• International Journal of Knowledge Content Development & Technology
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• 제10권2호
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• pp.71-90
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• 2020

Recently, as the pandemic COVID-19 has been spread worldwide, international research cooperation has come to the fore to overcome the crisis and develop treatments. Currently, in Korea, with the support from the Ministry of Education and the Korea Research Foundation, the International Research Cooperation Information Center operates an online service system for international research cooperation as a venue for sharing results among international research cooperation researchers and invigorating such research. However, since Korea's performance in international research cooperation is still poor, actively pursuing measures to improve professionalism and diversity based on international cooperation is deemed necessary. Therefore, in this study, factors influencing the level of satisfaction with international research cooperation online service systems were identified, and measures to increase the satisfaction of international research cooperation online service were proposed based on the analysis results. Design of the system quality factors, accuracy and consistency of the information quality factors, and professionalism of the service quality factors were verified to have a significant effect on the satisfaction with international research cooperation online service systems. Accordingly, further strengthening the aspects of design, accuracy, consistency, and professionalism was proposed as a way to increase the satisfaction of international research cooperation online service systems.

• 유통과학연구
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• 제19권2호
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• pp.65-75
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• 2021

Purpose: During the pandemic, a large number of orders forced online retailers of fresh produce to quickly change their emergency logistics capabilities to meet the needs of ordinary consumers during the pandemic. Our research aims to help online retailers establish an emergency physical distribution framework for fresh produce during disasters to meet consumer needs. Research design and methodology: 160 effective responses were collected from the online response team in Wuhan, China, and exploratory factor analysis was used to determine the emergency logistics capability framework. Twelve experts were invited online to collect their scoring opinions and use the entropy method to determine the importance of emergency logistics capabilities. Results: Our results have identified a total of 17 emergency logistics factors for online retailers, and we found that Transportation route planning and reconstruction capabilities, Emergency plan planning ability, and Supply chain real-time information sharing capability are the most important in the overall framework. Conclusions: This research completely established the physical distribution framework of fresh agricultural products online retailer in emergency situations. It enriches academic resources in the field of emergency distribution and provides a scientific basis for corporate managers to improve their physical distribution capabilities in emergency situations.

• 한국경영정보학회:학술대회논문집
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• 한국경영정보학회 2007년도 추계학술대회
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• pp.571-576
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• 2007

Advanced online environment and communication technology have made the e-commerce environments evolved rapidly. In the e-commerce area, one of the most important concepts regarding the relationship between seller and buyer is the "trust." Considering the purpose of purchase and satisfaction of website, the users may face problems such as consumer's transaction security or personal information sharing when they make transactions over web sites. It could be difficult to pursue the goal for the users to purchase product or service over online if the seller or service provider cannot establish trust to the customers. In this paper, through multi-dimensional viewpoints of trust, satisfaction can be accounted for by cue-based trust and experienced trust. The purchase intention mediates the experienced trust when online users purchase products or use online service.

• 한국지능정보시스템학회:학술대회논문집
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• 한국지능정보시스템학회 2006년도 춘계학술대회
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• pp.344-353
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• 2006

Nowadays many people participate in online communities for information sharing. But most recommender systems are designed for personalization of individual user, so it is necessary to develop a recommendation procedure for group users, such as participants in online communities. This paper proposes a group recommender system to recommend books for group users in online communities. For such a purpose, we suggest a group recommendation procedure consisting of two phases. The first phase is to generate recommendation list for 'big user' using collaborative filtering, and the second phase is to remove irrelevant books among previous list reflecting the preference of each individual user. The procedure is explained step by step with an illustrative example. And this procedure can potentially be applied to other domains, such as music, movies and etc.

• 디지털융복합연구
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• 제9권1호
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• pp.1-12
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• 2011

The power of the internet community as a social network exerts great influence on all areas of our society not only on knowledge creation and knowledge sharing but also on politics, economy, and culture. This study aims to investigate how the diffusion process of information evolves on the internet in the new environment. The focus of the study is particularly on aspects of using information and the process of information production and the types and methods of online communities. It is the goal of the study to clarify aspects of the online community as an important mediator among universal means of communication in our society. Ways of social communication are changing rapidly and thus the reasoning for this change is very important policy issues to form a social consensus.

