• 한국응용과학기술학회지
• /
• 제40권6호
• /
• pp.1322-1329
• /
• 2023

본 연구는 국내 풋살장의 효율적인 운영 전략을 위한 기초자료를 제공하기 위해 선택속성이 고객만족 및 참여의도에 어떠한 영향력이 있는지를 검증하고자 했다. 따라서 국내 풋살장을 이용한 사람들을 표본으로 선정했으며, 편의표본 추출방법을 활용했다. 최종분석은 271부의 자료를 활용했다. 자료처리는 SPSS(ver. 21.0) 프로그램으로 빈도분석, 요인분석 및 신뢰도 분석, 상관분석, 단순 및 다중회귀분석을 실시했다. 연구결과는 첫째, 국내 풋살장 선택속성은 서비스, 편의성, 가격, 시설 순으로 고객만족에 유의한 영향이 있었다. 둘째, 고객만족이 참여의도에 유의한 영향이 있었다. 셋째, 선택속성은 시설, 서비스, 편의성, 가격 순으로 참여의도에 유의한 영향이 있었다. 이상의 결과들을 종합해보면 국내 풋살장들은 소비자들이 보다 편리하고 안전하게 풋살 경기를 즐길 수 있는 시설과 서비스를 제공할 필요가 있을 것으로 판단된다.

• KSII Transactions on Internet and Information Systems (TIIS)
• /
• 제10권12호
• /
• pp.5231-5248
• /
• 2016

As a service-oriented paradigm, web service composition has obtained great attention from both academia and industry, especially in the area of cloud service. Nowadays more and more web services providing the same function but different in QoS are available in cloud, so an important mission of service composition strategy is to select the optimal composition solution according to QoS. Furthermore, the selected composition solution should satisfy the service level agreement (SLA) which defines users' request for the performance of composite service, such as price and response time. A composite service is feasible only if its QoS satisfies user's request. In order to obtain composite service with the optimal QoS and avoid SLA violations simultaneously, in this paper we first propose a QoS evaluation method which takes the SLA satisfaction into account. Then we design a service selection algorithm based on our QoS evaluation method. At last, we put forward a parallel running strategy for the proposed selection algorithm. The simulation results show that our approach outperforms existing approaches in terms of solutions' optimality and feasibility. Through our running strategy, the computation time can be reduced to a large extent.

• KSII Transactions on Internet and Information Systems (TIIS)
• /
• 제17권8호
• /
• pp.2157-2169
• /
• 2023

In order to handle the problem that puncture patterns will change the position distribution of original information bits and frozen bits in polar codes, which affects performance of puncture polar codes further, a minimum row weight and polar spectrum based puncture polar codes construction algorithm (called PA-MRWP) is proposed in this paper. The algorithm calculates row weight of generator matrix and sorts the row weight in ascending order first. Next, the positions with the minimum row weight are selected as initial puncture positions. If the rows with the same row weight cannot all be punctured, polar spectrum based auxiliary puncture scheme is used. In sub-channels with the same row weight, rows corresponding to the polarized sub-channels with higher reliability are selected as puncture positions to construct puncture vector, and the reliability is calculated based on polar spectrum. It is actually a two-step selection strategy, the proposed minimum row weight puncture (MRWP) algorithm is used for primary selection and polar spectrum based auxiliary puncture is used for adjustment. Simulation results show that, compared with worst quality puncture (WQP) algorithm, the proposed PA-MRWP algorithm and Gaussian approximation-aided minimum row weight puncture (GA-MRWP) algorithm provide gains of about 0.46 dB and 0.29 dB at bit error rate (BER) of 10^-4, respectively when code length N=400, code rate R=1/2. In addition, the proposed puncture algorithms improve the BER performance significantly with respect to quasi-uniform puncture (QUP) algorithm.

