• Title/Summary/Keyword: Ought to

Search Result 364, Processing Time 0.038 seconds

Mediation Roles of Goal Types and Emotion in the Effects of Social Identity-Based Self-Discrepancy Type on Compensatory Consumption

  • CHOI, Nak-Hwan
    • The Journal of Industrial Distribution & Business
    • /
    • v.12 no.6
    • /
    • pp.75-88
    • /
    • 2021
  • Purpose: This research aimed at exploring the functions of consumers' perceiving approach and avoidance roles and their feeling anger and disgust in the effect of the two types of self-discrepancy at social identity such as the ideal self-discrepancy and the ought self-discrepancy on within-self domain versus across-self domain consumption. Research design, data, and methodology - This study divided the self-discrepancy group into the ideal self-discrepancy and the ought self-discrepancy group as experimental groups for empirical study. Self-discrepancy type between-subjects design was used to develop two types of questionnaire according to the type of experimental groups. The platform, 'questionnaire stars' of 'WeChat' in China was used to collect 103 data from the ideal self-discrepancy group and 102 from the ought self-discrepancy group for empirical study. T-test and the structural equation model in Amos 21 were used to verify hypotheses developed through theoretical review. Results - First, ideal self-discrepancy positively affected the role-approaching goal and anger. Second, ought self-discrepancy positively affected the role-avoiding goal and disgust. Third, the role-approaching goal and anger positively influenced on the within- versus across- domain consumption. Fourth, the disgust negatively influenced on the within- versus across- domain consumption, however the role-avoiding goal did not influence on the consumption. Fifth, there was the mediation roles of anger (disgust) in the effects of ideal (ought) self-discrepancy on the consumption. Conclusions - When consumers feel anger at the ideal self- discrepancy induced by in-group, it is necessary for the marketers to promote their product brand used by the in-group. They should develop and advertise the messages priming the ideal self-discrepancy and the anger to increase the intent to purchase or use their product brand when the in-group members have used the brand by relating the brand to their social identity concerned with the ideal self-discrepancy. However, marketers should help consumers feel disgust by developing and advertising the messages expressing the ought self-discrepancy to lead the consumers to the place of purchasing or using their product brand when the members have used the brand based on keeping the consistence between the brand and other social identity not related to the ought self-discrepancy.

Korean Secondary School Students' L2 Learning Motivation: Comparing L2 Motivational Self System with Socio-educational Model

  • Kim, Yoon-Kyoung;Kim, Tae-Young
    • English Language & Literature Teaching
    • /
    • v.18 no.1
    • /
    • pp.115-132
    • /
    • 2012
  • In order to confirm ecological validity of D$\ddot{o}$rnyei's second language motivational self, the present study investigated 495 South Korean secondary school students' L2 learning motivation and motivated behavior by using a questionnaire survey. The participants' ideal L2 self, ought-to L2 self, integrativeness, and instrumentality were examined and compared to identify which motivational factor had the most effect on their motivated L2 learning behavior. Among Korean secondary school students, the concept of integrativeness was replaced with the ideal L2 self as a more appropriate concept for understanding Korean secondary school students' L2 learning motivation. As for instrumentality, promotional aspects demonstrated a significant correlation with both the ideal and ought-to L2 selves, whereas preventional aspects showed a relatively high correlation with the ought-to L2 self. The ideal L2 self had the most impact on the motivated behavior, and the ideal L2 self and ought-to L2 self reflected the students' different motivational characteristics. It is suggested that D$\ddot{o}$rnyei's (2005, 2009) L2 motivational self system can be a better psychological model than Gardner's (1985) socio-educational model for understanding Korean secondary school students' L2 learning motivation.

  • PDF

A Study on the Improvement of Total Cost Change Control in Private Investment Projects (민간투자시설사업에 있어 총사업비 변경관리의 개선방안 연구 - 고속도로 민간투자시설사업을 중심으로)

  • Kim Se-Jong;Kim Yong-Su
    • Proceedings of the Korean Institute Of Construction Engineering and Management
    • /
    • autumn
    • /
    • pp.119-126
    • /
    • 2001
  • This paper analyzes problems related to total cost changes in private investment projects, and then proposes an improvement measure for the control of cost changes within the framework of the project management, contract, human resource, project communication, cost, and time management. From the viewpoint of contract management, the basis of cost change ought to be cleared up with standardization of related provisions in the concession agreement, and potentiality of change ought to be excluded with prescription of the private investor's leading role from the design phase. Regarding human resource management, this paper proposes a standard work flow granting much sovereign rights to private parts by putting restriction on work scopes of the entrusted authority of government, and transferring the rights of assignment, contract, and control about the responsible supervisor to the concessionaire. With regard to project communication management the notification of changes on drawings and technical documents ought to be automated and the realtime database ought to be established with DMIS (Drawings & Documents Management Information System). From the cost management point of view, this thesis integrates the control of cost-change-approved items and disapproved items to one cost breakdown system, and then harmonizes the actual progress with EVMS in time management.

