• Title/Summary/Keyword: Newspaper

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TYPOGRAPHY AND COLOR; FOCUSED ON 4 COLOR TRANSFORMATIONAL FORM IN NEWSPAPER (4칼라 변형신문광고에 나타난 타이포그라피와 색상에 대한 연구)

  • 이광숙
    • Journal of the Korean Graphic Arts Communication Society
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    • v.19 no.1
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    • pp.55-63
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    • 2001
  • Visual and color in Korean newspaper advertisements appeared in transformational advertising (21cm$\times$30.4cm) were analyzed. Data were gathered from 191 advertisements shown on major four daily newspaper; Dong-a, Joong-ang, Chosun, and Hanguk from October to December in 2000. From the results of this research, researcher concluded the followings; Both Korean and English are frequently used. With expectation of high readability, Roman/serifs and San serifs are mostly used typefaces. Selecting color for copy and backgraund in advertisements became more varied to satisfy varied consumers' personality.

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A Study on the Printability of Printing Paper according to the Changing of Calendering Condition (Calendering 조건 변화에 따른 인쇄용지의 인쇄적성에 관한 연구)

  • Kwon, Young-Jong;Youn, Jong-Tae;Ha, Young-Baeck
    • Journal of the Korean Graphic Arts Communication Society
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    • v.23 no.2
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    • pp.25-43
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    • 2005
  • Generally, machine calendering are used change of paper surface properties. During machine calendering, dry paper passes between the rolls under pressure, thereby improving the surface smoothness and gloss. These improvements make the paper better suited for printing and decreasing problems during the printing, such as delayed dry and set-off. Then we investigated newspaper properties by the changing of machine calendering condition, and relationship printability. Properties of each samples were examined in accordance with KS and TAPPI standard test method i.e, basic weight, bulk density, thickness, porosity, opacity, brightness, smoothness and roughness. IGT printability tester was used to obtain ink requirement of newspaper, printed density and set-off. Results of in this study, we have proposed the optimizes range of newspaper calendering condition. Useful optimize calendering condition was pressure 55 kN/m, temperature $130^{\circ}C$.

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The Applications of On-line English Newspapers into Classroom Instruction

  • Choi, Yong-Son
    • English Language & Literature Teaching
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    • v.8 no.2
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    • pp.1-22
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    • 2003
  • The purposes of this paper are to show that learning English via on-line English newspapers is very effective and to suggest several applications of an English newspaper on the web in English education to improve Korean speakers' English proficiency. Firstly, this paper overviews about Newspapers In Education (NIE). Secondly, a comparison between an on-line English newspaper and a traditional one is made, focusing on their advantages and characteristics. Thirdly, some ways to use various articles of a digital English newspaper in classroom instruction are explored. Lastly, the suggestions of this study are integrated into English learning instruction of an extracurricular English learning club of Business English Department. This club includes free utilization of an Internet surfing center, Internet Cafe, in a College Library. And then, a survey among the club members is conducted and its statistical results are analyzed.

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Effect of Dampening Paper, Silica Gel and Temperature Treatment on Change of Flower Color of Dog-tooth Violet (Erythronium japonicum Decne) in Press Flower

  • Yoon Jae-Ho;Song Won-Seob
    • Plant Resources
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    • v.8 no.3
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    • pp.263-274
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    • 2005
  • We have studied the effects of dampening papers (Dampened paper, Newspaper, Korean paper, Flower sheet), silica gel (30g, 60g) and temperature ($20^{\circ}C,\;25^{\circ}C$) on color changes of Erythronium japonicum. In the treatment of $20^{\circ}C$, color changes were low in treatments with silica gel rather than in a treatment of dampening papers. In particular, newspaper and Korean paper showed much less changes in colors by the combination treatments with 30g of silica gel. Likewise, in the treatment of $25^{\circ}C$, color changes were low in combination treatments with silica gel rather than in a alone treatment of dampening papers. For the combination treatment with 30g of silica gel, low color changes were shown in the divisions of newspaper and Korean paper, while for the combination treatment with 60g of silica gel, low color changes were shown in the those of Korean paper and dampened paper.

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Evaluation of Child Health Information Articles in Newspapers (주요 일간신문에 보도된 아동 건강정보 기사 평가)

  • Kim Shin Jeong;Lee Jeong Eun;Choi Hwan Seok
    • Child Health Nursing Research
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    • v.5 no.3
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    • pp.329-339
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    • 1999
  • The Purpose of this study was to take the right direction and meet the requirements of newspaper function about child health through evaluation of child health information articles in newspapers. Data were collected 4 main daily newspaper by selecting child health information articles during 1 year from January 1 to December 31, 1998. The results of this study are as follows. The frequency according to health category, disease treatment(47 7%) topped followed by health maintenanceㆍpromotion(28.8%). growthㆍdevelopment(12.1%), disease Prevention(11.4%). The frequency according to WHO international disease classification, infectious disease (23.6%) take most. In evaluation area of child health information, practical usage(3.78) topped followed by accuracy(3.68), comprehensiveness(3.64), clearness (3.48), concreteness(3.33).