• 유통과학연구
• /
• 제11권4호
• /
• pp.61-72
• /
• 2013

Purpose - It is widely accepted that the process of developing marketing strategy is composed of three steps: market segmentation, target market selection and positioning. However, mass marketing strategy based on cost reduction through economies of scale and standardized products, can be also an effective strategic option. Many marketing scholars including Theodore Levitt emphasize the importance of applying the mass production concept to various industries including service industries. Especially, in times of economic downturn, the capability of providing consumers with low-priced, value products can be an important source of competitive advantage, as well as the ability of providing high-priced premium products. Marketers should decide whether they will implement mass marketing strategy or target marketing strategy. The present study theoretically shows that firms should understand the target customers' price elasticity as well as the firm's cost structure in order to make such a strategic decision. Research design, data, and methodology - Instead of implementing an empirical study, this study provides a theoretical(mathematical) investigation on the effect of consumers' price elasticity on a firm's optimal price level, profit, sales volume, revenue, and cost. The results are mostly deduced from derivative calculations and several graphs are utilized to represent the results on the relationships between the variables under study. Results - The analytical results suggest that it is more profitable for a firm to adopt the segment/target marketing strategy (more specifically the differentiation strategy) when the degree of consumers' heterogeneity is high and the proportion of the fixed cost in the total cost is low. On the other hand, if the degree of consumers' heterogeneity is low and the fixed cost is high, it is better to adopt the mass marketing strategy or the cost leadership strategy. The strategy of concentrating on a single target market will be effective when consumers' needs are highly heterogeneous but the fixed cost is high. Any of the three types of generic strategies proposed my Porter(1980, 1985) can be applied when both the consumers' heterogeneity and the fixed cost are low. This study also proposes the contribution-margin-based method for developing the optimal pricing strategy. Conclusions - One of the primary roles of marketers is to find a proper compromise between the two conflicting goals of maximizing customer satisfaction and minimizing cost. In order to do so, he or she should understand the characteristics of the target customers as well as the cost structure of the firm. In addition to the theoretical analyses, this study discusses several business cases and explains how superior companies find the optimal compromise position between these two goals and dominate the market. One of the radical changes recently taking place in business arena is the reduction of production and distribution costs of both physical goods and information due to the advancement and the wide diffusion of information technology. The cost reduction combined with lowered priced elasticity incurred by customized products and services, will enable many firms to adopt the mass customization strategy.

• 유통과학연구
• /
• 제16권5호
• /
• pp.17-29
• /
• 2018

Purpose - This study analyzed the success strategy of Korean small & medium cosmetics exporting companies to enter the Southeast Asian market. Research design, data, and methodology - The independent factors are classified into firm capacity, financial factor, institutional factor, and operational factor. The results of the selection of distributor partners of cosmetics related export companies as a were classified as financial performance and non - financial performance. In order to analyze this, 65 Korean small and medium export companies were recruited through structured online questionnaire for 44 days from September 18, 2017 to October 31, 2017. These data were analyzed by frequency analysis, correlation analysis, factor analysis and regression analysis using SPSS. Results - The Cronbach's alpha coefficient was found to be 0.846. Factor analysis between variables revealed that the eigen value exceeded 1 and was considered valid. As a result of the correlation analysis between the variables, the financial factor and the corporate's competence showed the highest correlation with 0.774. Conclusions - Among the factors influencing the financial performance of the exporting firms, the factors influencing the financial performance of the exporting companies are the factors that influence the non - financial performance rather than the financial performance.

• Molecules and Cells
• /
• 제27권2호
• /
• pp.225-235
• /
• 2009

Antibody phage display provides a powerful and efficient tool for the discovery and development of monoclonal antibodies for therapeutic and other applications. Antibody clones from synthetic libraries with optimized design features have several distinct advantages that include high stability, high levels of expression, and ease of downstream optimization and engineering. In this study, a fully synthetic human scFv library with six diversified CDRs was constructed by polymerase chain reaction assembly of overlapping oligonucleotides. In order to maximize the functional diversity of the library, a ${\beta}$-lactamase selection strategy was employed in which the assembled scFv gene repertoire was fused to the 5'-end of the ${\beta}$-lactamase gene, and in-frame scFv clones were enriched by carbenicillin selection. A final library with an estimated total diversity of $7.6{\times}10^9$, greater than 70% functional diversity, and diversification of all six CDRs was obtained after insertion of fully randomized CDR-H3 sequences into this proofread repertoire. The performance of the library was validated using a number of target antigens, against which multiple unique scFv sequences with dissociation constants in the nanomolar range were isolated.

