is to investigate how to perceive the role of the slow city and provide policy and managerial implications on the necessity of the slow city management and distributional values based on perspectives of millennials and generation Z. This study examined i) how do millennials and generation Z perceive economic, environment, cultural, community, and quality of life factors on attitude toward the slow city? ii) how does attitude affect overall satisfaction and intention to recommend the slow city to other cities' residents? iii) how do millennials perspectives on proposed factors differ from generation Z? Research design, data and methodology: This study conducted an online survey and applied t-test, factor, ANOVA, and regression analysis. Results: This study found that effects of economic and quality of life factors on attitude toward the slow city showed significance in cases of millennials and generation Z, while effects of environment factor on overall attitude showed significance in the case of generation Z. Conclusions: Governments should foster how millennials and generation Z understand the meanings of the slow city to form a better attitude in a society and put efforts to build a better image and management of the slow city.