• Title/Summary/Keyword: Oriented fashion image

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Development of Vest Design with Korean Image for the Elderly - Based on the concept of universal fashion design - (노년기 여성을 위만 한국적 이미지의 조끼디자인 개발 - 유니버설 패션 디자인 개념을 바탕으로 -)

  • Na, Hyun-Shin;Byun, Jee-Yeon;Mun, Ji-Hyun;Cho, Yun-Joo
    • Journal of the Korean Society of Costume
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    • v.59 no.7
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    • pp.77-85
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    • 2009
  • Nowadays the numbers of the aging population are rapidly increasing in Korea, which became the 'aged country' from the year 2000. These aged people are getting more important consumer group and the products and services related to the silver industry are getting bigger. Universal fashion design is based on the concept of universal design that pursues the 'design for all'. This study aims to understand the physical, physiological, and psychological characteristics of the elderly women and apply the principles of universal design to universal fashion design for the elderly. Korean traditional vest, 'Baeja' was used as the design inference for the target of age 55 and older. This group is also called as 2Y2R(too young to retire), Tonk(too only no kids), Y-O(young-old) generation, or OPAL(old people with active life). Principles of universal design such as accessibility, flexibility in use, fair in use, aesthetics, safely-oriented were applied in developing the vest. This universal fashion products enable the elderly to have physical independence and make them have the self respect and better life.

Representation of women in visual representation system of fashion photography structuralized by male gaze (남성적 응시에 의해 구조화되는 패션사진의 시각적 재현체제에 기반 한 여성의 재현)

  • Lee, Younghee;Yim, Eunhyuk
    • The Research Journal of the Costume Culture
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    • v.23 no.6
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    • pp.1038-1050
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    • 2015
  • This study is a theoretical research to investigate a methodological framework for analyzing the representation of women in fashion photography. For this study, this article attempts to develop a conceptual framework of the visual representation system through Lacan's gaze theory, and analyze the representational aspects of women configured by gendered characteristics in the visual representation system. Structuralizing the visual representation system based on that theory, the gaze, the image/screen, and the subject of representation in the Lacan's triangle diagram are replaced by the camera as the signifier of gaze, the representational image, and the seeing subject respectively. In the visual representation system, the camera creates a male-oriented visual field and structures a relationship of gendered power between male gaze as the seeing subject and female eye as an object to be seen. Looking into the representational aspects of women in this visual representation system structuralized by male gaze, women are represented in a way that reflects male desire through masquerade to comply with the patriarchal gaze, or differences that emphasizes the uniqueness and autonomy of women released from a patriarchal discourse. This study would be significant in that it provides theoretical basis for an analytic approach to the representation of women in fashion photography which we accept as a fixed one through the ideology of naturalization.

A Study on Design Features of Giorgio Armani - Focused on Designs from 2001 to the S/S 2006 - (조르지오 아르마니의 디자인 특성에 관한 연구 - 2001~2006년 S/S를 중심으로 -)

  • Kong, Mi-Ran
    • Fashion & Textile Research Journal
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    • v.8 no.1
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    • pp.7-16
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    • 2006
  • What enabled Armany to grow into a world fashion designer is based on two factors : postmodernism of the new spirit of the times and the fashion industry of Italy, his mother country. That is, his capability to connect the spirit of the times with his works and use local advantage for his works led him to be a maestro of fashion circles. Founding on his outstanding ability, he established his own world of unique design, where his philosophy of design remained. This philosophy was a distinctive character from other designers. Since he was founded on this philosophy, his own features that other designers can't imitate are dissolved in his designs. Armany is very suggestive to our design circles which look for globalization of fashion. A fashion designer should look straight at the fact that the final aim of fashion is to satisfy customers who buy it. In addition, he should recognize that understanding customers' demands and developing products with his fashion style in accordance with them are the way to success and study new things continually by setting up the direction of the future based on the recognition. It is essential to cultivate sensitivity to create a new beauty from a basis just like Armany expresses modern women's image by harmonizing rationality and functionality, the existing male features, with female pliability adequately. As well, the analyses of design made by Armany are thought to be helpful in reestablishing fashion design education so that unique design styles may be maintained and future-oriented international fashion products may be produced.