• Agribusiness and Information Management
• /
• 제11권2호
• /
• pp.5-15
• /
• 2019

The world of smart agribusiness is still far from being fully and effectively applied by the Italian entrepreneurial fabric. In part, this is due to the fact that its potential and important connections with the technological world of reference are not fully known. The imperative is therefore: to learn how to manage all the processes that characterize the agricultural chain in a synergistic way, from production to the sale of the product to the final consumer. It is therefore essential to know every minimum aspect of the supply chain considering the current strengths on which to leverage but especially the weaknesses on which to intervene thanks to the use of technology available on the market. Today, the supply chain is still considered as a set of phases, one consecutive to the other, as if they were detached from each other. However, in order to operate efficiently, each step should be interconnected: from the farmer's decision to produce an agricultural good to the choice of production factors, from the implementation of harvesting and post-harvest operations to processing, from the selection of goods suitable for sale to the logic of distribution on the target territory. This work investigates the potential strategy using digital technologies in order to make dynamic the agribusiness supply chain, especially because in Italy the agri-food is one of the most important economic sectors but it is far from the most innovative trends available on the market.

• Journal of Power Electronics
• /
• 제16권6호
• /
• pp.2162-2172
• /
• 2016

This paper presents a Direct Torque Control (DTC) strategy for the five-phase induction motor driven by a three-level five-phase inverter in order to improve the performance of the five-phase induction motor. In the proposed DTC technique, only 22 voltage vectors out of 243 available voltage vectors in a three-level five-phase inverter are selected and are divided in 10 sectors each with a width of $36^{\circ}$. The four different DTC combinations (DTC-I, II, III and IV) for a three-level five-phase induction motor drive are investigated for improving the performance of five-phase induction motor. All four of the DTC strategies utilize a combination of the same large and zero voltage vectors, but with different medium voltage vectors. Out of these four techniques, DTC-II gives the best performance when compared to the others. This DTC-II technique is analyzed in detail for improvements in the performance of five-phase induction motor in terms of torque ripple, x-y stator flux and Total Harmonics Distortion (THD) of the stator phase current when compared to its two-level counterparts. To verify the effectiveness of the proposed three-level five-phase DTC control strategy, a DSP based experimental system is build. Simulation and experimental results are provided in order to validate the proposed DTC technique.

• 한국조리학회지
• /
• 제23권6호
• /
• pp.36-46
• /
• 2017

In this study, the influence of the life style on the HMR purchasing behaviors and repurchasing intents and the purchasing behavior on the repurchasing intent were examined in order to provide the basic data for developing competitive HMR product and invigoration of marketing. As results, of the life style factors, the health affected the quality, the taste the convenience and safety, and the economy the convenience, and the convenience the quality, and the safety the safety, significantly. Of the life style factors, health affected the repurchasing intentions negatively, while taste affected the repurchasing intent positively. Of the HMR selection properties, quality, convenience, and safety all affected the repurchasing intent positively. It can be conducted from the study that it is necessary to develop a strategy to enhance the quality and safety of the HMR and enhance the taste and economy of the HMR products for the taste and economy-oriented customers. When developing a new HMR product, the development and formulation of the strategy for quality, convenience, and safety and the overall strategy that covers from production, logistics, sales, and promotion, are supposed to be well established and discussed.

• Journal of Information Processing Systems
• /
• 제15권3호
• /
• pp.604-615
• /
• 2019

Single-user spectrum sensing is susceptible to multipath effects, shadow effects, hidden terminals and other unfavorable factors, leading to misjudgment of perceived results. In order to increase the detection accuracy and reduce spectrum sensing cost, we propose an adaptive cooperative sensing strategy based on an estimated signal-to-noise ratio (SNR). Which can adaptive select different sensing strategy during the local sensing phase. When the estimated SNR is higher than the selection threshold, adaptive double threshold energy detector (ED) is implemented, otherwise cyclostationary feature detector is performed. Due to the fact that only a better sensing strategy is implemented in a period, the detection accuracy is improved under the condition of low SNR with low complexity. The local sensing node transmits the perceived results through the control channel to the fusion center (FC), and uses voting rule to make the hard decision. Thus the transmission bandwidth is effectively saved. Simulation results show that the proposed scheme can effectively improve the system detection probability, shorten the average sensing time, and has better robustness without largely increasing the costs of sensing system.