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A Study on the Changes of Architectural Concept of Apartments in Daegu (대구지역 아파트 건축개념의 변화에 관한 연구)

  • Lee, Youn-Jung;Jeong, Jun-Hyun;Sohn, Kwang-Jae
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 2005.11a
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    • pp.273-276
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    • 2005
  • The purpose of this study was to identify the design characteristics of apartments built in Daegu between 1970 and late 1990s as well as the changes of such characteristics through newspaper advertisements. Newspaper advertisements were limited to apartment advertisements put in Maeil Shinmun, a new paper published in Daegu, from 1970 to 1999. 299 cases of apartment advertisements were used for analysis. The analysis criteria used included indices that suggest the situations of the times and the changes of architectural contents on the basis of the previous studies and reports on housing environment evaluation indices.

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A Study on Planning Factors of Apartment House in Newspaper Advertising - Since autonomy of lotting-out price of house - (신문광고에 나타난 아파트 계획요소에 관한 연구 - 주택의 분양가 자율화 이후를 중심으로 -)

  • Park, Joo-Yeon;Park, Hyeon-Gyeong;Cho, Yong-Joon
    • Proceeding of Spring/Autumn Annual Conference of KHA
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    • 2005.11a
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    • pp.115-119
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    • 2005
  • This study is to examine changes since autonomy of lotting-out price of apartment house and planning factors related to sale of apartment house through leaflet of sale of apartment house. Objects of the study were leaflets of sale of apartment houses through the Donga Il Bo daily newspaper from 2001 to 2003. The results of research can be summarized to three. First, traffic of locational factors in advertisement of sale of apartment house showed the highest frequency and it was found that it was an important planning factor of apartment house. Second, considering that advanced facilities and the highest finishing materials were used, quality of apartment house has been advanced. Third, considering that community space, theme park and green zone showed high occupancy in external space, there has been high increase in external space as well as in internal one since autonomy of lotting-out price.

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The development of the water supply system in North Korea (북한 상수도의 발전과정)

  • Kim, Seung-Hyun;Shin, Jong-Dae
    • Journal of Korean Society of Water and Wastewater
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    • v.35 no.2
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    • pp.143-152
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    • 2021
  • It is investigated in this study how the water supply system has been developed in North Korea. Articles published in the Rodong Newspaper (North Korea official newspaper) were mainly reviewed for this purpose. It was found in this study that the development of the water supply system in the North Korea was affected by their socioeconomic situations. Their water supply development was categorized into six groups in this study since the first water supply system built in Pyongyang (1910); Occupation period (1910~1945); Introduction period (1946~1950); Restoration period (1951~1960); Advancement period (1961~1970); New village period (1971~1974); Depression period (1974~).

Exploring the Trends and Challenges of Artificial Intelligence Education through the Analysis of Newspapers in Korea, 1991-2020: A topic-modeling approach

  • Kim, Sung-ae
    • Journal of information and communication convergence engineering
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    • v.18 no.4
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    • pp.216-221
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    • 2020
  • Artificial intelligence (AI), an essential skill of the Fourth Industrial Revolution, is being actively taught in higher education; however, AI education is only in the preparatory stage in elementary, middle, and high schools. Investigating various newspaper articles related to AI education to date can aid in basic data collection, which is an important process in the preparatory stage. Accordingly, 13,378 newspaper articles were collected from a total of 21 newspapers, and five topics were extracted using the latent Dirichlet allocation (LDA)-based topic model along with frequency analysis. Newspaper articles from the early 2000s expanded to technologies related to the Fourth Industrial Revolution. Accordingly, education in AI fields should be linked with education in AI-based technology. In addition, efforts should be made to secure the continuity and sequence of AI education in cooperation with related higher institutions and companies.

Revising the Korean Newspaper Advertising Code of Ethics: An Empirical Investigation Leveraging Expert Interviews and Analytic Hierarchy Process (AHP) Surveys

  • Yoo, Seung-Chul;Kang, Seung-Mi
    • International Journal of Internet, Broadcasting and Communication
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    • v.15 no.3
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    • pp.135-148
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    • 2023
  • The Code of Ethics for Newspaper Advertising in Korea, first implemented in 1976 and subsequently revised in 1976, 1996, and 2021, is a critical regulatory instrument for the country's advertising sector. However, the specialized domain of "advertising ethics," particularly the "code of advertising ethics," remains under-explored. This research addresses this scholarly gap, providing an empirical analysis of the 2021 amendment's revision trajectory. This study employs a robust methodological approach, integrating expert interviews and small-group AHP-based surveys. This approach allows for a comprehensive understanding of the revision needs, referencing existing ethical codes studies, and comparing similar ethics codes nationally and internationally. The research further investigates key challenges such as personal data protection and copyright issues in the rapidly evolving digital media landscape, while preserving the existing code's inherent value. The findings are expected to significantly contribute to the emerging field of advertising ethics in Korea, offering practical implications for future code revisions.