  • PDF

A Bi-clausal Account of English 'to'-Modal Auxiliary Verbs

  • Hong, Sungshim
    • Language and Information
    • /
    • v.18 no.1
    • /
    • pp.33-52
    • /
    • 2014
  • This paper proposes a unified structural account of some instances of the English Modals and Semi-auxiliaries. The classification and the syntactic/structural description of the English Modal auxiliary verbs and verb-related elements have long been the center for many proposals in the history of generative syntax. According to van Gelderen (1993) and Lightfoot (2002), it was sometime around 1380 that the Tense-node (T) appeared in the phrasal structures of the English language, and the T-node is under which the English Modal auxiliaries occupy. Closely related is the existing evidence that English Modals were used as main verbs up to the early sixteenth century (Lightfoot 1991, Han 2000). This paper argues for a bi-clausal approach to English Modal auxiliaries with the infinitival particle 'to' such as 'ought to' 'used to' and 'dare (to)' 'need (to)', etc. and Semi-auxiliaries including 'be to' and 'have to'. More specifically, 'ought' in 'ought to' constructions, for instance, undergoes V-to-T movement within the matrix clause, just like 'HAVEAux' and all instances of 'BE', whereas 'to' occupies the T position of the embedded complement clause. By proposing the bi-clausal account, Radford's (2004, 2009) problems can be solved. Further, the historical motivation for the account takes a stance along with Norde (2009) and Brinton & Traugott (2005) in that Radford's (2004, 2009) syncretization of the two positions of the infinitival particle 'to' is no different from the 'boundary loss' in the process of Grammariticalization. This line of argument supports Krug's (2011), and in turn Bolinger's(1980) generalization on Auxiliaryhood, while providing a novel insight into Head movement of V-to-T in Present Day English.

  • PDF

Study of organizational climate at NTPC, BADARPUR

  • Kumari, Neeraj
    • The Journal of Economics, Marketing and Management
    • /
    • v.6 no.2
    • /
    • pp.5-20
    • /
    • 2018
  • Purpose- The study aims to understand the perception of the employees regarding employee relations, organizational culture, employee welfare and job design within the organization. Research design, data, and methodology - It is a descriptive study. A climate survey was conducted on the staff of NTPC, Badarpur. The sample size is 100. The data has been analyzed using excel and SPSS. Results - The study finds the lack of free flow of communication with the information by the top and middle management to lower levels, lack of existence of positive attitude, lack of recreational activities to bring stress level down. NTPC, Badarpur is an association which gives a wide range of offices to its workers along these lines giving fulfilment to its representatives all things considered. Conclusions - Correspondence network ought to be entirely clung to all the more free stream of correspondence by top and center administration. Greater lucidity with respect to expected set of responsibilities might be useful. Orderly enlistment is required. Human Asset prerequisites in groups should be re looked guaranteeing sufficient colleagues in a group. Workers are submitted towards association's objective. NTPC, Badarpur ought to move with the developing advancements so it can adapt up to the quicker rivalry.

Calculation and Mitigation of Magnetic Field Produced by Straight Line-Conductor with Finite Length (유한장 직선도체에 의한 자계의 계산 및 감소대책)

  • Kang, Dae-Ha
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
    • /
    • v.25 no.6
    • /
    • pp.57-67
    • /
    • 2011
  • Purpose of this study is to find the mitigation method of magnetic field by finite length multi-conductors such as indoor distribution lines and to be applicable to design of the distribution lines. For this purpose, exact formula about the components $B_x$, $B_y$, $B_z$ of magnetic field need in case of straight line-conductor with finite length forward any direction. In this study simple formula of the components were deduced and by using these formula magnetic fields for various models of line-configurations were calculated. And also a calculation method of induced currents in conductive shield was presented and using this method, programing of calculation is relatively easy and calculation time is short. The magnetic field after cancellation by these induced currents was calculated. All of calculations were performed by Matlab 7.0 programs. Through the calculation results it could be obtained followings for the mitigation of magnetic fields. The separation between conductors ought to be smaller than smaller as possible. In case of 3-phase, delta configuration is more effective than flat configuration. In case of 3-phase, unbalanced currents ought to be reduced as possible.. In case of more than two circuits of 3-phase, adequate locations of each phase-conductor such as rotating configuration of 3-phase conductors are more effective. The magnetic shielding effect of the conductive shielding sheet is very high.

A Bioethical Study of the Informed Consent for Organ Donor (장기공여를 위한 사전동의의 생의윤리학적 고찰)

