• The Korean Journal of Community Living Science
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• v.18 no.4
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• pp.655-670
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• 2007

The purpose of this study was to develop a brand naming strategy for rural specialty products of Muju. This study was to apply brand development research to the field. The selected investigation subject, a local farming operation producing a specialty product, was chosen from a New Enterprise Support Project of Farm Women ('06). The selected subject was a farming operation producing bokbunja drink in Muju. The data was derived from 137 female consumers. The major results of this study were as follows. First, the process of brand development strategy was advanced by six steps: Step 1, environment analysis; Step 2, brand case study; Step 3, SWOT analysis (Strength Weakness, Opportunity, Threat factor analysis); Step 4, direction design for brand naming development (Targeting, Brand focus concept extraction); Step 5, brand logo and symbol production; and Step6, Evaluation. Second, to extract brand naming development direction, key concepts in association with natural connection, area features, representative resources, and natural friendship were investigated. Namely, the health function concept was selected on the basis of a consumer recognition investigation where results appeared most highly favorable. Also, it was decided that the direction of brand naming should emphasize a green image and the location name of Muju. Finally, the brand name was decided to be "Saenggichan" bokbunja liquid and the slogan went with "guchondon-native thorn bokbunja from jar maturing."

• World Technopolis Review
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• v.5 no.1
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• pp.30-46
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• 2016

This paper is intended as an opening of a dialog on how to apply platform thinking in the development of innovation environments. It will briefly describe a new STP (Science and Technology Park) concept called 3GSP (Third Generation Science Park), which is gaining momentum in Finland. The paper explains the fundamental changes that are currently taking place in the global innovation environment and explains why platform thinking is becoming an essential element in ecosystem development. The theoretical background and classifications of platforms are described and the benefits to be gained from STP perspective are highlighted. The paper emphasizes especially the role of so called 'competence platforms' and explains the main characteristics of a fully working competence platform. The role of competence platforms in understanding serendipity and as a fundamental factor in building the team is also highlighted. The paper analyses from STP perspective several practical examples, where platform thinking supports the emergence of new innovation environments, including Urban Mill (Finland) and Meetberlage (Netherlands). The requirements for comprehensive competence platform services are presented and their potential to support community building and therefore ecosystem development is illustrated. This analysis will provide STP practitioners with new models for applying platform thinking and will help to establish co-creation, open innovation and serendipity management practices. The case studies presented will help STP management teams to evaluate the benefits of competence platforms in different contexts.

• The Journal of the Korea institute of electronic communication sciences
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• v.16 no.4
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• pp.577-584
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• 2021

Electrical energy is an essential component in present societies, which is an important basis for our technological society. In the design of new power infrastructure, it is important to consider the psychological aspects of how our culture considers and aspects its development as an integral component of the community environment. The construction of new high voltage overhead transmission lines has become a controversial issue for public policy of government due to social opposition. The members of community are concerned about how these power lines may have an impact on their lives, basically caused by their effects on health and safety. The landscape and visual impact is one of the most impact that can be easily perceived for local community. The computer 3D simulation of new landscape is illustrated by a real life use corresponding to the selection of the power line route with least observability for local community. This paper used ArcGIS(geographic information system tool) for planning, survey, basic route and detailed route, route for implementation of transmission line corridor. Also, the paper showed the map of natural environment, living environment, safety and altitude using database of power line corridor, and transmission siting model was developed by this study. The suggested landscape of computer simulation with lowest visibility on a power line zone can contribute to reducing oppositions of local community and accelerating the construction of new power lines.

• Strategy21
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• s.37
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• pp.144-176
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• 2015

In September 2013, President Park Geun-hye announced her controversial "Look North" policy, of which the most salient aspect is the "Eurasia Initiative". This comprises various proposals designed to overcome existing constraints by developing new markets and creating new economic partners in continental areas from which South Korea has been alienated since the end of World War II, and this dovetails nicely with China's One Belt, One Road Initiative. The concepts of the "Silk Road Rail Express (SRX)" and the "East Sea Rim Maritime Community (ESRMC)" have also been discussed. SRX is at present a purely symbolic railroad project intended to encourage individual, cultural, trade and diplomatic exchanges. ESRMC is a model for establishing an ad hoc community to promote regional economic cooperation around the East Sea. President Park's Eurasia Initiative will provide South Korean investment for the Northeast to complement Russian plans, like the "Northern Energy Road" being built by Gazprom, and Chinese plans, like the Chang-Ji-Tu Development Plan for the North Korean port of Rajin. China's trade, as well as its energy and food supplies, pass through the Strait of Malacca and the Indian Ocean, and are thus vulnerable to interdiction by India or the US. China is therefore trying to reduce its exposure geopolitical risk by establishing a network of corridors between the Belt and the Road to provide alternative paths. The "China-Pakistan Economic Corridor" and the "China-Myanmar Economic Corridor" provide such connections, and South Korea hopes that SRX and ESRMC can become part of a "China-South Korea Economic Corridor". This concept could do much to revitalize the underdeveloped northern provinces of China and Russia's Far East, not to mention North Korea. By linking up the Trans-Siberian Railway, the Trans-China Railway, the Trans-Mongolian Railway and the Trans-Korean Railway all these Asian countries will be connected to one another, and ultimately to Europe. An interim connection between China and South Korea using a rail-ferry has also been proposed.

