• Journal of Information Technology Applications and Management
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• v.21 no.4
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• pp.35-50
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• 2014

This study examines the relationshipsbetween the antecedents of repurchase intention, with special interest in the role of appraisal emotion and recreation motivation for arts attendance. Appraisal emotion is found to have significant influence on perceived value while recreation motivation is found to directly influence appraisal emotion and perceived value. In a addition to customer satisfaction, peripheral service quality is the only factor that directly affectsrepurchase intention. Arts managers ought to focus on improving the whole experience of performing arts.

• The Journal of the Korea Contents Association
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• v.12 no.5
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• pp.357-369
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• 2012

The purpose of this paper is to explain and identify how atmospherics of web-sites such as graphics, colour, menu and link have an effect on consumers' emotion and satisfaction, which in turn have influence on repurchase intention in internet shopping malls. A survey study was conducted to collect the data with consumers who have experience purchase or search on internet shopping malls. Analysis of structural equation modeling with AMOS 18.0 was performed to test the research hypothesis. The results of the study are as follows: Menu and link are positively associated on consumers' emotion, but graphics and colour have not influence on both consumers' emotion and satisfaction. Consumers' emotion is positively associated on both satisfaction and repurchase intention, and then satisfaction is also positively associated on repurchase intention.

• Journal of Korea Technology Innovation Society
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• v.6 no.1
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• pp.92-109
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• 2003

To launch effective mobile Internet marketing strategies, firms need to understand mobile Internet user behavior. Thus in this study we investigated factors that affect on the repurchase intention of mobile Internet users. A random sample of 501 users was surveyed. Overall satisfaction (mediating factor), flow and interactivity factors (initial factor) were found to have the most significant impact on the reuse intention and discrepancy factor is not significant to the reuse intention.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.9
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• pp.5850-5858
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• 2015

This study empirically analyzed the effects of coaches' transformational leadership on customers' exercise flow and repurchase behavior. Using two hundred seventy-five questionnaires, first, charisma, individual consideration, and intellectual stimulation had a positive effect on cognitive and behavioral flow. Second, only individual consideration increased repurchase intention. Third, cognitive flow promoted repurchase intention, but behavioral flow was not statistically significant. Lastly, there was no indirect effect on the relationship among the variables. The results may prove valuable to coaches' understanding how to enhance customers' exercise flow and may improve marketers' strategic planning decisions to attain organizational goals.

• Journal of Korean Society for Quality Management
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• v.31 no.2
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• pp.1-16
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• 2003

The purpose of this research is to examine the influence of after sales service quality in the Korean home appliance. This study is assumed that after sales service quality is composed of prices of service and corporate image as well as technical quality and functional quality. Also, this study examined that how after sales service quality have influence on the repurchase and word-of-mouth effect, and the relationship between the repurchase and word-of-mouth effect was identified in this research. To perform the empirical study, 204 questionnaires from persons who experience taking after sales services with charge for their home appliance are gathered and analyzed. The results make contribution to the Korean home appliance manufacturing company to newly recognize about the factors of after sales services quality. Further empirical or theoretical study for finding the factors of after sales services quality can be recommended in the presence of competitive service industry.

• Fashion & Textile Research Journal
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• v.12 no.4
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• pp.431-438
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• 2010

This study analyzes how the environmental values of fashion consumers influence the purchase satisfaction and repurchase intention of eco-friendly fashion products. The survey was conducted from June $1^{st}$ to $30^{th}$ in 2009, and 343 responses were used in the data analysis. The statistical analysis methods were frequency analysis, factor analysis, reliability analysis, and multiple regression analysis. The results show that the environmental values is classified by environment conservative value, economical value, social altruistic value, and egocentric value. The social altruistic value of fashion consumers affects purchase satisfaction of eco-friendly fashion products. The social altruistic value, environment conservative value, and egocentric value affect the repurchase intention of eco-friendly fashion products.

• Proceedings of the CALSEC Conference
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• 2005.03a
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• pp.96-100
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• 2005

This study examines the effects of the characteristics of educational contents, brand recognition, educational management and technical support on the repurchase intention mediated by overall satisfaction, trust and commitment in e-Learning sites. A survey of experienced users was conducted to collect data. The reliability and validity of data were tested by explanatory factor analysis, Cornbach's alpha coefficient, confirmatory factor analysis and correlation analysis. Also, the structural equation mode (SEM) analysis was performed to test the usefulness of the model. The results of the study are as follows: Educational contents, educational management and technical support were found to have positive effects on overall satisfaction. And educational contents and brand recognition were found to have positive effects on trust and commitment. And trust and overall satisfaction were found to have mediating effects on repurchase intention.

• Fashion & Textile Research Journal
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• v.12 no.2
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• pp.188-193
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• 2010

The purpose of this study was to investigate the online review writing motives of online shopping on repurchase intention and recommendation intention about fashion merchandise. The questionnaire was administered to 279 people who had experience in online shopping. The data were analyzed by utilizing factor analysis, multiple regression analysis and t-test. The results of this study were as follow. First, the online review writing motives were divided into three categories such as benefit pursuit/hedonic shopping value, information transmission and evaluation. Second, the consumer who has experience of writing review prefers to repurchase other products in that online shopping mall and to recommend those products more than the consumer who doesn't have that experience. Third, the benefit pursuit/hedonic and information transmission had an effect on repurchasing intention and recommendation intention.

• Journal of the Korean Home Economics Association
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• v.46 no.10
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• pp.119-132
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• 2008

The aim of this study was to analyse the consumer dissatisfaction, complaint and repurchase intentions in foodservices with a particular focus on college students. For this investigation we analysed the responses of 520 college students interviewed from Daegu Gyeongbuk Province. The SPSS/WIN version 12.0 and AMOS version 6.0 were used to analyse collected data. The results were as follows : 1) Factor analysis identified 5 different consumer dissatisfaction factors: facilities, waiter/waitresses behavior, food quality, service, store operating. The level of food quality dissatisfaction was most high. Consumer complaints came in three forms: public, personally and no action. The level of personal complaint was most high. 2) AMOS analysis found that public complaints had the most influence on repurchase intentions. 3) Dissatisfaction was highest with fast food restaurants, which also received the most public complaints. 4) Dissatisfaction, complaints, and compensation strongly influenced eating-out and spending motivation of college students.

• Journal of Information Technology Applications and Management
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• v.31 no.4
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• pp.33-45
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• 2024

In this study, we conducted a comparative study of Korea, China, and India on the influencing factors of internet shopping repurchase intention through SEM-ANN two-stage analysis, and analyzed changes in predictive performance and variable importance. As a result, through SEM analysis, it was confirmed that the factors influencing repurchase intention in internet shopping are different between Korea, China, and India. It has been proven that the R² of SEM is improved through ANN. And It has been proven that statistical-conclusion-validity was improved through which the size of the path coefficient in SEM remained similar to that of ANN's variable importance analysis.