  • Um, Young-Rhan;Han, Sung-Suk
    • Journal of Korean Academy of Nursing Administration
    • /
    • v.4 no.2
    • /
    • pp.475-487
    • /
    • 1998
  • This is a study to search for the ethical basis for valid informed consent of organ donors. It is an admirable action that a person give his own body part or organ as a gift to another person. The organ for transplantation can be removed only when the donor consents voluntarily to donation. It is recently proposed as the need for organ transplantation is increased that organs can be harvested although the consent of deceased cannot be obtained. This may raise many moral issues because human beings all have an unalienable right to control their own bodies. The principle of autonomy is usually regarded as an ethical basis for informed consent. However, some people criticize that the principle of autonomy requires a person and his decision to be autonomous (but there are many patients who aren't autonomous due to their confusion or unconscious condition in a clinical situation). or this principle can foster indifference to patients needing help: thus respect for principles of care and beneficence is necessary. When we consider the complexity of making a decision about organ donation. the principle of autonomy should be replaced by the principle of respect for individual autonomy. as expressed by Childress (1990). This principle requires the care givers to respect the client's individual decisions. The elements of informed consent are threshold elements: competence to understand and decide. voluntariness in deciding: information elements: disclosure of material information. recommendation of a plan. understanding of disclosure and recommendation: and consent elements: decision in favor of a plan. authorization of the chosen plan. In cases of living donors. the elements of competence and voluntariness are more important than the others. So only an adult can give a recipient his own body part. but it should be forbidden to harvest from minors or protected adults (i.e. developmentally disabled person However. when organs are removed from a cadaver donor. we ought to respect the donor's decision. So we ought to try to seek donor cards or any documents expressing the donor's opinion about organ transplant. All health care givers ought to disclose donor information about organ transplantation clearly enough for the donor to understand it and to be able to weigh the harms and benefits. We are going to propose 'the subjective standard' as the ethical standard of disclosure. This standard will assure that patients have enough information to be able to decide autonomously from their own position. Care givers have to consider the method of disclosure because donors can be influenced by it positively or negatively, Establishment of the Hospital Committee is recommended. because medical professionals will have a chance to discuss the procedure of decision and the validity of harvesting a organ from a person.

  • PDF

A Study on the Four Elements of Seongmyeong(性命) and Their Attributions to the Four Constitutions Based on Dong-uisusebowon(東醫壽世保元) ("동의수세보원(東醫壽世保元)"에서 성명(性命)의 4요소와 태소음양인(太少陰陽人) 배속(配屬)에 대한 고찰(考察))

  • Cho, Young;Jeong, Chang-Hyun;Jang, Wook-Chang;Baik, You-Sang
    • Journal of Korean Medical classics
    • /
    • v.22 no.3
    • /
    • pp.227-259
    • /
    • 2009
  • The primary reason for the uprising interest and research concerning constitutional medicine is due to a shift in paradigm; from one that treats based on symptoms to one that emphasizes unique personal traits such as living conditions and psychological factors. Of the Cheoninseongmyeong(天人性命), the components of Seongmyeong(性命) theory on constitutilnal medicine, this study discusses how the Hyegak(慧覺) of Juchaek(籌策), Gyeongryun(經綸), Haenggeom(行檢) and Doryang(度量), the 4 components of Sung(性), and the Ja-eop(資業) of Sikgyeon(識見), Wiui(威儀), Jaegan(材幹) and Bang-yak(方略), the 4 components of Myeong(命) are assigned to each of the 4 different constitutional types. Ultimate Hyegak[絶世之慧覺] and Goodman's Ja-eop[大人之資業] can change according to the individual's will to overcome one's shortcomings despite the correlations made between Hyegak(慧覺) and Ja-eop(資業) of the 4 elements of given Seongmyeong(性命) and the 4 constitutions. The focal point in the discussion of Dongmu's Jihaeng theory is that any flaws one might have ought to be overcome by following in the footsteps of others who are better and any gifts ought to be shared with those who don't have the privilege to enjoy it. Thus, from the fact that Dongmu's Jihaeng theory is not one that confines one to a certain body type but is meant to be the basis for realizing which paths, or Seongmyeong(性命), ought to be taken, we can learn how to overcome disadvantages due to body constitution. Furthermore, Dongmu's Suyang(修養) theory is significant and valuable in that it can not only be utilized to bring personal welfare and longevity but also to achieve a healthy and moral society.

  • PDF

A Study on optimal Inspection plans in Multi-Stage Machining process (다단계 기계가공공정의 최적검사계획에 관한 연구)

  • 조재립;황의철
    • Journal of Korean Society of Industrial and Systems Engineering
    • /
    • v.10 no.15
    • /
    • pp.33-38
    • /
    • 1987
  • In establishing Multi-Stage Machining process inspection procedures, however, where costs of inspection md defective products are often directly measurable, a better method for formulating inspection plans is available. If one of the primary interest of a manufacturing concern is to maximize profits, then optimal inspection plans ought to be selected so as to minimize costs. This paper is aimed to find a methodology of optimal inspection planning in Multi-stage Machining process and to develope a proper algorithm.

  • PDF

Evolution of multiple agent system from basic action to intelligent behavior

  • Sugisaka, Masanori;Wang, Xiapshu
    • 제어로봇시스템학회:학술대회논문집
    • /
    • 1998.10a
    • /
    • pp.190-194
    • /
    • 1998
  • In this paper, we introduce the micro robot soccer playing system as a standard test bench for the study on the multiple agent system. Our method is based on following viewpoints. They are (1) any complex behavior such as cooperation among agents must be completed by sequential basic actions of concerned agents. (2) those basic actions can be well defined, but (3) how to organize those actions in current time point so as to result in a new stale beneficial to the end aim ought to be achieved by a kind of self-learning self-organization strategy.

  • PDF