• The Journal of the Korea Contents Association
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• v.10 no.4
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• pp.292-297
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• 2010

The Economic region, the strategy for regional development, is a global trend and has become the blue ocean. Korea has also moved forward with the concept of economic region as the strategy for regional development. So, The main purpose of this study is to find the strategies to improve the regional R&D competitive power and making regional R&D support system. As a goal of regional innovation and regional economic development, the business adds new jobs and new products, resulting in growth of the community.

• BMB Reports
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• v.48 no.5
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• pp.266-270
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• 2015

Over the last decade, comprehensive genome-wide sequencing studies have enabled us to find out unexpected genetic alterations of metabolism in cancer. An example is the identification of arginine missense mutations of isocitrate dehydrogenases-1 and -2 (IDH1/2) in glioma, acute myeloid leukemia (AML), chondrosarcomas, and cholangiocarcinoma. These alterations are closely associated with the production of a new stereospecific metabolite, (R)-2-hydroxyglutarate (R-2HG). A large number of follow-up studies have been performed to address the molecular mechanisms of IDH1/2 mutations underlying how these events contribute to malignant transformation. In the meanwhile, the development of selective mutant IDH1/2 chemical inhibitors is being actively pursued in the scientific community and pharmaceutical industry. The present review article briefly discusses the important findings that highlight the molecular mechanisms of IDH1/2 mutations in cancer and provides a current status for development of selective mutant IDH1/2 chemical inhibitors. [BMB Reports 2015; 48(5): 266-270]

• Journal of Korea Technology Innovation Society
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• v.6 no.4
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• pp.508-517
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• 2003

Biochip, that is a fusion of BT/IT/NT, is the fundamental technology of bio-engineering in Post-genome Era. It is not only the tool to analyze the huge bio-informations but also the technology necessary for screening of new medicine and medical examination. Except some technological fields, biochip area has a good chance of occupying advantageous position in the world technology community by early aggressive investment, because a new access to this technology is possible without a past imitation process. This study is to analyze the trend of development of domestic and foreign biochip technology and its current market status. Finally it presents some suggestions for the government policy considering the possibility of its development in Korea.

• Publications of The Korean Astronomical Society
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• v.30 no.2
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• pp.715-718
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• 2015

Astronomy is a popular topic for the public in term of astronomical phenomenon such as occultations, solar and lunar eclipses or meteor showers. In term of education, astronomy also is popular as one of the world Science Olympiads. Social media, as the new trend in communicating and connecting people, plays a significant role in increasing the size of the astronomy community. Beyond IYA 2009, more and more astronomy activities have been done in many places in Indonesia. New astronomy communities have been formed in several cities and public engagement is also high in social media especially on Facebook and Twitter. In this paper, we will discuss the lesson learned from astronomy outreach achievements in Indonesia and the need for citizen science projects as a distance learning tool for the public as part of astronomy development in Indonesia. We argue and propose that this project will be also important up to a regional scope.

• Proceedings of the Korean Society of Crop Science Conference
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• 2022.10a
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• pp.331-331
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• 2022

This research aims to developing new commercialization project of convergence agricultural industrial model. First, we established an inventory for the planning of convergence agricultural industrial model categorize the relevant factors identified, and then suggested three models which are the business profit model for convergence agriculture industrialization, the resource recycling complex and agricultural tourism model, and the smart agricultural model. Second, in order to investigate the feasibility of each industrial model, we investigated the willingness to participate in the project according to the pilot models such as related organizations and management agencies, and proposed the result of business feasibility analysis. Finally, we suggested the establishment of a demonstration complex through the systemization of element technologies at two models. The related systems and technologies was reviewed as a new commercialization plan through the modeling of convergence agricultural industrial types in main crop production complex presented, and set up mid- to long-term development direction. The results of this study can be applied to the design of convergence agricultural industrial model in main crop production complex.

• Journal of Korean Academy of Nursing
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• v.45 no.5
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• pp.742-751
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• 2015

Purpose: The purpose of this study was to examine the current status of home care nursing services provided by community health nurses and to identify barriers to the services. Methods: A cross-sectional survey was conducted with three types of community health care nurses. Participants were 257 nurses, 46 of whom were hospital based home care nurses, 176 were community based visiting nurses, and 35 were long term care insurance based visiting nurses. A structured questionnaire on 7 domains of home care nursing services with a 4-point Likert scale was used to measure activities and barriers to care. Data were analyzed using SPSS WIN 21.0 program. Results: Hospital based home care nurses showed a high level of service performance activity in the domain of clinical laboratory tests, medications and injections, therapeutic nursing, and education. Community based visiting nurses had a high level of service performance in the reference domain. Long term care insurance based visiting nurses showed a high level of performance in the service domains of fundamental nursing and counseling. Conclusion: The results show that although health care service provided by the three types of community health nurse overlapped, the focus of the service is differentiated. Therefore, these results suggest that existing home care services will need to be utilized efficiently in the development of a new nursing care service for patients living in the community after hospital discharge.