• Journal of Contemporary Eastern Asia
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• 제20권2호
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• pp.40-62
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• 2021

Are intentions important in deciding the outcome of an action such as sharing misinformation among social media users during the pandemic? What is their role and how far they are important for the very act of fake sharing news? The social media users' actions on the social platform are determined by what they plan to do themselves; however, their motivation has an immense role to play in the dissemination of fake news on social media. The study proposes a conceptual model for understanding how select factors affect fake news sharing motivation and intentions of social media users. The study scrutinizes the relationship between content and context, fear of missing out (FoMO), news verification and news sharing gratification on the motivation and intention of social media users of networked Asian society. Empirical Data were drawn from social media users (N = 243) from India, using an online questionnaire based on prior studies and structural equation modeling (SEM) approach was used to analyze the data collected. Results indicate that news content, news verification, and news sharing gratification have a direct and positive relationship with sharing motivation. On the other hand, news context and content, FoMO and news sharing gratification have a positive significant relationship with sharing intention. Likewise, it was discovered that news verification will decrease sharing intention of the social media users. However, news context, that is the pandemic in the case of the present study and FoMO were not identified as determinant variables for sharing motivation among social media users. The research limitations and further scope were discussed.

• 한국컴퓨터정보학회논문지
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• 제27권10호
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• pp.267-274
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• 2022

이 연구의 목적은 에너지신산업 분야 디지털 혁신공유대학의 온라인 교육과정을 수강한 학생들을 대상으로 교육과정에 대한 온라인 수업만족도 및 인식을 조사하고, 학습자의 온라인 수업만족도와 핵심역량 간의 관계를 분석하는 것이다. 이러한 목적을 달성하기 위하여 에너지신산업 분야 디지털 혁신공유대학 교육과정을 수강한 총 470명 학생들의 수업만족도 조사 결과를 양적, 질적 방법으로 분석하였다. 양적 분석 결과, 학생들의 온라인 수업만족도는 대체로 보통 이상으로 나타났으며, 특히 교육목표 설정과 운영에 대한 만족도가 높았다. 또한 학생들의 온라인 수업만족도는 학생들의 핵심역량에 통계학적으로 유의미하게 영향을 미치는 것으로 나타났다. 질적 분석 결과, 기능, 운영, 내용 영역에서 교육과정의 개선 방향을 확인할 수 있었으며, 구체적으로는 학습자-교수자 상호작용 활성화, 교육과정 체계성, 교육내용 질 제고 측면에서 교육과정 설계 및 개발이 중요하다는 점이 도출되었다. 이 연구 결과는 향후 디지털 혁신공유대학 교육과정 운영을 위한 환류 체계를 마련하고, 지속적인 교육과정 질 관리 시스템 구축을 위한 토대가 될 것으로 기대한다.

• 한국정보전자통신기술학회논문지
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• 제12권6호
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• pp.643-656
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• 2019

인터넷을 비롯한 SNS의 발달은 렌터카 서비스를 IT기반의 카쉐어링 서비스로 변모시켰다. 카쉐어링 서비스는 비대면 온라인으로 자동차를 빌릴 수 있는 서비스로써 혼술, 혼밥에 익숙한 청년층이 선호하는 서비스가 되었다. 스마트폰을 이용하여 차종과 시각을 예약하고 가까운 지정 주차장에 가서 스마트폰으로 자동차문을 열고 운전을 하며 주행 거리만큼 후불 결재를 하는 아주 편리한 서비스이다. 그러나 운전 면허증이 없는 미성년자가 지인이 빌린 차를 대신 운전할 수도 있고, 카쉐어링 업체에 회원가입 할 때에 등록한 면허의 상태가 차를 빌리거나 운전 중에 면허 정지나 취소로 변동될 수 있으며 심지어는 음주상태인 사람이 차를 빌려 운전을 할 수도 있는 등의 문제점이 있다. 본 논문에서는 이러한 문제점을 해결할 수 있는 방안을 연구하였으며 제안한 방법은 가급적 카쉐어링 서비스 업체의 투자비용과 사용자의 불편함을 줄일 수 있는 방법이며 기존의 방법과 비교 및 분석하였다. 현재 카쉐어링 업체들은 회원 가입시에 휴대폰 본인인증, 본인 면허증등록, 본인 명의결제 정보등록을 철저히 요구하고 있다. 제안한 방법중에 '고객과의 영상통화 및 질의응답' 방법은 부적격한 다수의 운전자들이 돌아가면서 운전하는 것까지 막을 수 있으며 '보호자에게 문자전송' 방법은 간단한 방법이지만 효과적인 예방 방법이다. 제안한 방법이 효율적으로 활용되려면 카쉐어링 업체의 적극적인 운영과 정부의 정책이 뒷받침되어야 할 것이다.