Content Description on a Mobile Image Sharing Service: Hashtags on Instagram

  • Dorsch, Isabelle
    • Journal of Information Science Theory and Practice
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    • v.6 no.2
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    • pp.46-61
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    • 2018
  • The mobile social networking application Instagram is a well-known platform for sharing photos and videos. Since it is folksonomy-oriented, it provides the possibility for image indexing and knowledge representation through the assignment of hashtags to posted content. The purpose of this study is to analyze how Instagram users tag their pictures regarding different kinds of picture and hashtag categories. For such a content analysis, a distinction is made between Food, Pets, Selfies, Friends, Activity, Art, Fashion, Quotes (captioned photos), Landscape, and Architecture image categories as well as Content-relatedness (ofness, aboutness, and iconology), Emotiveness, Isness, Performativeness, Fakeness, "Insta"-Tags, and Sentences as hashtag categories. Altogether, 14,649 hashtags of 1,000 Instagram images were intellectually analyzed (100 pictures for each image category). Research questions are stated as follows: RQ1: Are there any differences in relative frequencies of hashtags in the picture categories? On average the number of hashtags per picture is 15. Lowest average values received the categories Selfie (average 10.9 tags per picture) and Friends (average 11.7 tags per picture); for highest, the categories Pet (average 18.6 tags), Fashion (average 17.6 tags), and Landscape (average 16.8 tags). RQ2: Given a picture category, what is the distribution of hashtag categories; and given a hashtag category, what is the distribution of picture categories? 60.20% of all hashtags were classified into the category Content-relatedness. Categories Emotiveness (about 4.38%) and Sentences (0.99%) were less often frequent. RQ3: Is there any association between image categories and hashtag categories? A statistically significant association between hashtag categories and image categories on Instagram exists, as a chi-square test of independence shows. This study enables a first broad overview on the tagging behavior of Instagram users and is not limited to a specific hashtag or picture motive, like previous studies.

The Character of Ethnic Make up by Observation of 21's Century Fashion Trend (21 세기 패션에 표현된 에스닉 메이크업의 특징에 관한 고찰)

  • Kim, Mi-Jung;Kim, Mi-Hyun
    • Korean Journal of Human Ecology
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    • v.16 no.5
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    • pp.1061-1068
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    • 2007
  • The study has sought to explore how fashion emerges as a comprehensive tool of dress for increasing its brand appeal and express one's artistic sense and fashion by using everything from make-up to hair to trappings. Therefore, when it comes to fashion trends reflected in collections, the study is designed to improve understanding of make-up as one of the elements of total fashion and to help create diverse ideas in expressing creative and free make-up that can help perfect fashion concept in harmony with all the other elements. The study has pondered upon collection, trends and fashion make-up through literature study, and has gathered image data via the Internet. It also has conducted analysis of Ethnic style reconstructed combining past and the future, East and the West, and futurism style using asymmetrical forms without no defined patterns and hi-tech textures, which emerges as a result of post-modernism. The results of the study are as follows. Ethnic fashion that pursues strange and exotic beauty is characterized by its simple and idyllic images of traditional costume in Asia or primitive clothes in Africa. Make-up represent images of matt and pale skin, tanned yellow, glossy and thickly powered squeaky white skin. Point make-up highlighted eye lines, red chick, small and voluptuous red lips. Hair and accessory seeks diversity combining various ethnic styles together such as oriental, Indian, Islam and Africa. In addition, future-oriented fashion of the 21st century, twists in texture, various kinds of materials and changes in technique help give impressions of freedom and bizarreness.

Trends of fashion journalism - An analysis under fashion article in magazines of korea - (우리나라 잡지의 패션기사를 통해 패션저널리즘의 동향)

  • 김영숙
    • Archives of design research
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    • no.16
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    • pp.161-170
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    • 1996
  • In an attempt to teace trands in fashion journalism based on the examination of recent fashion magazines in korea, this study has dealt with the followings: the number of articles on fashion, image of fashion, characteristics of articles, change in "coordinate" and titles, and length of time of publication. The results of this study follow: 1. Among the general magazines for ladies whose titles have been changed, those dedicated to the "Ms class" have increased the pages on fashion and coverage of casual brand: those for housewives have shown no change in contents despite the change in titles, 2. The length of time of publication does not affect the change in the number of articles on fashion. General magazines for ladies have shown the greater "coordinate" in articles on fashion. 3. In terms of the contents of articles on fashion, those devoted to fashion and clothing are specialized and innovation-oriented, whereas general magaines stress the provision of more practical information. 4. The emergence of the X-generation and the newer generation has resulted in positioning of clothing crand, making them chief tarhet readers.ing them chief tarhet readers.