• Asia pacific journal of information systems
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• 제17권4호
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• pp.1-29
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• 2007

The brand-based online community recently plays an important roles for consumers to facilitates searching and sharing information among them. Firms often find such a brand community as a critical channel to gain collective intelligence for developing new ideas and products. As a new web platform such as web 2.0 has been introduced, consumers could more easily participate in the new social networks created by sharing mutual value and belief among themselves. Accordingly firms began to recognize potentials of online brand assets and pay attention to the importance of online brand community loyalty. Previous research related to online community tends to focus on identifying the antecedents of community loyalty and their subsequent impacts on brand. They, however, tend to neglect the importance of individual characteristics of online community users. As integrating the fragmented variables with an individual characteristics, therefore, this study reexamined the impacts of interactivity, information, reward, and personalization services provided by an online brand community on the sense of community, community loyalty, and brand attitude. Also, this study investigated how users' individual characteristics(need for cognition: NFC) can play moderating roles among the variables identified in the previous research. A field survey was administrated and 671 valid samples were collected. In order to test the hypothesis we conducted the multi-sample structural equation modeling(MSEM) between two groups(a group with high vs. a group with low level of NFC). Results show that previously identified variables such as interactivity, information, reward, and personalization services have significant effects on the sense of community as previous research demonstrated. Subsequently, the sense of community positively influences the community loyalty and brand attitude. However, when considering the NFC as a moderating variable, we found that the effect of interactivity and reward service on the sense of community was stronger for a group with a lower level of NFC compared to a group with a higher level, while the effect of information providing service on the sense of community was stronger for a group with a higher level of NFC compared to a group with a lower level. This research revealed that NFC can affect the degree of individual perception on the sense of community which has been considered as an important indicator for the community loyalty and brand attitude. Hence, when firms developing customer relation strategy through building an online brand community, they need to reflect customers' NFC and accordingly provide varying degree of interactivity, information, reward, and personalization services.

• 디자인학연구
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• 제17권3호
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• pp.167-178
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• 2004

본 연구는 개방성에 의해 사용이 편리한 일반적인 인터넷 환경에서 조직의 기반 온라인 정보공유시스템 구축에 적용하는 인트라넷 개념을 국내의 롯데백화점 디자인실의 온라인정보공유시스템 구축사례를 통하여 구축과정을 연구, 사용자 효과분석을 통하여 웹사이트 구축에 따른 업무절감효과와 만족 도를 제시하였다. 또한 구축 후 시험기간을 거친 조사에서 다음과 같은 다섯 가지 면에서 긍정적인 효과가 연구결과 조사되었다. 첫째, 기존의 여러 자원을 공유하여, 중복되는 업무의 감소와 빠른 업무 처리로 직원들의 업무량 감소 측면에서 시스템 구축 후 8.6일의 업무단축효과를 가져왔다. 둘째, 보안유지가 강화되어 당사자들만의 의사교환, 정보공유 공간을 가질 수 있는 효과가 있다. 셋째, 담당자들 간의 정보교환과 의사소통을 원활히 하여 업무의 효율을 높일 수 있다. 넷째, 롯데백화점 자체 웹브라우저를 기반으로 하고, 별다른 기기의 보충 없이 기존의 컴퓨터를 이용한 인트라넷 구축으로 기업 망과 연계하여 비교적 저렴한 비용으로 구축하고 운영할 수 있다. 다섯째, 디자인실이 가지는 고유 업무적 특성을 온라인을 통해 공유함으로서 더욱 업무의 전문성 향상과 자료보관에 편리성을 가져올 수 있다.