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A Study on Fusion Image Reflected Upon Modern Fashions

  • Shin, Jae-Yong;Kwak, Tai-Gi
    • Proceedings of the Korea Society of Costume Conference
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    • 2003.10a
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    • pp.53-53
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    • 2003
  • These new Phenomenon influences with the new terminology 'fusion' on the way of our life in all areas of our society including the clothes and foods. Along with post-structuralism, which aims at diversification and senses deconstructionalism is a characteristic of this time post-structuralism is based upon the deconstructionalism. Especially the arts in the modern society which is called an information-oriented society lack the totality of a text and become fragmentary, and therefore it follows that traditional values are destroyed and at last a new code such as fusion which is incomprehensible if we would be in monolinear perspective.

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A Study on the Preference for the Components of the Department Store Interior Design Image -Focusing on Women Customers Resident in Seoul- (백화점 실내디자인 이미지의 구성요소 선호도에 관한 연구)

  • 서종호;최상헌
    • Korean Institute of Interior Design Journal
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    • no.9
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    • pp.3-9
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    • 1996
  • When a certain particular department store is chosen by customers due to the good image, the department store will have provided for the conditions that it can precede in competition with other department stores. Based upon it, a survey was made of preference for the department store interior design image component. In order to make the department store image better based upon this study results, the designer should remember that department store is possessed of display and circultation planinorder to give consume the good image. And , as a result of analyzing customers' preference for the details of the interior design image component, the area, primary components of the department store space, should take on specialization , though narrow. The circulation should constitute the free flow system. The ornamental illumination should be emphasized for the secondary component of the department store space. The color planing should be made that is oriented to seasonality and products. The floor should finished with wood. The department store interior should be decorated in a modern and simple form. The display of the department store should be made in a fashion that it takes on seasonality and artistry. These measures can be said to be the desirable method to provide a good image for women customers paying a visit to the department store.

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A Study on the Preference for the Components of the Department Store Interior Desing Image - Focusing on Women Customers Resident in Seoul - (百貨店 室內디자인 이미지의 구성요소 선호도에 關한 硏究 - 서울 거주 여성고객을 대상으로 -)

  • 서종호;최상헌
    • Korean Institute of Interior Design Journal
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    • no.9
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    • pp.9-9
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    • 1996
  • When a certain particular department store is chosen by customers due to the good image, the department store will have provided for the conditions that it can precede in competition with other department stores. Based upon it, a survey was made of preference for the department store interior design image component. In order to make the department store image better based upon this study results, the designer should remember that department store is possessed of display and circultation planinorder to give consume the good image. And , as a result of analyzing customers' preference for the details of the interior design image component, the area, primary components of the department store space, should take on specialization , though narrow. The circulation should constitute the free flow system. The ornamental illumination should be emphasized for the secondary component of the department store space. The color planing should be made that is oriented to seasonality and products. The floor should finished with wood. The department store interior should be decorated in a modern and simple form. The display of the department store should be made in a fashion that it takes on seasonality and artistry. These measures can be said to be the desirable method to provide a good image for women customers paying a visit to the department store.

Study on Sexual Images on the Cover of Maxim Men's Magazine (남성잡지Maxim 표지모델에 나타난 섹슈얼이미지에 관한 연구)

  • Kim, Eun Jung;Kwak, Tai Gi
    • Journal of the Korean Society of Costume
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    • v.62 no.7
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    • pp.185-204
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    • 2012
  • There are lots of sexual images in the contemporary media, and this is due to many of the media formats, such as television, magazines, and the Internet, using these images to relay various messages to the people. The media uses these sexual images (i.e. woman in a bikini) in order to use sex and eroticism as a marketing tool to the audience. Unlike other men's magazines, which actually have many female readers, Maxim magazine's readers are made of mostly men, and because of this, their magazine covers are usually filled with sexy women celebrities, such as singers or actors; images that can attract the general men. This study puts its focus on evaluating Maxim magazine's marketing strategy. The strategy of targeting men in their 20's and 30's, who were not interested in reading, but were impulsive and visually oriented. The study looked at magazine covers from November 2002 (the start of the magazine) to October 2008 (the peak period of its sales), and a total of 72 images were analyzed. For each image, 5 things were recorded (model's occupation, clothing style, hairstyle, makeup, pose and gaze).